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Amazon chooses everyone but SpaceX to launch its Starlink competitor
Amazon has announced a series of record-breaking launch contracts that will place a “majority” of its 3,236-satellite Project Kuiper constellation in orbit in the hope of blanketing the Earth with high-quality internet alongside OneWeb, Starlink, Telesat, and others.
Of 68 firm launch contracts and a total of 83 contracts including unexercised options, SpaceX – the world’s most cost-effective, available launch provider – is fully absent. Instead, Amazon, has awarded three batch contracts to United Launch Alliance (ULA), Arianespace, and Blue Origin. Prior to this announcement, Amazon had already purchased two launches of prototype satellites on startup ABL Space’s RS1 rockets and nine operational launches on ULA Atlas V rockets, rounding out what is undoubtedly the most expensive set of commercial launch purchases in spaceflight history.
More likely than not, Amazon is paying a bare minimum of $100 million per launch, though $150-200 million is probably closer to reality. All three of the rockets now scheduled to launch most Kuiper satellites have yet to fly. Arianespace’s Ariane 6 and ULA’s Vulcan Centaur could debut in late 2022, though 2023 is more likely. Blue Origin’s partially reusable New Glenn is unlikely to fly before 2024 or even 2025.
Amazon has now purchased:
- 9 Atlas V launches, each likely costing $150-200 million.
- 12 New Glenn launches, with options for 15 more. Blue Origin says New Glenn will be able to carry 61 satellites per launch. The company has yet to reveal pricing but $100 million per launch is a probable floor.
- 18 Ariane 6 launches carrying 35-40 satellites apiece. As of 2014, the rocket’s most capable variant was expected to cost at least €115 million (~$125 million) per launch.
- 38 Vulcan Centaur launches carrying 45 satellites apiece. ULA wants the cheapest Vulcan variant to cost ~$100 million. Project Kuiper, which likely needs the most expensive Vulcan variant, will probably pay closer to $125-150 million per launch.
All told, assuming Atlas V can launch at least 15-20 satellites apiece, Amazon’s latest contract likely means that the company has secured enough launch capacity to fully launch the first phase of its Project Kuiper constellation without exercising options. Those 77 operational launches will likely cost the company a minimum of $9.5-10 billion before accounting for the cost of Kuiper satellites or payload adapters.
According to NASA’s ELVPerf calculator, which uses official data provided by each company, Vulcan’s heaviest VC6 variant can launch ~27 tons (~60,000 lb) and New Glenn can launch ~35 tons (~77,000 lb) to a low 300-kilometer (~190 mile) insertion orbit. Ariane 6’s most capable ’64’ variant will likely be able to launch about 20 tons (~44,000 lb) to the same orbit, though official info is only available for a circular 500-kilometer orbit. Assuming Project Kuiper launches are not volume constrained, meaning that most of each rocket’s available performance is being taken advantage of, each Kuiper satellite likely weighs no more than 500-600 kilograms (1100-1300 lb).
Falcon 9 recently broke an internal payload record with the successful launch of 16.25 tons of Starlink satellites to a similarly low insertion orbit. Including the mass of a payload adapter and deployment mechanism, Falcon 9’s true performance was likely closer to 17-18 tons. Combined with Falcon 9’s cheapest public commercial launch contract (~$50 million), it’s possible that SpaceX’s partially reusable Falcon 9 rockets could have launched 25-30 Kuiper satellites apiece for an average cost of ~$1.7 to $2 million per satellite – around 50-80% cheaper than Kuiper’s likely average.
Those significant savings don’t consider SpaceX’s next-generation Starship launch vehicle, which will likely reach orbit and begin commercial launches at least a year before New Glenn. Starship could feasibly carry 100-150 Kuiper satellites per launch and, if full reusability is achieved, might cost less than Falcon 9 despite offering at least five times the performance.
Per Amazon’s Project Kuiper FCC constellation license, the company will need to launch half of its constellation – 1618 satellites – by July 2026. It’s not actually clear if Arianespace, ULA, and Blue Origin will be able to collectively complete the roughly 36 launches that will require over the next four years. In the last four years, Arianespace’s Ariane 5 and ULA’s Atlas and Delta rockets have collectively launched 38 times. The first Kuiper satellite prototype is scheduled to launch no earlier than late 2022, meaning that operational launches are unlikely to begin before mid-2023.
