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Tesla’s next ‘big unveil’ after Model Y will be its battery growth story
Tesla’s 2020 is bound to be a historic year, for more reasons than initially expected. Unlike 2017 and 2019, which were marked by impressive product unveiling events for the Semi, next-gen Roadster, Model Y, and Cybertruck, 2020 is poised to be a year where Tesla simply optimizes its operations to such a point that the company becomes sustainably profitable.
Save for 2018, Tesla has adopted the practice of unveiling new vehicles and energy products in a steady stream. This will not be the case this year, since Elon Musk himself has noted following the Cybertruck’s unveiling event that Tesla will not be holding formal vehicle launches for a while. The Model S Plaid is expected to be rolled out later this year, but the vehicle’s launch could be similar to that of the Raven Model S and X — subtle and simple.
Unlike previous years, Tesla will likely not be focusing too much on the rollout of an upcoming vehicle after initial Model Y deliveries are conducted. With the all-electric crossover being manufactured and delivered to customers, Tesla will likely end up focusing its resources on strengthening its core technology, particularly its batteries. This will partly be due to the arrival of three vehicles that are set to be released soon: the Tesla Semi, the next-gen Roadster, and the Cybertruck.
Part of the reason behind the Model Y’s quicker than expected production ramp is due to the vehicle’s similarity to the Model 3. The two midsize EVs share 75% of their parts, which meant that their production process is not too different from each other. Tesla learned a hard lesson with the Model X and the Model S by over-designing the SUV and making it far too different compared to its sedan sibling, which resulted in massive production delays. This lesson appears to have been learned and adopted for the Model Y ramp.
But Tesla’s next three vehicles are not quite as simple as the Model Y in terms of their battery tech and production processes. While the Model Y will likely use the same battery packs as its Model 3 sibling, the Semi, Cybertruck, and new Roadster do not. In fact, due to their specs and features, each of these new vehicles will likely be equipped with batteries that hold Tesla’s best and latest innovations, and they be built on platforms that are new and specifically designed for each vehicle.
The Semi, for example, is a Class 8 long-hauler that has a range of 300-500 miles per charge. Its capability to haul 80,000 pounds of weight on the road is no joke, and the vehicle’s near-sports car performance suggests that the Semi requires a very large battery pack. Tesla has not revealed the size of the batteries in the two Semi prototypes that are undergoing real-world testing today, but speculations from the EV community go as high as 1 MWh due to the truck’s weight. With better battery efficiency, optimized software, and higher energy density in its cells, Tesla may be able to achieve the Semi’s long-range targets without necessarily using as many batteries as a small fleet of Model 3s.
The Cybertruck is not as large as the Semi, but it seems to require some notable battery improvements as well due to its price and specs. A top-tier Cybertruck costs below $70,000, and for that price, Tesla is offering over 500 miles of range per charge. Considering that the all-electric pickup truck is not exactly as sleek as the Model S in terms of aerodynamics, achieving such a range will likely require the all-electric pickup to have a pretty hefty battery. Batteries are usually considered as one of the most expensive parts of an EV, so it would be interesting to see just how low Tesla can push its battery prices down to make a behemoth of an EV go over 500 miles at a sub-$70,000 price.
The next-gen Roadster may only be seeing a production rate of about 10,000 per year, according to Elon Musk, but the vehicle still requires improvements in its batteries to become a definitive “hardcore smackdown to gasoline cars.” This is because the Roadster was announced with a 200-kWh battery pack that provides 620 miles of range. Tesla was at a different place when it announced the next-gen Roadster’s specs. Hence, it would not be a stretch to speculate that the production version of the all-electric supercar will either have a slightly smaller but more energy-dense battery that still provides 620 miles of range, or a 200 kWh battery pack that offers far beyond 1,000 km in one charge.
Tesla’s growth story is usually tied to the company’s release of one best-selling electric vehicle after another. But this year, after the Model Y, Tesla’s growth story will become more of a battery-driven narrative. The company’s battery tech will ultimately determine whether or not the Semi, Cybertruck, and new Roadster will be a success. But if Tesla’s batteries are up for the task, the company’s disruption of the auto industry will likely end up accelerating even more.
