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Tesla is growing its workforce as rival carmakers cut jobs to catch up in the EV race 

The Tesla Model Y body shop in Fremont, CA. (Credit: Tesla)

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Tesla has a ton of things in the pipeline that will keep it busy for the foreseeable future — from building Giga Berlin, ramping the production of the Model Y in the US and China, rolling out the upcoming Cybertruck, Semi, and new Roadster, to further improving its core battery technology. In order to achieve these goals, Tesla has been on a hiring spree to acquire talent to boost its current workforce. In contrast, other carmakers have been cutting jobs as they start a difficult transition towards sustainable transportation.

“It’s hard to think of another company that has more exciting product and technology roadmap. So super-fired up about where Tesla will be in the next 10 years. If you look back 10 years from today to 2010, we will produce approximately 1,000 times more cars in 2020 than we produced in 2010… and we have also Solarglass and solar retrofit and Powerwall, Powerpack, all those things too. So where we will be in 10 years, very excited to consider the prospect,” Tesla chief executive and co-founder Elon Musk said during the company’s Q4 2019 earnings call.

Tesla Continues Its Push

Elon Musk has turned himself into a solar salesman and has kicked off 2020 by setting the stage for a Solarglass Roof installation ramp in the United States. Musk has also mentioned bringing the Solarglass Roof to other markets such as China and Europe. Aside from looking for roofers, it is also partnering with homebuilders and other residential industry players. Giga New York, where solar panels and other components are made, is also looking to add more employees to its workforce.

Tesla is also seemingly testing the waters to build Giga Texas, where it can potentially ramp the production of the Cybertruck and help its other facilities scale battery production. Amidst all this, Elon Musk has also announced that he will be hosting an AI hackathon to fish for talents who can potentially help accelerate the rollout of its Full Self-Driving suite.

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Tesla Cybertruck and Tesla Semi with Elon Musk for Jay Leno’s Garage (Source: teslacybertruck | Instagram)

Across the pond, Tesla is busy trying to prepare an industrial property in Grunheide to begin the construction of Giga Berlin, which is poised to go online next year. This Tesla Gigafactory in Europe aims to produce 10,000 vehicles per week and it will need a 12,000-strong workforce to do that. Giga Berlin is currently looking for people to help them in construction, engineering, manufacturing, and operations.

In China, Giga Shanghai is aiming to ramp production of the locally-made Model 3, while starting its program for the Model Y. Tesla is even looking for designers that would help it produce a new vehicle Tesla for the local market and the rest of the globe. Job openings for Tesla China skyrocketed 118% between October last year to February 2020 and have seen a 376% jump in the past year, according to Thinknum Alternative Data’s report. While the coronavirus outbreak in China slowed down job postings recently, the overall hiring activity of the Palo Alto, California-based carmaker is on the upswing across the globe.

Tesla is undeniably the leader in electric vehicles. Through the years, it has been trying to perfect its manufacturing processes, car software technology, and battery capacity. In fact, a recent Model 3 teardown by Nikkei Business Publications revealed that Tesla could be six years ahead of the competition on the hardware front. On the battery front, Consumer Reports recently validated its advantage over other carmakers, and we’re yet to hear the compelling story that will blow people’s minds Elon Musk promised come Battery Day in April.

Tesla Competitors Trying To Catch Up, But That’s All They Can Do — Try

While Tesla keeps on looking for new hires to help it bring its product and technology roadmap into fruition, other carmakers have been cutting jobs. As legacy automakers try to catch up on the electrification of its fleet, most of them need to lay off workers to free funds that they can use for research and development of technology that can come close to what Tesla has had for years.

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Last December 2019, Daimler and Audi announced that it will cut 10,000 jobs as the major shift in vehicle technology happens. Audi is also getting rid of 9,500 jobs to free funds for its electrification efforts. Bloomberg News compiled data that revealed carmakers in Germany, the United States, and the United Kingdom are eliminating around 80,000 jobs as they reassess their current workforce in an era of electrification. In China, electric vehicle startup NIO also retrenched about 20% of its workforce. Asian automotive leaders Toyota and Honda have also cut costs to bolster research and development of electric cars and ride-sharing programs.

Tesla has had its own challenges but the company is definitely thriving now, as evidenced by its tangible lead in the EV space. For Q4 2019, Tesla posted revenue amounting to $7.38 billion, beating Wall Street’s estimates. Maintaining profitability, it was able to generate $1.1 billion of free cashflow in 2019. Its stock price also saw a meteoric rise recently propelling its market cap value to $169.16 billion on Feb. 19.

The striking contrast affecting the labor force of Tesla and other carmakers paints the difficult task of traditional automakers who seemed to have been caught flat-footed in a rapidly changing auto industry. Not that these giant car brands do not have the money, but Tesla is just way, way ahead in electrification. With all the activities on the side of Tesla, perhaps legacy carmakers should indeed be frightened.

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A curious soul who keeps wondering how Elon Musk, Tesla, electric cars, and clean energy technologies will shape the future, or do we really need to escape to Mars.

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Energy

Tesla Powerwall distribution expands in Australia

Inventory is expected to arrive in late February and official sales are expected to start mid-March 2026.

