News
Elon Musk: The King of Job Creation
Since the launch of Tesla, SpaceX and SolarCity, serial tech entrepreneur Elon Musk’s companies have consistently created thousands of high paying jobs worldwide. SpaceX has grown from a small team of engineers working out of a warehouse to a global team of over 5,000 employees. Similarly, Tesla has gone from a garage operation in Palo Alto to an operation consisting of over 18,000 employees worldwide. SolarCity, backed by Musk and founded by his cousins, was acquired in 2016 by Tesla and employs over 12,000 workers.
Musk’s role in job creation has has had a deep impact on thousands of lives, and on a global scale. Between all of his companies, Musk employs over 35,000 employees globally, of which 30,000+ are in the US.
Advanced Manufacturing: Tesla
Since Tesla began production of the Roadster in 2008, the company has been able to put more than 190,000 electric vehicles on the road and reduce vehicle emissions on a global level. In addition to the environmental contributions, Tesla’s economic activities have spanned far and wide, leading to the coined term, “The Tesla Effect.”
“I define the ‘Tesla effect’ as a positive shift toward changing Reno’s national perception for the better. The New York Times, Wall Street Journal, Bloomberg Business, and many other national publications have written about Reno’s emerging neighborhoods, such as Midtown, downtown, and the Fourth Street corridor. And this is due in large part to our booming technology industry with billions of dollars being invested from some of Fortune’s highest-ranked companies, which includes Tesla, Switch, Amazon, and Microsoft.” said Reno Mayor Hillary Schieve in a comment to Teslarati.
Reno has seen a complete boom in job growth and a resurgence in the housing market near Tesla’s $5 billion Gigafactory facility. Reno expects to gain 80,000 indirect jobs created through recent developments (20-30k indirectly from the Gigafactory) and host to 40,000 homes expected to be constructed by 2020. Tesla’s effects on the market could even create a “housing crisis” as builders struggle to build enough homes to meet demand according to Mike Kazmierski, president of the Economic Development Authority of Western Nevada.
In Reno alone, Tesla has created 1,000 full-time local jobs at the Gigafactory and over 1,900 construction jobs. A Tesla spokesperson tells us that the company expects to hire another 1,000 employees in the first half of 2017 while strategic partner Panasonic expects to hire 2,000 workers at the factory. Tesla expects to employ 6,500 full-time employees at the facility in 2018 and as many as 10,000 once the Gigafactory hits peak production
Engineering the Future: SpaceX
SpaceX currently employs over 5,000 employees and has operations all across the country. The company has been in hyper-growth mode for over a decade and has launched 29 rockets successfully into space to date. The company currently has over 800 job openings which is expected to increase as the company prepares for a busy year to come.
Thousands of skilled labor jobs: SolarCity (now part of Tesla Inc.)
SolarCity was founded in 2006 by Musk’s cousins Peter and Lindon Rive and financially backed by an initial $10M investment from Musk. Since then, the company has completed projects in 27 states which includes solar installations for over 300,000 customers, making up over 2.5GW of solar.
SolarCity employs over 12,000 workers and has nearly 1,900 job openings posted on their site. The company plans to start producing its own solar cells and solar roof panels in the second half of 2017 from its Buffalo, NY plant. The plant plans to employ more than 1,400 people as they prepare to begin production later this year.
Overall, Musk has played a crucial role in job creation in the 21st century as his companies look to surpass 40,000 jobs created this year. This makes Musk one of the most significant voices on the White House’s Manufacturing Jobs Council as he continues to create thousands of high-paying jobs in the US. Musk’s companies have a combined total of 4,800+ job openings globally.
News
Tesla launches its coolest gift idea ever just a few weeks after it was announced
“Gift one month of Full Self-Driving (Supervised), which allows the vehicle to drive itself almost anywhere with minimal intervention.”
Tesla has launched its coolest gift idea ever, just a few weeks after it was announced.
Tesla is now giving owners the opportunity to gift Full Self-Driving for one month to friends or family through a new gifting program that was suggested to the company last month.
The program will enable people to send a fellow Tesla owner one month of the company’s semi-autonomous driving software, helping them to experience the Full Self-Driving suite and potentially help Tesla gain them as a subscriber of the program, or even an outright purchase.
Tesla is going to allow owners to purchase an FSD Subscription for another owner for different month options
You’ll be able to gift FSD to someone! https://t.co/V29dhf5URj
— TESLARATI (@Teslarati) November 3, 2025
Tesla has officially launched the program on its Shop. Sending one month of Full Self-Driving costs $112:
“Gift one month of Full Self-Driving (Supervised), which allows the vehicle to drive itself almost anywhere with minimal intervention. All sales are final. Can only be purchased and redeemed in the U.S. This gift card is valued at $112.00 and is intended to cover the price of one month of FSD (Supervised), including up to 13% sales tax. It is not guaranteed to cover the full monthly price if pricing or tax rates change. This gift card can be stored in Tesla Wallet and redeemed toward FSD (Supervised) or any other Tesla product or service that accepts gift card payments.”
Tesla has done a great job of expanding Full Self-Driving access over the past few years, especially by offering things like the Subscription program, free trials through referrals, and now this gift card program.
