Tesla CEO Elon Musk said the automaker’s next vehicle platform will exceed Model 3 and Model Y production output, be roughly half the cost of the Model 3 and Model Y platforms, and be smaller in size.
Musk and other Tesla executives were asked about any potential developments from the next generation of Tesla vehicles. The question mentioned the dramatic drop in cost from the Model S and Model X platform to the Model 3 and Model Y platform. The Model 3 and Model Y brought Tesla’s electric vehicles to levels of mass affordability, which truly sparked the beginning of the transition to electric vehicles.
The Model 3 and Model Y are Tesla’s best-selling vehicles, accounting for 95 percent of the company’s total delivery mix for Q3, according to data from the automaker.
The retail investor asked whether Tesla’s third platform has an expected release date, along with what the company expected in terms of the total reduction in cost.
Earlier in the call, Tesla’s executives fielding questions during the Q3 Earnings Call scoffed at the idea of revealing development timelines for future vehicles and plans of the vehicle roadmap. Musk said the company was always moving forward with developments but was unwilling to give any specific details.
However, more color was offered from the Tesla CEO when he was asked about the company’s third vehicle platform.
It will exceed Tesla Model 3 and Model Y production output
Tesla Model Y production at Gigafactory Texas (Credit: Tesla)
Musk said the third-generation Tesla vehicle would be produced in quantities that outshine the Model 3 and Model Y. In fact, it would outpace manufacturing of all other Tesla vehicles combined.
This may be due to the vehicle’s size, which we’ll get to later. However, it is a true testament to Musk’s belief in Tesla’s manufacturing. With the utilization of one-piece castings, the Giga Press, and other manufacturing techniques, Tesla truly outshines many companies in terms of manufacturing efficiency. However, the company has still struggled with the build quality of its cars, which has been an issue for several years.
“Tesla will be head and shoulders above everyone else in manufacturing, that is our goal.” -Elon Musk
Tesla’s current annual production capacity is listed at roughly 1.9 million units. This figure is reflected in the Q3 2022 Shareholder Deck, which was released on October 19.
It will be roughly half the cost of the Tesla Model 3 and Model Y platform
Tesla’s goals reflected in Elon Musk’s Master Plan revealed a trickle-down pricing strategy that would ultimately see premium-priced vehicles fund projects for more affordable cars down the line. The 2008 Roadster led to the Model S and Model X, which led to the Model 3 and Model Y.
Each vehicle chapter became more affordable, helping surge the adoption of electric vehicles. Musk confirmed the next vehicle platform will be roughly half the cost of the Model 3 and Model Y, bringing up flashbacks of the rumored $25,000 Tesla.
Elon Musk unveiling the Model 3 in March 2016
Musk neither confirmed nor denied that Tesla was developing a $25,000 model during the Q4 and Full Year 2021 Earnings Call in January. However, he did confirm on the Q3 call that the next vehicle platform is “the primary focus of the vehicle development team.”
The next vehicle is also fully expected to be used as the fully autonomous Robotaxi, which is still a few years away. However, the vehicle is not likely to come within the two years, as Tesla is turning its focus to ramping Cybertruck manufacturing and Semi production, which it targets to be 50,000 by 2024.
It will be Tesla’s smallest vehicle
Musk said that the new vehicle platform would also be smaller in size, as it would also help cut the total cost of the vehicle.
However, projections of what the $25,000 model would look like are usually smaller and more compact than the Model 3.
Credit: Alwinart/Twitter
While these are not officially Tesla designs, what is illustrated above is likely a similar size to what the company will bring to the table for the $25,000 model. The cost reduction can start at the dimensions of the vehicle overall, which will cut costs significantly. However, the real reduction comes from developing new batteries and the scaling of production. Musk also detailed on the Q3 Earnings Call that he still sees a path to a potential $70 per kWh cell, which is 30 percent less expensive than the projected “price parity” number, which lies at $100 per kWh. This, in theory, would bring EVs to the same cost as gas cars.
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The in-car Tesla Theater is among the most unique features available within the cars. When charging, parked, camping, or just hanging out, vehicle occupants can access a variety of streaming platforms on the large center screen, helping keep them entertained during downtime.
However, the Theater might be getting plenty more streaming platforms, something that owners have requested for some time.
Tesla owners recently discovered that visiting Apple TV in the vehicle browser can launch a fullscreen interface that looks and behaves like a dedicated application rather than an ordinary webpage:
Today I learned that if you go to Apple TV in the Tesla browser, it will open up an actual Apple TV app, fully functional. Not just the site.
Apparently there are more apps than just the few that show on the apps page. pic.twitter.com/os1Ypfm4JR
— Jason W (@jmwilt21) August 20, 2026
The experience drops the usual address bar and browser chrome, presenting catalogs, continue watching rows, and playback controls in the same window Tesla Theater already uses for its listed services. Independent testers soon found similar treatment for HBO Max, Paramount+, Peacock, Disney+, and Prime Video when those sites are opened from the car browser.
This shift is a plausible early signal that Tesla is widening Theater support without a formal software note. Theater has long been a set of web views rather than native applications, so recognizing extra domains and stripping the browser frame is a small server-side change that can expand the catalog quickly.
Owners still lack permanent Theater icons for the newly recognized services, and video remains limited to Park, yet the smoother launch is a meaningful step toward a broader lounge while charging.
Tesla Theater arrived with software version 10 in September 2019. The first video services were Netflix, YouTube, and Hulu, available only while parked and originally tied to WiFi. Spotify arrived in the same era as music rather than Theater video. Disney+ joined officially in July 2021 with the 2021.24 update, giving owners another major catalog on the center screen. Twitch and TikTok later appeared among the default Theater tiles, and Tesla Tutorials remained a persistent educational tile.
Not every addition stayed put. In December 2023, a Holiday software build removed the Disney+ tile for many United States owners after a public dispute involving advertising on X. Hulu stayed visible even though Disney owned it. Visiting disneyplus.com in the browser often restored the tile, which suggested the removal was a recognition list change rather than a complete block. Owners have also reported occasional blank Theater grids after updates, usually fixed by language toggles, resets, or later firmware.
Tesla axes Disney+ from vehicles with Musk-Iger rivalry, but there’s a workaround
Code archives from 2024 listed many unused source names, including Apple TV and Prime Video, that never became official icons, which now looks like groundwork for the current fullscreen browser behavior.
Now that this hint toward an expanded Theater experience has been recognized, Tesla could follow through with these additional shortcuts as a sign that more streaming platforms are available in Teslas than ever before.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla Theater might be getting plenty more streaming platforms
Tesla Semi’s biggest adoptee gives an update on production timeline
