News
Tesla Superchargers are now over 3x cheaper than their biggest competitor
Tesla’s Supercharger Network just undercut one of its biggest competitors by over three times, and the company did not even have to lower its prices. In a recent announcement, IONITY, the rapid charging network that is considered as VW, BMW, Daimler, and Ford’s answer to the Tesla Superchargers, revealed that it would be updating its pricing structure by the end of the month — and what an update it is.
In a press release, IONITY stated that it would be launching a kilowatt-hour-based pricing scheme for customers across its established pan-European network starting January 31, 2020. The new rate is simple, with the company charging customers per kWh. The only issue is that IONITY will be charging electric car drivers 0.79 EUR ($0.88) per kWh.
That’s a substantial premium compared to the Tesla Supercharging Network, which has a rate of about 0.25 EUR ($0.28) per kWh. Thus, with this new pricing structure in place, an Audi e-tron or Porsche Taycan owner would end up paying about $80 to charge the all-electric SUV from zero to 100%. Considering that these vehicles are capable of traveling just over 200 miles on a charge, IONITY’s updated prices will make long trips on electric cars far more expensive than before.
IONITY boss Michael Hajesch, for one, noted that he does not think the new pricing strategy will turn customers away from using the network. In an interview with Handelsblatt‘s EV publication Edison Media, the IONITY executive explained that the rapid charging network’s advantages would likely be worth it for electric car drivers.
“I don’t have that fear. It is important to mention that the connected mobility service providers – and in this case, also include the Porsche charging service and BMW ChargeNow – offer attractive end customer offers. Direct customers without a contract benefit from the IONITY service promise, such as high availability, a Europe-wide HPC charging network, top locations directly on the motorway, and responsible operation of the charging stations with green electricity.”
He also argued that such price adjustments would likely not deter the advent of electric mobility. While he admitted that IONITY’s new pricing is high compared to its rivals in the market, Hajesch stated that the decision to raise the network’s prices was not difficult at all, even among its owners, VW, BMW, and Daimler.
“The discussion was not fierce or difficult at all. The price will not deter customers from buying, on the contrary. The overall service promise of the European IONITY HPC network already gives an answer to the key criticisms of the past regarding availability, charging power, green electricity supply, and range anxiety. We are therefore convinced that we are making a significant contribution to the market acceptance of electromobility.
“The purchase decision will not only depend on the IONITY price point on the long-haul route, which only accounts for five to ten percent of the annual charging needs. You also have to take into account the other use cases at home/work and public charging, which can already result in advantages over diesel and gasoline,” he said.
Despite the IONITY boss’ arguments, the fact remains that EV owners now need to pay far more to charge their vehicles using the rapid charging network. This will likely deter electric car owners who are budget conscious, and it might very well incentivize the ownership of internal combustion cars once more. After all, why buy an Audi e-tron that takes about $80 to fill up when a comparable gas or diesel-powered SUV can fill up for far less?
That being said, this update in IONITY’s pricing also highlights the practicality of Tesla’s Supercharger Network, which charges about $0.28 per kWh. Tesla’s Superchargers currently top out at 250 kW, which is less than IONITY’s peak of 350 kW, but considering the price difference, electric car owners will likely take the slightly slower charging speed and be charged a rate that is several times more affordable.
It’s unfortunate, but for now, at least, it appears that the only rapid charging network that is seriously going for petrol’s jugular is Tesla and is Superchargers.
Elon Musk
SpaceX’s newest logo confirms everything about what it’s become
SpaceX officially absorbed xAI under the SpaceXAI brand, completing the largest private merger in history.
SpaceX made its corporate transformation official in May 2026 when Elon Musk posted on X that xAI would cease to exist as a standalone company. “xAI will be dissolved as a separate company, so it will just be SpaceXAI, the AI products from SpaceX,” he wrote.
A new SpaceXAI logo was announced today, visually embedding the xAI letters inside the SpaceX identity, which can be seen as a deliberate design choice that signals the merger is not a partnership but a full absorption and XAi a core function of the same company. The same way Starlink is not a separate brand but a SpaceX product. The announcement closed the loop on a process that began February 2, 2026, when SpaceX acquired xAI in the largest private merger in history, valued at $1.25 trillion. SpaceX at $1 trillion and xAI at $250 billion.
We are now @SpaceXAI. pic.twitter.com/ema66xDWC9
— SpaceXAI (@SpaceXAI) July 6, 2026
The reason SpaceX bought xAI was stated plainly by Musk at the time of the deal: to build orbital data centers. SpaceX had simultaneously filed with the FCC to launch up to one million satellites designed to function as AI compute nodes in low Earth orbit, escaping what Musk described as the energy constraints limiting AI development on Earth.
xAI provided the AI software stack, with Grok, the X platform, and the Colossus supercomputer infrastructure in Memphis with over 220,000 NVIDIA GPUs, while SpaceX provided the rockets, Starlink, and the capital base to fund it. The two companies needed each other. xAI was burning $2.5 billion in losses on $250 million in revenue. SpaceX was generating an estimated $8 billion in profit on $15 billion in revenue and needed an AI narrative to command the valuation it was targeting for its IPO.
What SpaceX has done, regardless of how the orbital AI vision ultimately plays out, is walk into a public market as something no company has been before: a rocket manufacturer, satellite internet provider, AI software company, social media platform, and supercomputer operator under one ticker. Whether that combination is worth $2 trillion depends entirely on which of those businesses you believe in most.