Gifting Full Self-Driving is another iteration of Tesla’s “butts in seats” strategy, which is its belief that it can flip consumers to its vehicles and products by simply letting people experience them.
There is also a reason behind pushing Full Self-Driving so hard, and it has to do with CEO Elon Musk’s compensation package. One tranche requires Musk to achieve a certain number of active paid Full Self-Driving subscriptions.
More people who try the suite are likely to pay for it over the long term.
News
Tesla expands Robotaxi app access once again, this time on a global scale
Tesla said recently it plans to launch Robotaxi in Miami, Houston, Las Vegas, Phoenix, and Dallas.
Tesla has expanded Robotaxi app access once again, but this time, it’s on a much broader scale as the company is offering the opportunity for those outside of North America to download the app.
Tesla Robotaxi is the company’s early-stage ride-hailing platform that is active in Texas, California, and Arizona, with more expansion within the United States planned for the near future.
Tesla said recently it plans to launch Robotaxi in Miami, Houston, Las Vegas, Phoenix, and Dallas.
The platform has massive potential, and Tesla is leaning on it to be a major contributor to even more disruption in the passenger transportation industry. So far, it has driven over 550,000 miles in total, with the vast majority of this coming from the Bay Area and Austin.
First Look at Tesla’s Robotaxi App: features, design, and more
However, Tesla is focusing primarily on rapid expansion, but most of this is reliant on the company’s ability to gain regulatory permission to operate the platform in various regions. The expansion plans go well outside of the U.S., as the company expanded the ability to download the app to more regions this past weekend.
So far, these are the areas it is available to download in:
- Japan
- Thailand
- Hong Kong
- South Korea
- Australia
- Taiwan
- Macau
- New Zealand
- Mexico
- U.S.
- Canada
Right now, while Tesla is focusing primarily on expansion, it is also working on other goals that have to do with making it more widely available to customers who want to grab a ride from a driverless vehicle.
One of the biggest goals it has is to eliminate safety monitors from its vehicles, which it currently utilizes in Austin in the passenger’s seat and in the driver’s seat in the Bay Area.
A few weeks ago, Tesla started implementing a new in-cabin data-sharing system, which will help support teams assist riders without anyone in the front of the car.
Tesla takes a step towards removal of Robotaxi service’s safety drivers
As Robotaxi expands into more regions, Tesla stands to gain tremendously through the deployment of the Full Self-Driving suite for personal cars, as well as driverless Robotaxis for those who are just hailing rides.
Things have gone well for Tesla in the early stages of the Robotaxi program, but expansion will truly be the test of how things operate going forward. Navigating local traffic laws and gaining approval from a regulatory standpoint will be the biggest hurdle to jump.
Investor's Corner
Tesla gets price target boost, but it’s not all sunshine and rainbows
Tesla received a price target boost from Morgan Stanley, according to a new note on Monday morning, but there is some considerable caution also being communicated over the next year or so.
Morgan Stanley analyst Andrew Percoco took over Tesla coverage for the firm from longtime bull Adam Jonas, who appears to be focusing on embodied AI stocks and no longer automotive.
Percoco took over and immediately adjusted the price target for Tesla from $410 to $425, and changed its rating on shares from ‘Overweight’ to ‘Equal Weight.’
Percoco said he believes Tesla is the leading company in terms of electric vehicles, manufacturing, renewable energy, and real-world AI, so it deserves a premium valuation. However, he admits the high expectations for the company could provide for a “choppy trading environment” for the next year.
He wrote:
“However, high expectations on the latter have brought the stock closer to fair valuation. While it is well understood that Tesla is more than an auto manufacturer, we expect a choppy trading environment for the TSLA shares over the next 12 months, as we see downside to estimates, while the catalysts for its non-auto businesses appear priced at current levels.”
Percoco also added that if market cap hurdles are achieved, Morgan Stanley would reduce its price target by 7 percent.
Perhaps the biggest change with Percoco taking over the analysis for Jonas is how he will determine the value of each individual project. For example, he believes Optimus is worth about $60 per share of equity value.
He went on to describe the potential value of Full Self-Driving, highlighting its importance to the Tesla valuation:
“Full Self Driving (FSD) is the crown jewel of Tesla’s auto business; we believe that its leading-edge personal autonomous driving offering is a real game changer, and will remain a significant competitive advantage over its EV and non-EV peers. As Tesla continues to improve its platform with increased levels of autonomy (i.e., hands-off, eyes-off), it will revolutionize the personal driving experience. It remains to be seen if others will be able to keep pace.”
Additionally, Percoco outlined both bear and bull cases for the stock. He believes $860 per share, “which could be in play in the next 12 months if Tesla manages through the EV-downturn,” while also scaling Robotaxi, executing on unsupervised FSD, and scaling Optimus, is in play for the bull case.
Will Tesla thrive without the EV tax credit? Five reasons why they might
Meanwhile, the bear case is placed at $145 per share, and “assumes greater competition and margin pressure across all business lines, embedding zero value for humanoids, slowing the growth curve for Tesla’s robotaxi fleet to reflect regulatory challenges in scaling a vision-only perception stack, and lowering market share and margin profile for the autos and energy businesses.”
Currently, Tesla shares are trading at around $441.

