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Tesla stock (TSLA) could double thanks to edge in battery tech: Wall St veteran
Gary Black, a private investor who was once considered as one of Wall Street’s most prominent analysts in the tobacco industry, believes he has found the reason why Tesla stock (NASDAQ:TSLA) continues to climb. According to the finance veteran, a lot of it has to do with the company’s battery technology that just so happens to be head and shoulders above the competition.
On Thursday, Tesla’s stock ended the day at $404.04 a share, giving the company a $73 billion market value. Both of these are records for the electric car maker, and there may be more upside if the company meets its delivery and production targets this fourth quarter. That being said, Black noted in a statement to Barron’s that a lot of Tesla’s momentum is due to the company’s batteries, which give its vehicles like the Model S their industry-leading range.
“When you talk to dealers and non-EV users, the biggest obstacle to buying an EV is battery charge. People want the most range,” Black said.
Recent electric car releases from veteran automakers have only emphasized Tesla’s lead in efficiency and range. A Model 3 Standard Range Plus, for example, starts at $39,990 and offers 250 miles of emission-free driving. On the other hand, a Porsche Taycan Turbo, which costs about $150,000, will only offer 201 miles of range as per estimates from the EPA. That’s 20% less range for the Taycan at over three times the cost of the Model 3 Standard Range Plus.
While a longtime short thesis against Tesla argues that the young company will be buried by electric cars from more experienced rivals, Black remains confident that Tesla will continue to thrive. The veteran noted that Mercedes has delayed the release of its electric car, the EQC, in the United States. Meanwhile, Jaguar and Audi’s battery-powered vehicles have lagged in sales. Part of this is likely due to the vehicles’ range, as well as their lack of a dedicated charging infrastructure like Tesla’s Supercharger Network.
Considering its lead in battery tech, Black believes that Tesla’s sales could hit 1.8 million units annually by 2024. This would equate to around 10% of the United States car market and $8 billion in earnings before interest, taxes or depreciation. This also means that TSLA stock could double to about $800 per share in 2024. “I’m a value investor but I like to buy growth companies at a discount to intrinsic value,” Black said.
This becomes particularly feasible when Tesla’s constant improvements to its battery tech are taken into account. President of Automotive Jerome Guillen previously stated that Tesla’s batteries are never static, as they are always in a constant state of improvement. The company has been pretty secretive about the details of its latest battery tech innovations, but the unveiling of vehicles like the Cybertruck, whose top-tier variant goes over 500 miles of range for a price that’s less than $70,000, suggests that these improvements are significant.
Tesla currently holds 78% of the electric vehicle market in the United States. Black believes that with competition steadily increasing, the company must be prepared to see its overall presence in the market drop to around 40%. He thinks that drivers who currently utilize electric cars will eventually grow from 3% to 25% of the market, equivalent to 1.8 million battery-powered vehicles on the road. Nevertheless, if competition continues to be as anemic as it has been so far, Tesla may end up holding on to its dominant market share in the US’ EV industry longer than expected.
Disclosure: I have no ownership in shares of TSLA and have no plans to initiate any positions within 72 hours.
News
Tesla pushes crazy ‘Luxe’ incentive package on flagship Model S and X
Tesla is pushing more customers to the Model S and Model X with a new incentive package.

Tesla has pushed a crazy new incentive package, known as the “Luxe Package,” on the flagship Model S and Model X, along with a $10,000 price increase on each trim level.
The move aims to likely bolster margins for the company on the two cars while also giving those who choose to buy the Tesla lineup mainstays a variety of awesome advantages, including Free Supercharging, Full Self-Driving, and other add-ons.
Tesla is offering a crazy Supercharging incentive on its two ‘sentimental’ vehicles
Last night, Tesla launched the “Luxe Package” for the Model S and Model X, which includes the following four add-ons:
- Full Self-Driving (Supervised) – Your car will be able to drive itself almost anywhere with minimal driver intervention
- Four-Year Premium Service – Wheel and Tire Protection, Windshield Protection, and Recommended Maintenance
- Supercharging – Charge for free at 70,000+ Superchargers worldwide
- Premium Connectivity – Listen to music, stream movies, monitor live traffic, and more – no Wi-Fi needed
Full Self-Driving is priced at $8,000. Free Supercharging for the life of the car is between $10,000 and $15,000 over the life of the vehicle, although Tesla has valued it at $5,000 in recent promotions.
Free Premium Connectivity is roughly $1,000, and the four-year tire, wheel, windshield, and maintenance plan is about $3,200.
🚨 Tesla increased the price of both the Model S and Model X by $10,000, but both vehicles now include the “Luxe Package,” which includes:
-Full Self-Driving
-Four years of included maintenance, tire and wheel repairs, and windshield repairs/replacements
-Free lifetime… pic.twitter.com/LKv7rXruml— TESLARATI (@Teslarati) August 16, 2025
In all, the value is over $25,000, but this is loosely based on usage.
The Model S and Model X are low contributors to Tesla’s overall sales figures, as they make up less than five percent of sales from a quarterly perspective and have for some time.
As they are certainly the luxury choices in Tesla’s lineup, the Model 3 and Model Y are the bigger focus for the company, as a significantly larger portion of the company’s sales is made up of those vehicles.
The Luxe Package is an especially good idea for those who drive high-mileage and plan to use the Model S or Model X for commuting or long drives. The free Supercharging makes the deal worth it on its own.
As for the price bumps, each of the vehicles are now priced as follows:
- Model S All-Wheel-Drive: $94,990
- Model S Plaid: $109,990
- Model X All-Wheel-Drive: $99,990
- Model X Plaid: $114,990
News
Tesla Roadster could have a formidable competitor with BYD’s 3000-HP supercar
The Roadster is one of the most anticipated vehicles of all time, especially because we’ve all had to wait so long for it. On its own, it will have a 1.9-second 0-60 MPH acceleration rate, which is projected to be better than the 2.3 seconds the U9 Track Edition will offer.

