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Tesla Model S Plaid wins Pikes Peak’s Exhibition Class in dominating fashion

Credit: Unplugged Performance/Twitter

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The excitement was palpable at the base of Pikes Peak as this year’s racecars lined up for their attempt at conquering the treacherous mountain. The mountain already won a round this year, as its weather conditions forced the Pikes Peak committee to shorten the course. Yet as legendary racecar driver Randy Pobst lined up his black Tesla Model S Plaid on the starting line, the atmosphere seemed electric. 

The Tesla Model S Plaid racecar with parts from tuning house Unplugged Performance had been baring its fangs at Pikes Peak all week. Fresh off its dramatic comeback story last year with their Model 3 Performance racecar, Pobst and the Unplugged team were looking to complete some unfinished business. Last year’s Model 3 Performance, after all, finished the Pikes Peak Hill Climb after a heroic effort to rebuild the car following a major crash, but thermal issues prohibited the vehicle from completing the run at full power. 

Pobst and the Unplugged Performance team came back to Pikes Peak this year with a vengeance. Armed with Tesla’s most powerful production car to date and some of the tuning house’s premier upgrades, the team proved to be a force to be reckoned with, effectively dominating its peers at the Exhibition Class in practice runs. Perhaps this was the reason why the Model S Plaid was loudly cheered as it prepared to begin its ascent. The cheers only got louder as the black Tesla launched at full power from the starting line. 

Prior to the Model S Plaid, the Exhibition Class had been dominated by Nick Robinson in his 2017 Acura NSX, which completed the run in 7:14.704 on the shortened track. This was very impressive especially considering that immediately following it was another NSX, which finished its run in 7:53.615, about 40 seconds slower. A 2021 Model 3 driven by Joshua Allan completed the shortened course in a respectable 8:16.778 while another Model 3 driven by Dai Yoshihara encountered issues and finished its run in 11:41.162. 

At some point, it seemed like Robinson and his NSX were all but certain to win this year’s Exhibition Class, but there was one more car waiting for its turn — the Model S Plaid. Accelerating at incredible speeds right out of the gate, Randy Pobst furiously attacked Pikes Peak with his Tesla, putting on a masterclass in driving. It did not take long before the Model S Plaid took the shortened course’s final corner, crossing the finish line in defining fashion. It’s time on the shortened Pikes Peak course was 6:57.220, effectively dethroning Robinson’s Acura NSX from the Exhibition Class’ summit. 

Speaking to Out of Spec Studios after his run, Randy Pobst was ecstatic. The legendary racer noted that the car was phenomenal, giving a good run up the mountain. “It was a good run. We ran good. Loads of power, took everything the Yokohama slicks had to offer, let me tell you. We have done a little sway bar change to try and balance it better. I’m really glad we did. The brakes held up, the suspension was fantastic,” Pobst said, raising his fist after seeing his results. From the base of the mountain, it was cheers and hugs among the Unplugged Performance team and the Tesla enthusiasts who came in support of the effort. 

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In a later tweet, Unplugged Performance noted that while a more thorough data analysis would certainly come later, the fact that the Model S Plaid completed the shortened course in 6:57.220 suggests that it may have been able to finish the full run up Pikes Peak in about 9:20. That’s an impressive time overall, and one that is already competitive with some of the most insane, bespoke vehicles that tackle the mountain every year. For now, however, Randy Pobst and the Unplugged Performance team, together with the group of Tesla volunteers that supported this year’s Pikes Peak attempt, could breathe for a bit knowing that the Model S Plaid does have what it takes to compete and dominate in one of the most dangerous racing events in the motorsport world. 

Watch Mobil 1’s livestream coverage of Randy Pobst’s Pikes Peak run in the Tesla Model S Plaid below. 

Do you have anything to share with the Teslarati Team? We’d love to hear from you, email us at tips@teslarati.com.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

Elon Musk’s answer to Christopher Nolan’s Odyssey got way more specific

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Elon Musk escalated his monthslong feud with Christopher Nolan’s The Odyssey this week, pledging that his own AI video tool will produce a competing version before the year is out. Responding to a fan-made, AI-generated clip of the ancient epic, Musk wrote on X, “Before this year ends, Grok Imagine will make a full-length movie of The Odyssey that is historically accurate and true to the art of Homer.”

In June, Musk quoted an xAI-shared trailer built entirely with Grok Imagine Video 1.5, a two-minute-plus reimagining of The Odyssey styled after a 1970s classical Hollywood epic, and predicted “full movies by the end of the year,” as Teslarati reported at the time. That trailer, built from 36 consistent shots by a single creator, was Musk’s proof of concept. This week’s pledge turns that prediction into a specific commitment, tied directly to Homer’s text rather than a generic demo.


