In June 2020, I wrote a newsletter called “How Tesla’s Elon Musk dunks on the competition just as their momentum builds,” where I dissected Tesla’s strategies to derail competition in its footsteps. It seems that anytime a competing automaker is about to make a substantial step forward, Musk or Tesla releases an update that simply takes away any attention from anyone else. In this week’s newsletter, I want to talk about what Elon Musk and Tesla can do in 2021 to combat an expanding EV market, and take momentum away from the companies that claim they are “the next Tesla.”
Rivian
With Rivian coming to the market soon with its R1T pickup and R1S SUV later this year, Tesla has a unique opportunity to halt the oncoming automaker’s momentum. Rivian, headed by CEO RJ Scaringe, has an adventurous, outdoorsy appeal to its consumers and its reservation holders, a strategy that truly speaks to the EV drivers who choose electric powertrains because of their environmental impact. Rivian is likely the first electric car company that will see its products regularly used in offroad settings, just what they’re geared for.
Tesla has always had a relatively luxurious connotation with its name, as its cars are usually sporty, sleek, and perfect for open road driving where the accelerator can occasionally hit the floorboards (not suggested or recommended by me). However, Rivian’s R1T, which sports a traditional pickup truck design, isn’t as talked about or as popular as the Tesla Cybertruck. On frequent occasion, the Cybertruck seems to come out of nowhere with a newly-released modification or design update at the hands of Elon Musk. With Musk revealing that the Cybertruck has been modified and reduced in size by 3%, there is no reason that Tesla won’t show new pictures of the all-electric “Cyberpunk” inspired pickup when Rivian is about to gain momentum. The conversation will almost surely switch back to Tesla because of its name, the truck’s “polarizing” design, and Tesla’s notoriety in the segment.
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The R1S is a little bit tougher of a cookie to crack for Tesla because it doesn’t have anything that really matches the design of Rivian’s SUV. The only thing that could derail attention from the R1S are details about Tesla’s electric van. However, with the Cybertruck, Roadster, and $25k vehicle projects being talked about already and delays due to battery constraints, there isn’t much hope to hearing about the Tesla Van in the near future.
Even still, something simple as renders or Musk even mentioning the possibility of an electric van will drive media into a frenzy. It will likely be one of the only things talked about in the automotive world for several days. While Rivian will release its R1S, it will get coverage, but Musk and Tesla will take priority, I’d assume.
Lucid
Lucid is a company that seems to have the best chance of competing with Tesla in terms of electric car performance. The Lucid Air Dream Edition Limited is one of the premier electric vehicles in terms of performance, and it proved it by setting records at the Laguna Seca raceway in California. Arguably the most sporty electric car since the Model S, the Air has Tesla roots as Lucid’s CEO and CTO is Peter Rawlinson, a former Tesla employee who helped with the Model S project.
The problem for Lucid is that Tesla has the Roadster coming out within the near future. Lucid has already delayed production due to the pandemic, and it won’t come until later this year. Tesla has put the Roadster on hold several times, as it is still in development for a few meteoric features, like hovering, that Elon Musk seems hellbent on figuring out. While the Lucid Air has incredible performance and range that is impressive in its own right, it doesn’t hold a candle to the performance, range, or suspense that Tesla Roadster fans have felt. Updates to the Roadster are unbelievably sought after by enthusiasts, and any small detail is eaten up instantaneously by those who are interested in the vehicle. It is fair to assume that if Lucid announces its initial deliveries of the Air, Tesla could counter it with an update to the Roadster, big or small.
Not to mention, Tesla could singlehandedly take most of Lucid’s appeal away with a quick 10-second clip of the Model S Plaid+ doing a quarter-mile drag. Many people would be interested in the Air’s most robust performance package until they see the 1.7-second 0-60 MPH from Tesla’s new Model S powertrain.
Legacy Automakers and OEMs
There are a lot of advantages here, and one of the biggest could be Tesla’s introduction of Giga Texas later this year. More than a production plant, this facility is set to be an entire experience. A boardwalk, entertainment, tours, you name it. Giga Texas will be a production facility that puts much of its competition to bed simply because of its appeal. It will likely be the most immersive, personal “tour” experience that anyone ever has at a vehicle production plant. Who other than Tesla to make it happen?
Tesla doesn’t have to do much different than what it has done for the past few years to take momentum away from legacy automakers. Continuing to build highly-effective, revolutionary electric cars is all Tesla needs to do to convince people that it is ahead of legacy car companies in this front. Not much needs to change.
Tesla does have its work cut out for it in Europe, though. European EV sales figures are dominated by Volvo, Kia, Renault, BMW, and Volkswagen. Tesla doesn’t have a car in the Top 20 in Europe yet this year, according to the EV Sales Blog. With Giga Berlin coming later this year as well, this will surely change. My guess is the Model Y cracks the Top 5 no later than three months after Giga Berlin’s initial rollout, simply due to demand, the appeal of the crossover body style in Europe, and the distinct advantage Tesla has over legacy car companies in terms of software.
Despite the tumble on Wall Street, Tesla still has plenty of time to turn 2021 around. With the EV sector growing this year as new manufacturers release their first products, Tesla has an opportunity to show that they’re still able to compete with the young guns of the EV industry. Tesla is sure to remain the top dog, and it could take some simple derailing of competition, just like it has done for years.
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Elon Musk
SpaceX IPO could push Elon Musk’s net worth past $1 trillion: Polymarket
The estimates were shared by the official Polymarket Money account on social media platform X.
Recent projections have outlined how a potential $1.75 trillion SpaceX IPO could generate historic returns for early investors. The projections suggest the offering would not only become the largest IPO in history but could also result in unprecedented windfalls for some of the company’s key investors.
