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Tesla is addressing its repair service challenges by doubling capacity in 2019

(Photo: Claribelle Deveza)

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As Tesla heads towards the mass market with vehicles like the Model 3 sedan and the upcoming Model Y SUV, the challenges of supporting an ever-growing fleet is becoming more and more evident. Over the past month, numerous Tesla owners, including influencers with large followings on social media, have brought up the issue of the company’s vehicle service problems. In its recent Update Letter and following earnings call, the electric car maker provided some insights into this issue.

Tesla stated that it is currently operating 378 service centers around the world by the end of the fourth quarter, with 300 of the sites being located outside of CA. Augmenting this support system is a fleet of 411 mobile service vehicles. While this might seem sufficient to provide service to the company’s Model S and Model X, these sites are quickly proving insufficient when faced with the company’s increasing sales and its ever-growing Model 3 fleet.

In 2018, for example, Tesla delivered 245,240 vehicles across the globe. This year, Tesla noted in its shareholder letter that it aims to increase vehicle deliveries to 360,000 to 400,000 worldwide — an increase of 45% to 65% compared to 2018’s already record-breaking numbers. With this in mind, there is a need for Tesla to ensure that its service capabilities are enough to support the company’s increasing number of vehicles. 

During the recently held earnings call, Tesla noted that it would be rolling out vast improvements for its parts distribution systems. Elon Musk added that Tesla’s strategies for servicing vehicles have been pretty inadequate, at one point candidly describing the policies as “boneheaded.” Musk also noted that some of its service processes were “super dumb,” referring to a system where a part made in China gets shipped to the US, only to be sent back to China where they were ordered.

“We’re also improving parts distribution. I think we made a strategic error in the past about not having service parts located at our distribution centers. We had them in parts distribution warehouses which basically meant it was impossible to have a fast turnaround on service on your car because the car would come in, then the parts would be requested (before) they come to the service center. Basically, for even for a very simple repair, it could take days.

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“We’re going to move to stocking all common parts at the service centers, so it’s possible to get your car service in 20 or possibly 15 minutes. Lightning fast. It’s also gonna make sense for our service centers to do basic bodywork or essentially if all you need to do is replace a front or rear feature, it makes sense to pre-stock the front-rear feature in the common colors. So unless you have (an) unusual color, we can literally replace your feature in 15-20 minutes, and there’s none of this like weeks at a body shop stuff.”

One thing that the company emphasized in the earnings call was the potential of its Tesla Rangers service, which sends certified mechanics to customers’ homes or offices to repair cars on the spot. Considering that the Rangers could address around 80% of repairs needed for Tesla’s electric cars, a serious ramp of the mobile service would likely result in an improvement for the company’s vehicle service systems.

In its Q4 2018 Update Letter, the company noted that its centers would be moving to two-shift operations in order to double the capacity of a site. Improvements to the Tesla app are also expected to make scheduling service an easy and seamless affair. Ultimately, these initiatives are expected to allow the electric car maker to vastly improve its capabilities to address its owners’ vehicle concerns.

Tesla’s areas for improvement in its service systems appear to be a notable topic for Elon Musk. In last year’s Annual Shareholder Meeting, Musk announced that Tesla is opening in-house body shops to reduce the time it takes for vehicles to be repaired. Tesla eventually launched several in-house repair centers across the United States, and the reception from the community has largely been positive. Model 3 owner and YouTube influencer Kim of Like Tesla, for one, shared her experience with one of the company’s in-house body shops, which was able to complete the repairs to her damaged vehicle in 24 hours.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

Shareholder group urges Nasdaq probe into Elon Musk’s Tesla 2025 CEO Interim Award

The SOC Investment Group represents pension funds tied to more than two million union members, many of whom hold shares in TSLA.

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Credit: xAI/X

An investment group is urging Nasdaq to investigate Tesla (NASDAQ:TSLA) over its recent $29 billion equity award for CEO Elon Musk. 

The SOC Investment Group, which represents pension funds tied to more than two million union members—many of whom hold shares in TSLA—sent a letter to the exchange citing “serious concerns” that the package sidestepped shareholder approval and violated compensation rules.

Concerns over Tesla’s 2025 CEO Interim Award

In its August 19 letter to Nasdaq enforcement chief Erik Wittman, SOC alleged that Tesla’s board improperly granted Musk a “2025 CEO Interim Award” under the company’s 2019 Equity Incentive Plan. That plan, the group noted, explicitly excluded Musk when it was approved by shareholders. SOC argued that the new equity grant effectively expanded the plan to cover Musk, a material change that should have required a shareholder vote under Nasdaq rules.

The $29 billion package was designed to replace Musk’s overturned $56 billion award from 2018, which the Delaware Chancery Court struck down, prompting Tesla to file an appeal to the Delaware Supreme Court. The interim award contains restrictions: Musk must remain in a leadership role until August 2027, and vested shares cannot be sold until 2030, as per a Yahoo Finance report.

Even so, critics such as SOC have argued that the plan does not have of performance targets, calling it a “fog-the-mirror” award. This means that “If you’re around and have enough breath left in you to fog the mirror, you get them,” stated Brian Dunn, the director of the Institute for Comprehension Studies at Cornell University.

