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Billionaire resigns CEO role to pay, train for SpaceX’s first crewed Starship Moon launch
Eccentric Japanese billionaire Yusaku Maezawa — known for collecting modern art and founding online fashion retailer Zozo — has stepped down as CEO to free up time and money for his privately-chartered launch around the moon.
Set to launch no earlier than 2023 on what is expected to be SpaceX’s first crewed, circumlunar Starship launch, Maezawa stated in September 2018 that he had arranged to pay SpaceX a huge amount of money (likely several hundred million dollars) for that right. Along with resigning as CEO of Zozo, Maezawa will sell ~85% of his 36% stake to Yahoo Japan, giving the conglomerate a 50.1% ownership stake of Zozo and Maezawa a $2.3 billion cash windfall.
As noted by Business Insider, when asked by a follower if he had any money after an announcement that he would sell off a portion of his extensive art collection in a Sotheby’s auction, Maezawa admitted that he frequently has “no money” because he spends it “right away”, inadvisable but admittedly in-line with his eccentric reputation.
The resignation and sale comes just weeks after SpaceX successfully completed Starhopper’s second and final launch, reaching an altitude of ~150m (500 ft) with the power of a single Raptor engine. During a September 2018 SpaceX press event, Maezawa announced that he had come to an agreement with the company to buy the entirety of Starship’s first crewed mission around the Moon. The billionaire’s motivation: gifting the 8-10 available ‘seats’ to some of the best artists in the world in a project known as dearMoon.
At the same event, SpaceX CEO Elon Musk estimated that the company’s Starship program would cost anwhere from $2B- $10B and confirmed that the bulk of Maezawa’s contributions would go directly towards the rocket’s development costs. Business Insider also quotes Musk as stating that “[Maezawa is] paying a lot of money that would help with the ship and its booster – ultimately paying for the average citizen to travel to other planets.” Alongside Yusaku’s frank Twitter acknowledgment that he may not be the most financially responsible individual and repeated indications that he is extremely proud of Zozo, it’s safe to surmise that the decision to resign was not easily made.
More likely than not, now that SpaceX has completed its Starhopper flight program and is on the verge of its first Starship prototype flight tests, Maezawa simply needs money – and a huge amount of it – to continue fulfilling his contractual commitment to SpaceX. Even if a significant portion of the $2.2-2.3B cash payout he is set to receive goes to settling old debts, the Japanese billionaire should now have more than enough assets to fully fund his SpaceX contract.
At the time, SpaceX had partially completed pieces of the megarocket – then referred to as BFR – in a makeshift development facility at the Port of Los Angeles, pictured above with Maezawa. Since then, SpaceX has renamed the rocket to Starship, drastically redesigned it, and relocated all production operations to Hawthorne, CA, Boca Chica, Texas, and Cocoa, Florida.
Currently, SpaceX is developing twin Starship prototypes at launch and landing test facilities in Boca Chica, Texas (“Mk1”) and in Cocoa, FL (“Mk2”). Musk recently visited the facilities and announced that he is planning to present a technical Starship development update as early as September 28th.
According to an interview posted on WWDJapan.com as part of a September 12th Zozo press conference, Maezawa explained that he believes he made some missteps while serving as Zozo CEO, negatively affecting the company’s bottom line. He believes that more team-oriented business practices and a change of leadership could help to improve the company, which is currently holding its head well above water but still likely to far fall behind its FY2019 performance goals. It’s also hoped that selling an ownership stake in the company will give Yahoo Japan the flexibility to grow Zozo and improve its global reach.
The role of Zozo CEO now goes to Kotaro Sawada who accompanied Maezawa on stage at the announcement event along with Yahoo Japan’s president, Kentaro Kawamata. According to Forbes.com Maezawa stated that “Sawada is the exact opposite of my instinct-based management and adept at management based on logic, like crunching data and testing things out first.”