What’s pretty interesting to note is that all these potential battery-related breakthroughs also apply towards Tesla’s Energy business, which is rarely even considered by Wall Street when analysts evaluate the company. Every battery-related milestone that is rolled out to the company’s vehicles is also introduced to its energy storage devices. With this in mind, it is not too farfetched to speculate that this year may also end up becoming a renaissance of sorts for Tesla Energy. Part of this push could involve the introduction of slightly smaller but more energy-dense residential batteries and a line of cheaper energy storage units that are just as good as the company’s current products.
This sounds like another disruption in the making.
News
Tesla ‘Killer’ heads to the graveyard as AFEELA taps out
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
There have been many Tesla “Killers” over the years, all of which have either failed to dethrone the automaker from its dominance in the United States, or even make it to the market altogether.
The Sony Honda Mobility (SHM) project, known as AFEELA, is the latest to make it to the grave, as the company announced its intentions to abandon the project earlier this week, Bloomberg reported.
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
🚗 Tesla Killers Graveyard:
Sony-Honda AFEELA
The sleek, AI-packed luxury sedan with PlayStation integration. Officially cancelled in March 2026 after Honda scaled back its EV plans.Fisker Ocean
Stylish SUV with solar roof promises. Company filed for bankruptcy in 2024 amid… https://t.co/Om14UhISOy— TESLARATI (@Teslarati) March 26, 2026
The decision follows Honda’s March 12 reassessment of its electrification strategy, which scrapped several upcoming EV programs amid slowing demand, high costs, and shifting market conditions.
SHM stated that it could no longer rely on key Honda technologies and manufacturing assets, leaving “no viable path forward.” Reservation fees for early buyers in California are being fully refunded, and the joint venture’s future is now under review.
Launched with fanfare in 2022, the AFEELA was positioned as a tech-forward premium EV blending Honda’s engineering reliability with Sony’s entertainment and AI expertise.
Prototypes featured advanced autonomous driving systems, immersive in-cabin displays, and even PlayStation integration, earning it early media labels as a potential “Tesla Killer.”
Priced around $90,000, the sedan was slated for limited production at Honda’s Ohio plant with deliveries targeted for late 2026. Industry watchers saw it as a serious challenger to Tesla’s dominance in software, connectivity, and premium appeal.
Yet, like many ambitious EV projects, it fell victim to broader industry headwinds: softening consumer demand, persistent high interest rates, and intense competition from established players.
The AFEELA joins a long list of vehicles once hyped as “Tesla Killers” that failed to deliver. In the late 2010s, Fisker’s second act, the Ocean SUV, promised stylish design and solid-state battery tech but collapsed into bankruptcy in 2024 after production delays, quality issues, and financial shortfalls.
Faraday Future poured billions into the FF 91 luxury sedan, touting it as a hyper-tech rival with unmatched performance and features; the company delivered fewer than 100 vehicles before fading into obscurity.
Lordstown Motors’ Endurance electric pickup generated massive pre-order buzz and Wall Street excitement but imploded after exaggerated range claims, a factory sale, and eventual bankruptcy.
Even Lucid Motors’ Air sedan, frequently called a Tesla slayer for its superior range and luxury, has struggled with sluggish sales and missed growth targets despite strong reviews.
Rivian’s R1T and R1S trucks enjoyed similar early acclaim and a blockbuster IPO, yet production ramp-up challenges and profitability woes have prevented it from dethroning Tesla.
The AFEELA’s quiet demise underscores a harsh reality in the EV sector. While Tesla’s first-mover advantage in software, charging infrastructure, and brand loyalty remains formidable, legacy automakers and tech newcomers alike continue to underestimate the complexities of scaling affordable, desirable electric vehicles.
As market realities force tough choices, the graveyard of “Tesla Killers” grows longer, another reminder that innovation alone is rarely enough to topple an established leader.
Elon Musk
TIME honors SpaceX’s Gwynne Shotwell: From employee No. 7 to world’s most valuable company
Time Magazine honors Gwynne Shotwell as SpaceX reaches a $1.25 trillion valuation and eyes its IPO.
TIME Magazine has put SpaceX President and COO Gwynne Shotwell on its cover, and the timing could not be more fitting. Published today, the profile of Shotwell arrives at a moment when the company she has quietly run for more than two decades stands at the center of the most consequential developments in aerospace, artificial intelligence, and the future of human civilization.
Shotwell joined SpaceX in 2002 as its seventh employee and has never stopped expanding her role. She oversees day-to-day operations across multiple executive teams spanning Falcon, Starlink, Starship, and now xAI following SpaceX’s February 2026 merger with Elon Musk’s artificial intelligence company, a deal that made SpaceX the world’s most valuable private company at a reported valuation of $1.25 trillion. A highly anticipated IPO is expected in the second quarter of 2026.
