News
SpaceX's next Crew Dragon launch is delayed but that's actually good news
NASA says that SpaceX’s next big Crew Dragon flight test has slipped a bit further into 2020, a counterintuitively positive sign that the human-rated spacecraft’s next launch is firmly scheduled for the first month of the next decade.
Known as Crew Dragon’s In-Flight Abort (IFA) test, SpaceX opted to include the mission in its Commercial Crew contract, a decision NASA chose to leave up to its providers. Boeing, for example, chose not to perform a real-world in-flight abort test of its Starliner spacecraft, instead relying on a pad abort test and digital modeling to determine the spacecraft’s capabilities. NASA allowed this flexibility because it believes – at least theoretically – that it should be possible to determine whether a spacecraft can perform the most challenging abort scenarios without actually doing full-fidelity flight tests.
Given that NASA chose to perform an extremely expensive full-fidelity in-flight abort test with its own Orion spacecraft just a few months ago, one can’t exactly say that the space agency has chosen to reap what it’s sown, but with any luck, the Starliner spacecraft will never have to perform such an abort and find out how close Boeing’s modeling is to reality.
It’s also worth noting that despite the fact SpaceX elected to perform an extra abort test that will likely destroy an entire Falcon 9 rocket, Crew Dragon development will cost NASA $2 billion (40%) less than Starliner, while each operational Crew Dragon launch will also cost some $250 million (39%) less than a comparable Starliner launch.
As of December 18th, NASA says that SpaceX’s In-Flight Abort (IFA) test has slipped a week from January 4th to January 11th, 2020. Counterintuitively, that delay is actually an extremely encouraging sign that Crew Dragon’s next launch is quite firmly set for the first month of 2020. For reference, as NASA and SpaceX approached Crew Dragon’s Demo-1 orbital launch debut earlier this year, the mission was initially set for January 17th. Around three weeks later, NASA announced that Demo-1 had slipped to no earlier than (NET) “February”. Four weeks after that delay, NASA once again announced another delay to March 2nd, which would turn out to be the day that Crew Dragon really did reach orbit for the first time.
On the other hand, IFA – Crew Dragon’s second launch – had its first firm launch date (January 4th) announced by NASA on December 6th, 2019. Less than two weeks later, NASA says that the launch date has slipped by exactly one week to January 11th, less than four weeks from today. It’s entirely possible that SpaceX’s IFA test will slip further into 2020 in the coming weeks, but compared to Crew Dragon’s Demo-1 mission, both NASA and SpaceX appear to be far more confident in the schedule for Crew Dragon’s second launch.
Regardless of when exactly it lifts off, Crew Dragon’s In-Flight Abort is going to be an extremely challenging test for the spacecraft. Designed to simulate a near-worst-case abort scenario during launch, SpaceX will essentially trick Dragon into believing that Falcon 9 has failed around a minute and a half after launch. At that point, the rocket and spacecraft will be traveling as fast as Mach 2.5 (860 m/s, 1900 mph) and experiencing what is known as Max Q, the point of peak aerodynamic stress (referring to heating, buffeting, pressure, and more).
At that exact point, Crew Dragon capsule C205 will ignite all eight of its SuperDraco abort engines, almost instantaneously producing 130,000 lbf (570 kN) of thrust to send the spacecraft almost a kilometer (0.5 mi) away from Falcon 9 in just a few seconds. If Crew Dragon survives the ordeal, it will quickly detach its trunk section, flip around to face its heat shield towards the ground, and ultimately deploy parachutes before gently landing in the Atlantic Ocean.
SpaceX plans to recover and reuse the otherwise orbit-worthy capsule on a future mission, likely one of the company’s upcoming CRS2 space station resupply launches. Finally, if everything goes exactly as planned during the In-Flight Abort test and both NASA and SpaceX see no issues with the flown hardware or data the test produces, Crew Dragon Demo-2 – the spacecraft’s first astronaut launch – could potentially be ready for flight as early as February or March 2020.
Check out Teslarati’s Marketplace! We offer Tesla accessories, including for the Tesla Cybertruck and Tesla Model 3.
News
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
Tesla’s most wanted Model Y configuration is heading to a new region, and although U.S. fans and owners have requested the vehicle since its release last year, it appears the company has no plans to bring it to the market.
According to fresh regulatory filings, the six-seat Model Y L is coming to South Korea with signs indicating an imminent launch. The extended-wheelbase configuration, already a hit in China, just cleared energy-efficiency certification from the Korea Energy Agency, paving the way for deliveries as early as the first half of 2026.
The vehicle is already built at Tesla’s Giga Shanghai facility in China, making it an ideal candidate for the Asian market, as well as the European one, as the factory has been known as a bit of an export hub in the past.
$TSLA
BREAKING: The official launch of Tesla Model Y L in S.Korea seems to be quite imminent.Additional credentials related to Model YL were released today.
✅ Battery Manufacturer: LG Energy Solutions
✅ Number of passengers: 6 people
✅ Total battery capacity: 97.25 kWh… pic.twitter.com/hmy64XYi80— Tsla Chan (@Tslachan) March 6, 2026
It seems like Tesla was prepping for this release anyway, as the timing was no accident. A camouflaged Model Y L prototype was spotted testing on Korean highways the same day the certification dropped. Tesla has already secured similar approvals for Australia and New Zealand, with both markets expecting the larger Model Y in 2026.
