In a new Tesla ($TSLA) note addressing the Inflation Reduction Act and Tesla, Morgan Stanley’s Adam Jonas talks about Tesla’s potential to drive battery manufacturing efficiency at a “tera-scale that investors will value.”
The note, titled Tesla and the IRA: Birth of an American Green-Shoring Powerhouse? also addresses how Tesla will benefit from the IRA, Elon Musk as a U.S. energy ambassador, and the impact of Tesla’s emergence as a U.S. infrastructure player
https://twitter.com/SawyerMerritt/status/1573014655555047425
“We believe Tesla’s demonstrated manufacturing prowess in cutting costs per car sold in half over the last decade has not been fully appreciated by investors. In our view, Tesla stands to benefit significantly over the next decade as tech advancements and regulatory support in the form of IRA tax credits drive down COGS per unit even further,” Jonas wrote.
Jonas noted that the cost of goods sold (COGS) per unit of production is a critical indicator at Tesla suggesting that its ability to reduce cost is not limited to the battery cell/pack.
“In our view, the reduction in COGS/unit can continue falling with continual learnings, higher volume per SKU, greater efficiency in supply chain, and other factors.”
"Through 2030 we forecast $TSLA to generate an aggregate of $351B of free cash flow. By contrast, we forecast GM to generate approx $35B, or 1/10th, of Tesla's FCF. We think the magnitude & volatility of cash flows will be an extremely import driver of success in this market."
— Sawyer Merritt (@SawyerMerritt) September 22, 2022
Other key takeaways from the note include:
-
- Further significant opportunity for Tesla to reduce its battery costs.
- Tesla is likely to benefit from the production tax credit if there’s no change to the IRA as it’s currently written.
- Tesla may find itself as a consensus long in the institutional investor community for the first time since its 2010 IPO.
- Morgan Stanely believes that the Great U.S. Renewable Energy On-Shoring theme is equivalent to a “Cambrian explosion” in the amount of capital deployed in supporting U.S. infrastructure and avenues of expression.
- Elon Musk could become a U.S. Energy Ambassador.
“Will Tesla’s emergence as a U.S. infrastructure player drive a ‘narrative shift’ powerful enough to ‘on-board’ long-time skeptics in the name? Yes, Yes, we think so,” Jonas wrote.
Jonas also noted that Tesla is the easier name to own. It has “less execution risk and increasingly ‘less expensive’ than it once was.” He also forecasted $TSLA to generate an aggregate of $351 billion of free cash flow through 2030.
Note: Johnna is a Tesla shareholder and supports its mission.
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Elon Musk
Elon Musk sends stern warning to Tesla vandals, doubters
Elon Musk sent another warning to vandals that have attacked Tesla for political reasons.

Elon Musk has sent a stern warning to Tesla vandals, doubters, and attackers, who have subjected the company and its owners to political violence through arson and other modes of retaliation.
Over the past few months, Tesla showrooms and vehicles have been hit with numerous attacks from those who have opposed Musk and his political involvement with the Trump Administration. Although Musk has stepped back from his role within government significantly since the start of May, the company is still looked at as a political target.
While the White House has put a clear-cut line on the acts, calling them domestic terrorism and holding those responsible for the damage they have done, there are still numerous and daily instances of keying cars or worse.
Yesterday, Musk continued to send stern warnings to those who oppose Tesla and choose to handle their distaste for the company with violence and vandalism. In a Bloomberg interview at the Qatar Economic Forum, Musk was asked if he took what has happened to Tesla “over the past few months personally.”
Musk replied simply but sternly: “Yes.”
“Did you take what happened to Tesla over the past few months personally?”
“Yes.” –@elonmusk pic.twitter.com/mNbgkpgZEo
— TESLARATI (@Teslarati) May 20, 2025
He went on to say that not only will those who vandalized the company and its products owned by consumers be held to the fullest extent of the law, but also those who fund it.
Musk also said during a CNBC interview yesterday that very few people buy a company’s products because of the CEO’s political beliefs, and many people do not even know where those CEOs stand on various social issues.
Although Musk has gone out of his way to be transparent about his beliefs, he has a valid point. He obviously felt that, because of his influence, he held a duty to uphold American values and protect what he felt was an attack on free speech and human rights.
Disagreeing with Musk and his political stances is totally reasonable, but damaging products that consumers bought from his companies is not impacting him directly. Instead, it is making consumers’ lives more difficult.
News
Tesla Model 3 gets perfect 5-star Euro NCAP safety rating
Tesla prides itself on producing some of the safest vehicles on the road today.

