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You can now buy a Tesla at Nordstrom, well sort of

Tesla Model X on display inside Nordstrom at The Grove in Los Angeles [Source: Nordstrom]

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Tesla has just announced a partnership with Nordstrom that will allow individuals interested in one of the company’s electric vehicles to take a test drive with an Tesla employee directly at the upscale fashion retailer.

However purchasing a Tesla won’t take place from the Nordstrom store itself. Instead, the on-site Tesla employee will coordinate a phone call between the interested buyer and an an off-site Tesla sales associate who can further assist the customer with the purchase, either by phone or via the company’s online ordering system.

According to FastCompany, Tesla is currently looking to obtain a sales license that would allow them to sell directly from Nordstrom. The new partnership represents a clever strategy that will potentially allow the Silicon Valley based automaker to skirt state regulations that prevents the company from selling direct to customers.

The new partnership with Nordstrom is currently in a pilot phase and only available at the store located at The Grove, a popular outdoor shopping, dining and entertainment facility among Losangeleans. Tesla will have a Model X on display inside a 400 square foot boutique within Nordstrom.

“[We’re] bringing Nordstrom customers a Tesla experience, and I think for Nordstrom as well, it’s like, How can we target Tesla’s audience?” says Tesla’s vice president of North American Sales, Ganesh Srivats. Srivats also happens to be a former executive at fashion brand Burberry which had worked extensively with Nordstrom in the past.

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The pilot program at the Nordstrom Grove location will run through the end of the year. “We’re focused on listening to our customers and seeing how they respond to this type of differentiated experience,” Nordstrom said in a statement via FastCompany. The high end retailer currently has 121 stores in the U.S. and Canada, and 200 Nordstrom Rack stores.

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SpaceX successfully launches 100th Starlink mission of 2025

With 100 Starlink missions completed for 2025, space enthusiasts have noted that SpaceX has successfully launched 2,554 Starlink satellites so far this year.

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(Credit: Starlink)

SpaceX achieved its 100th Starlink mission of the year on Friday, October 31, marking another milestone for 2025. 

A Falcon 9 rocket carrying 28 Starlink broadband satellites successfully lifted off from Vandenberg Space Force Base in California at 4:41 p.m. ET, carrying another 28 Starlink satellites to Low Earth Orbit (LEO).

Falcon 9 booster’s 29th flight

Roughly 8.5 minutes after liftoff, the Falcon 9’s first stage touched down on the drone ship Of Course I Still Love You in the Pacific Ocean. This marked the booster’s 29th flight, which is approaching SpaceX’s reuse record of 31 missions.

This latest mission adds to SpaceX’s impressive 138 Falcon 9 launches in 2025, 99 of which were dedicated to Starlink, according to Space.com. The company’s focus on reusing boosters has enabled this breakneck pace, with multiple launches each week supporting both Starlink’s expansion and external customers.

Starlink’s network continues massive global expansion

Starlink remains the largest active satellite constellation in history, with more than 10,000 satellites launched, nearly 8,800 of which are currently active. SpaceX recently achieved Starlink’s 10,000-satellite milestone. With 100 Starlink missions completed for 2025, space enthusiasts have noted that SpaceX has successfully launched 2,554 Starlink satellites so far this year.

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Starlink, which provides high-speed, low-latency internet connectivity even to the world’s most remote areas, has been proven to be life-changing technology for people across the globe. The service is currently operational in about 150 countries, and it currently has over 5 million subscribers worldwide. From this number, 2.7 million joined over the past year.

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Tesla shares updated timeframe for Cybertruck FSD V14 release

The Cybertruck was expected to receive FSD V14 before the end of the month, but Tesla was not able to meet the target.

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Credit: Tesla

Tesla’s Full Self-Driving (FSD) V14 update for the Cybertruck could arrive this weekend, as per recent comments from Director of Autopilot Software and VP of AI Ashok Elluswamy. 

The Cybertruck was expected to receive FSD V14 before the end of the month, but Tesla was not able to meet the target.

Cybertruck FSD V14

Considering the extended wait for FSD V14, it was no surprise that several Cybertruck owners were asking for updates about the system’s rollout to the all-electric pickup truck on Friday. These included the official Cybertruck X account, which responded to Elluswamy’s end of month estimate with “I only see trick. Where is my treat.” 

This prompted a response from the AI executive, who replied with, “Sorry, pushing for early access Cyber release over the weekend.” This means that if all goes well, Cybertruck owners would be able to experience FSD V14 very soon. Some, however, are wondering if Tesla would go straight to V14.2 for the Cybertruck’s FSD V14 update, or if the vehicle will receive V14.1 first. 

Tesla pushes to unify FSD experience across its lineup

The upcoming Cybertruck rollout represents the next step in Tesla’s efforts to roll out FSD capabilities across all of its vehicles. FSD V14 is a notable step forward for the company’s AI-driven self driving system, with features like Mad Max mode getting positive reviews from longtime Full Self Driving testers.

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For the Cybertruck, the FSD V14 update would mark one of its first major over-the-air upgrades for the vehicle. Likely due to its size, the Cybertruck tends to receive FSD updates later than the S3XY lineup, which is quite surprising considering that the all-electric pickup truck is a premium-priced vehicle that is home to some of Tesla’s most advanced technologies.

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“Tesla Ride” program lets riders experience FSD and Grok AI in real-world demos

The initiative aims to bring supervised Full Self-Driving demos and Grok AI-guided experiences to consumers in real world trips.

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Credit: Tesla AI/X

Tesla has launched a new service designed to make its Full Self-Driving (FSD) technology familiar to all commuters. 

Dubbed the “Tesla Ride” program, the initiative aims to bring supervised Full Self-Driving demos and Grok AI-guided experiences to consumers in real world trips. 

How Tesla Ride Works

As per the official Tesla Ride website, the session will allow participants to sit in the driver’s seat while a Tesla Advisor rides shotgun as co-pilot. The Tesla Advisor then guides riders through the company’s latest supervised FSD features, comfort settings, and in-car entertainment. Participants would also be able to interact with Grok AI in the vehicles. Grok will be capable of answering questions during the ride, and it will even tell stories along the way.

Tesla noted, however, that Tesla Ride sessions are capped at 45 minutes each, and it requires participants to have a valid driver’s license and insurance. Interested participants are also advised to call beforehand so they can schedule their Tesla Rides.

Marketing push and reach

The Tesla Ride program runs across several markets from October into November, and in some locations into the end of December 2025. Participating states are numerous, from Michigan to Virginia to Illiois, Nevada, and California, among others. A look at the official webpage for Tesla Ride shows that the company is still taking a very cautious approach with the program, with disclaimers clearly stating that FSD Supervised does not make Teslas autonomous just yet.

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Tesla’s focus on safety with FSD was highlighted recently by Senior Vice President for Automotive Tom Zhu. “Elon said it in 2021: “For self-driving, even if the road is painted completely wrong and a UFO lands in the middle of the road, the car still cannot crash and still needs to do the right thing. 

“The prime directive for the autopilot system is: Don’t crash. That really overrides everything. No matter what the lines say or how the road is done, the thing that needs to happen is minimizing the probability of impact while getting you to your destination conveniently and comfortably,” the executive stated.

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