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OPINION: Does Tesla need a new Model Y? Maybe, but not right now

Credit: @LaMianDesign/X

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Rumblings of a potential Tesla Model Y update have circulated for months, but as the company’s most popular vehicle is coming off the title of best-selling vehicle in the world in 2023, is it the right time for it?

It does not seem like it.

As the old saying goes, “If it ain’t broke, don’t fix it.” The Model Y was the best-selling vehicle in the world in 2023, and until it loses that title and sales are sluggish, there is no sense in entertaining a design update from an external perspective.

If It Ain’t Broke

The Model Y capped off 2023 with 1.2 million sales. This outpaced the Toyota RAV4 and Corolla, which are two of the best-selling cars in the world and have been for years.

There is no debate that the Model Y offers a lot of what people want in a vehicle: a crossover body design, state-of-the-art tech, performance, acceptable range ratings, and an affordable price.

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Refreshing the Model Y at a time when it is the most popular car in the world would not make much sense from a business perspective. Until consumers prove that they’re tired of the design and want something new, Tesla should not make the change.

Typical Vehicle Generations

In typical automotive industry fashion, OEMs have offered new looks to their cars in roughly five-year increments.

For example, the Honda Civic has gotten an update every 4-7 years, with five years being the most common timeframe for a change, which occurred between the Sixth and Seventh generations, and Seventh and Eighth generations of the car. There has only been one instance of a new design after four years, which was the Ninth and Tenth generations.

Tesla is anything but traditional, but it followed a similar timeframe for the Model 3. Tesla first released the Model 3 in 2017. It then underwent a slight refresh with Chrome Delete and other slight cosmetic changes in 2020.

The new Model 3 was under development in Summer 2022. However, the Model Y had started to overtake the Model 3 as Tesla’s most popular vehicle by 2022.

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Tesla could use the same strategy with the Model Y and could determine whether it is worth refreshing in perhaps the next year or so. With it only being available since early 2020, it seems that it could be due for a new look some time next year, which is what is now being rumored.

No Plans for It

Tesla already clarified that it won’t be refreshing the Model Y this year, anyway.

Tesla says Model Y refresh won’t be launching in North America in 2024

We heard your feedback that some customers are waiting to place their Model Y order as they anticipate a refresh similar to Model 3,” Tesla said in a message to employees. “It is important that we communicate transparently that there is no refresh for Model Y launching this year.”

While it might be disappointing for some who are expecting a new Model Y design, it is smarter for Tesla right now to keep with what’s working.

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I’d love to hear from you! If you have any comments, concerns, or questions, please email me at joey@teslarati.com. You can also reach me on Twitter @KlenderJoey, or if you have news tips, you can email us at tips@teslarati.com.

Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla is improving Giga Berlin’s free “Giga Train” service for employees

With this initiative, Tesla aims to boost the number of Gigafactory Berlin employees commuting by rail while keeping the shuttle free for all riders.

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Credit: Jürgen Stegemann/LinkedIn

Tesla will expand its factory shuttle service in Germany beginning January 4, adding direct rail trips from Berlin Ostbahnhof to Giga Berlin-Brandenburg in Grünheide.

With this initiative, Tesla aims to boost the number of Gigafactory Berlin employees commuting by rail while keeping the shuttle free for all riders.

New shuttle route

As noted in a report from rbb24, the updated service, which will start January 4, will run between the Berlin Ostbahnhof East Station and the Erkner Station at the Gigafactory Berlin complex. Tesla stated that the timetable mirrors shift changes for the facility’s employees, and similar to before, the service will be completely free. The train will offer six direct trips per day as well.

“The service includes six daily trips, which also cover our shift times. The trains will run between Berlin Ostbahnhof (with a stop at Ostkreuz) and Erkner station to the Gigafactory,” Tesla Germany stated.

Even with construction continuing at Fangschleuse and Köpenick stations, the company said the route has been optimized to maintain a predictable 35-minute travel time. The update follows earlier phases of Tesla’s “Giga Train” program, which initially connected Erkner to the factory grounds before expanding to Berlin-Lichtenberg.

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Tesla pushes for majority rail commuting

Tesla began production at Grünheide in March 2022, and the factory’s workforce has since grown to around 11,500 employees, with an estimated 60% commuting from Berlin. The facility produces the Model Y, Tesla’s best-selling vehicle, for both Germany and other territories.

The company has repeatedly emphasized its goal of having more than half its staff use public transportation rather than cars, positioning the shuttle as a key part of that initiative. In keeping with the factory’s sustainability focus, Tesla continues to allow even non-employees to ride the shuttle free of charge, making it a broader mobility option for the area.