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Her track record is historic. She oversaw the first landing of an orbital rocket’s first stage, the first reuse and re-landing of an orbital booster, and the first private crewed launch to Earth orbit in May 2020. She built the Falcon launch manifest from nothing to more than 170 contracted missions representing over $20 billion in business. Under her operational leadership, SpaceX completed 96 successful missions in 2023 alone and has now flown more than 20 crewed Falcon 9 missions. Starlink, which she championed as a financial pillar of the company long before it was a mainstream topic, now connects tens of millions of users worldwide and provided a critical communications lifeline to Ukraine following the 2022 invasion.
Elon Musk has never been shy about what Shotwell means to him and to SpaceX. When she shared her vision for worldwide internet connectivity through Starlink, Musk responded on X with a simple statement, “Gwynne is awesome.” It is a sentiment that has been echoed across the industry. NASA Administrator Bill Nelson once said of Musk: “One of the most important decisions he made, as a matter of fact, is he picked a president named Gwynne Shotwell. She runs SpaceX. She is excellent.”
Gwynne is awesome https://t.co/tiXtMWJmPE
— Elon Musk (@elonmusk) September 28, 2024
Now, with Starship targeting its first crewed lunar landing under the Artemis program by 2028, an xAI integration underway, and a pending IPO that could reshape capital markets, Shotwell’s mandate has never been larger. She told Time that 18 Starships are already in various stages of construction at Starbase. “By 2028,” she said, gesturing across the factory floor, “these should be long gone. They better have flown by then.” If Shotwell’s history at SpaceX is any guide, they will.
Elon Musk
SpaceX’s IPO might arrive sooner than you think
Musk has hinted for years that an eventual public offering was inevitable, though he has stressed the need to maintain operational focus. Insiders have told outlets that the CEO is pushing for a significant retail investor allocation, reportedly more than 20 percent of shares, and tighter lock-up periods to limit early selling pressure.
Elon Musk’s SpaceX is on the verge of one of the most anticipated Initial Public Offerings (IPO) in history.
However, a new report from The Information indicates the rocket and satellite giant is aiming to file its IPO prospectus with U.S. regulators as soon as this week, or early next week at the latest.
People familiar with the plans told The Information that advisers involved in the process expect the IPO could raise more than 75 billion dollars, potentially making it the largest stock market debut ever and eclipsing Saudi Aramco’s 29.4 billion dollar offering in 2019.
The filing would mark the formal start of what has long been rumored: SpaceX’s transition from a closely held private powerhouse to a publicly traded company.
The timing aligns with earlier signals.
In late February, Bloomberg reported that SpaceX was targeting a confidential IPO filing in March and a possible public listing in June, with a valuation north of 1.75 trillion dollars. At the time, the company’s private valuation hovered around 1.25 trillion dollars.
SpaceX considering confidential IPO filing this March: report
Starlink, SpaceX’s satellite internet constellation, has been the primary driver of that surge, now serving millions of customers worldwide and generating steady revenue. Recent Starship test flights and a record pace of Falcon launches have further bolstered investor confidence.
Musk has hinted for years that an eventual public offering was inevitable, though he has stressed the need to maintain operational focus. Insiders have told outlets that the CEO is pushing for a significant retail investor allocation, reportedly more than 20 percent of shares, and tighter lock-up periods to limit early selling pressure.
A June listing would give SpaceX immediate access to public capital markets at a moment when demand for space-related stocks remains high. It would also allow early employees and long-time investors to cash out portions of their stakes while giving everyday shareholders a chance to own a piece of the company behind reusable rockets, global broadband, and NASA contracts.
Of course, nothing is certain until the SEC filing appears. Market conditions, regulatory reviews, and Musk’s own schedule could still shift timelines.
Yet the latest word from The Information suggests the window has opened. If the filing lands this week, SpaceX’s roadshow could begin in earnest within weeks, setting the stage for what many analysts already call the IPO of the decade.
Tesla ‘Killer’ heads to the graveyard as AFEELA taps out
TIME honors SpaceX’s Gwynne Shotwell: From employee No. 7 to world’s most valuable company
SpaceX’s IPO might arrive sooner than you think
Elon Musk says Tesla is developing a new vehicle: ‘Way cooler than a minivan’
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