Connect with us

News

Tesla encourages customization in China with wrapping service launch

Credit: Tesla Customer Service | Weibo

Published

on

Tesla has launched an in-house car wrap service at some of the company’s delivery centers in at least five Chinese cities. The service will be available for all cars across the company’s fleet in China.

A post from Tesla’s Customer Service page on Weibo stated that the company would launch a custom wrap program in Beijing, Shanghai, Guangzhou, Shenzhen, Suzhou, and other cities in mid-August.

Credit: Tesla Customer Service on Weibo

The translated post states:

“Tesla is more and more common on the road, and it is getting easier to recognize the wrong car at the charging station[Thinking]
How to make your Tesla different and stand out?

Now the Tesla Delivery Center has launched the [Color Changed Car Jacket] product, which can make the vehicle cool!
The first batch of online cities: Beijing, Shanghai, Guangzhou, Shenzhen, Suzhou, and other cities will be launched in mid-August!
Many available colors, please contact your local delivery or service center!

Note: Due to the requirements of the relevant departments, you need to report to the local vehicle management office within ten days after the color change car jacket is installed.”

The addition of a wrap service for Tesla buyers will increase the customization of the company’s vehicles, allowing owners to choose any color or pattern of their choosing instead of the five traditional colors that the automaker has offered for several years now.

Advertisement

The speculation on wrapping Tesla’s through the company itself and not through a third-party supplier started in April when company CEO Elon Musk announced that the Cybertruck would be available for wrapping in any pattern or color.

Initially, the Cybertruck was thought to only be available in its stainless-steel silver, which is the natural color of the vehicle’s exoskeleton. However, Musk stated that the customization would allow the owner to have full reign on the design and look of their all-electric truck.

Expanding the service to Tesla’s other vehicles is advantageous for owners not only because of customization options but also because the wraps will protect a vehicle’s paint, which has been a weak point of the company in the past.

Additionally, Tesla offering the wraps in-house could bode well for the company’s business. Wraps are a popular form of customization within the community, but purchasing and having them installed from a third party supplier is expensive. For smaller vehicles like the Model 3, $4,000 is a standard price for a full wrap. Meanwhile, larger cars like Tesla’s Model X can cost an additional $1,000 or more.

It is not known how much Tesla will charge for the wrapping service at this time.

Advertisement

Tesla could have a distinct advantage over other car companies in China that only offer paint for their vehicles. The increased customization options could be a critical factor in a car buyer’s decision to purchase a particular vehicle, as colors and patterns usually reflect a driver’s personality or perceived style.

If Tesla can expand this service to other areas like the United States and Europe, it could increase the growth of the company even further as cosmetic options and sustainability are two advantages that many car buyers may consider when purchasing a new car.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

Cybertruck

Tesla announces delivery timeline for Cybertruck in new market

“Coming soon! Estimated deliveries in Q1 for UAE.”

Published

on

Credit: Tesla

Tesla announced its delivery timeline for the Cybertruck as it heads to a new market.

Tesla Cybertruck deliveries started in the United States and Canada back in late 2023. However, the company has been looking to expand the all-electric pickup to new markets, including the Middle East, for which it opened up orders for earlier this year.

Initially, Tesla planned to launch deliveries late this year, but there has been a slight adjustment to the timeline, and the company now anticipates the pickup to make its way to the first adopters in the United Arab Emirates in Q1 2026.

This was confirmed by the Tesla Cybertruck program’s lead engineer, Wes Morrill:

Tesla first opened orders for the Cybertruck in the Middle East in mid-September of this year. It will be priced at AED 404,900 for the Dual Motor All-Wheel-Drive ($110,254) and AED 454,900 ($123,869) for the Cyberbeast trim.

The Cybertruck has been a highly anticipated vehicle in many parts of the world, but its ability to be sold in various regions is what is truly causing delays in the company’s efforts to bring the electric pickup worldwide.

Tesla confirms Cybertruck will make its way out of North America this year

In Europe, various agencies have challenged the design of the Cybertruck, arguing that it is unsafe for pedestrians due to its sharp edges and “boxy” design.

Advertisement

Agencies in the EU have said the vehicle’s “blade-like” protrusions are a violation of rules that ban sharp exterior edges that could cause severe injuries.

In Asia, Tesla will likely have to develop a smaller, more compact version of the vehicle as it does not align with local standards for urban environments. However, Tesla filed for energy consumption approval for the Cybertruck in December 2024, but there has been no real update on the status of this particular inquiry.

Overall, these issues highlight a real bottleneck in futuristic vehicle designs and the out-of-date regulations that inhibit the vehicle from becoming more widely available. Of course, Tesla has teased some other designs, including a more traditional pickup or even a compact Cybertruck build, but the company is not one to shy away from its commitments.

Nevertheless, the Cybertruck will appear in the Middle East for the first time in 2026.

