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SpaceX schedules first East Coast Starlink launch in half a year
In just a few days, SpaceX’s next Starlink mission has gone from a complete mystery to a firm launch date.
Set to be SpaceX’s first Starlink launch in almost two months and first East Coast Starlink mission in almost half a year, the launch effectively came out of nowhere with a single week’s warning. For mostly unknown reasons, after completing an unprecedented 13 Starlink launches carrying almost 1000 satellites into orbit in the first five months of 2021, SpaceX has launched just one more batch of Starlink satellites in the last five months. Initially, mid-year, a brief delay of a month or two was expected as SpaceX prepared to debut the next generation of Starlink satellites on the West Coast.
Without explanation, that pause soon ballooned to four months and Starlink launches from Florida unexpectedly ceased in the meantime. Finally, on September 14th, SpaceX completed its first dedicated West Coast Starlink launch, delivering the first 51 new laser-linked Starlink V1.5 satellites to orbit. Again, oddities continued to abound in October as a second West Coast Starlink launch initially scheduled mid-month was delayed indefinitely – and remains so almost a month later.
As of just a few days ago, SpaceX still had no Starlink missions with firm launch dates. However, on November 4th, a sooty Falcon 9 booster (B1062) with a shiny new second stage attached was spotted rolling down Kennedy Space Center (KSC) road on its way to SpaceX’s other Cape Canaveral LC-40 pad. Given that Pad 39A was already occupied with a Falcon 9 rocket and Crew Dragon spacecraft scheduled to launch four astronauts as early as November 10th and that the next mission clearly on SpaceX’s East Coast manifest was more than a month away, a surprise Starlink mission was the only obvious explanation.
Indeed, just a day after that surprise rocket transport, hazard areas published by the Cape Canaveral’s 45th Space Wing confirmed that SpaceX had scheduled a Starlink launch no earlier than (NET) 7-8am EST (12-13:00 UTC) on Friday, November 12th. Oddly, instead of the polar “Starlink 2-2” launch most observers were expecting, the range hazard area announcement was for a mission called “Starlink 4-1,” raising further questions about SpaceX’s new naming scheme.

In simple terms, the first ~4400-satellite phase of SpaceX’s Starlink constellation is split into five groups of satellites – known as shells – with different orbital altitudes and inclinations (the orbit’s tilt). In May, SpaceX’s most recent East Coast Starlink launch effectively completed the first of those five shells. With Starlink V1.5’s September debut, SpaceX also debuted a new naming scheme, deeming the mission Starlink 2-1 – the first launch of the second shell. Based on the inclination implied in Starlink 4-1’s hazard warning, Shell 4 refers to a second group of 1584 satellites almost identical to Shell 1, while Shell 2 is a semi-polar group of 720 satellites. That means that Shells 3 and 5 are sets of either 340 or 158 satellites at slightly different altitudes in polar orbit and will likely be the last Phase 1 Starlink satellites SpaceX launches.
Unlike Shell 1’s Starlink V1.0 satellites, Shell 4 is expected to use Starlink V1.5 satellites with laser interlinks that will eventually allow the constellation to route communications entirely in orbit, limiting the need for ground stations that are both expensive and a bureaucratic nightmare to construct and operate.
Serving as a final confirmation of the imminent Starlink launch, SpaceX service ship Bob departed Port Canaveral with drone ship A Shortfall of Gravitas (ASOG) under tow on November 7th, joining drone ship Just Read The Instructions – already at sea for Crew-3 booster recovery.
Elon Musk
Lufthansa Group to equip Starlink on its 850-aircraft fleet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Lufthansa Group has announced a partnership with Starlink that will bring high-speed internet connectivity to every aircraft across all its carriers.
This means that aircraft across the group’s brands, from Lufthansa, SWISS, and Austrian Airlines to Brussels Airlines, would be able to enjoy high-speed internet access using the industry-leading satellite internet solution.
Starlink in-flight internet
Under the collaboration, Lufthansa Group will install Starlink technology on both its existing fleet and all newly delivered aircraft, as noted by the group in a press release.
Starlink’s low-Earth orbit satellites are expected to provide significantly higher bandwidth and lower latency than traditional in-flight Wi-Fi, which should enable streaming, online work, and other data-intensive applications for passengers during flights.
Starlink-powered internet is expected to be available on the first commercial flights as early as the second half of 2026. The rollout will continue through the decade, with the entire Lufthansa Group fleet scheduled to be fully equipped with Starlink by 2029. Once complete, no other European airline group will operate more Starlink-connected aircraft.
