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Elon Musk voted by SpaceX and Tesla employees as one of 2018’s Best CEOs

(Photo: National Geographic/YouTube)

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It is no secret that the past 12 months have been particularly difficult for Elon Musk. While his companies experienced milestones such as the maiden flight of the Falcon Heavy and the ramp of the Tesla Model 3, he has nonetheless courted numerous controversies. Yet, despite all the drama surrounding Musk, Tesla and SpaceX employees have nevertheless voted him as one of the best CEOs of 2018.

Workplace culture and compensation monitoring website Comparably recently published the results of its 2018 Best CEO Awards. The website’s awards are determined from sentiment ratings provided by employees, who anonymously rated their employers on the Comparably.com website. The site’s surveys were conducted between November 26, 2017 and November 26, 2018, with the site compiling almost 10 million ratings from across 50,000 US-based companies this year.

Among the CEOs that were considered, SpaceX and Tesla CEO Elon Musk came out as No. 19 in the survey’s overall rankings. Musk, apart from GM CEO Mary Barra (who was No.49) were the only CEOs from the auto sector that made it to Comparably‘s list. Musk was also ranked as the 14th most sought-after tech CEO, among 29 chief executives that made it to the Top 50 rankings. Overall, Musk’s 19th overall and 14th in tech rank are quite impressive, particularly as he did not make it to the website’s rankings last year at all. That said, the majority of Elon Musk’s high ratings in Comparably‘s study came from workers at his private space venture. 

Looking at the votes from Tesla and SpaceX employees, it was evident that Musk was ranked higher by his workers at SpaceX. On a scale of 0-100, SpaceX employees gave Musk an average score of 83. Those from Tesla, on the other hand, gave him a more conservative 77 out of 100. If Comparably‘s study only focused on Musk’s ratings from his Tesla employees, he would have missed a spot in Comparably‘s Top 50 Best CEOs list once more. In a way, though, Musk’s average rating from Tesla workers is actually pretty admirable, considering that the company had to pass through multiple tribulations over the past year due to the Model 3 ramp.

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Part of Elon Musk’s high ratings among his employees is likely attributed to his personal style of leadership. During Tesla’s difficulties with the ramp of the Model X, Musk started sleeping on the Fremont factory’s floor so that he could “lead from the front lines.” He adopted the same strategy in the Model 3 ramp, particularly when the company was pushing its self-imposed manufacturing targets at the end of the second quarter. During this time, anecdotes from the Tesla community even indicated that when the company was setting up GA4 on the grounds of Fremont, Musk could be seen torquing bolts with his employees.

Musk is also never one to shy away from putting the risk onto himself. A report from The Information last month indicated that Musk is Tesla’s resident test mule for its Autopilot software. The publication noted that Musk’s personal vehicle is loaded with a pre-released “development build” of the driver-assist system, which allows the CEO to make the software as aggressive as possible. This has allowed Tesla to identify bugs in Autopilot before improvements are rolled out, though a member of the team has noted that this resulted in Musk finding himself in “situations that many of us wouldn’t want to be in.”

During his recent 60 Minutes segment, Elon Musk noted that Tesla’s workers are the unsung heroes of the Model 3 ramp. Musk also stated that during the most painful periods of the electric sedan’s production, he wanted to make sure that the difficulties he is experiencing are worse than the challenges being faced by his employees. He also defended his workers against the company’s critics.

“There’s been relentless criticism, relentless and outrageous and unfair. Because what actually happened here was an incredible American success story. All these people work their ass off day and night to make it happen. And they believe in the dream. And that’s the story that really should be told. I think there was like literally one week where I actually worked 120 hours and just didn’t leave the factory. I didn’t even go outside. I wanted to make it clear to the team. They needed to see that however hard it was for them, I would make it worse for me.”

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Comparably‘s Top 50 Best CEOs of 2018 list could be accessed here.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Elon Musk

Tesla and xAI team up on massive new project

It is the latest move by a Musk company to automate, streamline, and reduce the manual, monotonous, and tedious work currently performed by humans through AI and robotics development. Digital Optimus will be capable of processing and actioning the past five seconds of a real-time computer screen video and keyboard and mouse actions.

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Credit: Grok

Elon Musk teased a massive new project, to be developed jointly by Tesla and xAI, called “Digital Optimus” or “Macrohard,” the first development under Tesla’s investment agreement with xAI.

Musk announced on X that Digital Optimus will “be capable of emulating the function of entire companies.”

It is the latest move by a Musk company to automate, streamline, and reduce the manual, monotonous, and tedious work currently performed by humans through AI and robotics development. Digital Optimus will be capable of processing and actioning the past five seconds of a real-time computer screen video and keyboard and mouse actions.