When a fan separately proposed that Musk fund a live-action alternative, to “give Mel Gibson $100 million to film an Odyssey adaptation with painstakingly historically accurate ships, armour, weapons, and casting, with all dialogue taken straight from the original poem and delivered in Homeric Greek,” Musk replied with two words: “I’m down.”

The Grok Imagine pledge lands as the tool’s underlying infrastructure has changed hands. Grok is no longer a standalone product, it folded into SpaceXAI after SpaceX’s acquisition of xAI closed in February, meaning the compute behind any Odyssey production traces back to the same Colossus supercomputers now bundled into SpaceX’s pitch to investors. Musk has separately said SpaceX’s own engineering data is being fed into the next major Grok training run, a two trillion parameter model he’s called the “2T run.”

Whether Grok Imagine can sustain a feature length narrative, rather than a series of impressive individual shots, remains the open question.

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Cybertruck

Tesla Mobile App gets a new feature that wrap fans are going to love

Tesla’s Summer Update removes the USB drive step from customizing your car’s digital wrap design.

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Tesla’s latest 2026 Summer Update quietly closes out one of the more tedious steps in personalizing a Tesla’s digital appearance. Uploading a custom wrap design used to require a USB drive. Now it doesn’t.

The feature is listed in Tesla’s release notes as “Send Custom Wraps from Mobile App.” The company described it plainly: “Skip the USB drive and upload a custom wrap of your car from the mobile app. Instructions for creating a custom wrap here: github.com/teslamotors/custom-wraps.”

The digital wrap tool has been around since Tesla’s 2024 Holiday Update, when it launched for Cybertruck owners first, as Teslarati reported at the time. Getting a design onto the car meant formatting a USB drive, creating a folder named exactly “Wraps,” dropping in PNG files sized between 512×512 and 1024×1024 pixels and under 1 MB each, then plugging the drive in and applying the wrap through Toybox. Tesla expanded the tool to other models and renamed it from “Colorizer” to “Paint Shop” with the 2025 Holiday Update, while also adding license plate and window tint customization alongside the wraps.

The latest Summer Update removes the USB step from that process. Owners will be able to pull a design from wherever they saved it, whether that’s a download from social media or something built from Tesla’s own GitHub templates, and push it to the car directly through the app.

Tesla reveals 2026 Summer Update with crazy fixes to Nav and more

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It’s a small fix relative to the rest of this latest release, which also included expanded Grok voice commands, automatic navigation that learns regular routes, and self-driving stats inside the mobile app, all detailed in our rundown of the full Summer Update. The USB requirement was one of the more common complaints about Paint Shop since it launched. Tesla did not say when the wrap upload change would reach individual vehicles, only that the broader update is rolling out now in waves.

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Elon Musk

Tesla Diner is throwing a birthday party with a Franz-signed special treat

Tesla Diner turns one on July 21 with Optimus, roller skates, and a Franz-signed hat.

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tesla diner

Tesla is throwing its Hollywood Diner a first birthday party on July 21 and the celebration comes with a guest list of unique items, including a limited run of Tesla Diner birthday hats personally signed by Tesla Chief Designer Franz von Holzhausen for the first 50 customers who place an in-car order at midnight.

One year after lines wrapped around the block on Santa Monica Boulevard for a diner that most of the restaurant industry did not take seriously, Tesla is making the case that the concept was worth the years it took to build. The concept had been in Musk’s head since at least 2018, when he floated the idea of “an old school drive-in, roller skates and rock restaurant” on X, describing it years later as “‘Grease’ meets ‘The Jetsons’ with Supercharging.”

Tesla Optimus Gen 3 is coming to the Tesla Diner with new ambitions

 

What made the diner genuinely different from any restaurant that came before it was not the menu or the nostalgia. It was the ordering model. Tesla owners could place food orders directly from their vehicle’s touchscreen before arriving, a small feature that hints at something much larger on the horizon. As the Cybercab and unsupervised FSD expand across major cities, the diner model becomes a template for an entirely new kind of commerce. A robotaxi pulling in to charge does not need a human to walk up to a counter. The vehicle places the order, the food is ready on arrival, and the passenger never interrupts the experience of being driven somewhere else. It is the first glimpse of what drive-through commerce looks like when the car is doing the driving.

As Teslarati has reported, Musk signaled immediately after opening that the Hollywood location was only the beginning, posting that Tesla would expand the concept to major cities worldwide and along Supercharger corridors on long-distance routes if the first location proved successful. One year in, the birthday celebration on July 21 makes a strong case that it has. Tesla announced a full day of events including a Cybercab on display, a birthday menu, Optimus in attendance, face painting, a photo booth, roller skating servers, a light show, a Skypad DJ, and complimentary collectibles.

If Musk’s ambition holds, the Hollywood diner is year one of something much bigger. The birthday party is the proof of concept. The robotaxi fleet is the business model waiting behind it.

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