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Credit: Tesla

Supply Partners Group has secured a distribution agreement for the Tesla Powerwall in Australia, with inventory expected to arrive in late February and official sales beginning in mid-March 2026.

Under the new agreement, Supply Partners will distribute Tesla Powerwall units and related accessories across its national footprint, as noted in an ecogeneration report. The company said the addition strengthens its position as a distributor focused on premium, established brands.

“We are proud to officially welcome Tesla Powerwall into the Supply Partners portfolio,” Lliam Ricketts, Co-Founder and Director of Innovation at Supply Partners Group, stated.

“Tesla sets a high bar, and we’ve worked hard to earn the opportunity to represent a brand that customers actively ask for. This partnership reflects the strength of our logistics, technical services and customer experience, and it’s a win for installers who want premium options they can trust.”

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Supply Partners noted that initial Tesla Powerwall stock will be warehoused locally before full commercial rollout in March. The distributor stated that the timing aligns with renewed growth momentum for the Powerwall, supported by competitive installer pricing, consumer rebates, and continued product and software updates.

“Powerwall is already a category-defining product, and what’s ahead makes it even more compelling,” Ricketts stated. “As pricing sharpens and capability expands, we see a clear runway for installers to confidently spec Powerwall for premium residential installs, backed by Supply Partners’ national distribution footprint and service model.”

Supply Partners noted that a joint go-to-market launch is planned, including Tesla-led training for its sales and technical teams to support installers during the home battery system’s domestic rollout.

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Energy

Tesla Megapack Megafactory in Texas advances with major property sale

Stream Realty Partners announced the sale of Buildings 9 and 10 at the Empire West industrial park, which total 1,655,523 square feet.

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Credit: Tesla

Tesla’s planned Megapack factory in Brookshire, Texas has taken a significant step forward, as two massive industrial buildings fully leased to the company were sold to an institutional investor.

In a press release, Stream Realty Partners announced the sale of Buildings 9 and 10 at the Empire West industrial park, which total 1,655,523 square feet. The properties are 100% leased to Tesla under a long-term agreement and were acquired by BGO on behalf of an institutional investor.

The two facilities, located at 100 Empire Boulevard in Brookshire, Texas, will serve as Tesla’s new Megafactory dedicated to manufacturing Megapack battery systems.

According to local filings previously reported, Tesla plans to invest nearly $200 million into the site. The investment includes approximately $44 million in facility upgrades such as electrical, utility, and HVAC improvements, along with roughly $150 million in manufacturing equipment.

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Building 9, spanning roughly 1 million square feet, will function as the primary manufacturing floor where Megapacks are assembled. Building 10, covering approximately 600,000 square feet, will be dedicated to warehousing and logistics operations, supporting storage and distribution of completed battery systems.

Waller County Commissioners have approved a 10-year tax abatement agreement with Tesla, offering up to a 60% property-tax reduction if the company meets hiring and investment targets. Tesla has committed to employing at least 375 people by the end of 2026, increasing to 1,500 by the end of 2028, as noted in an Austin County News Online report.

The Brookshire Megafactory will complement Tesla’s Lathrop Megafactory in California and expand U.S. production capacity for the utility-scale energy storage unit. Megapacks are designed to support grid stabilization and renewable-energy integration, a segment that has become one of Tesla’s fastest-growing businesses.

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Energy

Tesla meets Giga New York’s Buffalo job target amid political pressures

Giga New York reported more than 3,460 statewide jobs at the end of 2025, meeting the benchmark tied to its dollar-a-year lease.

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Credit: Tesla

Tesla has surpassed its job commitments at Giga New York in Buffalo, easing pressure from lawmakers who threatened the company with fines, subsidy clawbacks, and dealership license revocations last year. 

The company reported more than 3,460 statewide jobs at the end of 2025, meeting the benchmark tied to its dollar-a-year lease at the state-built facility.

As per an employment report reviewed by local media, Tesla employed 2,399 full-time workers at Gigafactory New York and 1,060 additional employees across the state at the end of 2025. Part-time roles pushed the total headcount of Tesla’s New York staff above the 3,460-job target.

The gains stemmed in part from a new Long Island service center, a Buffalo warehouse, and additional showrooms in White Plains and Staten Island. Tesla also said it has invested $350 million in supercomputing infrastructure at the site and has begun manufacturing solar panels.

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Empire State Development CEO Hope Knight said the agency was “very happy” with Giga New York’s progress, as noted in a WXXI report. The current lease runs through 2029, and negotiations over updated terms have included potential adjustments to job requirements and future rent payments.

Some lawmakers remain skeptical, however. Assemblymember Pat Burke questioned whether the reported job figures have been fully verified. State Sen. Patricia Fahy has also continued to sponsor legislation that would revoke Tesla’s company-owned dealership licenses in New York. John Kaehny of Reinvent Albany has argued that the project has not delivered the manufacturing impact originally promised as well.

Knight, for her part, maintained that Empire State Development has been making the best of a difficult situation. 

“(Empire State Development) has tried to make the best of a very difficult situation. There hasn’t been another use that has come forward that would replace this one, and so to the extent that we’re in this place, the fact that 2,000 families at (Giga New York) are being supported through the activity of this employer. It’s the best that we can have happen,” the CEO noted. 

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