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Audi e-tron will ‘give Tesla shoppers a run for their money,’ says Consumer Reports

The Tesla Model X and the Audi e-tron. (Photo: Achim Hartmann/AutoPista.es)

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When Consumer Reports published its first impressions of the Audi e-tron, the organization proved quite optimistic about the German carmaker’s all-electric SUV. In a recently uploaded video, Consumer Reports‘ Mike Quincy, Jon Linkov, and Jennifer Stockburger provided more insights about their experience with the e-tron, covering several aspects of the vehicle such as its design, its range, and how it stacks up in comparison to the Tesla Model X.

Consumer Reports auto journalist Mike Quincy praised the vehicle, noting that the Audi e-tron is the “nicest EV I’ve ever driven” to date. “I like it more than any of the Teslas we’ve driven,” he said. The e-tron also earned some applause for its design, such as its rather conventional interior that follows the theme of Audi’s other vehicles. The SUV’s spaciousness and quietness on the road were also lauded.

The driving dynamics of the vehicle also received some praise, with Director of Operations at the CR Auto Test Center Jennifer Stockburger noting that the SUV performs very well as soon as it’s in motion. Commenting further, Consumer Reports Deputy Content Editor Jon Linkov stated that contrary to the snap of acceleration found in Tesla’s electric cars like the Model S, the Audi e-tron has “more of an elegant pull-away.”

Consumer Reports did have a number of negative comments about the e-tron, particularly on its range and price. At $80,000, Quincy noted that the e-tron seems too expensive for a vehicle that features such a limited range, though it was mentioned that perhaps the SUV’s real-world range was being underestimated. Other quirks of the SUV, such as a gear shifter that is a magnet for wrong inputs, were also mentioned as points for improvement. Linkov, for his part, argued that perhaps the limited range of the e-tron would be a non-issue for its target demographic. 

“It may be that the market for this doesn’t take family road trips. They may fly.  Electric cars today still make a case, particularly $80,000 ones, for a second car. Now there are a lot of people out there, and there are stories online about people, they own a Chevy Bolt, or they own a Leaf, and that’s their only car, and they still run into those headaches of ‘my gosh, I have to stop and charge it’ and it certainly is a case today depending on what you want out of an electric car,” he said. 

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In conclusion, Consumer Reports remained quite optimistic about the e-tron’s chances on the market, particularly as it is coming from a well-known company that’s known for good quality vehicles. This, according to Stockburger, is something that Tesla buyers might not have yet. “Do I think it’s gonna give Tesla shoppers a run for their money? Oh yeah. And I think there’s a confidence to be had from a mainstream manufacturer building this car, one with a ton of history, good quality, and I think there might be some confidence in the e-tron that maybe you don’t have in a Tesla,” she said. 

Curiously enough, several updates on the e-tron remain unsaid in Consumer Reports‘ recent video, such as the ongoing recall for the SUV due to a potential fire risk. The range challenges of the e-tron have also been documented extensively, even by foreign organizations such as nextmove from Germany; and so far, reviews of the SUV which concluded that the vehicle’s range is being underestimated seem to be quite scarce. 

The comparisons with the Model X also seemed quite interesting, considering that there was no mention of the recent update that Tesla rolled out into the SUV, which increased its range to 325 miles per charge using a battery that is only 5 kWh larger than the pack utilized by the e-tron. Long trips in an all-electric car have been addressed for years by the Supercharger Network, which allows Tesla’s vehicles to recharge their batteries during quick stops on the road. 

Watch Consumer Reports‘ discussion on its Audi e-tron first impressions in the video below. 

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk makes a key Tesla Optimus detail official

“Since we are naming the singular, we will also name the plural, so Optimi it is,” Musk wrote on X.

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Credit: Tesla/YouTube

Tesla CEO Elon Musk just made a key detail about Optimus official. In a post on X, the CEO clarified some key wording about Optimus, which should help the media and the public become more familiar with the humanoid robot. 

Elon Musk makes Optimus’ plural term official

Elon Musk posted a number of Optimus-related posts on X this weekend. On Saturday, he stated that Optimus would be the Von Neumann probe, a machine that could eventually be capable of replicating itself. This capability, it seems, would be the key to Tesla achieving Elon Musk’s ambitious Optimus production targets. 

Amidst the conversations about Optimus on X, a user of the social media platform asked the CEO what the plural term for the humanoid robot will be. As per Musk, Tesla will be setting the plural term for Optimus since the company also decided on the robot’s singular term. “Since we are naming the singular, we will also name the plural, so Optimi it is,” Musk wrote in his reply on X. 

This makes it official. For media outlets such as Teslarati, numerous Optimus bots are now called Optimi. It rolls off the tongue pretty well, too. 

