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Elon Musk voted by SpaceX and Tesla employees as one of 2018’s Best CEOs

(Photo: National Geographic/YouTube)

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It is no secret that the past 12 months have been particularly difficult for Elon Musk. While his companies experienced milestones such as the maiden flight of the Falcon Heavy and the ramp of the Tesla Model 3, he has nonetheless courted numerous controversies. Yet, despite all the drama surrounding Musk, Tesla and SpaceX employees have nevertheless voted him as one of the best CEOs of 2018.

Workplace culture and compensation monitoring website Comparably recently published the results of its 2018 Best CEO Awards. The website’s awards are determined from sentiment ratings provided by employees, who anonymously rated their employers on the Comparably.com website. The site’s surveys were conducted between November 26, 2017 and November 26, 2018, with the site compiling almost 10 million ratings from across 50,000 US-based companies this year.

Among the CEOs that were considered, SpaceX and Tesla CEO Elon Musk came out as No. 19 in the survey’s overall rankings. Musk, apart from GM CEO Mary Barra (who was No.49) were the only CEOs from the auto sector that made it to Comparably‘s list. Musk was also ranked as the 14th most sought-after tech CEO, among 29 chief executives that made it to the Top 50 rankings. Overall, Musk’s 19th overall and 14th in tech rank are quite impressive, particularly as he did not make it to the website’s rankings last year at all. That said, the majority of Elon Musk’s high ratings in Comparably‘s study came from workers at his private space venture. 

Looking at the votes from Tesla and SpaceX employees, it was evident that Musk was ranked higher by his workers at SpaceX. On a scale of 0-100, SpaceX employees gave Musk an average score of 83. Those from Tesla, on the other hand, gave him a more conservative 77 out of 100. If Comparably‘s study only focused on Musk’s ratings from his Tesla employees, he would have missed a spot in Comparably‘s Top 50 Best CEOs list once more. In a way, though, Musk’s average rating from Tesla workers is actually pretty admirable, considering that the company had to pass through multiple tribulations over the past year due to the Model 3 ramp.

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Part of Elon Musk’s high ratings among his employees is likely attributed to his personal style of leadership. During Tesla’s difficulties with the ramp of the Model X, Musk started sleeping on the Fremont factory’s floor so that he could “lead from the front lines.” He adopted the same strategy in the Model 3 ramp, particularly when the company was pushing its self-imposed manufacturing targets at the end of the second quarter. During this time, anecdotes from the Tesla community even indicated that when the company was setting up GA4 on the grounds of Fremont, Musk could be seen torquing bolts with his employees.

Musk is also never one to shy away from putting the risk onto himself. A report from The Information last month indicated that Musk is Tesla’s resident test mule for its Autopilot software. The publication noted that Musk’s personal vehicle is loaded with a pre-released “development build” of the driver-assist system, which allows the CEO to make the software as aggressive as possible. This has allowed Tesla to identify bugs in Autopilot before improvements are rolled out, though a member of the team has noted that this resulted in Musk finding himself in “situations that many of us wouldn’t want to be in.”

During his recent 60 Minutes segment, Elon Musk noted that Tesla’s workers are the unsung heroes of the Model 3 ramp. Musk also stated that during the most painful periods of the electric sedan’s production, he wanted to make sure that the difficulties he is experiencing are worse than the challenges being faced by his employees. He also defended his workers against the company’s critics.

“There’s been relentless criticism, relentless and outrageous and unfair. Because what actually happened here was an incredible American success story. All these people work their ass off day and night to make it happen. And they believe in the dream. And that’s the story that really should be told. I think there was like literally one week where I actually worked 120 hours and just didn’t leave the factory. I didn’t even go outside. I wanted to make it clear to the team. They needed to see that however hard it was for them, I would make it worse for me.”

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Comparably‘s Top 50 Best CEOs of 2018 list could be accessed here.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

Tesla has its answer to auto growth, it just has to bring it to the U.S.: analyst

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Credit: Tesla China

Tesla has its answer to grow its automotive sales over the next few years, TD Cowen analyst Itay Michaeli says, but it just has to bring it to the U.S.

On Thursday, Michaeli reiterated his $490 price target and the ‘Buy’ rating he already held on Tesla stock (NASDAQ: TSLA). However, its automotive division has struggled to show sequential growth over the past few years, mostly due to its focus on AI and Full Self-Driving. Tesla already axed two of its lower-volume vehicles with the Model S and Model X earlier this year.

However, Tesla does not need to engineer an entire new vehicle to trigger an upward tick in sales; it just has to bring it from China to the U.S., Michaeli said.

He is talking about the Model Y L, a slightly larger version of the all-electric crossover that is already available in China. U.S. customers have been pleading with CEO Elon Musk to bring it to the country since its launch in Asia last year, but he’s not convinced of it because of the advent of self-driving and its importance in this particular market.

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The problem is that Tesla owners have been requesting something larger that could fit a typical American family. The Model Y L is slightly larger than the standard Model Y, but some are concerned that it could still be too small to fit what most people might need.

Instead, they have asked for a full-size SUV from Tesla.

Tesla gives big hint that it will build Cyber SUV, smaller Cybertruck

Nevertheless, the Model Y L still presents a great opportunity for Tesla in the U.S., and Michaeli says that there is an additional sales opportunity of about 100,000 units, with demand potential falling somewhere between 60,000 and 135,000 units.

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TD Cowen’s note to investors also analyzed that Tesla’s growth could come from a stock perspective as well, positively impacting the stock price, as it has been widely reliant on vehicle sales, even though Tesla has truly phased itself away from that being an important metric.