The Tesla Roadster is on the way, and yes, we know we’ve heard that for quite a few years. But when it comes, it might have a formidable competitor, and it might come from no one other than Chinese rival BYD.
BYD’s Yangwang U9 Track Edition is a new configuration of the U9 supercar that hit the Chinese Ministry of Information Technology (MIIT) database recently.
The vehicle was first spotted on the MIIT database by CarNewsChina. It will have a quad-motor powertrain, each dedicated to one wheel. Instead of the 1,287 horsepower that comes with the standard U9 configuration, the Track Edition will have 2,977.
There are only two cars that even come close in terms of horsepower: the Lotus Evija with 1,972 and the Rimac Nevera at 1,914 horsepower. The Tesla Roadster is expected to have somewhere around 1,000 horsepower.
The Roadster is one of the most anticipated vehicles of all time, especially because we’ve all had to wait so long for it. On its own, it will have a 1.9-second 0-60 MPH acceleration rate (without the SpaceX package, which brings the projection to 1.1 seconds), which is projected to be better than the 2.3 seconds the U9 Track Edition will offer.
The Roadster also beats the U9 Track Edition in projected top speed and range. The Roadster could top out at over 250 MPH, compared to the 217 conservative projection for the U9 Track Edition.
Range on the Roadster is 620 miles, beating 280 miles for the BYD.
- Credit: BYD
- Credit: BYD
The U9 Track Edition will also have some additional features compared to its base model. These include some aerodynamic additions, like a carbon fiber rear wing, diffuser, and an adjustable front splitter and adjustable rear wing.
The latter two are optional, but if you have enough scratch to drop on this car, you’re probably adding those two features as well.
We hope that both the Roadster and U9 Track Edition will hit a drag strip, road course, or even a superspeedway for some racing. It would truly be something for EV fans to drool over.
News
Tesla is breaking even its own rules to cap off an intense Q3
Tesla is pulling out all the stops to have a strong Q3 as the EV tax credit will phase out.

Tesla is breaking its own rules by advertising on various platforms in an effort to sell as many cars as possible before the end of the $7,500 electric vehicle tax credit.
Tesla has had a very polarizing perspective on advertising. Over the years, it has taken on different attitudes toward spending any money on marketing. It has instead put those dollars into research and development to make its vehicles more advanced.
Back in 2019, Tesla CEO Elon Musk talked about the company advertising its vehicles and energy products:
Tesla does not advertise or pay for endorsements. Instead, we use that money to make the product great. https://t.co/SsrfOq1Xyc
— Elon Musk (@elonmusk) May 19, 2019
In 2021, in response to analyst Gary Black, who has pushed for Tesla to have a PR or marketing department, Musk said:
Other companies spend money on advertising & manipulating public opinion, Tesla focuses on the product.
I trust the people.
— Elon Musk (@elonmusk) April 27, 2021
However, this did not hold as Tesla’s strategy for the long haul. While Musk did resist advertising for a long time, Tesla started placing ads on platforms like X, Google, and YouTube several years back. It’s pretty rare that Tesla pushes these ads, however.
Tesla launches advertising on X in the U.S., expanding ‘small scale’ strategy outlined by Musk
The company’s stance on setting aside capital for advertising seems to be circumstantial. Right now, it is working to sell as many vehicles as it can before the tax credit comes to a close.
As a result, it is pushing some ads on YouTube:
$TSLA is starting to advertise on YouTube. pic.twitter.com/1cwO2KNzJm
— Cole Grinde (@GrindeOptions) August 15, 2025
It’s a move that makes sense considering the timing. With just six weeks roughly left in the quarter, Tesla is going to work tirelessly to push as many cars into customer hands as possible. It will use every ounce of effort to get its products on people’s screens.
Tesla counters jab at lack of advertising with perfect response
Throw in one of the many incentives it is offering currently, and there will surely be some takers.
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