News
SpaceX rocket booster heads west for first California launch in more than a year
For the first time in more than 16 months, a SpaceX Falcon 9 rocket booster has been spotted heading west towards the company’s California pad, a sure sign that the next West Coast launch is just over the horizon.
First spotted in West Texas on August 20th, the Falcon 9 booster – wrapped in a class black plastic cocoon – was captured a second time three days later between Arizona and California. The rocket wrapped up the ~2600 kilometer (~1600 mi) journey from SpaceX’s McGregor, Texas development and test facilities early on August 24th, arriving at the company’s Vandenberg Air Force Base (VAFB) Space Launch Complex 4 (SLC-4) facilities.
At least according to publicly-available launch manifests, the unknown Falcon 9 booster will be spending a fair bit of time in SpaceX’s SLC-4E hangar before its first Californian launch. Still, considering that many misinterpreted a year-old regulatory document as confirmation of SpaceX’s permanent withdrawal from VAFB just earlier this month, a surprise booster arrival is an encouraging sign.

As of now, SpaceX has two or three possible West Coast missions scheduled in the last few months of 2020, but there’s a strong chance that they’ll suffer delays as they near their tentative launch dates. Up first is the joint NASA-ESA Sentinel 6A (Sentinel 6 Michael Freilich, Jason-CS A) ocean topography satellite, one of two new spacecraft meant to continue work done by the Jason-3 spacecraft (launched by SpaceX in 2016). According to a joint review completed on June 25th and referenced in an official document (PDF), SpaceX and NASA are working towards the first Sentinel 6A launch attempt no earlier than (NET) November 10th, 2020.
NASA awarded SpaceX the $97 million launch contract in 2017, all but guaranteeing that Sentinel 6A will fly on a brand new Falcon 9 booster. The fact that the booster spotted in transport over the last week was never seen East of Texas strongly implies that it’s a new Falcon 9 SpaceX tested in McGregor before shipping back to California, in which case Sentinel 6A is almost certainly SpaceX’s next VAFB launch.

In the likely event that the booster that arrived at VAFB on August 24th is unflown, it’s probably Falcon 9 B1063. Germany’s SARah-1 radar imaging satellite is possibly the only other West Coast launch on SpaceX’s manifest that could warrant sending a new booster to California, but recent signs point towards that ~2200 kg (4850 lb) spacecraft launching in Q1 2021 (a delay from Q4 2020) as part of a dedicated SpaceX rideshare mission.
Less likely, SARah-1 could have been manifested on SpaceX’s first dedicated rideshare mission, scheduled to launch in December 2020. Either way, as fairly complex and expensive one-off science spacecraft, both SARah-1 and Sentinel 6A are liable to slip right from their current launch targets, meaning that Falcon 9 B1063 will likely spend at least 2-3 months in storage between now and the start of its first launch flow.


Regardless of the payload or the first stage launching it, SpaceX shipped its former West Coast drone ship landing platform to Florida more than a year ago. Any Falcon 9 booster launching from California will thus have to be expended or land back on land at LZ-4.
While SpaceX and its mystery Falcon 9 booster wait for their next West Coast launch, the company will likely take advantage of the opportunity to familiarize an almost entirely new team of pad and launch engineers and technicians. After its June 2019 Radarsat Constellation Mission launch, SpaceX effectively mothballed its Vandenberg pad and either laid off or transferred the vast majority of employees specific to SLC-4. SpaceX began hiring to rebuild that team in early 2020.
Thanks to a major multi-launch US military contract SpaceX won just a few weeks ago, the company’s Vandenberg facilities are all but guaranteed to remain active – even if only intermittently so – for most of the 2020s.
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Elon Musk
Elon Musk’s X goes down as users report major outage Friday morning
Error messages and stalled loading screens quickly spread across the service, while outage trackers recorded a sharp spike in user reports.
Elon Musk’s X experienced an outage Friday morning, leaving large numbers of users unable to access the social media platform.
Error messages and stalled loading screens quickly spread across the service, while outage trackers recorded a sharp spike in user reports.
Downdetector reports
Users attempting to open X were met with messages such as “Something went wrong. Try reloading,” often followed by an endless spinning icon that prevented access, according to a report from Variety. Downdetector data showed that reports of problems surged rapidly throughout the morning.
As of 10:52 a.m. ET, more than 100,000 users had reported issues with X. The data indicated that 56% of complaints were tied to the mobile app, while 33% were related to the website and roughly 10% cited server connection problems. The disruption appeared to begin around 10:10 a.m. ET, briefly eased around 10:35 a.m., and then returned minutes later.

