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Elon Musk accused of astroturfing after SpaceX employees expressed support for Boring Co. project
In a rather bizarre turn of events, Elon Musk is now being accused of astroturfing after three SpaceX employees spoke in favor of The Boring Company’s proposed Dugout Loop project for Los Angeles. The Boring Company held its public review at the Dodgers Stadium yesterday, where it presented the concept of its high-speed tunnel system to residents in the area. Only around 50 people attended the event, and a handful opted to express their support for the project.
Independent filmmaker Erin Faulk, who goes by the @erinscafe handle on Twitter, attended The Boring Company’s public hearing. In a series of Twitter posts, Faulk pointed out the public hearing’s weak turnout, while also expressing her doubts about the proposed tunnel system. Faulk summarized her thoughts about the project in a statement to CNET.
“I thought it sounded kind of silly before, but now I’m convinced it’s ridiculous. The desperate attempts to show how it’s going to help people in Los Angeles are kind of transparent. It has such a narrow scope and use,” she said.
The independent filmmaker also discovered that several individuals who spoke in favor of the Boring Company’s proposed Dugout Loop were actually employees of SpaceX. Among these were Hailey Cockrum, a Materials Planner, and Chris Charhut, a Process Development Engineer. This connection with Elon Musk instantly incited controversy among members of the Twitterverse, some of whom accused Musk of astroturfing (compensating a group of individuals to give the impression that a project, idea, or person is enjoying widespread support) the public hearing. Being the controversy magnet that Musk’s name has unfortunately become as of late, it is somewhat unsurprising to see accusations of astroturfing being thrown his way.
“As Elon describes, traffic here is soul-crushing.”
There is no way Elon didn’t pay these people wtf is happening. pic.twitter.com/qBB4xJwzCn
— Scafe says wear a gd mask (@erinscafe) August 29, 2018
IS THIS REAL LIFE pic.twitter.com/TC11INnFEO
— Scafe says wear a gd mask (@erinscafe) August 29, 2018
While it is true that SpaceX employees did speak on the Boring Company’s public hearing, there is one little problem with the astroturfing accusation. The SpaceX employees who showed up and spoke at the event were LA residents. Thus, they were at Dodgers Stadium as private citizens and had every right to air their support for the Dugout Loop. The Boring Company provided a statement about the event through its official Twitter account, poking a little fun at the astroturfing accusation.
SpaceX employees spoke – not with our knowledge or at our urging – to offer support as private citizens. We‘d have asked them to identify themselves to avoid confusion if we had known. SpaceX has 5k employees in LA – if the goal was to astroturf, we’d have done a much better job!
— The Boring Company (@boringcompany) August 29, 2018
The Dugout Loop and the Boring company might be getting mocked and bashed on social media after its recent public review, but the proposed project is actually getting some support from LA Mayor Eric Garcetti, who described the project as a “great example of public-private partnership.” Dodgers CFO Tucker Kain also aired his support for the project, stating that the team is entirely behind initiatives that would ultimately make it easier for baseball fans to get to a game.
The proposed Dugout Loop will begin at the Dodger Stadium property and run under Vin Scully Avenue and Sunset Boulevard, with starting points being set up at either Vermont/Sunset, Vermont/Santa Monica or Vermont/Beverly. The Boring Company aims to utilize the Dugout Loop as a support for the city’s Metro Red Line stations.
The tunneling startup would be using its Loop transport concept for the LA tunnel system. The Loop system uses electric pods which are designed to carry up to 16 people at a time. The Boring Company expects to charge $1 per person for every ride in the Loop system. Construction for the Dugout Loop is estimated to take about 14 months to complete. The project is also 100% privately funded, and thus, will be built at no expense to the city’s residents.
The Dugout Loop is, if any, a prototype project that just happens to have public utility as a pleasant side effect. The tunnel, after all, is just one of the Boring Company’s projects across the United States. In Chicago alone, the company is involved in a high-profile project that would see the tunneling startup attempt to develop a high-speed transport system connecting downtown Chicago to O’Hare airport.
The Los Angeles Bureau of Engineering (LABOE) posted a document covering some of the finer details of Boring Company’s proposed Dugout Loop project, which could be accessed here.
News
Tesla seeks engineer to make its iOS Robotaxi app feel “magical”
It appears that Tesla is hard at work in ensuring that users of its Robotaxi service are provided with the best user experience possible.
Tesla is hiring an iOS Engineer for its Robotaxi app team, with the job posting emphasizing the creation of polished experiences that make the service not just functional, but “magical.”
Needless to say, it appears that Tesla is hard at work in ensuring that users of its Robotaxi service are provided with the best user experience possible.
Robotaxi App features
As observed by Tesla community members, Tesla has gone live with a job listing for an iOS Engineer for its Robotaxi App. The job listing mentions the development of a “core mobile experience that enables customers to summon, track, and interact with a driverless vehicle. From requesting a ride to enabling frictionless entry, from trip planning to real-time vehicle status and media control.”
