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SpaceX secures 100+ smallsat launch contracts in 10 months

SpaceX's Falcon 9 rocket has already secured more than a 100 smallsat launch contracts in less than 10 months. (NASA)

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SpaceX announced that more than 100 small spacecraft are contracted to launch on future Falcon 9 rideshare missions less than 10 months after the company’s Smallsat Program opened its doors.

Critically, this milestone suggests that even before a single launch was completed, demand for SpaceX’s unprecedentedly affordable smallsat launch services is so strong that the program is all but guaranteed to contribute outsized revenue. Thanks to the company’s free-for-all, rapid-fire approach to rideshares on its massive Falcon 9 rocket, there could be monthly opportunities for unrelated small spacecraft to launch on Starlink missions – followed by one or two dedicated rideshares to a slightly different orbit – for the indefinite future.

After securing ~100 customers in a matter of months, SpaceX’s Smallsat Program has proven that it’s already a heavyweight to be reckoned with.

Per SpaceX’s own online portal, where customers can legitimately purchase a smallsat launch contract in a matter of minutes, the potential revenue generated from >100 contracts could be even more than $100 million. For a number of reasons, however, $50-75 million is a much more reasonable – and still extremely impressive – ceiling. Equivalent to the cost of 7-10 launches of Rocket Lab’s small Electron rocket, the ultimate price paid by any given SpaceX rideshare customer is at least several times – if not a magnitude – less.

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The compromise: much like taking a bus instead of the cab, customers have to accept that they’ll likely be dropped off – at best – in the general vicinity of their optimal destination. For some small satellites, that’s likely a showstopper or major qualm. For many others, though, millions of dollars of launch cost savings could easily make up for the inconvenience. It’s even possible that companies could choose to add more capable off-the-shelf propulsion offered by a ever-growing number NewSpace suppliers to their spacecraft, effectively allowing a smallsat to head from a given rideshare ‘bus stop’ to its preferred orbit.

Electron’s 11th launch. (Rocket Lab)
Falcon 9’s upper stage sends a batch of smallsats into orbit. (SpaceX)
Space tug companies like Momentus Space could potentially take smallsats to their final destinations without requiring customers to complicate their spacecraft with more advanced propulsion. (Momentus/SpaceX)

Down the road, space tug startup Momentus Space has already signed several contracts with SpaceX to include its Vigoride and Vigoride Extended spacecraft on future Smallsat Program launches. With Vigoride and space tugs like it, smallsat owners could feasibly contract with Momentus to have their satellites delivered to a custom orbit after launching with SpaceX. It remains to be seen if the cost of a combination rideshare-spacetug launch contract can compete with a dedicated small launch vehicle like Electron, but early signs are extremely encouraging.

Scheduled to launch no earlier than December 2020, SpaceX’s very first dedicated rideshare mission will include a Momentus Vigoride space tug that has already secured contracts worth more than $6 million for a portion of its 250 kg (~550 lb) payload capacity.

All things considered, given that the very first Smallsat Program rideshare was completed less than a week ago on June 13th, SpaceX is likely just getting started. Once the company has thoroughly proven the value of its smallsat launch offering with several launches and many happy customers, it’s possible that SpaceX’s first 100 contracts will pale in comparison to the demand it sees a year or two from now.

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Eric Ralph is Teslarati's senior spaceflight reporter and has been covering the industry in some capacity for almost half a decade, largely spurred in 2016 by a trip to Mexico to watch Elon Musk reveal SpaceX's plans for Mars in person. Aside from spreading interest and excitement about spaceflight far and wide, his primary goal is to cover humanity's ongoing efforts to expand beyond Earth to the Moon, Mars, and elsewhere.

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Tesla launches its coolest gift idea ever just a few weeks after it was announced

“Gift one month of Full Self-Driving (Supervised), which allows the vehicle to drive itself almost anywhere with minimal intervention.”

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Credit: Tesla

Tesla has launched its coolest gift idea ever, just a few weeks after it was announced.

Tesla is now giving owners the opportunity to gift Full Self-Driving for one month to friends or family through a new gifting program that was suggested to the company last month.

The program will enable people to send a fellow Tesla owner one month of the company’s semi-autonomous driving software, helping them to experience the Full Self-Driving suite and potentially help Tesla gain them as a subscriber of the program, or even an outright purchase.

Tesla has officially launched the program on its Shop. Sending one month of Full Self-Driving costs $112:

“Gift one month of Full Self-Driving (Supervised), which allows the vehicle to drive itself almost anywhere with minimal intervention. All sales are final. Can only be purchased and redeemed in the U.S. This gift card is valued at $112.00 and is intended to cover the price of one month of FSD (Supervised), including up to 13% sales tax. It is not guaranteed to cover the full monthly price if pricing or tax rates change. This gift card can be stored in Tesla Wallet and redeemed toward FSD (Supervised) or any other Tesla product or service that accepts gift card payments.”

Tesla has done a great job of expanding Full Self-Driving access over the past few years, especially by offering things like the Subscription program, free trials through referrals, and now this gift card program.

Gifting Full Self-Driving is another iteration of Tesla’s “butts in seats” strategy, which is its belief that it can flip consumers to its vehicles and products by simply letting people experience them.

