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Ford CEO Farley sees merit in separating EV biz to obtain Tesla-sized market cap

Van Dyke Electric Powertrain center supplies electric motors and electric transaxles for the F-150 Lightning. (Credit: Ford)

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Ford CEO Jim Farley believes there may be some merit to separating the automaker’s electric vehicle project from the company’s main operation. A pure-play EV business, separate from Ford’s reputable brand of combustion engine vehicles that have existed since 1903, may help the automaker obtain a Tesla-sized market capitalization.

Farley sees merit in potentially separating the two different powertrains into separate entities, people familiar with the matter told Bloomberg in a new report. Hoping to launch its brand into a value level similar to Tesla’s, Farley believes a spinoff business that focuses purely on electric vehicles could pay dividends, especially as Ford and other legacy automakers have committed to fully-electric futures, void of any combustion engine vehicles.

The mixup may not require a separate brand name or even split the operation. This may prove to be too difficult, and Ford is not considering the option, according to the report. Farley may separate the EV business internally as a “unit,” and it could be the first consideration in Ford’s recently-revealed $20 billion playbook mixup.

A New EV Playbook

In another report, it was revealed that Ford was willing to spend an additional $20 billion of company funds to restructure its EV playbook. Ford plans to use the massive budget to utilize specific strategies that Tesla used to gain its notoriety as the leader in the EV sector.

Ford doubles its F-150 Lightning production target again to 150k units per year

Ford intends to spend between $10 and $20 billion on the project, giving it a sky-high budget and relative free range for business moves. “We are executing our Ford Plus plan to transform the company and thrive in this new era of electric and connected vehicles. We would not comment on speculation,” Ford’s Communications Chief, Mark Truby, said in the report.

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Ford also expanded its production goals on Farley’s request. The automaker plans to deliver at least 600,000 electric units within 22 months. With the Mustang Mach-E being the number two most popular EV in the crossover market, the F-150 Lightning set for deliveries in the Spring, and the E-Transit beginning deliveries last month, Ford seems like it has the capacity, plan, and certainly the funding to accomplish its goals.

Tesla’s Massive Market Cap

Tesla is the world’s most valuable automaker by a considerable margin. Led by its massive increase in stock price over the past two years, Tesla has skyrocketed to monumental levels not thought to be possible at one point for a simple automotive company. However, Tesla has revolutionized the way the consumer market looks at vehicles, turning them from machines to technological marvels that receive updates just like a cell phone.

Tesla stock has gained over 856 percent since January 3, 2020. Most of the company’s increased valuation came from profitability, increases in production and deliveries, the introduction of new battery and safety technologies in its vehicles, and a resilience through the COVID-19 pandemic that seemed to exist only in the automaker’s Fremont factory in Northern California. Despite Tesla being a small, scrappy automaker with as few as 80,000 deliveries in a quarter just a few years ago, the company managed to basically evade the entire semiconductor shortage thanks to engineering and stockpiling.

Nevertheless, Tesla is the perfect picture of what an EV company looks like from a financial perspective. A healthy cash flow, plenty of profitability, and continuing and proven growth gets a company to those levels. At least it does in the EV world.

ICE and EV – Like Oil and Water

“Running a successful ICE business and a successful BEV business are not the same. I’m really excited about the company’s commitment to operate the businesses as they should be,” Farley said during Ford’s recently-held Q4 Earnings Call. Farley may have been considering the option of separating the two businesses for some time. Obviously, this was not an idea that sprung up overnight. However, it appears this may have been in the works since 2021.

More Bloomberg sources said Ford had met with advisers to explore additional options for the EV operation. Farley wants to maximize the value of the EV portion of Ford’s business and has considered a potential spinoff company or even a full-on breakup. However, his idea has eventually evolved into an “internal split,” the sources said. This could still prove to be difficult, especially as it could require significant restructuring in the manufacturing layout of the company. Facilities that build both ICE and EV vehicles would need to be separated; an extremely complex task that could take a long time and cost a lot of money. Additionally, employees would have to be separated in the mixup.