Previous disruptions
Friday’s outage was not an isolated incident. X has experienced multiple high-profile service interruptions over the past two years. In November, tens of thousands of users reported widespread errors, including “Internal server error / Error code 500” messages. Cloudflare-related error messages were also reported.
In March 2025, the platform endured several brief outages spanning roughly 45 minutes, with more than 21,000 reports in the U.S. and 10,800 in the U.K., according to Downdetector. Earlier disruptions included an outage in August 2024 and impairments to key platform features in July 2023.
News
Tesla wins top loyalty and conquest honors in S&P Global Mobility 2025 awards
The electric vehicle maker secured this year’s “Overall Loyalty to Make,” “Highest Conquest Percentage,” and “Ethnic Loyalty to Make” awards.
Tesla emerged as one of the standout winners in the 2025 S&P Global Mobility Automotive Loyalty Awards, capturing top honors for customer retention and market conquest.
The electric vehicle maker secured this year’s “Overall Loyalty to Make,” “Highest Conquest Percentage,” and “Ethnic Loyalty to Make” awards.
Tesla claims loyalty crown
According to S&P Global Mobility, Tesla secured its 2025 “Overall Loyalty to Make” award following a late-year shift in consumer buying patterns. This marked the fourth consecutive year Tesla has received the honor. S&P Global Mobility’s annual analysis reviewed 13.6 million new retail vehicle registrations in the U.S. from October 2024 through September 2025, as noted in a press release.
In addition to overall loyalty, Tesla also earned the “Highest Conquest Percentage” award for the sixth consecutive year, highlighting the company’s continued ability to attract customers away from competing brands. This achievement is particularly notable given Tesla’s relatively small vehicle lineup, which is largely dominated by just two models: the Model 3 and Model Y.
Ethnic market strength and conquest
Tesla also captured top honors for “Ethnic Market Loyalty to Make,” a category that highlighted especially strong retention among Asian and Hispanic households. According to the analysis, Tesla achieved loyalty rates of 63.6% among Asian households and 61.9% among Hispanic households. These figures exceeded national averages.
S&P Global Mobility executives noted that loyalty margins across categories were exceptionally narrow in 2025, underscoring the significance of Tesla’s wins in an increasingly competitive market. Joe LaFeir, President of Mobility Business Solutions at S&P Global Mobility, shared his perspective on this year’s results.
“For 30 years, this analysis has provided a fact-based measure of brand health, and this year’s results are particularly telling. The data shows the market is not rewarding just one type of strategy. Instead, we see sustained, high-level performance from manufacturers with broad portfolios. In the current market, retaining customers remains a critical performance indicator for the industry,” LaFeir said.
Elon Musk
Elon Musk’s lawsuit against OpenAI and Microsoft is heading to jury trial
The ruling keeps alive claims that OpenAI misled the Tesla CEO about its charitable purpose while accepting billions of dollars in funding.
OpenAI Inc. and Microsoft will face a jury trial this spring after a federal judge rejected their efforts to dismiss Elon Musk’s lawsuit, which accuses the artificial intelligence startup of abandoning its original nonprofit mission. The ruling keeps alive claims that OpenAI misled the Tesla CEO about its charitable purpose while accepting billions of dollars in funding.
As noted in a report from Bloomberg News, a federal judge in Oakland, California, ruled that OpenAI Inc. and Microsoft failed to show that Musk’s claims should be dismissed. U.S. District Judge Yvonne Gonzalez Rogers stated that while the evidence remains unclear, Musk has maintained that OpenAI “had a specific charitable purpose and that he attached two fundamental terms to it: that OpenAI be open source and that it would remain a nonprofit — purposes consistent with OpenAI’s charter and mission.”
Judge Gonzalez Rogers also rejected an argument by OpenAI suggesting that Musk’s use of an intermediary to donate $38 million in seed money to the company stripped him of legal standing. “Holding otherwise would significantly reduce the enforcement of a large swath of charitable trusts, contrary to the modern trend,” Judge Gonzalez Rogers wrote.
The judge also declined to dismiss Musk’s fraud allegations, citing internal OpenAI communications from 2017 involving co-founder Greg Brockman. In an email cited by the judge, fellow OpenAI board member Shivon Zilis informed Musk that Brockman would “like to continue with the non-profit structure.”
Just two months later, however, Brockman wrote in a private note that he “cannot say that we are committed to the non-profit. don’t want to say that we’re committed. if three months later we’re doing b-corp then it was a lie.”
Marc Toberoff, a member of Musk’s legal team, said Judge Gonzalez Rogers’s ruling confirms that “there is substantial evidence that OpenAI’s leadership made knowingly false assurances to Mr. Musk about its charitable mission that they never honored in favor of their personal self-enrichment.”
OpenAI, for its part, maintained that Musk’s legal efforts are baseless. In a statement, the AI startup said it is looking forward to the upcoming trial. “Mr. Musk’s lawsuit continues to be baseless and a part of his ongoing pattern of harassment, and we look forward to demonstrating this at trial. We remain focused on empowering the OpenAI Foundation, which is already one of the best-resourced nonprofits ever,” OpenAI stated.