Free high-speed access
As part of the initiative, Lufthansa Group will offer the new high-speed internet free of charge to all status customers and Travel ID users, regardless of cabin class. Chief Commercial Officer Dieter Vranckx shared his expectations for the program.
“In our anniversary year, in which we are celebrating Lufthansa’s 100th birthday, we have decided to introduce a new high-speed internet solution from Starlink for all our airlines. The Lufthansa Group is taking the next step and setting an essential milestone for the premium travel experience of our customers.
“Connectivity on board plays an important role today, and with Starlink, we are not only investing in the best product on the market, but also in the satisfaction of our passengers,” Vranckx said.
Elon Musk
Tesla locks in Elon Musk’s top problem solver as it enters its most ambitious era
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla has granted Senior Vice President of Automotive Tom Zhu more than 520,000 stock options, tying a significant portion of his compensation to the company’s long-term performance.
The generous equity award was disclosed by the electric vehicle maker in a recent regulatory filing.
Tesla secures top talent
According to a Form 4 filing with the U.S. Securities and Exchange Commission, Tom Zhu received 520,021 stock options with an exercise price of $435.80 per share. Since the award will not fully vest until March 5, 2031, Zhu must remain at Tesla for more than five years to realize the award’s full benefit.
Considering that Tesla shares are currently trading at around the $445 to $450 per share level, Zhu will really only see gains in his equity award if Tesla’s stock price sees a notable rise over the years, as noted in a Sina Finance report.
Still, even at today’s prices, Zhu’s stock award is already worth over $230 million. If Tesla reaches the market cap targets set forth in Elon Musk’s 2025 CEO Performance Award, Zhu would become a billionaire from this equity award alone.
Tesla’s problem solver
Zhu joined Tesla in April 2014 and initially led the company’s Supercharger rollout in China. Later that year, he assumed the leadership of Tesla’s China business, where he played a central role in Tesla’s localization efforts, including expanding retail and service networks, and later, overseeing the development of Gigafactory Shanghai.
Zhu’s efforts helped transform China into one of Tesla’s most important markets and production hubs. In 2023, Tesla promoted Zhu to Senior Vice President of Automotive, placing him among the company’s core global executives and expanding his influence beyond China. He has since garnered a reputation as the company’s problem solver, being tapped by Elon Musk to help ramp Giga Texas’s vehicle production.
With this in mind, Tesla’s recent filing seems to suggest that the company is locking in its top talent as it enters its newest, most ambitious era to date. As could be seen in the targets of Elon Musk’s 2025 pay package, Tesla is now aiming to be the world’s largest company by market cap, and it is aiming to achieve production levels that are unheard of. Zhu’s talents would definitely be of use in this stage of the company’s growth.
News
Tesla counters Norway’s VAT hike with dedicated consumer bonus
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
Tesla has rolled out a price incentive in Norway, effectively offsetting a notable VAT increase that hit electric vehicle buyers at the start of 2026.
The move follows Tesla Norway’s stunning finish in 2025, where the company saw substantial sales during the final weeks of the year.
A “Tesla bonus”
Once the VAT increase kicked in at the start of 2026, Tesla Norway’s sales cooled almost immediately, as noted in a CarUp report. Tesla’s response was swift, with the electric vehicle maker rolling out what it calls a “Tesla bonus.”
This bonus effectively cuts prices by up to 50,000 kronor across eight model variants. All versions of the Tesla Model Y qualify for the incentive, along with most Tesla Model 3 trims, save for the base entry-level model.
This means that for Tesla Norway’s best-selling vehicles, the bonus effectively restores pricing to pre-VAT levels. This blunts the impact of the new tax and makes Tesla’s vehicle offerings competitive again in Europe’s most EV-saturated market.
Stabilizing demand
In addition to the “Tesla bonus,” the electric car maker is also offering a promotional interest rate for up to three years, with terms varying by model. The incentive applies to orders placed between January 9 and March 31, 2026, with delivery required by the end of the first quarter.
The stakes are high in Norway, where electric vehicles dominate new-car registrations. From the vehicles that were sold in 2025, 96% of new cars sold were fully electric. And from this number, Tesla and its Model Y made their dominance felt. This was highlighted by Geir Inge Stokke, director of OFV, who noted that Tesla was able to achieve its stellar results despite its small vehicle lineup.
“Taking almost 20% market share during a year with record-high new car sales is remarkable in itself. When a brand also achieves such volumes with so few models, it says a lot about both demand and Tesla’s impact on the Norwegian market,” Stokke stated.