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Tesla (TSLA) short-sellers’ media publicity called out by high-profile finance veteran

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The past few months have been challenging for Tesla and Elon Musk. As the company attempted to make progress in its efforts to ramp the production of the Model 3, a consistent stream of attacks from short-sellers and critics, as well as aftereffects of Musk’s own behavior on Twitter, have weighed heavily on Tesla stock.

Amidst the constant stream of negative reports against the company coming from mainstream media, James Anderson, co-manager of Scottish Mortgage and a senior partner at Baillie Gifford in Edinburgh, noted that while some of Elon Musk’s actions, particularly against British diver Vernon Unsworth, were “ethically unacceptable,” the CEO is not really one of the biggest problems of the company. Rather, it is the prevalent — and at times aggressive — attacks it consistently receives from critics and short-sellers.

Anderson was recently featured in a segment of Citywire Money, where he discussed Tesla’s expenses as it ramped the Model 3, the peculiar amount of publicity given to TSLA short-sellers, and Elon Musk’s actions online. The Baillie Gifford senior partner noted that it wasn’t particularly surprising to his firm that Telsa is spending a lot as it grows, considering that the electric car maker is “building a car company in a completely different way with a completely new technology.”

That being said, the financial industry veteran opted to call out the media coverage of Tesla’s short-sellers and critics, who have been given a surprisingly generous amount of publicity. Anderson noted that the media needs to ask itself a lot of questions, particularly regarding the rhetoric of TSLA short-sellers, as well as their “vicious” hypothesis against the electric car maker.

“I feel the media in general needs to ask itself a lot of questions – which is the extraordinary level of publicity given to the claims and rhetoric of the absolutely vicious short investment hypothesis and individuals behind them. I think that they are not to be viewed as a beneficial force for allowing a convenient avenue to attack over enthusiasm,” Anderson said.

The Scottish Mortgage co-manager further noted that while some of Elon Musk’s actions on Twitter were ethically unacceptable, it should be noted that the actions of some of the company’s short-sellers and critics against Tesla and Elon Musk are just as unethical.

“I think these people try and make their claims come true in ways that to me seem. I said Mr. Musk behaved unethically — I believe many of these people do as well, and I do wish that many of our most prominent media personalities and institutions would examine the claims and records of many of these people. And in some cases there is a lot of evidence through court cases of just how malignant they can be,” he said.

Anderson’s observations about the behavior and prevalence of Tesla’s critics in the media are quite accurate. Rarely does a day go by, after all, when Tesla sees few negative stories about its business, or about Elon Musk himself. Last week, for example, the departure of Tesla’s CAO ended up being augmented by Elon Musk’s single whiff of cannabis during a podcast, causing the company’s stock to drop.

Even small-time Tesla short-sellers are beginning to gain support from mainstream media. Late last month, Reuters published a report celebrating the sleuthing work being conducted by several TSLA shorts, including an anonymous Twitter user known for posting misogynistic, aggressive, and racist comments against Tesla supporters. Michelle Price, one of the writers of the piece, later clarified in a follow-up Twitter post that they did multiple and varied checks on the anonymous TSLA short that they featured before considering the person as a valid source.

As of writing, Tesla shares (NASDAQ:TSLA), in which Baillie Gifford holds a 7.8% stake and which accounts for 5% of Scottish Mortgage assets, is trading up 1.67% at $294.27 per share.

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Disclosure: I have no ownership in shares of TSLA and have no plans to initiate any positions within 72 hours.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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SpaceX’s next trillion dollar bet has nothing to do with rockets, Musk tells staff

Elon Musk told SpaceX staff AI revenue will soon dwarf rockets and Starlink combined entirely.

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Elon Musk told SpaceX employees this week that artificial intelligence, not rockets, will soon carry the company’s revenue. In a roughly 29 minute internal address posted on SpaceX’s X account on Tuesday, Musk said AI revenue will pass every other line of business at SpaceX “probably in September” and pull further ahead by the fourth quarter.

The numbers he gave are specific. SpaceX currently runs 1.4 gigawatts of AI compute capacity. Musk wants that at 10 gigawatts by the end of 2027, a jump he tied directly to revenue: “if we bring 10GW of AI online by the end of next year, it will be $300 billion to $500 billion a year in revenue.” He called those “big numbers,” which undersells a projection larger than what most countries produce in a year.

Musk went further on where AI fits into SpaceX’s future. “Probably in four or five years, AI will be 99% of the value of SpaceX,” he told staff, adding that digital intelligence would eventually run “a trillion times” ahead of biological intelligence as computing scales. He tied that growth to the company’s founding mission, telling employees “we must win on AI, because the future is overwhelmingly AI and robots,” with the payoff meant to help fund Starship and a Mars program that increasingly runs through Terafab, the joint Tesla, SpaceX and xAI chip plant.

Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry

None of this is entirely new territory. SpaceX told investors much the same story during its first earnings call as a public company on August 4, where Musk moved the company’s $1 trillion revenue target up a year to 2030 and said Starlink could someday carry a majority of the world’s internet. What the all hands video adds is a hard deadline and a specific power figure Musk had not given publicly before, along with a franker pitch to his own workforce that AI, not launch cadence, is now the thing SpaceX is betting its future on.

