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Audi e-tron will ‘give Tesla shoppers a run for their money,’ says Consumer Reports

The Tesla Model X and the Audi e-tron. (Photo: Achim Hartmann/AutoPista.es)

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When Consumer Reports published its first impressions of the Audi e-tron, the organization proved quite optimistic about the German carmaker’s all-electric SUV. In a recently uploaded video, Consumer Reports‘ Mike Quincy, Jon Linkov, and Jennifer Stockburger provided more insights about their experience with the e-tron, covering several aspects of the vehicle such as its design, its range, and how it stacks up in comparison to the Tesla Model X.

Consumer Reports auto journalist Mike Quincy praised the vehicle, noting that the Audi e-tron is the “nicest EV I’ve ever driven” to date. “I like it more than any of the Teslas we’ve driven,” he said. The e-tron also earned some applause for its design, such as its rather conventional interior that follows the theme of Audi’s other vehicles. The SUV’s spaciousness and quietness on the road were also lauded.

The driving dynamics of the vehicle also received some praise, with Director of Operations at the CR Auto Test Center Jennifer Stockburger noting that the SUV performs very well as soon as it’s in motion. Commenting further, Consumer Reports Deputy Content Editor Jon Linkov stated that contrary to the snap of acceleration found in Tesla’s electric cars like the Model S, the Audi e-tron has “more of an elegant pull-away.”

Consumer Reports did have a number of negative comments about the e-tron, particularly on its range and price. At $80,000, Quincy noted that the e-tron seems too expensive for a vehicle that features such a limited range, though it was mentioned that perhaps the SUV’s real-world range was being underestimated. Other quirks of the SUV, such as a gear shifter that is a magnet for wrong inputs, were also mentioned as points for improvement. Linkov, for his part, argued that perhaps the limited range of the e-tron would be a non-issue for its target demographic. 

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“It may be that the market for this doesn’t take family road trips. They may fly.  Electric cars today still make a case, particularly $80,000 ones, for a second car. Now there are a lot of people out there, and there are stories online about people, they own a Chevy Bolt, or they own a Leaf, and that’s their only car, and they still run into those headaches of ‘my gosh, I have to stop and charge it’ and it certainly is a case today depending on what you want out of an electric car,” he said. 

In conclusion, Consumer Reports remained quite optimistic about the e-tron’s chances on the market, particularly as it is coming from a well-known company that’s known for good quality vehicles. This, according to Stockburger, is something that Tesla buyers might not have yet. “Do I think it’s gonna give Tesla shoppers a run for their money? Oh yeah. And I think there’s a confidence to be had from a mainstream manufacturer building this car, one with a ton of history, good quality, and I think there might be some confidence in the e-tron that maybe you don’t have in a Tesla,” she said. 

Curiously enough, several updates on the e-tron remain unsaid in Consumer Reports‘ recent video, such as the ongoing recall for the SUV due to a potential fire risk. The range challenges of the e-tron have also been documented extensively, even by foreign organizations such as nextmove from Germany; and so far, reviews of the SUV which concluded that the vehicle’s range is being underestimated seem to be quite scarce. 

The comparisons with the Model X also seemed quite interesting, considering that there was no mention of the recent update that Tesla rolled out into the SUV, which increased its range to 325 miles per charge using a battery that is only 5 kWh larger than the pack utilized by the e-tron. Long trips in an all-electric car have been addressed for years by the Supercharger Network, which allows Tesla’s vehicles to recharge their batteries during quick stops on the road. 

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Watch Consumer Reports‘ discussion on its Audi e-tron first impressions in the video below. 

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Starlink gets its latest airline adoptee for stable and reliable internet access

The company said it plans to “rapidly integrate Starlink into its fleet,” and that the first Starlink-equipped aircraft will enter service this Summer.

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Credit: Southwest Airlines

SpaceX’s Starlink, the satellite internet program launched by Elon Musk’s company, has gotten its latest airline adoptee, offering stable and reliable internet to passengers.

Southwest Airlines announced on Wednesday that it would enable Starlink on its aircraft, a new strategy that will expand to more than 300 planes by the end of the year.

The company said it plans to “rapidly integrate Starlink into its fleet,” and that the first Starlink-equipped aircraft will enter service this Summer.

Tony Roach, Executive Vice President, Chief Customer and Brand Officer for the airline, said:

“Free WiFi has been a huge hit with our Rapid Rewards Members, and we know our Customers expect seamless connectivity across all their devices when they travel. Starlink delivers that at-home experience in the air, giving Customers the ability to stream their favorite shows from any platform, watch live sports, download music, play games, work, and connect with loved ones from takeoff to landing.”

Southwest also said that this is just one of the latest upgrades it is making to provide a more well-rounded experience to its aircraft. In addition to Starlink, it is updating cabin designs, offering more legroom, and installing in-seat power to all passengers.

Southwest became one of several airlines to cross over to Starlink, as reviews for the internet provider have raved about reliability and speed. Over the past year, Hawaiian Airlines, United Airlines, Alaska Airlines, airBaltic, Air France, JSX, Emirates, British Airways, and others have all decided to install Starlink on their planes.

