Connect with us

News

Layer3 TV plans to use 100 Tesla Model X fleet to deliver next-gen cable

Published

8 years ago

on

Denver-based Layer3 TV, a next generation cable television service provider, is switching its service vehicles to a Tesla Model X fleet as the company aims to redefine the antiquated cable TV industry using modern day technologies. Layer3’s CEO Jeff Binder said that the company’s biggest advantage is in video quality, citing “It’s unanimous”.

With plans to purchase 100 Model X vehicles by the end of the year, Binder claims that the savings from their unique installation process and the low maintenance cost of the Model X enables the company to reap “substantial” savings. Their installation costs are nearly 50% lower than competitors, enabling the company to expand the Model X fleet and creating a “win-win” scenario.

“It’s a pretty different experience… Who doesn’t like driving a Model X?” – Layer3 TV CEO Jeff Binder

The company, founded in 2013 by cable veterans Jeff Binder and Dave Fellows, raised nearly $100M to fund its big plans to disrupt the cable service provider industry. Layer3 TV tells Teslarati that they had purchased a Model X to deliver their new service in Colorado earlier this year, and recently expanded the fleet nationwide. Layer3 currently services Chicago, Washington DC, Los Angeles, Dallas, and parts of Denver. While Binder didn’t release any subscriber numbers, he said the company is seeing double digit growth month-over-month.

Layer3 Originally planned to have a fleet of BMW i3s, but ultimately decided the Model X better fit their needs.

Multichannel reported that Layer3 TV is using a fleet of Teslas for their Colorado rollout stating, “For the rollout with NextLight in Longmont, Layer3 TV is using a fleet of Tesla vehicles to perform installs and other customer visits.” Layer3 TV initially envisioned using a fleet of BMW i3s but decided to go with the Tesla Model X after determining  that they needed more space, all wheel drive, and more range.

The company plans to have a fleet of roughly 100 Teslas by the end of the year and currently has the Model X deployed in all of their markets. Jeff Binder told Teslarati via phone, “There is no downside… we are spending half as much as the competition on installs, our installers love the vehicles, it’s sustainable, and we get great marketing out of the vehicles.”

100 Tesla Model X Fleet

Layer3’s fleet of Model Xs are presumably the largest in the world, as not many company’s have adopted commercial uses for the vehicle. Binder told Teslarati that they haven’t adopted any custom fleet management systems in the Model X that’s out of the norm, but definitely plans to take advantage of the Model X’s large center screen. Binder is a bit surprised that Tesla doesn’t have much of a fleet management system, and hopes the company will develop such a program.

Advertisement

Layer3 has deployed their fleet nationwide, and plans to continue adding more vehicles to the fleet. Photo: Layer3 TV

Layer3 stated back in March, “Not only do we provide quick installs, but we do it in a Tesla. Rodney (a Layer3 TV installer) installs 6 boxes in a day with our eco-friendly Tesla.”

Before the company launched their service last year they had planned to deliver the service in the BMW i3. Layer3 is aiming to be the new “upscale” cable provider, while the company doesn’t lay its own fiber or cable lines, it delivers the service through advanced video technology riding through leased fiber and private IP. You can see if Layer3 TV is in available in your area.

Picking the Tesla Model X looks like the perfect way to show customers that they aren’t doing business in the usual way which stereotypically includes late arrivals and in a beat-up white van.

The nex-gen cable TV provider has released a video showing off their new wrap which we find simply stunning. Check out the video below to see how Layer3 TV “tricked out” their Model X!

https://www.facebook.com/inkmonstr/videos/1504959446214814/

https://instagram.com/p/BSv8UHOgGQ9/

Advertisement

 

Related Topics:

Christian Prenzler is currently the VP of Business Development at Teslarati, leading strategic partnerships, content development, email newsletters, and subscription programs. Additionally, Christian thoroughly enjoys investigating pivotal moments in the emerging mobility sector and sharing these stories with Teslarati's readers. He has been closely following and writing on Tesla and disruptive technology for over seven years. You can contact Christian here: christian@teslarati.com

Advertisement
Comments

Elon Musk

Tesla CEO Elon Musk hits back at drug use claims, calls publications ‘hypocrites’

Elon Musk showed a clean drug test, dispelling any rumors of drug use that came from unfounded reports from two large media outlets.

Published

7 hours ago

on

June 17, 2025

By

Credit: Elon Musk

Tesla CEO Elon Musk has responded to a report from the Wall Street Journal and the New York Times, as both publications claimed he was abusing drugs while being involved with President Trump on both the campaign trail and while he was active within the administration after the election.

A bombshell report from the New York Times, published in late May, stated that Musk was regularly using things like ketamine, ecstasy, and psychedelic mushrooms, and also stimulants like Adderall, during his time within the Trump administration.

