Rivian has delayed the initial deliveries of its first-ever electric car, the R1T pickup truck, from July until September, an email from CEO RJ Scaringe to reservation holders says.
In an email to Rivian reservation holders from Scaringe, the CEO indicates that “cascading impacts of the pandemic have had a compounding effect greater than anyone anticipated.” Scaringe explained that the impacts had affected everything from the construction of its Normal, Illinois, facility to the widespread semiconductor shortage.
“Everything from facility construction to equipment installation, to vehicle component supply (especially semiconductors) has been impacted by the pandemic. Beyond these unforeseen challenges, launching three new vehicles while setting up a multi-vehicle manufacturing plant is a complex orchestra of coordinated and interlinked activities where small issues can translate into ramp delays.” Scaringe wrote in the email.
Additionally, the Rivian CEO indicated that R1T deliveries have been pushed back to September. R1S SUV deliveries will begin “shortly thereafter,” the email says.
“We know you can’t wait to get behind the wheel of your vehicle. Earlier this summer, we announced that deliveries would begin in July; however, the timing for the first deliveries of the R1T has shifted to September, with the R1S shortly thereafter in the fall. I wanted to be sure you heard this from me directly.”
As of now, Rivian has two operating production lines at the Illinois production plant: one for the R1T and R1S and another for the commercial vans it is producing for companies like Amazon.
“Our plant in Normal, IL has two separate production lines currently producing vehicles, one for the R1 vehicles (initially R1T and R1S) and one for our commercial vans. We have now built hundreds of vehicles as part of our validation process, with many of those spotted out in the wild covered in unique vinyl wraps,” Scaringe added. According to the email, some reservation holders have asked why these vehicles aren’t being delivered. Scaringe says that the company’s long-term success and consumer satisfaction depend on quality and robustness. These vehicles are made for testing and not for owners to have, as Rivian could still be making minor adjustments to its first vehicles.
Rivian has been working toward initial deliveries for some time. Last year, the entire operation of manufacturing the first production builds of its vehicles was delayed by the COVID-19 pandemic. With the delivery date for some reservation holders set for July, owners will have to wait a few more months for Rivian to iron out the final touches of its vehicles. The semiconductor shortage has affected many manufacturers, and it is something that comes at the worst time as Rivian is forced to push back deliveries until September at the earliest.
The full email is available below.
“Hello –
I am writing this letter from our Normal, IL manufacturing plant where our teams are working around the clock to ramp production of our R1T, R1S and commercial vans. It is amazing to see the plant come to life through the work of so many passionate team members. As I’ve watched our team grow to more than 7,000 people, I’ve also witnessed the excitement from our supporters stretch even greater. Whether you were among our first reservation holders or you’re new to the community, thank you for putting your trust in us and showing so much enthusiasm for our products. We know you can’t wait to get behind the wheel of your vehicle. Earlier this summer, we announced that deliveries would begin in July; however, the timing for the first deliveries of the R1T has shifted to September, with the R1S shortly thereafter in the fall. I wanted to be sure you heard this from me directly. There are many reasons why our production ramp is taking longer than expected. The cascading impacts of the pandemic have had a compounding effect greater than anyone anticipated. Everything from facility construction, to equipment installation, to vehicle component supply (especially semiconductors) has been impacted by the pandemic. Beyond these unforeseen challenges, launching three new vehicles while setting up a multi-vehicle manufacturing plant is a complex orchestra of coordinated and interlinked activities where small issues can translate into ramp delays. Our plant in Normal, IL has two separate production lines currently producing vehicles, one for the R1 vehicles (initially R1T and R1S) and one for our commercial vans. We have now built hundreds of vehicles as part of our validation process, with many of those spotted out in the wild covered in unique vinyl wraps. I have been asked why we aren’t delivering those vehicles or why we continue to test rather than deliver. We believe it is critical to both our long-term success and your ultimate satisfaction that the quality and robustness of our launch products truly sets the tone for what to expect from us as a brand. I have spoken with a number of you and know we need to do a better job at communicating specifics around deliveries. Our Guides will continue reaching out to schedule deliveries and will be there for any questions throughout the process. We are also preparing for a multi-city, multi-format drive program set to roll out in September. You’ll start to see Rivian charging sites and service centers being built in your local communities; and as we head into the end of the year, you’ll also start to see events, programs and spaces where we’ll be able to bring our Rivian community together. Lastly, I have spent a lot of time in the R1T and R1S in just about every conceivable environment, and I am excited for you to experience the combination of refinement, capability and performance – it will be worth the wait! You’ll be hearing more from us over the coming weeks with additional updates and progress. Thanks again for your support and being on this adventure with us.
RJ”
Elon Musk
Elon Musk updates the SpaceX timeline for Mars
Elon Musk has updated his timeline for when humans will walk on Mars and for when ships will simply get there.
The objective of getting to Mars has been one of Musk’s biggest goals since becoming a serial entrepreneur and realizing that time on Earth is limited. Musk has said several times he hopes to die on Mars, and not by impact.
Musk now believes that people will be on Mars in “roughly 5 to 7 years.” He said that a Mars lander will get there “a few years sooner.”