Essentially, it will be an AI version of a desk worker in many capacities, including accounting, HR tasks, and others.

Musk said:

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“Grok is the master conductor/navigator with deep understanding of the world to direct digital Optimus, which is processing and actioning the past 5 secs of real-time computer screen video and keyboard/mouse actions. Grok is like a much more advanced and sophisticated version of turn-by-turn navigation software. You can think of it as Digital Optimus AI being System 1 (instinctive part of the mind) and Grok being System 2. (thinking part of the mind).”

Its key applications would be used for enterprise automation, simulating entire companies, high-volume repetitive tasks, and potentially, future hybrid use with the Optimus robot, which would handle physical tasks, while Digital Optimus would handle the clerical work.

Tesla announces massive investment into xAI

The creation of a digital AI suite like Digital Optimus would help companies save time and money, as well as become more efficient in their operations through massive scalability. However, there will undoubtedly be concerns from people who are skeptical of a fully-integrated AI workhorse like this one.

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From an energy consumption perspective and just a general concern for the human workforce, these types of AI projects are polarizing in nature.

However, Digital Optimus would be a great digital counterpart to Tesla’s physical Optimus robot, as it would be a hyper-efficient addition to any company that is looking for more production for less cost.

Musk maintains that there is no other company on Earth that will be able to do this.

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Tesla China posts strong February wholesale growth at Gigafactory Shanghai

The update was shared by Tesla observers on social media platform X, citing monthly China Passenger Car Association (CPCA) data.

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Credit: Grace Tao/Weibo

Tesla China sold 58,599 vehicles wholesale in February, reflecting strong year-over-year growth. The figure includes both domestic deliveries in China and vehicles exported to international markets.

The update was shared by Tesla observers on social media platform X, citing monthly China Passenger Car Association (CPCA) data.

Tesla’s February wholesale result represents a 91% increase year over year, compared with 30,688 vehicles in February 2025. Month over month, the result was down 15.2% from January, when Tesla China recorded 69,129 wholesale units.

The February total reflects combined sales of the Model 3 and Model Y produced at Gigafactory Shanghai. The facility produces the two vehicles for both domestic sales and exports.

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Gigafactory Shanghai continues to serve as Tesla’s primary vehicle export hub, supplying vehicles to markets across Asia and Europe. Data compiled by Tesla watchers shows that 18,485 vehicles were sold domestically in China in January 2026, while exports accounted for 50,644 units during the same period.

Tesla has also been extending financing programs in China as it pushes to strengthen domestic demand. The company recently extended its seven-year ultra-low-interest and five-year interest-free financing programs through March 31, marking the second extension of the promotion this year.

The financing initiative was first introduced on January 6 as a strategy aimed at offsetting higher ownership costs ahead of China’s planned 5% NEV purchase tax in 2026. The promotion was originally scheduled to expire at the end of January before being extended to February and then again through the end of the first quarter.

Tesla’s efforts come amid growing competition in China’s EV market. According to data compiled by CNEV Post, Tesla’s 2025 retail sales in China reached 625,698 vehicles, representing a 4.78% year-over-year decline. Part of that decline was linked to the Model Y changeover to its updated variant in early 2025, which temporarily reduced deliveries during the transition period.

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Tesla Model Y L spotted on transport trucks in Australia

One of the sightings was reported along Victoria Parade in Melbourne, and it showed multiple Model Y L vehicles on a transport carrier. 

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Tesla’s upcoming Model Y L has been spotted on transport trucks in Australia. Sightings of the six-seat extended wheelbase Model Y variant have been reported on social media platform X by members of the Australian Tesla community.

One of the sightings was reported along Victoria Parade in Melbourne, and it showed multiple Model Y L vehicles on a transport carrier. 

The sighting follows earlier observations by Tesla enthusiasts in Sydney, where a covered vehicle believed to be a Model Y L was spotted at a Supercharger.

The Sydney sighting drew attention after observers noted that the vehicle’s tare weight appeared to match the ADR approval listing for the Model Y L, suggesting it could indeed be the extended wheelbase variant of the electric SUV.

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Tesla has previously confirmed that the Model Y L will launch in Australia and New Zealand in 2026. The confirmation was reported by techAU following a media release from Tesla Australia and New Zealand.

The Model Y L expands the existing Model Y lineup with seating for six passengers. The vehicle features a longer body compared with the standard Model Y in order to accommodate a spacious second and third row.

Tesla has opted for a 2-2-2 seating configuration instead of a traditional seven-seat layout for the Model Y L. The design includes two individual seats in the middle row to provide easier access to the third row and additional passenger space.

Tesla Australia and New Zealand has also stated that the Model Y L will be covered under the company’s updated warranty structure beginning in 2026.

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Tesla has not yet announced pricing or official range figures for the Model Y L in Australia.

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