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Up and Onward

Ford stock spiked on Friday following the initial reports of Ford’s potential EV-ICE business breakup. Shares were up 2.88 percent at 11:57 AM in New York.

Analysts are bullish regarding the potential of Ford’s shake-up, and the F-150 Lightning is leading the way. “Huge step in the right direction as Farley doubling down on EV vision. We believe Ford is in the midst of massive EV transformation led by Electric F-150,” Wedbush’s Dan Ives said.

Disclosure: Joey Klender is not a Ford Shareholder.

I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Investor's Corner

Tesla and SpaceX take “Terafab” Trademark fight to Federal Court

Tesla and SpaceX sue a small Illinois firm after cease and desist letters over Terafab.

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SpaceX Terafab rendering

Tesla and SpaceX are asking a federal judge to rule that their planned Terafab chip factory does not infringe a small Illinois company’s trademark, a request that arrives only after months of quiet negotiation broke down this summer.

The dispute traces to May 18, when Tesla filed three U.S. trademark applications for “Terafab” and “Tesla Terafab,” covering semiconductor chips and related chip making services. TERA-print LLC, a nanotechnology company that has held a federal trademark for “Tera-Fab” since 2021, responded five days later with a cease and desist letter. According to the lawsuit, first reported by Reuters, TERA-print argued that Tesla and SpaceX’s use of “Terafab” would confuse consumers familiar with its own trademark, which covers a desktop photolithography printer sold to researchers for sensor and bioengineering work.

What stands out in the filing is the timing of TERA-print’s own paperwork. One day before sending that cease and desist letter, on May 22, TERA-print applied to expand its existing registration to cover semiconductor materials, silicon chips, nanoelectronic devices and AI design services, categories it had not previously claimed. Tesla and SpaceX call that filing opportunistic in their complaint, noting it arrived two months after Tesla’s public Terafab announcement and just days after Tesla’s own trademark applications went in.

Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry

By June 10, TERA-print was threatening to sue for federal trademark infringement, false designation of origin and unfair competition, the complaint states. Rather than wait to be sued, Tesla, SpaceX and SpaceXAI met with TERA-print six separate times between June and August trying to resolve the dispute directly. Those talks collapsed, and the companies filed for declaratory judgment this week in the U.S. District Court for the Western District of Texas, asking a judge to find that “Terafab” does not infringe TERA-print’s mark before TERA-print can file a claim of its own.

TERA-print isn’t backing down. The company told PCMag it discussed a settlement with Tesla as recently as September 2 and feels misled by what it called Tesla’s professed interest in settling. Its CTO, Andrey Ivankin, said TERA-print holds a Defense Department contract to fabricate semiconductors and partially owns Mattiq Inc., an AI company built on TERA-print’s products, and that the company will vigorously defend its rights.

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Tesla and SpaceX argue the overlap is superficial. Terafab is planned as a $16.8 billion complex spanning roughly 100 million square feet at the Grimes County site SpaceX confirmed last month, built to produce chips for Optimus robots, Tesla’s AI computing needs and SpaceX’s orbital data center ambitions, a scale and purpose the companies say no reasonable consumer would confuse with a tabletop lab printer. TERA-print’s product line has stayed focused on lithography tools for biological and sensor research since it registered its mark in 2021.

The trademark fight is the second legal dispute tied to the Terafab project in the past week, following a separate SpaceX suit aimed at keeping company records about the facility out of public view, as KBTX reported. Whether construction proceeds under the Terafab name now depends on a federal judge in Austin.

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Investor's Corner

Tesla uber bull Ron Baron says ‘the time to buy the stock is now’

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Credit: Tesla

In a new interview on Wednesday, Tesla uber bull Ron Baron said that anyone looking to buy the company’s stock should do so as soon as they can.

Baron, founder and CEO of Baron Capital and one of Tesla’s most persistent institutional bulls, used a CNBC Squawk Box appearance on Wednesday to deliver a familiar message with fresh urgency: In his opinion, Tesla stock is a buy:

“The time to buy the stock is now. FSD is catching on, and it’s going to be bigger and bigger. 55% of new buyers are buying it (Teslas) with FSD. It’s going to be everywhere. It’s safer.”

