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CEO Mary Barra pledges to not give up GM’s “leadership position” in the EV space

Credit: New York Times Events/YouTube

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It appears that the idea of General Motors CEO Mary Barra being a leading force in the automotive sector’s transition into electric vehicles is well embraced by the executive herself. During a conversation with CNBC’s Andrew Sorkin at the New York Times DealBook Online Summit, Barra declared that GM is the leader in the United States’ electric vehicle sector, even as she practically acknowledged that Tesla holds over 60% of the country’s EV market today. 

The CNBC anchor’s questions to the GM CEO were surprisingly tough. Over the course of their conversation, Sorkin asked Barra about GM’s market cap as compared to Tesla, self-driving cars, US President Biden’s Tesla snub during the White House EV summit, the upcoming revisions to the country’s EV incentives, and the idea of Tesla workers potentially earning more in a non-union workplace. More importantly, the CNBC host asked the CEO if GM could catch up to Tesla since the veteran automaker currently holds just about 9-10% of the EV market, while the Silicon Valley-based carmaker holds 63%. 

“Right now, GM, in terms of the electric vehicle market, you have about 9-10% of the market. Tesla has about 63% of the market. Five years from now, if you succeed — but everybody else has their own success in this space — what does that pie chart look like?” Sorkin asked. 

Quite surprisingly, Barra responded by stating that GM is the leader in the United States’ electric vehicle sector today. The CEO also noted that GM is currently number two in China’s EV market. Overall, Barra stated that she remains optimistic about GM’s future in the electric vehicle sector, and she has no intention of conceding General Motors’ leadership position to anyone. 

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“Well, we have said, just like we’re the leader today, if you set aside you know with the distortion that’s happening with the semi shortage, we have been the leader in the United States. We’ve been number two in China for many years. I think, when you get to wanting to get 50% all EVs, you have to win customers that only drive one vehicle. They only own one vehicle. They depend on that vehicle every day. 

“General Motors has brands that they trust. We have the highest loyalty rating. We have manufacturing plants that are ready to go, and so, when I look at our ability to scale, to serve customers, I think we’re incredibly well-positioned. And we’re not going to cede our leadership position to anyone,” Barra said. 

While the GM CEO’s statements may raise some eyebrows considering its apparent disregard for the fact that 63% is larger than 9-10%, the narrative of GM being a leader in the electrification of the auto sector has been echoed by the Biden administration itself. During his visit to General Motors’ Factory Zero in Detroit, US President Joe Biden patted the executive on the back, stating that the CEO “changed the story” and that she “electrified the entire automotive industry.” 

“In the auto industry, Detroit is leading the world in electric vehicles. You know how critical it is? Mary, I remember talking to you way back in January about the need for America to lead in electric vehicles. I can remember your dramatic announcement that by 2035, GM would be 100% electric. You changed the whole story, Mary. You did, Mary. You electrified the entire automotive industry. I’m serious. You led, and it matters,” Biden said. 

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Watch GM CEO Mary Barra’s interview with CNBC’s Andrew Sorkin in the video below. 

Don’t hesitate to contact us with news tips. Just send a message to tips@teslarati.com to give us a heads up.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla hasn’t adopted Apple CarPlay yet for this shocking reason

Many Apple and iPhone users have wanted the addition, especially to utilize third-party Navigation apps like Waze, which is a popular alternative. Getting apps outside of Tesla’s Navigation to work with its Full Self-Driving suite seems to be a potential issue the company will have to work through as well.

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Credit: Michał Gapiński/YouTube

Perhaps one of the most requested features for Tesla vehicles by owners is the addition of Apple CarPlay. It sounds like the company wants to bring the popular UI to its cars, but there are a few bottlenecks preventing it from doing so.

The biggest reason why CarPlay has not made its way to Teslas yet might shock you.

According to Bloomberg‘s Mark Gurman, Tesla is still working on bringing CarPlay to its vehicles. There are two primary reasons why Tesla has not done it quite yet: App compatibility issues and, most importantly, there are incredibly low adoption rates of iOS 26.

Tesla’s Apple CarPlay ambitions are not dead, they’re still in the works

iOS 26 is Apple’s most recent software version, which was released back in September 2025. It introduced a major redesign to the overall operating system, especially its aesthetic, with the rollout of “Liquid Glass.”

However, despite the many changes and updates, Apple users have not been too keen on the iOS 26 update, and the low adoption rates have been a major sticking point for Tesla as it looks to develop a potential alternative for its in-house UI.

