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Tesla-style direct-to-consumer EV sales close to being finalized in Colorado

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Electric car makers like Rivian with a direct-to-consumer sales model like Tesla may soon find themselves doing business in Colorado, after a once-contentious bill that aims to allow new EV companies to bypass dealerships made it through the final legislative committee on March 9.

Senate Bill 20-167 would allow new electric vehicle companies to participate in direct-to-consumer sales. The impact of this legislation would eliminate the need for EV makers to sell their cars through a dealership that acts as a “middle man.”

The compromise between the proponents of the bill and those who opposed it was reached on March 9, according to the Colorado Sun. Mike Feely, a lobbyist for CADA, said dealership owners are “ready for the competition, they are ready to move this issue out into the marketplace as opposed to the legislature, and they look forward to competing vigorously in the marketplace as this market and industry evolves.”

Current Colorado laws state that any vehicle manufacturer cannot own, operate, or control any car dealer or used motor vehicle dealer in the State. However, new revisions to this bill have been made that, if approved, would allow companies that make “only electric motor vehicles” to bypass the traditional dealership model.

The existing rule that makes it illegal for car manufacturers to sell directly to consumers dates back to 2010 when General Motors filed for bankruptcy. The practice was intended to protect dealerships who were at risk of losing their franchises. Tesla used the law to bypass dealer franchises altogether and has become the United States’ and Colorado’s best selling electric vehicle maker. However, at other EV companies such as Rivian, which also follow a direct sales model, have been blocked from selling their cars in Colorado.

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On February 28, the Colorado Senate passed the bill by a 22-12 vote. With the bill clearing the House Energy and Environment Committee, it is now poised to make its way toward Governor Jared Polis’ desk.

Allowing new EV companies to sell their cars directly to consumers can revolutionize the way cars are purchased in Colorado. Electric vehicles have become appealing to buyers due to multiple reasons, from their performance to their sustainability factor. But Tesla’s ability to bypass the dealership experience has resonated with some car buyers. Now, other EV makers may have a shot in the state, thanks to the bill.

Colorado Senator Chris Hansen states that he supports the new consumer bill and sees it as an opportunity to spike car sales. “Fundamentally, I  see this as a very pro-consumer bill and one that is going to create a lot of new choice and dynamism in the market. And over time, I think that increased choice and competition is going to be really good for the citizens of Colorado,” he said.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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SpaceX posts Starship booster feat that’s so nutty, it doesn’t even look real

The Super Heavy booster’s feat was so impressive that the whole maneuver almost looked like it was AI-generated.

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Credit: SpaceX/X

SpaceX has shared a video of a remarkable feat achieved by Starship’s Super Heavy booster during its 11th flight test.

The Super Heavy booster’s feat was so impressive that the whole maneuver, which was captured on video, almost looked like it was AI-generated.

Super Heavy’s picture perfect hover

As could be seen in the video shared by SpaceX, Starship’s Super Heavy booster, which is nearly 400 feet tall, smoothly returned to Earth and hovered above the Gulf of America for a few seconds before it went for its soft water landing. The booster’s picture-perfect maneuver before splashing down all but capped a near-flawless mission for Starship, which is about to enter its V3 era with Flight 12.

The booster’s balance and stability were so perfect that some users on X joked that the whole thing looked AI-generated. Considering the size of Super Heavy, as well as the fact that the booster was returning from space, the hovering display all but showed that SpaceX is dead serious about keeping its dominant lead in the spaceflight sector.

Starship V2’s curtain call

As noted in a Space.com report, Flight Test 11 achieved every major goal SpaceX had set for the mission, including deploying Starlink mass simulators, relighting Raptor engines in space, and executing a stable reentry for both the Starship Upper Stage and the Super Heavy booster. The feat also marked the second time a Super Heavy booster has been reflown, a milestone in SpaceX’s quest to make the entire Starship system fully reusable.

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Starship’s V2 vehicle will now give way to the upgraded Starship V3, which is designed for faster turnaround and higher payload capacity. The Starship program is expected to pursue even more aggressive targets in the coming months as well, with Elon Musk stating on social media platform X that SpaceX will attempt a tower catch for Starship Upper Stage as early as spring 2026.