Tesla stands to gain greatly from the introduction of the Model Y L in the U.S., but only if Elon Musk sees it as a viable fit for the market. Families may need to see Tesla bring something larger to the U.S., or they might be forced to buy from another automaker that offers something that fits is needs for more interior space to haul around the kids.

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Tesla Hardware 3 owners could be made whole this month

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Credit: Tesla Asia/Twitter

Tesla Hardware 3 owners are set to get a new Full Self-Driving version this month as the company plans to release what it is referring to as v14 Lite.

The rollout is not yet confirmed for June, but Tesla executives have stated on several occasions that this more refined FSD iteration will work with their cars and increase its capabilities.

This comes after Tesla admitted during its last Earnings Call that these Hardware 3 vehicles would not be able to achieve Full Self-Driving, something that they did not know when they bought these cars. We regularly receive messages from Hardware 3 owners asking when v14 Lite will come out, what they should expect, and whether it is worth it to upgrade the self-driving computer or buy a new car altogether.

It is hard not to feel for them; Tesla CEO Elon Musk said at the company’s 2019 Autonomy Day that all vehicles produced at the time, including Hardware 3 cars, had “all the hardware necessary, compute and otherwise, for Full Self-Driving.”

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Musk also said in March of that year that, “Anyone who purchased Full Self-Driving will get FSD computer upgrade for free.”

However, during the Q1 2026 Earnings Call, Musk admitted that Hardware 3 vehicles would not be capable of FSD, as “It has only 1/8th the memory bandwidth of Hardware 4, and memory bandwidth is one of the key elements needed for unsupervised FSD.”

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Tesla has made some effort to remedy these Hardware 3 owners by offering:

  • Discounted trade-ins toward AI4 cars
  • Hardware retrofits, which would replace the self-driving computer and upgrade all cameras
  • Full Self-Driving v14 Lite

The issue is that many of these owners were led to believe their cars would be capable of unsupervised self-driving. Now, they’re left scrambling for options, and while there are several, they will all require more money out of their pockets.

Expectations for Tesla v14 Lite for Hardware 3 Owners

The big differences between the AI4 v14 and v14 Lite for Hardware 3 owners will stem primarily from hardware constraints. Tesla developed v14 Lite with an optimized frame of mind; the v14 neural nets are toned down to run on an HW3 computer.

Tesla v14 will use the same behavior, but its limits will be hardware-related, especially given that the cameras on HW3 vehicles are lower-resolution.

Tesla reveals its plans for Hardware 3 owners who are eager for updates

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This will result in potentially more edge cases due to the lower quality perception and less long-range detection, but reaction time and overall confidence should be more refined.

There should also be a handful of additional features that are available on AI4 cars, such as:

  • Starting Full Self-Driving from Park
  • Auto Shift
  • Streaks
  • Speed Profiles
  • Improved Dynamics, like Pulling Over for Emergency Vehicles

Tesla plans to release v14 Lite this month, but we are all familiar with how the company can be with timelines. Additionally, if v14 Lite has not proven to be ready for a wide release, Tesla will slam the brakes on the rollout.

We would anticipate that Tesla is testing v14 Lite internally, and likely has been for several months.

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Elon Musk

SpaceXAI just launched into your kitchen with their new app

SpaceXAI just powered its first consumer app and it predicts what you want to buy.

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SpaceXAI just made its first move into consumer AI, and it involves your grocery cart. On June 3, 2026, Gopuff and SpaceXAI announced the launch of Go, a Grok-powered shopping assistant built directly into the Gopuff app that predicts what you need before you even start searching for it.

Gopuff is an instant delivery platform that operates more than 400 micro-fulfillment centers across the U.S., delivering everyday essentials, snacks, drinks, and household items in as little as 15 minutes. It is not a restaurant delivery app or a marketplace. It owns its inventory, controls its warehouses, and handles its own logistics, which means it has built one of the most detailed consumer behavior datasets in retail over its 13-year history.

Go combines SpaceXAI’s advanced reasoning, voice, and image generation models with Gopuff’s dataset of hundreds of millions of orders and real-time cultural signals from X to prepare a suggested cart the moment a customer opens the app. It learns each shopper’s habits and automatically builds a personalized cart based on time of day, location, order history, and real-time indicators. Returning customers can check out with a single tap.


Rather than searching for specific items, users can describe a situation like a game-day party or the desire for a healthy breakfast and Go will assemble a cart automatically. It can also predict when shoppers are running low on items like coffee or paper towels and have them packed and delivered in under 15 minutes. Grok voice integration lets users talk to the app in plain conversational language and check out completely hands-free.

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Gopuff co-founder and co-CEO Yakir Gola said: “Today, we believe the greatest friction left in commerce is not delivery or instantaneous access to the essentials customers need. It’s the moment before: the thinking, the deciding, the remembering. We’re combining Gopuff’s demand intelligence with xAI’s frontier reasoning to create an everyday shopping experience that feels like a true extension of you.”

Why SpaceX just made a $60 billion bet on AI coding ahead of historic IPO

The timing carries context beyond the product launch. SpaceXAI was formed after SpaceX completed an all-stock merger with Elon Musk’s xAI earlier this year, folding one of the most advanced AI labs in the world into the same corporate structure as the company preparing what could be the largest IPO in history. SpaceXAI is dipping into consumer-focused AI just as it prepares for its public debut, and while Musk has openly discussed building an everything app, this launch uses Grok to power another company’s product rather than launching a standalone consumer platform. Every consumer-facing deployment of Grok ahead of the IPO roadshow adds tangible evidence that SpaceXAI is not just an infrastructure play but a direct competitor in the AI application layer where OpenAI and Google are already fighting for dominance.

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