It was first rumored that Tesla was planning to bring CarPlay out in its cars late last year. Many Apple and iPhone users have wanted the addition, especially to utilize third-party Navigation apps like Waze, which is a popular alternative. Getting apps outside of Tesla’s Navigation to work with its Full Self-Driving suite seems to be a potential issue the company will have to work through as well.

According to the report, Tesla asked Apple to make some changes to improve compatibility between its software and Apple Maps:

“Tesla asked Apple to make engineering changes to Maps to improve compatibility. The iPhone maker agreed and implemented the adjustments in a bug fix update to iOS 26 and the latest version of CarPlay.”

Gurman also said that there were some issues with turn-by-turn guidance from Tesla’s maps app, and it did not properly sync up with Apple Maps during FSD operation. This is something that needs to be resolved before it is rolled out.

There is no listed launch date, nor has there been any coding revealed that would indicate Apple CarPlay is close to being launched within Tesla vehicles.

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Starlink restrictions are hitting Russian battlefield comms: report

The restrictions have reportedly disrupted Moscow’s drone coordination and frontline communications.

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A truckload of Starlink dishes has arrived in Ukraine. (Credit: Mykhailo Fedorov/Twitter)

SpaceX’s decision to disable unauthorized Starlink terminals in Ukraine is now being felt on the battlefield, with Ukrainian commanders reporting that Russian troops have struggled to maintain assault operations without access to the satellite network. 

The restrictions have reportedly disrupted Moscow’s drone coordination and frontline communications.

Lt. Denis Yaroslavsky, who commands a special reconnaissance unit, stated that Russian assault activity noticeably declined for several days after the shutdown. “For three to four days after the shutdown, they really reduced the assault operations,” Yaroslavsky said.

Russian units had allegedly obtained Starlink terminals through black market channels and mounted them on drones and weapons systems, despite service terms prohibiting offensive military use. Once those terminals were blocked, commanders on the Ukrainian side reported improved battlefield ratios, as noted in a New York Post report.

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A Ukrainian unit commander stated that casualty imbalances widened after the cutoff. “On any given day, depending on your scale of analysis, my sector was already achieving 20:1 (casuality rate) before the shutdown, and we are an elite unit. Regular units have no problem going 5:1 or 8:1. With Starlink down, 13:1 (casualty rate) for a regular unit is easy,” the unit commander said.

The restrictions come as Russia faces heavy challenges across multiple fronts. A late January report from the Center for Strategic and International Studies estimated that more than 1.2 million Russian troops have been killed, wounded, or gone missing since February 2022.

The Washington-based Institute for the Study of War also noted that activity from Russia’s Rubikon drone unit declined after Feb. 1, suggesting communications constraints from Starlink’s restrictions may be limiting operations. “I’m sure the Russians have (alternative options), but it takes time to maximize their implementation and this (would take) at least four to six months,” Yaroslavsky noted. 

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Tesla Korea hiring AI Chip Engineers amid push for high-volume AI chips

Tesla Korea stated that it is seeking “talented individuals to join in developing the world’s highest-level mass-produced AI chips.”

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Credit: xAI/X

In a recent post on X, Tesla Korea announced that it is hiring AI Chip Design Engineers as part of a project aimed at developing what the company describes as the world’s highest-volume AI chips. CEO Elon Musk later amplified the initiative.

Tesla Korea stated that it is seeking “talented individuals to join in developing the world’s highest-level mass-produced AI chips.”

“This project aims to develop AI chip architecture that will achieve the highest production volume in the world in the future,” Tesla Korea wrote in its post on X.

As per Tesla Korea, those who wish to apply for the AI Chip Design Engineer post should email Ai_Chips@Tesla.com and include “the three most challenging technical problems you have solved.”

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Elon Musk echoed the hiring push in a separate post. “If you’re in Korea and want to work on chip design, fabrication or AI software, join Tesla!” he wrote.

The recruitment effort in South Korea comes as Tesla accelerates development of its in-house AI chips, which power its Full Self-Driving (FSD) system, Optimus humanoid robot, and data center training infrastructure.

Tesla has been steadily expanding its silicon development teams globally. In recent months, the company has posted roles in Austin and Palo Alto for silicon module process engineers across lithography, etching, and other chip fabrication disciplines, as noted in a Benzinga report.

Tesla Korea’s hiring efforts align with the company’s long-term goal of designing and producing AI chips at massive scale. Musk has previously stated that Tesla’s future AI chips could become the highest-volume AI processors in the world.

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The move also comes amid Tesla’s broader expansion into AI initiatives. The company recently committed about $2 billion into xAI as part of a Series E funding round, reinforcing its focus on artificial intelligence across vehicles, robotics, and compute infrastructure.

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