The Baron Capital frontman’s case is built around Full Self-Driving. Tesla reported 1.48 million active FSD subscriptions in the second quarter, up 56 percent year over year, and company officials have said roughly 55 percent of new North American deliveries left with a subscription enabled.

Baron framed that attach rate as proof the product is moving from enthusiast extra to default expectation, and as a reason software, not just vehicle volume, should drive the next phase of value.

His conviction on Tesla shares is not theoretical, as Baron Capital made its first Tesla investment in 2014, after years of meetings that began around the 2010 IPO roadshow. The firm later built a large SpaceX position starting in 2017.

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Baron said those Musk-led bets have generated about $30 billion of the $71 billion in profits Baron Capital has produced for clients. He put the firm’s current exposure at roughly $25 billion in SpaceX and $5 billion in Tesla. Personally, he described SpaceX as his largest holding, at about $5 billion, with about $1.5 billion in Tesla and additional Tesla exposure through the firm’s funds.

That concentration is also a statement of loyalty. Asked about talk of a SpaceX-Tesla combination, Baron said he had already walked Elon Musk through arguments for and against a deal, then declined to repeat them on air. His public position was simpler: “Whatever you decide is better is what I’m going to support,” he said to Musk.

Baron also said that he picked up the farewell edition of the Model S after Tesla decided to sunset the vehicle earlier this year, calling it his favorite car he’s ever driven.

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Elon Musk

Elon Musk gives his most telling Tesla-SpaceX merger conversation yet

Elon Musk hinted a Tesla-SpaceX merger could be coming, and Wall Street is taking notice.

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Elon Musk gave his clearest signal yet that Tesla and SpaceX could eventually combine, telling the All-In Summit in Los Angeles that the two companies’ deepening collaboration makes the question worth asking. Sawyer Merritt first surfaced the highlight on X Tuesday.

Asked directly why Tesla and SpaceX remain separate given how closely they already work together, Musk told hosts at the summit: “Great question there. With all this collaboration, on so many levels, who can imagine what action one might take when there’s so much close collaboration in so many areas.” SpaceX President Gwynne Shotwell, who joined Musk on stage, added that SpaceX personnel have already moved into xAI to fill leadership and engineering gaps, saying the businesses are integrating “faster than I thought,” though “not fully integrated yet,”

The comments landed on top of merger speculation that has been building on Wall Street for months. JPMorgan has called a tie-up “strategically coherent on paper,” pointing to overlapping ambitions in AI, robotics, energy, transportation and space. Jefferies went further, estimating Musk could retain roughly 55.3 percent voting control in a deal structured without a premium, a scenario that would still leave room for Tesla shareholders to come out ahead. On Kalshi, traders now put the odds of a merger before 2028 at 66 percent.

Tesla’s stake in SpaceX, still under one percent, traces back to its earlier investment in xAI, which converted to SpaceX equity after SpaceX absorbed the AI company. The two are also jointly building Terafab, a chip facility in Austin meant to serve both Tesla’s AI computing needs and SpaceX’s satellite ambitions. Wedbush analyst Dan Ives has stood by a 2027 merger timeline for months, and Cathie Wood’s ARK Invest recently floated a similar case, an idea Musk pushed back on directly at the time.

Another Tesla SpaceX merger prediction by ARK Invest has Elon Musk talking

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The timing adds another layer. Tesla has scheduled an October 1 unveiling for its next generation Roadster at a venue near SpaceX’s McGregor, Texas test site, using the phrase “Go for launch” in its promotional material. Both stocks dipped roughly 2 percent Monday before recovering slightly in premarket trading Tuesday, with SpaceX shares up about 0.4 percent and Tesla essentially flat.

Musk stopped short of confirming anything is in motion. But unlike his past denials of a corporate restructuring, this response didn’t rule one out, and it came with Shotwell sitting next to him describing an integration that’s already underway.

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