Optimi will be a common sight worldwide

While Musk’s comment may seem pretty mundane to some, it is actually very important. Optimus is intended to be Tesla’s highest volume product, with the CEO estimating that the humanoid robot could eventually see annual production rates in the hundreds of millions, perhaps even more. Since Optimi will be a very common sight worldwide, it is good that people can now get used to terms describing the humanoid robot. 

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During the Tesla 2025 Annual Shareholder Meeting, Musk stated that the humanoid robot will see “the fastest production ramp of any product of any large complex manufactured product ever,” starting with a one-million-Optimi-per-year production line at the Fremont Factory. Giga Texas would get an even bigger Optimus production line, which should be capable of producing tens of millions of Optimi per year. 

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Tesla is improving Giga Berlin’s free “Giga Train” service for employees

With this initiative, Tesla aims to boost the number of Gigafactory Berlin employees commuting by rail while keeping the shuttle free for all riders.

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Credit: Jürgen Stegemann/LinkedIn

Tesla will expand its factory shuttle service in Germany beginning January 4, adding direct rail trips from Berlin Ostbahnhof to Giga Berlin-Brandenburg in Grünheide.

With this initiative, Tesla aims to boost the number of Gigafactory Berlin employees commuting by rail while keeping the shuttle free for all riders.

New shuttle route

As noted in a report from rbb24, the updated service, which will start January 4, will run between the Berlin Ostbahnhof East Station and the Erkner Station at the Gigafactory Berlin complex. Tesla stated that the timetable mirrors shift changes for the facility’s employees, and similar to before, the service will be completely free. The train will offer six direct trips per day as well.

“The service includes six daily trips, which also cover our shift times. The trains will run between Berlin Ostbahnhof (with a stop at Ostkreuz) and Erkner station to the Gigafactory,” Tesla Germany stated.

Even with construction continuing at Fangschleuse and Köpenick stations, the company said the route has been optimized to maintain a predictable 35-minute travel time. The update follows earlier phases of Tesla’s “Giga Train” program, which initially connected Erkner to the factory grounds before expanding to Berlin-Lichtenberg.

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Tesla pushes for majority rail commuting

Tesla began production at Grünheide in March 2022, and the factory’s workforce has since grown to around 11,500 employees, with an estimated 60% commuting from Berlin. The facility produces the Model Y, Tesla’s best-selling vehicle, for both Germany and other territories.

The company has repeatedly emphasized its goal of having more than half its staff use public transportation rather than cars, positioning the shuttle as a key part of that initiative. In keeping with the factory’s sustainability focus, Tesla continues to allow even non-employees to ride the shuttle free of charge, making it a broader mobility option for the area.

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Tesla Model 3 and Model Y dominate China’s real-world efficiency tests

The Tesla Model 3 posted 20.8 kWh/100 km while the Model Y followed closely at 21.8 kWh/100 km.

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Credit: Grok Imagine

Tesla’s Model 3 and Model Y once again led the field in a new real-world energy-consumption test conducted by China’s Autohome, outperforming numerous rival electric vehicles in controlled conditions. 

The results, which placed both Teslas in the top two spots, prompted Xiaomi CEO Lei Jun to acknowledge Tesla’s efficiency advantage while noting that his company’s vehicles will continue refining its own models to close the gap.

Tesla secures top efficiency results

Autohome’s evaluation placed all vehicles under identical conditions, such as a full 375-kg load, cabin temperature fixed at 24°C on automatic climate control, and a steady cruising speed of 120 km/h. In this environment, the Tesla Model 3 posted 20.8 kWh/100 km while the Model Y followed closely at 21.8 kWh/100 km, as noted in a Sina News report. 

These figures positioned Tesla’s vehicles firmly at the top of the ranking and highlighted their continued leadership in long-range efficiency. The test also highlighted how drivetrain optimization, software management, and aerodynamic profiles remain key differentiators in high-speed, cold-weather scenarios where many electric cars struggle to maintain low consumption.

Xiaomi’s Lei Jun pledges to continue learning from Tesla

Following the results, Xiaomi CEO Lei Jun noted that the Xiaomi SU7 actually performed well overall but naturally consumed more energy due to its larger C-segment footprint and higher specification. He reiterated that factors such as size and weight contributed to the difference in real-world consumption compared to Tesla. Still, the executive noted that Xiaomi will continue to learn from the veteran EV maker. 

“The Xiaomi SU7’s energy consumption performance is also very good; you can take a closer look. The fact that its test results are weaker than Tesla’s is partly due to objective reasons: the Xiaomi SU7 is a C-segment car, larger and with higher specifications, making it heavier and naturally increasing energy consumption. Of course, we will continue to learn from Tesla and further optimize its energy consumption performance!” Lei Jun wrote in a post on Weibo.

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Lei Jun has repeatedly described Tesla as the global benchmark for EV efficiency, previously stating that Xiaomi may require three to five years to match its leadership. He has also been very supportive of FSD, even testing the system in the United States.

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