Advertisement
Continue Reading

Elon Musk

Tesla teases new AI5 chip that will revolutionize self-driving

Published

on

Credit: Tesla

Elon Musk revealed new information on Tesla’s AI5, previously known as Hardware 5, chip, for self-driving, which will be manufactured by both Samsung and TSMC.

The AI5 chip is Tesla’s next-generation hardware chip for its self-driving program, Optimus humanoid robots, and other AI-driven features in both vehicles and other applications. It will be the successor to the current AI4, previously known as Hardware 4, which is currently utilized in Tesla’s newest vehicles.

Elon Musk reveals Tesla’s HW5 release date, and that it won’t be called HW5

AI5 is specially optimized for Tesla use, as it will work alongside the company’s Neural Networks to focus on real-time inference to make safe and logical decisions during operation. It was first teased by Tesla in mid-2024 as Musk called it “an amazing design” and “an immense jump” from the current AI4 chip.

It will be roughly 4o times faster, have 8 times the raw compute, 9 times the memory capacity, 5 times the memory bandwidth, and 3 times the efficiency per watt.

Advertisement

It will be manufactured by both TSMC and Samsung at their Arizona and Texas fab locations, respectively.

Here’s what Musk revealed about the chip yesterday:

Different Versions

Samsung and TSMC will make slightly different versions of the AI5 chip, “simply because they translate designs to physical form differently.” However, Musk said the goal is that its AI software would work identically.

This was a real concern for some who are familiar with chip manufacturing, as Apple’s A9 “Chipgate” saga seemed to be echoing through Tesla.

Back in 2015, it was found that Apple’s A9 chips had different performances based on who manufactured them. TSMC and Samsung were both building the chips, but it was found that Samsung’s chips had shorter battery life than TSMC-fabricated versions.

Advertisement

Apple concluded that the variance was about 2-3 percent. However, Tesla will look to avoid this altogether.

Release and Implementation into Vehicles

Musk said that some samples will be available next year, and “maybe a small number of units” would equip the chip as well. However, high-volume production is only possible in 2027.

This means, based on Tesla’s own timeline for Cybercab production in Q2 2026, early iterations of the vehicle would rely on AI4. Many believe AI4 can be utilized for solved self-driving, but the power of subsequent versions, including AI5 and beyond, will be more capable.

AI6 and Beyond

AI6 will utilize the same fabs as AI5, but there would be a theoretical boost in performance by two times with this version.

AI6 could enter volume production by mid-2028. However, AI7, which Musk only briefly mentioned, “will need different fabs, as it is more adventurous.”

Advertisement
Continue Reading

News

Tesla makes a splash at China’s Import Expo with Cybercab and Optimus

It appears that Elon Musk’s vision is something that still resonates with people.

Published

on

Image: Tesla China
Image: Tesla China

Tesla’s fully autonomous Cybercab made its first appearance in the Asia-Pacific region at the 8th China International Import Expo (CIIE) in Shanghai on November 5, becoming the centerpiece of an event that drew 12 of the world’s leading automakers. 

The new model offers a glimpse into Tesla’s driverless ride-hailing future, and based on the reception of the event’s attendees, it appears that Elon Musk’s vision is something that still resonates with people.

Tesla showcases its driverless vision with the Cybercab

At this year’s expo, themed “Mobility, Infinite Possibilities,” Tesla’s futuristic two-seat Cybercab stood out as a showcase of complete autonomy. According to Tesla staff, the vehicle lacks both a steering wheel and pedals, relying entirely on Tesla’s cameras and an end-to-end neural network designed for full self-driving.

The Cybercab will ultimately serve in the company’s expanding Robotaxi fleet, a cornerstone of Elon Musk’s long-promised autonomous mobility network. During the event, a Tesla employee emphasized that the Cybercab’s model’s compact layout reflects real-world usage, as 92% of trips involve just one or two passengers, as noted in a Sina News report. Trips that require more passengers could easily be handled by the Model 3 and Model Y, which are both capable of seating four, or even five passengers.

Optimus, Tesla’s humanoid robot that is designed for both home and industrial use, was also present at the event. Similar to the Cybercab, Optimus also attracted quite a lot of attention from the event’s attendees.

Advertisement

Automakers reaffirm commitment to Chinese innovation

Other global automakers, including Volkswagen, Mercedes-Benz, and Honda, also displayed cutting-edge concept cars and intelligent systems, but few captured the same interest as Tesla’s bold showcase of its autonomy and robotics.

Beyond new models, this year’s CIIE highlighted a renewed focus on local innovation and collaboration in China’s rapidly evolving EV landscape. Executives from Volkswagen, Audi, and General Motors reaffirmed that their long-term strategies center on “in China, for China,” strengthening R&D operations and forming tech partnerships with domestic suppliers.

Continue Reading

Trending