While Yahoo Japan will look to expand Zozo and the associated online shopping mall Zozotown to compete with other online retailers such as Amazon and Rakuten, Maezawa says that he will turn his attention to achieving his personal goal of a trip around the moon. He mentioned that he plans to fly to space prior to his circumlunar flight in 2023 and will spend much of his time training and learning foreign languages for spaceflight.
He also plans to pursue building another company from the ground up. Whether his next company will be an endeavor focused around space tourism remains to be seen.
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A Texas man has been arrested and charged with manslaughter after his Tesla crashed into a home last month, striking a woman inside and killing her. The driver, Michael Butler, claimed the vehicle was in self-driving mode, but information from Tesla shows that Butler overrode the system.
Butler was arrested on Wednesday and booked at the Harris County, Texas, jail. He remained in custody through Thursday and Friday; he did not enter a plea, and his next court hearing is scheduled for Monday.
Tesla finally clarifies fatal Texas crash, confirms driver manually overrode acceleration
There are a handful of new clues in the case that could clear Tesla of any wrongdoing, especially as the woman who was killed’s family, the Avilas, filed a wrongful death lawsuit against Tesla and Butler, seeking at least $1 million in damages.
Charging documents from the Harris County prosecutor now show that Butler, who was working DoorDash the evening of the accident, had been using Full Self-Driving mode without incident through the duration of multiple deliveries that evening.
In the moments leading up to the crash, while in FSD and approaching a left turn, Butler pressed the accelerator pedal, overriding FSD’s speed control, and continued to push it until it reached 100 percent. This caused rapid acceleration; the brake pedal was never pressed, and there is no data to show that Butler aimed to turn away from the curb or house.
The charging documents state:
“I noted that the brake pedal was never pressed in the final minute before the crash. I also did not see any data to indicate that the driver attempted to turn away from the curb that he eventually struck. Further, I observed that no mechanical error was detected or recorded by the vehicle before BUTLER and the Tesla struck the curb.”
Additionally, a forensic analysis of Butler’s phone showed that he searched Google around the time of the crash with queries questioning why FSD was “too timid,” “not aggressive enough,” and even searched, “FSD is not aggressive enough for city driving.”
The documents outlined this:
“Investigator Veal also informed me that he had received BUTLER’s cell phone from Deputy Amad and that HDAO digital forensics team had completed a data extraction and download of the phone. Multiple Google searches related to Tesla had been made from BUTLER’s phone in the months leading up the crash. I noted multiple searches in May of 2026 indicating an apparent frustration with Tesla’s FSD mode, including the following searches: “Tesla fsd not aggressive enough 2026 model,” “Tesla fsd not [sic) aggressive enough 2026,” “FSD is not aggressive enough for city driving,” and “tesla fsd too timid.”‘
Tesla had claimed just after the crash that its internal data showed Butler had overridden the system’s speed control and pressed the accelerator completely, causing the vehicle to travel at an excessive rate of speed. Eventually, the car slammed into Avila’s house, killing her.
Butler has now been formally charged with Manslaughter, a felony.
Tesla shocked with its quarterly delivery report yesterday by reporting it delivered 480,126 vehicles in the second quarter of 2026, a 25 percent year-over-year jump that crushed Wall Street estimates of roughly 400,000–408,000 units. Production reached 451,758, with Model 3 and Model Y accounting for the vast majority.
The result ended two years of annual delivery declines and drew down inventory, signaling demand that outpaced earlier production.
Tesla bears had long warned that the expiration of the U.S. federal EV tax credit would hammer demand. Without the $7,500 incentive, they argued, American buyers would balk at higher effective prices, leading to a sharp slowdown.
Will Tesla thrive without the EV tax credit? Five reasons why they might
That narrative has not played out as predicted. While U.S. EV sales faced broader headwinds, Tesla’s global numbers held firm, underscoring the company’s ability to offset domestic pressure through other levers.
There are several plausible factors that explain Tesla’s strength during this quarter. Let’s take a look at them:
Rising Gas Prices
Rising gas prices provided a powerful tailwind, especially in the U.S.