There is also a reason behind pushing Full Self-Driving so hard, and it has to do with CEO Elon Musk’s compensation package. One tranche requires Musk to achieve a certain number of active paid Full Self-Driving subscriptions.

More people who try the suite are likely to pay for it over the long term.

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Tesla expands Robotaxi app access once again, this time on a global scale

Tesla said recently it plans to launch Robotaxi in Miami, Houston, Las Vegas, Phoenix, and Dallas.

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Credit: Grok

Tesla has expanded Robotaxi app access once again, but this time, it’s on a much broader scale as the company is offering the opportunity for those outside of North America to download the app.

Tesla Robotaxi is the company’s early-stage ride-hailing platform that is active in Texas, California, and Arizona, with more expansion within the United States planned for the near future.

Tesla said recently it plans to launch Robotaxi in Miami, Houston, Las Vegas, Phoenix, and Dallas.

The platform has massive potential, and Tesla is leaning on it to be a major contributor to even more disruption in the passenger transportation industry. So far, it has driven over 550,000 miles in total, with the vast majority of this coming from the Bay Area and Austin.

First Look at Tesla’s Robotaxi App: features, design, and more

However, Tesla is focusing primarily on rapid expansion, but most of this is reliant on the company’s ability to gain regulatory permission to operate the platform in various regions. The expansion plans go well outside of the U.S., as the company expanded the ability to download the app to more regions this past weekend.

So far, these are the areas it is available to download in:

  • Japan
  • Thailand
  • Hong Kong
  • South Korea
  • Australia
  • Taiwan
  • Macau
  • New Zealand
  • Mexico
  • U.S.
  • Canada

Right now, while Tesla is focusing primarily on expansion, it is also working on other goals that have to do with making it more widely available to customers who want to grab a ride from a driverless vehicle.

One of the biggest goals it has is to eliminate safety monitors from its vehicles, which it currently utilizes in Austin in the passenger’s seat and in the driver’s seat in the Bay Area.

A few weeks ago, Tesla started implementing a new in-cabin data-sharing system, which will help support teams assist riders without anyone in the front of the car.

Tesla takes a step towards removal of Robotaxi service’s safety drivers

As Robotaxi expands into more regions, Tesla stands to gain tremendously through the deployment of the Full Self-Driving suite for personal cars, as well as driverless Robotaxis for those who are just hailing rides.

Things have gone well for Tesla in the early stages of the Robotaxi program, but expansion will truly be the test of how things operate going forward. Navigating local traffic laws and gaining approval from a regulatory standpoint will be the biggest hurdle to jump.

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Investor's Corner

Tesla gets price target boost, but it’s not all sunshine and rainbows

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Credit: Tesla Europe & Middle East/X

Tesla received a price target boost from Morgan Stanley, according to a new note on Monday morning, but there is some considerable caution also being communicated over the next year or so.

Morgan Stanley analyst Andrew Percoco took over Tesla coverage for the firm from longtime bull Adam Jonas, who appears to be focusing on embodied AI stocks and no longer automotive.

Percoco took over and immediately adjusted the price target for Tesla from $410 to $425, and changed its rating on shares from ‘Overweight’ to ‘Equal Weight.’

Percoco said he believes Tesla is the leading company in terms of electric vehicles, manufacturing, renewable energy, and real-world AI, so it deserves a premium valuation. However, he admits the high expectations for the company could provide for a “choppy trading environment” for the next year.

He wrote:

“However, high expectations on the latter have brought the stock closer to fair valuation. While it is well understood that Tesla is more than an auto manufacturer, we expect a choppy trading environment for the TSLA shares over the next 12 months, as we see downside to estimates, while the catalysts for its non-auto businesses appear priced at current levels.”

Percoco also added that if market cap hurdles are achieved, Morgan Stanley would reduce its price target by 7 percent.

Perhaps the biggest change with Percoco taking over the analysis for Jonas is how he will determine the value of each individual project. For example, he believes Optimus is worth about $60 per share of equity value.

He went on to describe the potential value of Full Self-Driving, highlighting its importance to the Tesla valuation:

“Full Self Driving (FSD) is the crown jewel of Tesla’s auto business; we believe that its leading-edge personal autonomous driving offering is a real game changer, and will remain a significant competitive advantage over its EV and non-EV peers. As Tesla continues to improve its platform with increased levels of autonomy (i.e., hands-off, eyes-off), it will revolutionize the personal driving experience. It remains to be seen if others will be able to keep pace.”

Additionally, Percoco outlined both bear and bull cases for the stock. He believes $860 per share, “which could be in play in the next 12 months if Tesla manages through the EV-downturn,” while also scaling Robotaxi, executing on unsupervised FSD, and scaling Optimus, is in play for the bull case.

Will Tesla thrive without the EV tax credit? Five reasons why they might

Meanwhile, the bear case is placed at $145 per share, and “assumes greater competition and margin pressure across all business lines, embedding zero value for humanoids, slowing the growth curve for Tesla’s robotaxi fleet to reflect regulatory challenges in scaling a vision-only perception stack, and lowering market share and margin profile for the autos and energy businesses.”

Currently, Tesla shares are trading at around $441.

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