Tesla launched the slightly larger Model Y L in China last year, and it became a hit in no time. The longer wheelbase, larger interior, and slightly more forgiving legroom area in the Model Y L became a sought-after possibility for U.S. buyers, who have been begging the company for a larger SUV.
Now, Tesla needs it more than ever, especially considering the Model X was discontinued alongside its Model S sibling earlier this year. It looks to be more likely than ever, and based on recent reports, it will fall in line with CEO Elon Musk’s prediction that it would arrive in the United States in late 2026.
Recent reports from Forbes and Not a Tesla App both have indicated Tesla plans to bring the Model Y L to the U.S. this year. The reports cite “credible sources,” and an analyst from AutoForecast Solutions named Sam Fiorani stated that the car would enter production later this year.
Fiorani said:
“China, Australia, and India are supplied by the factory in China, which will not supply vehicles to the U.S. Production of the Model Y L is expected to begin in the U.S. in September, which will lead to sales beginning before the end of 2026.”
Production would take place at Gigafactory Texas.
Additionally, a few Model Y L units have been spotted under wraps in the United States, giving more indication that Tesla plans to bring the vehicle to the U.S. When Tesla is close to launching a vehicle in the U.S., it is not uncommon to see these models with the exact car covers that you see below:
Looks like another Tesla Model Y L was spotted in the U.S.! pic.twitter.com/jhsdkcN5Go
— TESLARATI (@Teslarati) June 26, 2026
It makes sense, especially considering Musk hinted the Model Y L would make it to the U.S. in late 2026, but it was up in the air. The CEO said the advent of self-driving might not warrant a larger SUV coming to the U.S. market specifically.
The problem is, consumers do not want to hear that. They love Tesla’s tech, FSD, and other features, but they need more space for growing families. The Model X is gone, and the most anyone can fit in a Tesla right now is seven people in the seven-seat Model Y. That back row is truly only large enough to fit small children comfortably.
Tesla fans have requested a full-size SUV, and the company has made some hints that it could be in the plans.
The Model Y and Model Y L differ noticeably in size, with the Model Y L being a stretched, six-seat variant designed for great interior room. The Standard Model Y measures approximately 4,790mm in length, 1,982 mm in width with the mirrors folded, 1,624mm in height, and 2,890mm in wheel base.
In contrast, the Model Y L extends to be about 4,969–4,976mm long (roughly 179mm or 7 inches longer), stands 1,668mm tall (+44mm), and features a significantly longer 3,040 mm wheelbase (+150mm), while maintaining the same width.
This elongation primarily benefits rear passenger space and enables a 2+2+2 seating layout with captain’s chairs, though it slightly reduces maximum cargo capacity behind the rearmost seats and adds a bit of overall mass and turning radius. The result is a more spacious family hauler that still shares the core footprint and agile character of the original Model Y.
In a major development that will inevitably strengthen Tesla’s dominant position in the American EV market, Polestar has been effectively banned from selling new vehicles in the United States, starting with the 2027 model year.
The U.S. Department of Commerce denied Polestar authorization under the Connected Vehicle Rule, which prohibits vehicles containing certain connected technologies (Cellular, Wi-Fi, Bluetooth, etc.) linked to China or Russia due to national security risks, including potential data collection on American drivers.
🚨 A Tesla competitor goes down
Polestar will no longer sell new vehicles in the United States starting with the 2027 model year.
The U.S. Department of Commerce denied the brand authorization under the Connected Vehicle Rule, which restricts the sale of cars with software and… pic.twitter.com/TrwnQeoiES
— TESLARATI (@Teslarati) June 25, 2026
Polestar, which is majority-owned by China’s Geely Holding, could not obtain the required exemption despite producing some models domestically.
Polestar confirmed it will sell off any remaining inventory of the Polestar 3 and Polestar 4 models, while continuing service and warranty support for existing customers. No new models or major refreshes will reach U.S. buyers, and the company is pivoting its growth strategy to Europe, where it already generates the vast majority of its sales.