The estimates were shared by the official Polymarket Money account on social media platform X.
As noted in a Polymarket Money analysis, Elon Musk invested $100 million into SpaceX in 2002 and currently owns approximately 42% of the company. At a $1.75 trillion valuation following SpaceX’s potential $1.75 trillion IPO, that stake would be worth roughly $735 billion.
Such a figure would dramatically expand Musk’s net worth. When combined with his holdings in Tesla Inc. and other ventures, a public debut at that level could position him as the world’s first trillionaire, depending on market conditions at the time of listing.
The Bloomberg Billionaires Index currently lists Elon Musk with a net worth of $666 billion, though a notable portion of this is tied to his TSLA stock. Tesla currently holds a market cap of $1.51 trillion, and Elon Musk’s currently holds about 13% to 15% of the company’s outstanding common stock.
Founders Fund, co-founded by Peter Thiel, invested $20 million in SpaceX in 2008. Polymarket Money estimates the firm owns between 1.5% and 3% of the private space company. At a $1.75 trillion valuation, that range would translate to approximately $26.25 billion to $52.5 billion in value.
That return would represent one of the most significant venture capital outcomes in modern Silicon Valley history, with a growth of 131,150% to 262,400%.
Alphabet Inc., Google’s parent company, invested $900 million into SpaceX in 2015 and is estimated to hold between 6% and 7% of the private space firm. At the projected IPO valuation, that stake could be worth between $105 billion and $122.5 billion. That’s a growth of 11,566% to 14,455%.
Other major backers highlighted in the post include Fidelity Investments, Baillie Gifford, Valor Equity Partners, Bank of America, and Andreessen Horowitz, each potentially sitting on multibillion-dollar gains.
News
Tesla expands global FSD (Supervised) testing with Abu Dhabi trials
The program marks the emirate’s first formal testing framework for Tesla’s supervised autonomous driving technology.
Tesla has started its first Full Self-Driving (Supervised) road trials in Abu Dhabi under the oversight of the Integrated Transport Centre, also known as Abu Dhabi Mobility.
The program marks the emirate’s first formal testing framework for Tesla’s supervised autonomous driving technology.
FSD (Supervised) road trials are being conducted with the support of the Smart and Autonomous Systems Council and in coordination with the Legislation Lab at the General Secretariat of the UAE Cabinet.
Dr. Abdulla Hamad AlGhfeli, Acting Director General of the Integrated Transport Centre (Abu Dhabi Mobility), highlighted the agency’s regulatory role in overseeing the FSD (Supervised) tests in a press release.
“The supervision of the Integrated Transport Centre (Abu Dhabi Mobility) over the commencement of Tesla’s advanced autonomous driving technology tests reflects its regulatory and legislative role. These tests represent a qualitative step to evaluate the technology’s performance in a real-world operating environment and to collect the necessary data to verify its readiness before any future expansion in usage.
“Through this organized framework, and in cooperation with strategic partners, we seek to achieve a balance between supporting innovation and encouraging the adoption of smart solutions on one hand and ensuring the safety of road users on the other, in line with the emirate’s direction to develop an advanced, safe, and sustainable transport system,” he said.
Tesla is putting a lot of effort into expanding the rollout of FSD (Supervised) to territories outside in the United States. During a recent interview with Giga Berlin plant manager Andre Thierig, Musk stated that Tesla is looking to secure approval for FSD (Supervised) in the Netherlands this coming March.
“Tesla has the most advanced real-world AI, and hopefully, it will be approved soon in Europe. We’re told by the authorities that March 20th, it’ll be approved in the Netherlands,’ what I was told. Hopefully, that date remains the same. But I think people in Europe are going to be pretty blown away by how good the Tesla car AI is in being able to drive,” Musk stated.
Elon Musk
SpaceX considering confidential IPO filing this March: report
The filing could pave the way for a June listing at a valuation that may exceed $1.75 trillion.
SpaceX is reportedly preparing to confidentially file for an initial public offering (IPO) as soon as March. The filing could pave the way for a June listing at a valuation that may exceed $1.75 trillion, potentially making it the largest IPO in history.
The update was initially reported by Bloomberg News, which cited information shared by people reportedly familiar with the matter.
As per the publication, a confidential filing allows a company to receive regulatory feedback before publicly releasing its financials. Bloomberg’s source, however, noted that the timing of SpaceX’s IPO is still under discussion and plans could change.
SpaceX did not immediately respond to requests for comment.
A March submission would mark the clearest step yet toward bringing Elon Musk’s private space company into public markets. People familiar with the preparations said the offering could raise as much as $50 billion. That would surpass the $29 billion debut of Saudi Aramco in 2019, currently the largest IPO on record.
Major banks including Goldman Sachs Group Inc., JPMorgan Chase & Co., Morgan Stanley, and Bank of America Corp. are reportedly positioned for senior roles in the transaction. SpaceX is also said to be considering a dual-class structure that would allow insiders, including Musk, to retain enhanced voting control.
Satellite communications provider EchoStar Corp., which holds a stake in SpaceX, reportedly saw its shares rise following news of the potential filing.
At a valuation exceeding $1.75 trillion, SpaceX would immediately have a larger market cap than all but five of the companies traded in the S&P 500 index. That figure would place it ahead of Meta Platforms Inc. and Tesla Inc. by market capitalization, trailing only a small group of mega-cap firms such as Apple Inc. and Microsoft Corp.
The scale of the proposed valuation reflects SpaceX’s dominance in orbital launch services and its Starlink satellite network, which serves millions of users globally. The company has also outlined long-term expansion plans tied to higher Starship launch cadence, orbital infrastructure, and lunar development initiatives.