The AI revenue itself is not coming from SpaceX training its own models. It is largely Starlink acting as the network layer for xAI’s workloads, plus SpaceX renting out compute capacity directly, the same approach behind the roughly $16 billion the company spent on AI infrastructure in a single quarter.

Musk closed the video with a pitch aimed at recruiting and retention rather than investors, telling employees that anyone who helps SpaceX win the AI race will eventually get the chance to go to the moon or Mars themselves. Whether SpaceX can turn 1.4 gigawatts into 10 in seventeen months is the more immediate question, and one that will show up in quarterly numbers well before anyone leaves Earth.

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Investor's Corner

Tesla has one big financial question to answer for investors: Morgan Stanley

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Credit: Tesla

In a new note to investors on Tuesday, Morgan Stanley analyst Andrew Percoco said that Tesla has one big financial question to answer for investors regarding its Robotaxi rollout, Full Self-Driving software, and Optimus.

Percoco said in the note that, for the most part, investors are still very positive about the direction the company is headed. However, there are some things the firm would like to see, and they have to do with financials.

Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue

Tesla bulls are more than convinced that the company’s Full Self-Driving software is proof it can develop physical AI. Financially, however, there are still some questions, especially on elevated spending, which CEO Elon Musk said would occur as the company works to roll out Robotaxi faster and continue developing its Optimus robot.

The latter two are where Tesla will have to prove progress to investors, as Percoco writes that both projects “will require clearer evidence that Robotaxi is scaling and more tangible Optimus proof points to support the ROI on elevated capex.”

Percoco said the second quarter earnings call did not change his long-term thesis of where Tesla is positioned in the AI race, which is out in front. However, there are concerns that weaker gross margins and higher R&D spend will stress financials, and that has “sharpened our (and investors’) focus on measurable progress across Robotaxi and Optimus.”

Additionally, Robotaxi still needs to be proven with more operation in existing cities while maintaining safety but improving how many rides it gives in any given time, he said. For Optimus, Percoco wrote that he is “still looking for evidence beyond commentary around SOP.”

Morgan Stanley put Percoco in charge of covering Tesla after long-time analyst Adam Jonas transitioned to the automotive side.

Currently, Morgan Stanley has a $415 price target on Tesla and a ‘Hold’ rating on the stock. It is trading at around $330 at the time of publication, which was 2:30 P.M. on the East Coast.

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Investor's Corner

SpaceX AI investment gamble will make it a big winner, firm says

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Credit: SpaceX

SpaceX’s massive investment in AI will make it a big winner, Argus Research said after the company’s successful earnings call last week.

The firm also upgraded shares to a Buy from Hold and set a $160 price target.

SpaceX (NASDAQ: SPCX) is currently recovering from its heavy AI infrastructure investments, as it spent nearly $16 billion in Q2 alone. The company did this primarily by monetizing high-demand GPU compute capacity at a much faster pace than traditional data center economics would suggest.

Company CFO Bret Johnsen said that SpaceX would be able to pay back anything on new deployments within a year.

There are plenty of ways the company can do this:

Leasing excess compute capacity through contracts

SpaceX has already built Colossus and Colossus II, largely for its own model training. However, much of that capacity is already rented out to third parties. It already has major deals with Anthropic, Google, and Reflection AI. These partnerships are adding billions per month to SpaceX’s spreadsheet.

SpaceX is charging Anthropic massive money for its compute

High utilization driven by industry-wide scarcity

The demand for advanced AI training and inference capacity continues to exceed what is available for use. SpaceX can fill new racks quickly after they come online, so the capital deployed converts into revenue with minimal idle time.

Additionally, management and outside observers have described the new compute capital as behaving more like a cost-of-goods-sold than traditional multi-year capex, especially because of this rapid monetization pattern.

Capacity has already scaled from ~0.4 GW a year to 1.4 GW annually by the end of Q2. There are targets of more than 2 GW by year-end.

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High incremental margins on the rental business once capacity is online

GPU cloud providers often operate at strong gross margins. SpaceX can monetize capacity that was already partially built or can be added efficiently. This means that incremental EBITDA margins on the rental revenue are usually high. This accelerates cash recovery relative to the gross capital outlay.

Parallel monetization of its own AI software and applications

Beyond pure infrastructure rental, SpaceX also generates revenue from Grok through subscriptions and usage, from X through ads, data, and other related services, enterprise APIs, and the planned integration of the Cursor coding tools acquisition.

These application layers ride on the same compute infrastructure and provide additional high-margin streams that could offset build-out costs. AI-segment revenue overall rose sharply to about $2.6 billion in Q2, according to Motley Fool. This was driven primarily by the infrastructure contracts, but the software side is also partially responsible.

Efficient, large-scale deployment and vertical integration advantages

SpaceX has emphasized the rapid construction of power and cooling infrastructure and favorable cost-per-megawatt economics relative to industry benchmarks in some disclosures.

Combined with its ability to scale capacity aggressively and the fact that many contracts start generating revenue within months of capacity coming online, the effective payback compresses dramatically compared with more conventional multi-year data-center projects.

SpaceX’s dominant near-term recovery path will turn the AI clusters into a hyperscale-style compute rental business for other leading AI companies while still using a portion for internal models.

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