The reports cited inside sources who claimed the Tesla and SpaceX frontman was using substances during his time with the government.

However, Musk published the results of a recent drug test performed at Fastest Labs of South Austin. They showed ‘Negative’ results across the board:

Musk was not done there.

He went on to say the New York Times “lies as easy as breathing. It’s normal for them.” He also said both the Times and Wall Street Journal reporters should also publish their own drug test results, stating, “They won’t, because those hypocrites are guilty as sin.”

Musk said years ago that he received ketamine prescriptions from doctors to treat depression. He said he had it “years ago and said so on X, so this is not even news.” He also said that ketamine “helps for getting out of dark mental holes, but haven’t taken it since then.”

Tesla fans and Musk enthusiasts have joked for days now that, if Musk were to be on drugs, other CEOs should also do them, considering his persistence on work-related projects, long hours, and commitment to his job.

Advertisement

Musk has now proven that there has been no drug use with this test, and it seems as if the reports could have some sort of legal impact, although he has not said he will take any action.

Continue Reading

News

Tesla’s Grok integration will be more realistic with this cool feature

Tesla is preparing Grok for its first integration into vehicles, but it’s making it more robust than ever, firmware shows.

Published

8 hours ago

on

June 17, 2025

By

Credit: Tesla

Tesla has not yet integrated the AI assistant Grok into its vehicles, but when it does, it will be even more realistic with a new feature that firmware coding shows.

CEO Elon Musk teased a few months back that Grok would be making its way into vehicles in the near future. The implementation has not yet occurred, but we are confident it will be rolling out soon, especially as Tesla has its sights set on a near-term rollout of the Robotaxi platform.

Tesla’s vehicles expected to get Grok voice assistant—but when?

Grok will enable AI assistance for drivers who are both manually operating Tesla vehicles or using the company’s Full Self-Driving suite. It has been widely popular and extremely useful for users on X, Musk’s social media platform.

However, Tesla hacker green has revealed through firmware that the company is planning to roll out Grok into vehicles with personalities, giving it an even more realistic tone that is totally customizable and catered to whatever the driver wants.

Advertisement

There are also a handful of kids’ versions that will do things like tell stories or play trivia:

The true capabilities of Grok are nearly limitless. Back in January, Musk said on a livestream on X that, “You’ll be able to talk to your Tesla and ask for anything.”

Advertisement

Grok appears to only be available on AMD-based vehicles, according to other things green found in the firmware. This means that Intel-based Teslas, which are usually older models, will not enable Grok support for right now.

Continue Reading

News

Tesla dominates Cars.com’s Made in America Index with clean sweep

Tesla continues to dominate Cars.com’s Made in America Index with a clean sweep of the Top 4 spots.

Published

11 hours ago

on

June 17, 2025

By

Credit: Tesla

Tesla has dominated the Cars.com Made-in-America Index with a clean sweep of the top four spots. All four Tesla vehicles that were eligible for the analysis placed in the top four.

The Model 3 overtook the Model Y for first place this year. The all-electric crossover was first in 2024, but the Model 3 managed to overtake its sibling vehicle to claim the top spot in 2025. The Model Y took second, while the Model S took third, and the Model X took fourth.

This is an improvement from last year, as the Model Y took first, but the Model S and Model X placed fourth and ninth, respectively. The Model 3 was not in the Top 10 in 2024.

“Tesla continues to lead, claiming the top four spots and showcasing its commitment to domestic production. About 25% of the more than 400 vehicles on sale in the U.S. made this year’s AMI, and whether a vehicle is No. 1 or No.99, it contributes to the U.S. economy,” Patrick Masterson, lead researcher for the program, said.

More than 400 vehicles were analyzed for this year’s study, with Cars.com officially ranking 117 of them. There were two other EVs in the Top 10, as the Kia EV6 took sixth place, and the Volkswagen ID.4 finished in tenth.

This year’s study reflected major geographic and strategic shifts across the automotive industry. Of the 117 vehicles ranked in the program, they were produced at 36 domestic factories, leaving only 11 total factories that did not yield a car on the list. There are 47 assembly plants in operation in the U.S.

However, there still has not been a vehicle to quite reach the 100 percent domestic parts content, something that is extremely elusive. Masterson says the global supply chain is still extremely crucial to even the most American-built cars on the market.

Advertisement

The average domestic parts content of the Top 10 cars was 83.4 percent in 2006, but that number has shrunk to 70.3 percent in this year’s rankings.

Some might wonder where cars like the Tesla Cybertruck or Rivian R1T are on the list. However, these vehicles did not qualify because the study only considers cars under a gross weight of 8,500 pounds.

Continue Reading

Trending