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After moving Tesla to Texas, Elon Musk is back in the Bay Area with Neuralink expansion

The news marks a noticeable step in Musk’s expanding presence in the Bay Area, despite the move of his biggest companies, Tesla and SpaceX, to Texas.

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Credit: Steve Jurvetson/Twitter

Recent reports have indicated that Elon Musk’s brain-implant startup, Neuralink, has leased a five-story, 144,000-square-foot building in South San Francisco. At the same time, Musk’s artificial intelligence startup xAI is reportedly also looking around for a Bay Area office. 

The news marks a noticeable step in Musk’s expanding presence in the Bay Area, despite the move of his biggest companies, Tesla and SpaceX, to Texas.

Neuralink’s Bay Area expansion

As noted in a report from the San Francisco Business Times, the property that Neuralink has leased is located at 499 Forbes Boulevard, and it was built by Aralon Properties before it was leased to cancer test developer InterVenn Biosciences. The site, however, had remained vacant since 2023 after InterVenn canceled its 10-year lease.

xAI, Musk’s artificial intelligence startup, is reportedly scouting for an even larger Bay Area office as well, as noted in a report from the San Francisco Chronicle. Combined, the two ventures could secure nearly 400,000 square feet of local workspace, a move seen as a symbolic return of sorts for Musk-led innovation to Silicon Valley.

Neuralink’s momentum

Founded in 2016, Neuralink develops brain-computer interfaces intended to help paralyzed patients control digital devices through thought. The company received U.S. regulatory approval in 2023 to begin human trials, with its first patient, quadriplegic Noland Arbaugh, making headlines for his stunning ability to control a computer cursor and play games using only his mind. Since receiving his implant, Arbaugh has stated that he now browses the web, plays video games like Mario Kart, studies neuroscience, and operates his smart home without lifting a finger. 

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Nauralink is only just getting started, with Elon Musk noting on X that the company is busy preparing its next product, Blindsight, for human trials. As per Musk, Neuralink is “aiming to restore (limited) sight to the completely blind next year,” an aggressive target for a potentially life-changing device.

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Tesla Cybercab tests seem to be ramping up again

Elon Musk has stated that he expects the company to achieve a run rate of 2 million Cybercabs annually.

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Credit: @serobinsonjr/X

Tesla seems to be ramping the tests of its autonomous two-seater, the Cybercab, once more. This was hinted at in recent drone footage from both the Fremont Factory and Gigafactory Texas.

The fresh sightings of the Cybercab in the Fremont Factory and Giga Texas have renewed conversations about the vehicle potentially being built with manual controls today. 

Fresh Cybercab tests

As noted by longtime drone operator Joe Tegtmeyer on social media platform X, he recently spotted a Cybercab driving on Giga Texas’ South River Road to the West side. Interestingly enough, the longtime Giga Texas watcher noted that this was the first Cybercab that he had seen conducting road tests in a while.

Over in the Fremont Factory, another Cybercab was spotted driving around the facility’s testing area. Similar to the Cybercab in the Giga Texas sighting, the vehicle that was spotted in the Fremont Factory seemed to be manually driven, at least based on the way it was being steered. This behavior has incited speculations among Tesla watchers that current Cybercab test units have manual controls, unlike their production version, which would have no steering wheel or pedals. 

Cybercab production preparation

The sightings of Cybercabs around the Fremont Factory and Giga Texas bode well for the vehicle’s development and impending production. It does, if any, complement reports that Tesla has been busy setting up production equipment for Giga Texas’ Cybercab production line. At the same time, drone footage around the Giga Texas complex has also revealed that Tesla is stockpiling some Cybercab castings, a likely sign that initial test production of the vehicle might soon begin.

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The Cybercab is expected to be Tesla’s highest volume vehicle, with CEO Elon Musk stating that he expects the company to achieve a run rate of 2 million Cybercabs annually. He also mentioned that the Cybercab will be easy to produce thanks to its Unboxed manufacturing process, so much so that its production would resemble a high-speed consumer electronics line instead of an automotive assembly line.

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