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Tesla’s next ‘big unveil’ after Model Y will be its battery growth story

The Tesla Semi visits Yandell Truckaway. (Photo: Arash Malek)

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Tesla’s 2020 is bound to be a historic year, for more reasons than initially expected. Unlike 2017 and 2019, which were marked by impressive product unveiling events for the Semi, next-gen Roadster, Model Y, and Cybertruck, 2020 is poised to be a year where Tesla simply optimizes its operations to such a point that the company becomes sustainably profitable.

Save for 2018, Tesla has adopted the practice of unveiling new vehicles and energy products in a steady stream. This will not be the case this year, since Elon Musk himself has noted following the Cybertruck’s unveiling event that Tesla will not be holding formal vehicle launches for a while. The Model S Plaid is expected to be rolled out later this year, but the vehicle’s launch could be similar to that of the Raven Model S and X — subtle and simple.

Unlike previous years, Tesla will likely not be focusing too much on the rollout of an upcoming vehicle after initial Model Y deliveries are conducted. With the all-electric crossover being manufactured and delivered to customers, Tesla will likely end up focusing its resources on strengthening its core technology, particularly its batteries. This will partly be due to the arrival of three vehicles that are set to be released soon: the Tesla Semi, the next-gen Roadster, and the Cybertruck.

Part of the reason behind the Model Y’s quicker than expected production ramp is due to the vehicle’s similarity to the Model 3. The two midsize EVs share 75% of their parts, which meant that their production process is not too different from each other. Tesla learned a hard lesson with the Model X and the Model S by over-designing the SUV and making it far too different compared to its sedan sibling, which resulted in massive production delays. This lesson appears to have been learned and adopted for the Model Y ramp.

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The Cybertruck in off-road conditions. (Photo: humdinger_3d/Instagram)

But Tesla’s next three vehicles are not quite as simple as the Model Y in terms of their battery tech and production processes. While the Model Y will likely use the same battery packs as its Model 3 sibling, the Semi, Cybertruck, and new Roadster do not. In fact, due to their specs and features, each of these new vehicles will likely be equipped with batteries that hold Tesla’s best and latest innovations, and they be built on platforms that are new and specifically designed for each vehicle.

The Semi, for example, is a Class 8 long-hauler that has a range of 300-500 miles per charge. Its capability to haul 80,000 pounds of weight on the road is no joke, and the vehicle’s near-sports car performance suggests that the Semi requires a very large battery pack. Tesla has not revealed the size of the batteries in the two Semi prototypes that are undergoing real-world testing today, but speculations from the EV community go as high as 1 MWh due to the truck’s weight. With better battery efficiency, optimized software, and higher energy density in its cells, Tesla may be able to achieve the Semi’s long-range targets without necessarily using as many batteries as a small fleet of Model 3s.

The Cybertruck is not as large as the Semi, but it seems to require some notable battery improvements as well due to its price and specs. A top-tier Cybertruck costs below $70,000, and for that price, Tesla is offering over 500 miles of range per charge. Considering that the all-electric pickup truck is not exactly as sleek as the Model S in terms of aerodynamics, achieving such a range will likely require the all-electric pickup to have a pretty hefty battery. Batteries are usually considered as one of the most expensive parts of an EV, so it would be interesting to see just how low Tesla can push its battery prices down to make a behemoth of an EV go over 500 miles at a sub-$70,000 price.

Tesla’s design team with the next-generation Roadster. (Credit: Tesla)

The next-gen Roadster may only be seeing a production rate of about 10,000 per year, according to Elon Musk, but the vehicle still requires improvements in its batteries to become a definitive “hardcore smackdown to gasoline cars.” This is because the Roadster was announced with a 200-kWh battery pack that provides 620 miles of range. Tesla was at a different place when it announced the next-gen Roadster’s specs. Hence, it would not be a stretch to speculate that the production version of the all-electric supercar will either have a slightly smaller but more energy-dense battery that still provides 620 miles of range, or a 200 kWh battery pack that offers far beyond 1,000 km in one charge.

Tesla’s growth story is usually tied to the company’s release of one best-selling electric vehicle after another. But this year, after the Model Y, Tesla’s growth story will become more of a battery-driven narrative. The company’s battery tech will ultimately determine whether or not the Semi, Cybertruck, and new Roadster will be a success. But if Tesla’s batteries are up for the task, the company’s disruption of the auto industry will likely end up accelerating even more.

What’s pretty interesting to note is that all these potential battery-related breakthroughs also apply towards Tesla’s Energy business, which is rarely even considered by Wall Street when analysts evaluate the company. Every battery-related milestone that is rolled out to the company’s vehicles is also introduced to its energy storage devices. With this in mind, it is not too farfetched to speculate that this year may also end up becoming a renaissance of sorts for Tesla Energy. Part of this push could involve the introduction of slightly smaller but more energy-dense residential batteries and a line of cheaper energy storage units that are just as good as the company’s current products.

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This sounds like another disruption in the making.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement

SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.

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Credit: Starlink/X

SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.

Starlink Super Bowl advertisement

SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.

The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.

The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.

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Starlink growth and momentum

Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.

Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.

The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.

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Tesla engineers deflected calls from this tech giant’s now-defunct EV project

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Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”

Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.

However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.

Apple canceling its EV has drawn a wide array of reactions across tech

It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.

Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”

Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.

In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”

Musk said in full:

“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”

Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.

Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.

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Tesla to a $100T market cap? Elon Musk’s response may shock you

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There are a lot of Tesla bulls out there who have astronomical expectations for the company, especially as its arm of reach has gone well past automotive and energy and entered artificial intelligence and robotics.

However, some of the most bullish Tesla investors believe the company could become worth $100 trillion, and CEO Elon Musk does not believe that number is completely out of the question, even if it sounds almost ridiculous.

To put that number into perspective, the top ten most valuable companies in the world — NVIDIA, Apple, Alphabet, Microsoft, Amazon, TSMC, Meta, Saudi Aramco, Broadcom, and Tesla — are worth roughly $26 trillion.

Will Tesla join the fold? Predicting a triple merger with SpaceX and xAI

Cathie Wood of ARK Invest believes the number is reasonable considering Tesla’s long-reaching industry ambitions:

“…in the world of AI, what do you have to have to win? You have to have proprietary data, and think about all the proprietary data he has, different kinds of proprietary data. Tesla, the language of the road; Neuralink, multiomics data; nobody else has that data. X, nobody else has that data either. I could see $100 trillion. I think it’s going to happen because of convergence. I think Tesla is the leading candidate [for $100 trillion] for the reason I just said.”

Musk said late last year that all of his companies seem to be “heading toward convergence,” and it’s started to come to fruition. Tesla invested in xAI, as revealed in its Q4 Earnings Shareholder Deck, and SpaceX recently acquired xAI, marking the first step in the potential for a massive umbrella of companies under Musk’s watch.

SpaceX officially acquires xAI, merging rockets with AI expertise

Now that it is happening, it seems Musk is even more enthusiastic about a massive valuation that would swell to nearly four-times the value of the top ten most valuable companies in the world currently, as he said on X, the idea of a $100 trillion valuation is “not impossible.”

Tesla is not just a car company. With its many projects, including the launch of Robotaxi, the progress of the Optimus robot, and its AI ambitions, it has the potential to continue gaining value at an accelerating rate.

Musk’s comments show his confidence in Tesla’s numerous projects, especially as some begin to mature and some head toward their initial stages.

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