Geopolitical tensions tied to the Iran conflict pushed fuel costs higher earlier in the year, amplifying the lifetime savings of electric vehicles. Even as oil prices later moderated, the psychological and financial impact lingered, encouraging fleet operators and private buyers to accelerate EV purchases. European sales rebounded sharply, helping drive the quarter’s outperformance.
Full Self-Driving Adoption
Advances in Full Self-Driving (FSD) supervised software also appear to have boosted appeal. Tesla expanded FSD availability in select European markets and continued refining the system.
No complaints from me because I finally got to enjoy this drive on FSD; I usually like to manually drive down this mountain https://t.co/RBFniRPSR0 pic.twitter.com/XQ5sOpN1Yg
— TESLARATI (@Teslarati) June 26, 2026
For tech-oriented buyers, the promise of future autonomy and enhanced driver-assistance features adds perceived value beyond the car itself. This differentiation helps Tesla stand out in a crowded market where competitors focus primarily on hardware and basic range.
Pricing Strategy, Affordable Configurations
Tesla’s offerings and its pricing strategy during Q2 further stimulated demand. Tesla introduced lower-cost versions of the Model 3 and Model Y, widening accessibility without sacrificing core margins.
These moves countered affordability concerns and attracted buyers who had been waiting on the sidelines. Combined with attractive financing and leasing options, the pricing strategy converted interest into actual orders more effectively than many analysts expected.
Broad European Recovery
Supported by government incentives, corporate fleet electrification, and easing political headwinds around CEO Elon Musk, Tesla was supplied additional momentum through stronger registration numbers throughout Europe.
Strong exports from the Shanghai Gigafactory and a production ramp at Giga Berlin ensured supply met this resurgent demand. Corporate buyers, in particular, accelerated transitions to EVs to meet sustainability targets, providing a steady volume base.
These elements created a virtuous cycle that delivered the strong deliveries report. While bears correctly flagged the loss of the U.S. tax credit as a risk, Tesla’s diversified playbook demonstrated that it could remain resilient against those headwinds. The Q2 beat suggests the company remains adept at navigating shifting market conditions, even as competition intensifies.
A Tesla Semi was involved in a fatal collision on U.S. Highway 50 in Dayton, Nevada, on Sunday, June 28, 2026, marking the first known fatal crash involving the electric Class 8 truck. The incident occurred around 7:20 a.m. at the intersection with Traditions Parkway, approximately 40 miles east of Reno and close to Tesla’s Gigafactory Nevada.
According to the Lyon County Sheriff’s Office and the Nevada State Police Highway Patrol, a semi-truck struck two passenger vehicles stopped at a traffic signal. The truck hit the vehicles from behind. Two people were pronounced dead at the scene, and a third person suffered life-threatening injuries and was flown to a hospital, Forbes reported.
Preliminary statements gathered at the scene by the Lyon County Sheriff’s Office suggested the truck driver may have fallen asleep at the wheel. However, the Nevada Highway Patrol, which is leading the investigation, stated that the official cause has not yet been determined.
Additional information is expected to be released early the following week. The truck was seized for evidence as part of the ongoing probe.
Responders at the scene included deputies from the Lyon County Sheriff’s Office, personnel from the Nevada Highway Patrol, Central Lyon County Fire Department, and the Nevada Department of Transportation. The crash led to the temporary closure of U.S. 50 in both directions.
The Tesla Semi is Tesla’s battery-electric heavy-duty truck, produced at the nearby Gigafactory in Nevada. Authorities initially described the vehicle as a semi-truck; its make was subsequently confirmed through reporting and scene identification; an interesting bit of information here, as the Semi is not yet available publicly and many do not know that Tesla builds electric trucks.
The investigation remains active, with no further official details on contributing factors or vehicle systems released as of early July 2026.
This incident highlights ongoing scrutiny of commercial vehicle safety on Nevada highways, particularly involving fatigue. Law enforcement continues to gather evidence and witness statements.
Texas man charged in fatal Tesla crash where he blamed Autopilot
Tesla’s strong Q2 deliveries: Four key drivers behind the surprise