People on Mars in roughly 5 to 7 years.
Mars lander a few years sooner.
— Elon Musk (@elonmusk) July 29, 2026
The response from Musk comes after NASA Administrator Jared Isaacman said that SpaceX’s biggest priority is the Moon and not Mars. Because of this, Isaacman conceded that he believes nuclear power and propulsion investments will provide “potentially the pathway with the fewest miracles required to put four people on Mars in the next 10 to 15 years.”
Of course, this is what NASA can do through taxpayer funding and nuclear investments, he added.
Musk’s grand ambitions are much more optimistic than most, and it is certainly a double-edged sword. This is not the first time timelines for Mars have been somewhat lofty, especially to those normal thinkers like you and me, not super geniuses like Musk.
In fact, the SpaceX and Tesla frontman has said on at least a dozen occasions that we could be on Mars in the coming years. Musk said 2020 would be the big year as early as 2009. In 2020, he was “highly confident” of a landing in 2026, and had even said 2024 in a best-case scenario.
The point is, the range has varied, and it’s anyone’s guess when we’ll get there. This latest adjustment to the timeline is typical of Musk, and while the Moon has seemingly taken priority over Mars, it is still worth mentioning that the ultimate goal is to make life multiplanetary, and it starts potentially with the Red Planet.
Investor's Corner
SpaceX gets an absolutely crazy price target after rough IPO
SpaceX (NASDAQ: SPCX) got an absolutely crazy price target rating from Raymond James after the company experienced a tough first few weeks following its Initial Public Offering (IPO).
Despite the tumultuous start, SpaceX has plenty of believers, and the company’s massively successful Starship launch last Friday, its 13th test flight of the massive rocket, went so smoothly that Raymond James analysts pushed its price target on the company to roughly 7 times its current trading level.
SpaceX Starship just nailed something it’s never done before
The firm officially put a “Strong Buy” rating and an $800 price target on the stock. It currently trades at around $113. Its all-time high is $225.64, reaching this trading level shortly after shares first went public.
Raymond James’ price target is tied to the firm’s confidence after Starship’s 13th test flight. Analysts at the firm said it was an incremental step that reduces engineering risks, citing the widely successful heat shield test that CEO Elon Musk recently detailed, the smooth deployment of Starlink V3 satellites, and a successful in-space engine relight.
SpaceX also managed to see Starship splash down safely in the Indian Ocean, while the Super Heavy Booster fell down to the Gulf of America with no incidents.
It is interesting to see these launches have such a tremendous impact on the stock and what investors think of it. After SpaceX initially delayed the Starship launch last week, shares fell tremendously. Most probably did not realize that the stand-down is a standard practice, especially if everything is not perfect.
The mission was initially aborted due to an issue with Raptor engines. This was resolved, and Starship launched last Friday after another delay on Thursday, which was caused by weather.
Now that analysts have seen what SpaceX launches are capable of and how impressive the feat is, firms are adjusting their price targets accordingly, making it known that they have high expectations for the space exploration company.
Elon Musk
Elon Musk responds to Volvo’s latest LiDAR decision
Tesla CEO Elon Musk has responded to reports that Volvo is officially discontinuing the LiDAR sensor on two of its cars.
Volvo announced that it would officially scrap LiDAR systems on its EX90 and ES90 vehicles in various markets. In Norway, owners will get a €1,800 compensation for features that will never arrive due to this decision. There will be no option to remove the unit from vehicles, either.
The issue stems from Volvo’s supplier, Luminar, and its bankruptcy filing. Luminar will no longer be able to supply LiDAR units to Volvo for the EX90 and ES90, effectively axing any use the unit has on vehicles. Volvo will phase out the data collection processes via the LiDAR system, and it will not be utilized whatsoever.
Musk saw the story on X and responded, stating:
“I did try to warn them. Humans drive using neural nets and optical sensors. Same is true for robot cars.”
I did try to warn them.
Humans drive using neural nets and optical sensors. Same is true for robot cars.
— Elon Musk (@elonmusk) July 29, 2026
Musk has been publicly vocal about his disdain for LiDAR systems, once calling them “a fool’s errand,” as he has consistently kept the outlook that they are not needed for effective self-driving.
The typical example used as evidence for this by Musk is humans themselves: made with only eyes and memories, humans are capable of navigating a car by using what they can see and what they’ve personally experienced on the road.
Elon Musk argues lidar and radar make self driving cars more dangerous
“Same is true for robot cars,” Musk says, as Teslas have eight exterior cameras that help see everything surrounding the vehicle, and a neural network that analyzes behavior and tendencies with every mile driven.
Tesla is a vision-only self-driving company that ditched sensors and radar several years ago in favor of cameras. Behind this effort, the company has established a reputation for having one of the most robust self-driving platforms in the world.
Musk’s big bet with Tesla on its self-driving program’s strategy has widely paid off. Other companies continue to utilize things like LiDAR, radar, and sensors for effective self-driving, but Tesla has shown that there is more than one way to give consumers a strong and accurate driver assistance suite.
The real question is: who will be the first company to take Musk’s advice and attempt a self-driving platform based on cameras only, or even license FSD for themselves?

