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Electric motorcycle brand Energica sees sales explode in 2022

Credit: Marcello Mannoni via Energica Motors

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Energica Motors, a leader in the electric motorcycle industry, has posted massive growth in sales via its 2022 sales results.

Energica Motors has exploded onto the motorcycle market in recent years with wild designs, incredible performance and specifications, and a unique passion for motorcycles that some have alleged other electric motorcycle manufacturers lack. Now, the Italian brand has posted its sales for 2022, and it looks like its aggressive expansion has paid off.

Via 15 new sales points in the United States, now totaling 25 in North America, U.S. Energica sales doubled in 2022 compared to 2021. Globally, the company saw similar success via its 135 total sales points, up by 70% compared to 2021. This massive sales growth dramatically increased revenues by 67%, also thanks to Energica’s sales of electric drivetrain parts to other manufacturers. Energica did not release more specific sales numbers, which could indicate the company’s most successful models.

Energica also ventured into selling electric motorcycles to police departments for the first time, delivering 88 Energica bikes to the G20 summit in Bali, Indonesia, at the end of last year.

Commenting on her company’s success, CEO Livia Cevolini stated, “Thanks to the great work and significant investments made with the support of our main shareholder Ideanomics – key to our development – the estimates of 2022 confirm Energica to be among the leaders of the EV market. This significant increase was achieved courtesy of the great feedback received in the first half of the year with the launch of the new model Experia, the world’s first purpose-built electric touring bike, which is rewriting the rules of two-wheeled electric mobility.”

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Energica remains a bit of a unicorn in the electric motorcycle market. The company has a fully fleshed-out lineup but has also specifically focused its design and engineering on performance and enthusiast-focused products. And while the number of electric motorcycle startups with big promises of performance remains high, none have dedicated themselves so much as to work with the leading electric racing series, MotoE, nor have they expanded their lineups to come close to the four distinct models of Energica.

However, Energica’s time without significant competition is coming to an end. Leaders in performance motorcycles, such as Ducati and Honda, have announced that they are working on electric offerings that are coming in the near future. And one unique threat has come from Ducati as the Italian motorcycle giant has entered MotoE and will be supplying teams with bikes in the coming year.

Energica entered the market and is ramping up at the right time, and thanks to its timing, it has a unique headstart on legacy brands. It will be interesting to see how long this lead persists as the focus on electric offerings becomes increasingly important in the coming years.

What do you think of the article? Do you have any comments, questions, or concerns? Shoot me an email at william@teslarati.com. You can also reach me on Twitter @WilliamWritin. If you have news tips, email us at tips@teslarati.com!

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Will is an auto enthusiast, a gear head, and an EV enthusiast above all. From racing, to industry data, to the most advanced EV tech on earth, he now covers it at Teslarati.

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Investor's Corner

Tesla bear turns bullish for two reasons as stock continues boost

“I think from a trading perspective, it looks very interesting,” Nathan said, citing numerous signs of strength, such as holding its 200-day moving average and holding against its resistance level.

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Credit: Tesla Manufacturing

A Tesla bear is changing his tune, turning bullish for two reasons as the company’s stock has continued to get a boost over the past month.

Dan Nathan, a notorious skeptic of Tesla shares, said he is changing his tune, at least in the short term, on the company’s stock because of “technicals and sentiment,” believing the company is on track for a strong Q3, but also an investment story that will slowly veer away from its automotive business.

“I think from a trading perspective, it looks very interesting,” Nathan said, citing numerous signs of strength, such as holding its 200-day moving average and holding against its resistance level.

He also said he believes a rally for the stock could continue as it heads into the end of the quarter, especially as the $7,500 electric vehicle tax credit is coming to an end at the end of the month.

With that being said, he believes the consensus for Q3 deliveries is “probably low,” as he believes Wall Street is likely underestimating what Tesla will bring to the table on October 1 or 2 when it reports numbers for the quarter.

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Tesla shares are already up over five percent today, with gains exceeding nine percent over the past five trading days, and more than fourteen percent in the past month.

While some analysts are looking at the performance of other Mag 7 stocks, movement on rates from the Federal Reserve, and other broader market factors as reasoning for Tesla’s strong performance, it appears some movement could be related to the company’s recent developments instead.

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Over the past week, Tesla has made some strides in its Robotaxi program, including a new license to test the platform in the State of Nevada, which we reported on.

Tesla lands regulatory green light for Robotaxi testing in new state

Additionally, the company is riding the tails of the end of the EV tax credit, as inventory, both new and used, is running extremely low, generally speaking. Many markets do not have any vehicles to purchase as of right now, making delivery by September 30 extremely difficult.

However, there has been some adjustments to the guidelines by the IRS, which can be read here:

Tesla set to win big after IRS adjusts EV tax credit rules

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Tesla is trading at around $389 at 10:56 a.m. on the East Coast.

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Tesla lands regulatory green light for Robotaxi testing in new state

This will be the third state in total where Tesla is operating Robotaxi, following Austin and California.

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Credit: Tesla

Tesla has landed a regulatory green light to test its Robotaxi platform in a new state, less than three months after the ride-hailing service launched in Texas.

Tesla first launched its driverless Robotaxi suite in Austin, Texas, back on June 22. Initially offering rides to a small group of people, Tesla kept things limited, but this was not to be the mentality for very long.

It continued to expand the rider population, the service area, and the vehicle fleet in Austin.

The company also launched rides in the Bay Area, but it does use a person in the driver’s seat to maintain safety. In Austin, the “Safety Monitor” is present in the passenger’s seat during local rides, and in the driver’s seat for routes that involve highway driving.

Tesla is currently testing the Robotaxi platform in other states. We reported that it was testing in Tempe, Arizona, as validation vehicles are traveling around the city in preparation for Robotaxi.

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Tesla looks to make a big splash with Robotaxi in a new market

Tesla is also hoping to launch in Florida and New York, as job postings have shown the company’s intention to operate there.

However, it appears it will launch in Nevada before those states, as the company submitted its application to obtain a Testing Registry certification on September 3. It was processed by the state’s Department of Motor Vehicles Office of Business Licensing on September 10.

It will then need to self-certify for operations, essentially meaning they will need to comply with various state requirements.

This will be the third state in total where Tesla is operating Robotaxi, following Austin and California.

CEO Elon Musk has stated that he believes Robotaxi will be available to at least half of the U.S. population by the end of the year. Geographically, Tesla will need to make incredible strides over the final four months of the year to achieve this.

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Tesla is improving this critical feature in older vehicles

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Credit: Tesla

Tesla is set to improve a critical feature that has not been present in older vehicles with a new update.

Tesla vehicles feature a comprehensive suite of driver assistance features, some of which aid in driving itself, while others support the vehicle’s surroundings.

One of those features is that of Driver Visualization, and with the rollout of a new update, owners of Intel-based Tesla vehicles are receiving an upgrade that will come with a simple software update.

Tesla plans to use Unreal Engine for driver visualization with crazy upgrade

The update will provide new visualizations while Intel-based vehicles are in reverse, a feature that was not previously available, but will be with Software Update 2025.32.2.

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The improvement was spotted by Not a Tesla App via TheBeatYT_evil:

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Previously, vehicles Tesla built were equipped with Intel-based processors, but newer cars feature the AMD chip, which is capable of rendering these visualizations as they happen. They were capable of visualizations when driving forward, but not in reverse, which is what this change resolves.

It is a good sign for those with Intel-based vehicles, as Tesla seems to be paying attention to what those cars are not capable of and improving them.

This was an undocumented improvement associated with this particular update, so you will not find any mention of it in the release notes that Tesla distributes with each update.

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