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Here’s Elon Musk’s Tesla Roadster ready for its Mars-bound voyage

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Earlier this month, Tesla CEO Elon Musk announced that SpaceX’s Falcon Heavy will have a payload on its maiden launch that will be none other than his very own Cherry Red Tesla Roadster. Musk fans were convinced that the SpaceX CEO’s tweet was a mere joke, but as it turns out, however, the serial tech entrepreneur was dead serious about sending his prized Roadster on a Mars-bound voyage.

In fact, we might have just gotten the first picture of Musk’s actual Tesla Roadster 1.0 on what appears to be Falcon Heavy’s payload attach fitting. While the authenticity of the image could not be confirmed as of writing, the PAF, together with the way the Roadster was positioned in the photograph, seems to indicate that the leaked picture might indeed be real. The way the Roadster is mounted in the payload attach fitting, after all, optimizes overall weight distribution.

Updated: Elon Musk shares official photos of his Cherry Red Tesla Roadster

 

A section of SpaceX Falcon 9’s Payload User’s Guide outlines specifications for the payload attach fitting [Source: SpaceX]

As of writing, very little is known about Falcon Heavy’s maiden launch. So far, Elon Musk has announced that SpaceX is attempting to hit its goal of launching the world’s most powerful rocket sometime January 2018. Apart from this, details of the upcoming mission have not been publicly released.

In a lot of ways, the image of Musk’s Roadster being prepared for its upcoming space flight invites a lot of speculation. For one, it seems like Musk is planning on keeping the car on its pedestal until the payload reaches orbit and detaches from Falcon Heavy’s second stage. This would keep the vehicle in place as it begins its long journey through space.

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Thus, from what could be inferred in the image, it seems like Musk’s plan is to send his Tesla Roadster into space, have it float in deep space, and hopefully, watch it enter Mars orbit.

Musk has provided some other interesting tidbits of information about the car’s upcoming journey. In a series of responses to his initial announcement about his Roadster’s journey into space, Musk stated that the vehicle would carry some amusing items from Earth, among them a copy of Douglas Adams’ “The Hitchhiker’s Guide to the Galaxy,” a towel, and a sign that says “Don’t Panic.” The CEO also stated that a track of David Bowie’s “Space Oddity” would play in the Roadster 1.0 during its journey.

As for why SpaceX is sending Tesla’s first electric car into space on Falcon Heavy’s maiden mission, the rationale seems to have been revealed by the CEO as well. Responding to a Twitter user who asked why the space firm selected such a unique payload for SpaceX’s largest rocket, Musk simply stated that he loves the entire idea.

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Again, Musk’s statement almost sounds like a jest; but if there’s anything that Tesla and SpaceX enthusiasts can agree on, it is the fact that when Elon Musk jokingly announces something, there is a good chance that he is actually serious.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla Sweden uses Megapack battery to bypass unions’ Supercharger blockade

Just before Christmas, Tesla went live with a new charging station in Arlandastad, outside Stockholm, by powering it with a Tesla Megapack battery.

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Credit: Tesla Charging/X

Tesla Sweden has successfully launched a new Supercharger station despite an ongoing blockade by Swedish unions, using on-site Megapack batteries instead of traditional grid connections. The workaround has allowed the Supercharger to operate without direct access to Sweden’s electricity network, which has been effectively frozen by labor action.

Tesla has experienced notable challenges connecting its new charging stations to Sweden’s power grid due to industrial action led by Seko, a major Swedish trade union, which has blocked all new electrical connections for new Superchargers. On paper, this made the opening of new Supercharger sites almost impossible.

Despite the blockade, Tesla has continued to bring stations online. In Malmö and Södertälje, new Supercharger locations opened after grid operators E.ON and Telge Nät activated the sites. The operators later stated that the connections had been made in error. 

More recently, however, Tesla adopted a different strategy altogether. Just before Christmas, Tesla went live with a new charging station in Arlandastad, outside Stockholm, by powering it with a Tesla Megapack battery, as noted in a Dagens Arbete (DA) report. 

Because the Supercharger station does not rely on a permanent grid connection, Tesla was able to bypass the blocked application process, as noted by Swedish car journalist and YouTuber Peter Esse. He noted that the Arlandastad Supercharger is likely dependent on nearby companies to recharge the batteries, likely through private arrangements.

Eight new charging stalls have been launched in the Arlandastad site so far, which is a fraction of the originally planned 40 chargers for the location. Still, the fact that Tesla Sweden was able to work around the unions’ efforts once more is impressive, especially since Superchargers are used even by non-Tesla EVs.