Interestingly enough, the job listing also mentioned the creation of polished experiences that make the Robotaxi more than just functional. “You will take full ownership of features—from architecture design to robust implementation—delivering delightful and polished experiences that make Robotaxi not just functional, but magical,” Tesla noted in its job listing.
Apple’s “magical” marketing
Tesla’s use of the word “magical” when referring to the Robotaxi app mirrors the marketing used by Apple for some of its key products. Apple typically uses the word when referring to products or solutions that transform complex technology into something that feels effortless, simple, and natural to daily life. Products such as the AirPods’ seamless pairing with the iPhone and FaceID’s complex yet simple-to-use security system have received Apple’s “magical” branding.
With this in mind, Tesla seems intent on developing a Robotaxi app that is sophisticated, but still very easy to use. Tesla already has extensive experience in this area, with the Tesla App consistently being hailed by users as one of the best in its segment. If Tesla succeeds in making the Robotaxi app worthy of its “magical” branding, then it wouldn’t be a surprise if the service sees rapid adoption even among mainstream consumers.
News
Tesla is coming to Estonia and Latvia in latest European expansion: report
Tesla seems to be accelerating its regional expansion following its recent launch in Lithuania.
Recent reports have indicated that Tesla has taken a step toward entering the Baltic states by registering new subsidiaries in Latvia and Estonia.
Filings suggest that Tesla is accelerating its regional expansion following its recent launch in Lithuania, with service centers likely coming before full sales operations.
Official entities in Latvia and Estonia
Tesla has established two new legal entities, Tesla Latvia SIA and Tesla Estonia OÜ, both owned by Tesla International B.V., as noted in an EV Wire report. Corporate records show the Estonian entity was formed on December 16, 2025, while the Latvian subsidiary was registered earlier, on November 7.
Both entities list senior Tesla executives on their boards, including regional and finance leadership responsible for new market expansion across Europe. Importantly, the entities are registered under “repair and maintenance of motor vehicles,” rather than strictly vehicle sales. This suggests that Tesla service centers will likely be launched in both countries.
The move mirrors Tesla’s recent Baltic rollout strategy. When Tesla entered Lithuania, it first established a local entity, followed by a pop-up store within weeks and a permanent service center a few months later. It would then not be surprising if Tesla follows a similar strategy in Estonia and Latvia, and service and retail operations arrive in the first half of 2026.
Tesla’s European push
Tesla saw a drop in sales in Europe in 2025, though the company is currently attempting to push more sales in the region by introducing its most affordable vehicles yet, the Model 3 Standard and the Model Y Standard. Both vehicles effectively lower the price of entry into the Tesla ecosystem, which may make them attractive to consumers.
Tesla is also hard at work in its efforts to get FSD approved for the region. In the fourth quarter of 2025, Tesla rolled out an FSD ride-along program in several European countries, allowing consumers to experience the capabilities of FSD firsthand. In early December, reports emerged indicating that the FSD ride-along program would be extended in several European territories until the end of March 2026.
Elon Musk
Elon Musk’s X will start using a Tesla-like software update strategy
The initiative seems designed to accelerate updates to the social media platform, while maintaining maximum transparency.
Elon Musk’s social media platform X will adopt a Tesla-esque approach to software updates for its algorithm.
The initiative seems designed to accelerate updates to the social media platform, while maintaining maximum transparency.
X’s updates to its updates
As per Musk in a post on X, the social media company will be making a new algorithm to determine what organic and advertising posts are recommended to users. These updates would then be repeated every four weeks.
“We will make the new 𝕏 algorithm, including all code used to determine what organic and advertising posts are recommended to users, open source in 7 days. This will be repeated every 4 weeks, with comprehensive developer notes, to help you understand what changed,” Musk wrote in his post.
The initiative somewhat mirrors Tesla’s over-the-air update model, where vehicle software is regularly refined and pushed to users with detailed release notes. This should allow users to better understand the details of X’s every update and foster a healthy feedback loop for the social media platform.
xAI and X
X, formerly Twitter, has been acquired by Elon Musk’s artificial intelligence startup, xAI last year. Since then, xAI has seen a rapid rise in valuation. Following the company’s the company’s upsized $20 billion Series E funding round, estimates now suggest that xAI is worth tens about $230 to $235 billion. That’s several times larger than Tesla when Elon Musk received his controversial 2018 CEO Performance Award.
As per xAI, the Series E funding round attracted a diverse group of investors, including Valor Equity Partners, Stepstone Group, Fidelity Management & Research Company, Qatar Investment Authority, MGX, and Baron Capital Group, among others. Strategic partners NVIDIA and Cisco Investments also continued support for building the world’s largest GPU clusters.
Tesla seeks engineer to make its iOS Robotaxi app feel “magical”
Tesla is coming to Estonia and Latvia in latest European expansion: report