The outcome removes a direct premium EV competitor that had positioned itself as a stylish, performance-oriented alternative to Tesla’s lineup. The Polestar 2 challenged the Model 3, while the Polestar 3 and 4 targeted segments overlapping with the Model Y and upcoming Tesla offerings. Polestar’s U.S. sales had already been sluggish amid intense competition and slower demand, representing just 6 percent of its global volume in the first quarter of 2026.
While Polestar was not on Tesla’s level in the U.S., it still places a dent in the evergrowing field of Tesla competitors in the country, where it has long dominated EV sales.
Tesla faces none of these hurdles. As a U.S.-founded and U.S.-headquartered company with major manufacturing in Fremont, Austin, and Nevada, Tesla’s vehicles are built with compliant domestic and allied supply chains. Its Full Self-Driving technology, over-the-air software updates, and vertically integrated ecosystem were developed entirely in-house without foreign ownership entanglements that trigger national security reviews, at least in the U.S.
Of course, it did face a similar threat in China a few years back:
Elon Musk responds to reports of Tesla ban among China’s military over security concerns
The Connected Vehicle Rule, first advanced under the prior administration and upheld under the current one, is part of a broader U.S. effort to protect the domestic auto industry and critical technology from Chinese influence. High tariffs on Chinese-made EVs and related restrictions have already reshaped the market. Tesla benefits directly: it avoids these barriers while continuing to lead in U.S. EV sales volume, Supercharger network expansion, and energy storage integration.
By clearing Polestar from the new-vehicle playing field, the policy reduces competitive pressure in the premium and performance EV segments where Tesla has invested billions. American consumers seeking cutting-edge electric vehicles now have one fewer option tied to foreign adversaries — and one clearer path to the market leader that has driven the EV transition from the start.
For Tesla, this is more than regulatory relief. It is a strategic tailwind that reinforces its position as America’s premier EV innovator at a time when domestic manufacturing and technological independence matter most.
Tesla Cybercab stands to gain from new rules that the Trump Administration is aiming to enforce on autonomous vehicles. On Thursday, NHTSA, under the Trump Administration’s U.S. Department of Transportation, commenced rulemaking on the Federal Motor Vehicle Safety Standards (FMVSS).
This effort aims to eliminate the mandate for manual brake pedals in vehicles that are designed to be driven exclusively by automated driving systems. This would impact the Tesla Cybercab, which the company has stated would operate without a steering wheel or pedals.
Tesla Cybercab launch is imminent after latest sighting at Giga Texas
The Trump Administration is looking to revise FMVSS No. 135, which requires standard braking systems on light-duty vehicles.
Currently, the regulation requires light-duty cars to use traditional manual braking systems that allow operators to slow the vehicle. With the advent of self-driving in the U.S., these regulations need updating, and these are the changes that could come to FMVSS No. 135:
- Removes requirements for hand- or foot-operated brake controls for vehicles designed never to be operated by a human. Existing rules still apply to AVs that retain manual controls.
- All subject vehicles must still meet the same stopping distance performance criteria via alternative testing procedures.
- While this update ensures AVs can physically stop when commanded, NHTSA is separately developing safety performance requirements for AVs in real-world driving scenarios.
- NHTSA will continue to use its broad defect enforcement authority to investigate unsafe ADS behavior and oversee recalls.
As autonomy becomes a greater part of passenger travel, these types of rule adjustments will be more than reasonable. It will give manufacturers the ability to self-certify their vehicles and avoid any red tape that could ultimately delay the deployment of these vehicles.
Administrators are also incredibly excited about the opportunity to play a role in the advancement of self-driving vehicles.
“We are at the cusp of the greatest technological revolution in vehicle technology since the innovation of the Model T,” NHTSA Administrator Jonathan Morrison said. “If we want America to lead the way, we have to reimagine our regulatory framework. That’s why under Secretary Sean Duffy’s AV Framework, NHTSA is tearing down pointless barriers to innovative designs while strengthening the fundamental safety requirements that matter and holding AV developers accountable for safe performance.”
The Cybercab entered mass production at Gigafactory Texas in April. Tesla ultimately plans to push the vehicle into its Robotaxi fleet, potentially when frameworks like these are established.
Tesla looks keen to bring larger Model Y L to the U.S.
One of Tesla’s biggest threats just got banned in the U.S.