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SOC’s Tesla concerns beyond Elon Musk

SOC’s concerns extend beyond the mechanics of Musk’s pay. The group has long questioned the independence of Tesla’s board, opposing the reelection of directors such as Kimbal Musk and James Murdoch. It has also urged regulators to review Tesla’s governance practices, including past proposals to shrink the board. 

SOC has also joined initiatives calling for Tesla to adopt comprehensive labor rights policies, including noninterference with worker organizing and compliance with global labor standards. The investment group has also been involved in webinars and resolutions highlighting the risks related to Tesla’s approach to unions, as well as labor issues across several countries.

Tesla has not yet publicly responded to SOC’s latest letter, nor to requests for comment.

The SOC’s letter can be viewed below.

Nasdaq+Letter Tsla Socig Final by Simon Alvarez

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Investor's Corner

Tesla investors may be in for a big surprise

All signs point toward a strong quarter for Tesla in terms of deliveries. Investors could be in for a surprise.

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(Credit: Tesla)

Tesla investors have plenty of things to be ecstatic about, considering the company’s confidence in autonomy, AI, robotics, cars, and energy. However, many of them may be in for a big surprise as the end of the $7,500 EV tax credit nears. On September 30, it will be gone for good.

This has put some skepticism in the minds of some investors: the lack of a $7,500 discount for buying a clean energy vehicle may deter many people from affording Tesla’s industry-leading EVs.

Tesla warns consumers of huge, time-sensitive change coming soon

The focus on quarterly deliveries, while potentially waning in terms of importance to the future, is still a big indicator of demand, at least as of now. Of course, there are other factors, most of them economic.

The big push to make the most of the final quarter of the EV tax credit is evident, as Tesla is reminding consumers on social media platforms and through email communications that the $7,500 discount will not be here forever. It will be gone sooner rather than later.

It appears the push to maximize sales this quarter before having to assess how much they will be impacted by the tax credit’s removal is working.

Delivery Wait Time Increases

Wait times for Tesla vehicles are increasing due to what appears to be increased demand for the company’s vehicles. Recently, Model Y delivery wait times were increased from 1-3 weeks to 4-6 weeks.

This puts extra pressure on consumers to pull the trigger on an order, as delivery must be completed by the cutoff date of September 30.

Delivery wait times may have gone up due to an increase in demand as consumers push to make a purchase before losing that $7,500 discount.

More People are Ordering

A post on X by notable Tesla influencer Sawyer Merritt anecdotally shows he has been receiving more DMs than normal from people stating that they’re ordering vehicles before the end of the tax credit:

It’s not necessarily a confirmation of more orders, but it could be an indication that things are certainly looking that way.

Why Investors Could Be Surprised

Tesla investors could see some positive movement in stock price following the release of the Q3 delivery report, especially if all signs point to increased demand this quarter.

We reported previously that this could end up being a very strong rebounding quarter for Tesla, with so many people taking advantage of the tax credit.

Whether the delivery figures will be higher than normal remains to be seen. But all indications seem to point to Q3 being a very strong quarter for Tesla.

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Tesla bear Guggenheim sees nearly 50% drop off in stock price in new note

Tesla bear Guggenheim does not see any upside in Robotaxi.

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tesla showroom
Credit: Tesla

Tesla bear Guggenheim is still among the biggest non-believers in the company’s overall mission and its devotion to solving self-driving.

In a new note to investors on Thursday, analyst Ronald Jewsikow reiterated his price target of $175, a nearly 50 percent drop off, with a ‘Sell’ rating, all based on skepticism regarding Tesla’s execution of the Robotaxi platform.

A few days ago, Tesla CEO Elon Musk said the company’s Robotaxi platform would open to the public in September, offering driverless rides to anyone in the Austin area within its geofence, which is roughly 90 square miles large.

Tesla CEO Elon Musk confirms Robotaxi is opening to the public: here’s when

However, Jewsikow’s skepticism regarding this timeline has to do with what’s going on inside of the vehicles. The analyst was willing to give props to Robotaxi, saying that Musk’s estimation of a September public launch would be a “key step” in offering the service to a broader population.

Where Jewsikow’s real issue lies is with Tesla’s lack of transparency on the Safety Monitors, and how bulls are willing to overlook their importance.

Much of this bullish mentality comes from the fact that the Monitors are not sitting in the driver’s seat, and they don’t have anything to do with the overall operation of the vehicle.

Musk also said last month that reducing Safety Monitors could come “in a month or two.”

Instead, they’re just there to make sure everything runs smoothly.

Jewsikow said:

“While safety drivers will remain, and no timeline has been provided for their removal, bulls have been willing to overlook the optics of safety drivers in TSLA vehicles, and we see no reason why that would change now.”

He also commented on Musk’s recent indication that Tesla was working on a 10x parameter count that could help make Full Self-Driving even more accurate. It could be one of the pieces to Tesla solving autonomy.

Jewsikow added:

“Perhaps most importantly for investors bullish on TSLA for the fleet of potential FSD-enabled vehicles today, the 10x higher parameter count will be able to run on the current generation of FSD hardware and inference compute.”

Elon Musk teases crazy new Tesla FSD model: here’s when it’s coming

Tesla shares are down just about 2 percent today, trading at $332.47.

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