Tesla prides itself on producing some of the safest vehicles on the road today. Based on recent findings from the Euro NCAP, the 2025 Model 3 sedan continues this tradition, with the vehicle earning a 5-star overall safety rating from the agency.
Standout Safety Features
As could be seen on the Euro NCAP’s official website, the 2025 Model 3 achieved an overall score of 90% for Adult Occupants, 93% for Child Occupants, 89% for Vulnerable Road Users, and 87% for Safety Assist. This rating, as per the Euro NCAP, applies to the Model 3 Rear Wheel Drive, Long Range Rear Wheel Drive, Long Range All Wheel Drive, and Performance All Wheel Drive.
The Euro NCAP highlighted a number of the Model 3’s safety features, such as its Active Hood, which automatically lifts during collisions to mitigate injury risks to vulnerable road users, and Automatic Emergency Braking System, which now detects motorcycles through an upgraded algorithm. The Euro NCAP also mentioned the Model 3’s feature that prevents initial door opening if someone is approaching the vehicle’s blind spot.
Standout Safety Features
In a post on its official Tesla Europe & Middle East account, Tesla noted that the company is also introducing new features that make the Model 3 even safer than it is today. These include functions like head-on collision avoidance and crossing traffic AEB, as well as Child Left Alone Detection, among other safety features.
“We also introduced new features to improve Safety Assist functionality even further – like head-on collision avoidance & crossing traffic AEB – to detect & respond to potential hazards faster, helping avoid accidents in the first place.
“Lastly, we released Child Left Alone Detection – if an unattended child is detected, the vehicle will turn on HVAC & alert caregivers via phone app & the vehicle itself (flashing lights/audible alert). Because we’re using novel in-cabin radar sensing, your Tesla is able to distinguish between adult vs child – reduced annoyance to adults, yet critical safety feature for kids,” Tesla wrote in its post on X.
Below is the Euro NCAP’s safety report on the 2025 Tesla Model 3 sedan.
Euroncap 2025 Tesla Model 3 Datasheet by Simon Alvarez on Scribd
Elon Musk
USDOT Secretary visits Tesla Giga Texas, hints at national autonomous vehicle standards
The Transportation Secretary also toured the factory’s production lines and spoke with CEO Elon Musk.

United States Department of Transportation (USDOT) Secretary Sean Duffy recently visited Tesla’s Gigafactory Texas complex, where he toured the factory’s production lines and spoke with CEO Elon Musk. In a video posted following his Giga Texas visit, Duffy noted that he believes there should be a national standard for autonomous vehicles in the United States.
Duffy’s Giga Texas Visit
As could be seen in videos of his Giga Texas visit, the Transportation Secretary seemed to appreciate the work Tesla has been doing to put the United States in the forefront of innovation. “Tesla is one of the many companies helping our country reach new heights. USDOT will be right there all the way to make sure Americans stay safe,” Duffy wrote in a post on X.
He also praised Tesla for its autonomous vehicle program, highlighting that “We need American companies to keep innovating so we can outcompete the rest of the world.”
National Standard
While speaking with Tesla CEO Elon Musk, the Transportation Secretary stated that other autonomous ride-hailing companies have been lobbying for a national standard for self-driving cars. Musk shared the sentiment, stating that “It’d be wonderful for the United States to have a national set of rules for autonomous driving as opposed to 50 independent sets of rules on a state-by-state rules basis.”
Duffy agreed with the CEO’s point, stating that, “You can’t have 50 different rules for 50 different states. You need one standard.” He also noted that the Transportation Department has asked autonomous vehicle companies to submit data. By doing so, the USDOT could develop a standard for the entire United States, allowing self-driving cars to operate in a manner that is natural and safe.
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