Tesla brought its innovative Cybercab robotaxi to the National Federation of the Blind (NFB) Annual Convention in Austin, Texas, on July 3 at the JW Marriott Austin.
The hands-on demonstration highlighted the vehicle’s thoughtful design for blind and visually impaired users, underscoring Tesla’s commitment to inclusive autonomous mobility. Attendees, many using white canes or accompanied by service dogs, experienced the steering-wheel-free Cybercab firsthand.
Cybercab at the National Federation of the Blind’s Annual Convention in Austin for a hands-on experience of its accessibility features for blind or visually impaired customers⁰⁰For example:⁰– Braille lettering on physical controls
– Space for service animals & assistive… pic.twitter.com/8wrJcDHkw7— Tesla Robotaxi (@robotaxi) July 6, 2026
The showcase emphasized practical features tailored to the needs of the blind community. Braille lettering appears on physical controls, including door releases and emergency buttons, allowing users to navigate interfaces independently through touch. Generous interior space accommodates service animals and assistive devices such as canes, guide dogs, or mobility aids without compromising comfort.
Wheelchair-height seating facilitates easier transfers for users with additional mobility challenges. Photos from the event captured blind attendees approaching the vehicle confidently, service dogs relaxing inside, and hands exploring Braille-equipped handles.
Tesla Robotaxi’s official account detailed these elements, noting the Cybercab’s focus on accessibility, especially noting the Braille lettering and additional space for service animals.
How Tesla Will Transform Mobility for the Blind
Autonomous vehicles like the Cybercab promise revolutionary independence for the roughly 2.2 million visually impaired Americans. Traditional barriers—reliance on sighted drivers, costly paratransit, or limited public transit—often restrict spontaneous travel. Tesla Full Self-Driving aims to eliminate the need for a human operator, enabling on-demand, door-to-door rides via simple app hailing with voice guidance.
Users gain freedom to work, socialize, shop, or attend events anytime without scheduling hassles or safety concerns. This reduces isolation, boosts employment opportunities, and enhances quality of life, turning mobility from a dependency into true personal autonomy.
The NFB demonstration not only gathered valuable feedback but also generated excitement about a future where technology levels the playing field. By prioritizing inclusive design, Tesla advances a vision of transportation that serves everyone, potentially reshaping daily life for blind individuals and setting a standard for the autonomous industry.
As Cybercab deployment scales, these accessibility innovations could mark a significant step toward equitable mobility.
Investor's Corner
Tesla challenges startups to score a gig inside its most advanced European factory
Tesla is challenging startups to bring their best battery tech directly to Gigafactory Berlin.
Tesla has issued an open challenge to startups across Europe, inviting them to bring their best battery technology directly to the floor of Gigafactory Berlin. The program, called the JUNI x Tesla Battery Cell Giga Challenge, opened applications this month with a deadline of July 24, 2026, and is targeting startups with solutions that can make battery cell manufacturing faster, cheaper, safer, and more scalable at an industrial level.
The timing of the challenge is directly tied to Tesla’s most aggressive European battery investment yet. On May 12, 2026, Giga Berlin plant manager André Thierig announced a $250 million investment to scale the factory’s annual 4680 cell production capacity from 8 GWh to 18 GWh, more than doubling the previous target set just months earlier in December 2025. Thierig confirmed the expansion on X, saying the investment “will enable 18 GWh of annual 4680 cell production and create more than 1,500 new jobs.” Combined with a previously announced battery investment at the Grunheide site now approaches $1.2 billion.
Today, we announced a $ 250m investment for our Giga Berlin Cell factory. This will enable 18GWh of annual 4680 cell production and create more than 1500 new jobs. Good news during challenging times for the German industry. pic.twitter.com/ou4SWMfWh9
— André Thierig (@AndrThie) May 12, 2026
The challenge is looking specifically for startups with proven solutions across five categories: materials, equipment, operations, automation, and artificial intelligence. Applications are screened directly by Tesla’s cell manufacturing team in Grunheide, and the strongest submissions move through technical discussions, a pitch day in front of Tesla stakeholders, and potentially a paid pilot project with the cell team. Tesla is not looking for ideas at concept stage. The program requires applicants to demonstrate working prototypes, test data, or prior pilots before being considered.
The historical context matters here. Elon Musk first announced plans for what he called the world’s largest battery cell production facility alongside the Giga Berlin car factory back in 2020, targeting up to 250 GWh of annual capacity. Those plans were shelved in 2022 when Tesla shifted its battery investment focus to the United States to take advantage of Inflation Reduction Act incentives. The revival of cell production at Giga Berlin, now backed by over $1 billion in committed capital, represents a return to an ambition that was set aside for three years. As Teslarati has reported, the 4680 format is central to Tesla’s long-term cost reduction strategy across vehicles, energy storage, including the Tesla Semi and Cybercab.
By opening the challenge to outside startups, Tesla is acknowledging that reaching 18 GWh at Grunheide will require technology it does not currently have in-house, and it is willing to pay for the right solutions. For a startup in the battery supply chain, a paid pilot with Tesla’s European cell team is as close to a direct commercial path as the industry offers.
SpaceX’s newest logo confirms everything about what it’s become
Tesla flexes how it will help the blind with Cybercab