Esse noted that Tesla’s Megapack workaround is not as easily replicated in other locations. Arlandastad is unique because neighboring operators already have access to grid power, making it possible for Tesla to source electricity indirectly. Still, Esse noted that the unions’ blockades have not affected sales as much.

“Many want Tesla to lose sales due to the union blockades. But you have to remember that sales are falling from 2024, when Tesla sold a record number of cars in Sweden. That year, the unions also had blockades against Tesla. So for Tesla as a charging operator, it is devastating. But for Tesla as a car company, it does not matter in terms of sales volumes. People charge their cars where there is an opportunity, usually at home,” Esse noted. 

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Elon Musk’s X goes down as users report major outage Friday morning

Error messages and stalled loading screens quickly spread across the service, while outage trackers recorded a sharp spike in user reports.

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Credit: Linda Yaccarino/X

Elon Musk’s X experienced an outage Friday morning, leaving large numbers of users unable to access the social media platform.

Error messages and stalled loading screens quickly spread across the service, while outage trackers recorded a sharp spike in user reports.

Downdetector reports

Users attempting to open X were met with messages such as “Something went wrong. Try reloading,” often followed by an endless spinning icon that prevented access, according to a report from Variety. Downdetector data showed that reports of problems surged rapidly throughout the morning.

As of 10:52 a.m. ET, more than 100,000 users had reported issues with X. The data indicated that 56% of complaints were tied to the mobile app, while 33% were related to the website and roughly 10% cited server connection problems. The disruption appeared to begin around 10:10 a.m. ET, briefly eased around 10:35 a.m., and then returned minutes later.

Credit: Downdetector

Previous disruptions

Friday’s outage was not an isolated incident. X has experienced multiple high-profile service interruptions over the past two years. In November, tens of thousands of users reported widespread errors, including “Internal server error / Error code 500” messages. Cloudflare-related error messages were also reported.

In March 2025, the platform endured several brief outages spanning roughly 45 minutes, with more than 21,000 reports in the U.S. and 10,800 in the U.K., according to Downdetector. Earlier disruptions included an outage in August 2024 and impairments to key platform features in July 2023.

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Tesla wins top loyalty and conquest honors in S&P Global Mobility 2025 awards

The electric vehicle maker secured this year’s “Overall Loyalty to Make,” “Highest Conquest Percentage,” and “Ethnic Loyalty to Make” awards.

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Credit: Tesla Malaysia/X

Tesla emerged as one of the standout winners in the 2025 S&P Global Mobility Automotive Loyalty Awards, capturing top honors for customer retention and market conquest.

The electric vehicle maker secured this year’s “Overall Loyalty to Make,” “Highest Conquest Percentage,” and “Ethnic Loyalty to Make” awards.

Tesla claims loyalty crown

According to S&P Global Mobility, Tesla secured its 2025 “Overall Loyalty to Make” award following a late-year shift in consumer buying patterns. This marked the fourth consecutive year Tesla has received the honor. S&P Global Mobility’s annual analysis reviewed 13.6 million new retail vehicle registrations in the U.S. from October 2024 through September 2025, as noted in a press release.

In addition to overall loyalty, Tesla also earned the “Highest Conquest Percentage” award for the sixth consecutive year, highlighting the company’s continued ability to attract customers away from competing brands. This achievement is particularly notable given Tesla’s relatively small vehicle lineup, which is largely dominated by just two models: the Model 3 and Model Y.

Ethnic market strength and conquest

Tesla also captured top honors for “Ethnic Market Loyalty to Make,” a category that highlighted especially strong retention among Asian and Hispanic households. According to the analysis, Tesla achieved loyalty rates of 63.6% among Asian households and 61.9% among Hispanic households. These figures exceeded national averages.

S&P Global Mobility executives noted that loyalty margins across categories were exceptionally narrow in 2025, underscoring the significance of Tesla’s wins in an increasingly competitive market. Joe LaFeir, President of Mobility Business Solutions at S&P Global Mobility, shared his perspective on this year’s results.

“For 30 years, this analysis has provided a fact-based measure of brand health, and this year’s results are particularly telling. The data shows the market is not rewarding just one type of strategy. Instead, we see sustained, high-level performance from manufacturers with broad portfolios. In the current market, retaining customers remains a critical performance indicator for the industry,” LaFeir said.

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