This has been a major move away from unpredictable and commonly unreliable WiFi offerings on planes. Starlink has been more reliable and has provided more stable connections for those using their travel time for leisure or business.

Jason Fritch, VP of Starlink Enterprise Sales at SpaceX, said:

“We’re thrilled to deliver a connectivity experience to Southwest Airlines and its Customers that really is similar, if not better, than what you can experience in your own home. Starlink is the future of connected travel, making every journey faster, smoother, and infinitely more enjoyable.”

Starlink recently crossed a massive milestone of over 10 million subscribers.

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Tesla nears closure of Full Self-Driving purchasing option

The move to bring FSD to this type of purchasing program comes after CEO Elon Musk noted in January that Tesla would move away from the outright purchase option.

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Credit: Tesla

Tesla is nearing the closure of its Full Self-Driving outright purchasing option, which will be removed on February 14, meaning Saturday will be the last time it can be bought as a non-subscription.

Tesla is aiming to move its Full Self-Driving suite to a subscription-only platform, a move that will enable people to only pay monthly for the semi-autonomous driving functionality.

The move to bring FSD to this type of purchasing program comes after CEO Elon Musk noted in January that Tesla would move away from the outright purchase option.

It is currently priced at $8,000 for the outright option to use Full Self-Driving, a substantial decrease compared to the $15,000 it was priced at one time. For the monthly subscription, it is just $99 per month, but that price will change, likely increasing as things get more advanced.

Tesla is overhauling its Full Self-Driving subscription for easier access

We say it will likely increase because there is no indication of how Tesla will price FSD. There has been some speculation that Tesla could utilize a tiered system to price FSD, which would potentially allow owners to pick and choose a set of features that would be most ideal for them.

This would potentially introduce an even more affordable option for FSD use, but this is unconfirmed. The reason many say this could be an option for Tesla is the fact that if the price goes up further, the take rate, which is currently around 12 percent at its most recent estimate, could be lower.

Musk needs 10 million active Full Self-Driving subscriptions to unlock one of the tranches of his newest compensation package.

The move to a subscription-only platform has its positives and negatives, and owners have been more than vocal about these since Musk confirmed the move.

Positives

  • Lower barrier to entry and higher potential adoption
  • Financially better for many users
  • Easier transfers and brand loyalty
  • Predictable recurring revenue for Tesla
  • Access to the latest features

Negatives

  • Higher long-term cost for loyal/long-term owners
  • No true “ownership” or permanence
  • Risk of future price hikes or even deactivation
  • Perceived as of less value
  • Impact on resale and used market

Overall, there is a split among the Tesla community in terms of what they see as the “right” way to handle this. Tesla is likely to shed more details on what its plans for the subscription-only platform will be, including pricing, in the coming weeks.

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Elon Musk’s Boring Company selected for Universal Orlando tunnel project

The underground transport tunnel is designed to address the persistent gridlock surrounding International Drive. 

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Credit: The Boring Company/X

Elon Musk’s The Boring Company has been selected for a proposed underground transit system connecting Universal Orlando Resort and the newly opened Universal Epic Universe. 

The underground transport tunnel is designed to address the persistent gridlock surrounding International Drive. 

As noted in a blooloop report, Universal’s Shingle Creek Transit and Utility Community Development District approved a resolution showing its intent to designate The Boring Company as the contractor for the project. 

The agreement covers the full scope of the project, from the tunnel’s design, construction, and maintenance. The project has also been described in public documents as a “point-to-point innovative transportation” initiative with a 25-year agreement.

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The proposed Boring Company tunnels would directly link Universal’s existing parks with Epic Universe, which sits roughly three miles away from Universal Orlando Resort. Today, buses are the only direct connection between the two destinations.

Project requirements were quite stringent. Bidders were required to demonstrate at least $75 million in bonding capacity, have a minimum of seven years of operational experience, and show prior delivery of a comparable project valued at $25 million or more within the past 15 years. The Boring Company, thanks in no small part to the Vegas Loop, meets these requirements.

The Orlando selection adds to The Boring Company’s growing portfolio of Loop-style systems. In Las Vegas, the Las Vegas Convention Center Loop has transported more than two million passengers in Tesla vehicles through underground tunnels since 2021. The greater Vegas Loop system is also under construction.

For now, residents in the area seem enthusiastic about the upcoming project. In a comment to Fox35, residents noted that the tunnels could improve traffic in the area. 

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“We are very congested at certain times and certain hours and that would certainly help with people not having to budget their time,” Mary Walters-Clark, a resident, stated. Another resident, Scott Heinz, echoed similar sentiments. “I think it would be a new opportunity to lessen traffic load and good for visitors as well,” he said.

The tunneling startup has started bringing its Loop projects to international locations. It recently signed a memorandum of understanding with Dubai’s Roads and Transport Authority to explore the development of a 17-kilometer underground Loop network beneath Dubai.

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