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Tesla Model 3 and Model Y dominate China’s real-world efficiency tests

The Tesla Model 3 posted 20.8 kWh/100 km while the Model Y followed closely at 21.8 kWh/100 km.

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Credit: Grok Imagine

Tesla’s Model 3 and Model Y once again led the field in a new real-world energy-consumption test conducted by China’s Autohome, outperforming numerous rival electric vehicles in controlled conditions. 

The results, which placed both Teslas in the top two spots, prompted Xiaomi CEO Lei Jun to acknowledge Tesla’s efficiency advantage while noting that his company’s vehicles will continue refining its own models to close the gap.

Tesla secures top efficiency results

Autohome’s evaluation placed all vehicles under identical conditions, such as a full 375-kg load, cabin temperature fixed at 24°C on automatic climate control, and a steady cruising speed of 120 km/h. In this environment, the Tesla Model 3 posted 20.8 kWh/100 km while the Model Y followed closely at 21.8 kWh/100 km, as noted in a Sina News report. 

These figures positioned Tesla’s vehicles firmly at the top of the ranking and highlighted their continued leadership in long-range efficiency. The test also highlighted how drivetrain optimization, software management, and aerodynamic profiles remain key differentiators in high-speed, cold-weather scenarios where many electric cars struggle to maintain low consumption.

Xiaomi’s Lei Jun pledges to continue learning from Tesla

Following the results, Xiaomi CEO Lei Jun noted that the Xiaomi SU7 actually performed well overall but naturally consumed more energy due to its larger C-segment footprint and higher specification. He reiterated that factors such as size and weight contributed to the difference in real-world consumption compared to Tesla. Still, the executive noted that Xiaomi will continue to learn from the veteran EV maker. 

“The Xiaomi SU7’s energy consumption performance is also very good; you can take a closer look. The fact that its test results are weaker than Tesla’s is partly due to objective reasons: the Xiaomi SU7 is a C-segment car, larger and with higher specifications, making it heavier and naturally increasing energy consumption. Of course, we will continue to learn from Tesla and further optimize its energy consumption performance!” Lei Jun wrote in a post on Weibo.

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Lei Jun has repeatedly described Tesla as the global benchmark for EV efficiency, previously stating that Xiaomi may require three to five years to match its leadership. He has also been very supportive of FSD, even testing the system in the United States.

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Elon Musk

Elon Musk reveals what will make Optimus’ ridiculous production targets feasible

Musk recent post suggests that Tesla has a plan to attain Optimus’ production goals.

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Credit: Tesla Optimus/X

Elon Musk subtly teased Tesla’s strategy to achieve Optimus’ insane production volume targets. The CEO has shared his predictions about Optimus’ volume, and they are so ambitious that one would mistake them for science fiction.

Musk’s recent post on X, however, suggests that Tesla has a plan to attain Optimus’ production goals.

The highest volume product

Elon Musk has been pretty clear about the idea of Optimus being Tesla’s highest-volume product. During the Tesla 2025 Annual Shareholder Meeting, Musk stated that the humanoid robot will see “the fastest production ramp of any product of any large complex manufactured product ever,” starting with a one-million-per-year line at the Fremont Factory.

Following this, Musk stated that Giga Texas will receive a 10 million-per-year unit Optimus line. But even at this level, the Optimus ramp is just beginning, as the production of the humanoid robot will only accelerate from there. At some point, the CEO stated that a Mars location could even have a 100 million-unit-per-year production line, resulting in up to a billion Optimus robots being produced per year.

Self-replication is key

During the weekend, Musk posted a short message that hinted at Tesla’s Optimus strategy. “Optimus will be the Von Neumann probe,” the CEO wrote in his post. This short comment suggests that Tesla will not be relying on traditional production systems to make Optimus. The company probably won’t even hire humans to produce the humanoid robot at one point. Instead, Optimus robots could simply produce other Optimus robots, allowing them to self-replicate.

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The Von Neumann is a hypothetical self-replicating spacecraft proposed by the mathematician and physicist John von Neumann in the 1940s–1950s. The hypothetical machine in the concept would be able to travel to a new star system or location, land, mine, and extract raw materials from planets, asteroids, and moons as needed, use those materials to manufacture copies of itself, and launch the new copies toward other star systems. 

If Optimus could pull off this ambitious target, the humanoid robot would indeed be the highest volume product ever created. It could, as Musk predicted, really change the world.

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