Unlike the standard Model Y, the “L” stretches the wheelbase by roughly 150 mm and the overall length by about 177 mm to 4,976 mm. The result is a genuine 2-2-2 seating layout that gives six adults proper legroom and cargo space — a true family hauler without the cramped third-row compromises of many three-row SUVs.
South Korean filings list it as an all-wheel-drive imported electric passenger vehicle with a 97.25 kWh total battery capacity supplied by LG Energy Solution. Local tests show an impressive 543 km (337 miles) combined range at room temperature and 454 km (282 miles) in colder conditions, easing one of the biggest concerns for Korean EV buyers.
Tesla Model Y lineup expansion signals an uncomfortable reality for consumers
But for U.S. fans, things are not looking good for a launch in the market.
CEO Elon Musk has been blunt. The six-seater “wouldn’t arrive in the U.S. until late 2026, if ever,” he said, pointing to the company’s heavy bet on unsupervised Full Self-Driving and robotaxi platforms like the Cybercab. With the Model X slated for discontinuation, many families hoped the stretched Model Y would slide into the lineup as an affordable three-row bridge. So far, that hope remains unfulfilled.
For now, South Korean drivers will be among the first buyers outside China to enjoy the spacious, efficient Model Y L. Tesla continues its global rollout strategy, tailoring vehicles to regional tastes while North American customers keep refreshing their apps and crossing their fingers.
The Model Y L proves the appetite for practical, family-sized electric SUVs is stronger than ever. Hopefully, Tesla will listen to its fans and bring the vehicle to the U.S. where it would likely sell well.
Elon Musk
Tesla is ramping up its advertising strategy on social media
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
Tesla seems to be ramping up its advertising strategy on social media once again. Marketing and advertising have not been a major focus of Tesla’s, something that has brought some criticism to the company from its fans.
However, the company looks to be making adjustments to that narrative, as it has at times in the past, as ads were spotted on several different platforms over the past few days.
On Facebook and YouTube, ads were spotted that were evidently placed by Tesla. On Facebook, Tesla was advertising Full Self-Driving, and on YouTube, an ad for its Energy Division was spotted:
Tesla also threw up some ads on YouTube for Energy https://t.co/19DGQMjBsA pic.twitter.com/XQRfgaDKxY
— TESLARATI (@Teslarati) March 9, 2026
Tesla has long stood out in the automotive world for its unconventional approach to advertising—or, more accurately, its near-total avoidance of it. For over a decade, the company spent virtually nothing on traditional marketing.
In 2022, Tesla’s U.S. ad spend was roughly $152,000, a rounding error compared to General Motors’ $3.6 billion the following year.
Traditional automakers averaged about $495 per vehicle on ads; Tesla spent $0. CEOElon Musk’s stance was explicit: “Tesla does not advertise or pay for endorsements,” he posted on X in 2019. “Instead, we use that money to make the product great.”
The strategy relied on word-of-mouth from delighted owners, Elon’s massive X following, viral product launches, media frenzy, and customer referrals. A great product, Musk argued, sells itself. It does not need Super Bowl spots or billboards. Resources poured into R&D instead, with Tesla investing nearly $3,000 per car, far more than rivals.
Tesla counters jab at lack of advertising with perfect response
This reluctance wasn’t arrogance; it was philosophy, and Musk made it clear that the money was better spent on the product. Heavy spending on ads was seen as wasteful when innovation and authenticity drove organic demand. Shareholder calls for marketing budgets were ignored.
The current shift, paid Facebook ads promoting Full Self-Driving (Supervised) and YouTube Shorts offering up to $1,000 back on Powerwall batteries, marks a pragmatic evolution.
These targeted campaigns coincide with the end of one-time FSD purchases and a March 31 deadline for FSD transfer eligibility on new vehicles.
This move likely signals Tesla adapting to scale, as well as a more concerted effort to stop misinformation regarding its platform. As EV competition intensifies and the company bets big on robotaxis and energy storage, pure organic buzz may not suffice to hit adoption targets. Selective digital ads allow precise, cost-effective reach without abandoning core principles.
If successful, it could foreshadow measured expansion into marketing, boosting high-margin software and home energy revenue while preserving Tesla’s innovative edge. But, it’s nice to see the strategy return, especially as Tesla has been reluctant to change its mind in the past.
News
Tesla Model Y outsells everything in three states, but Ford dominates
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
The Tesla Model Y was the best-selling vehicle in three different states in the U.S. last year, according to new data that shows the all-electric crossover outsold every other car in a few places. However, Ford widely dominated the sales figures with its popular F-Series of pickups.
According to new vehicle registration data compiled by Edmunds and visualized by Visual Capitalist, the Ford F-Series, encompassing models like the F-150, F-250, F-350, and F-450, claimed the title of best-selling vehicle in 29 states.
This dominance underscores the pickup truck’s unbreakable appeal across much of the country, particularly in rural, Midwestern, Southern, and Western states, where towing capacity, durability, and utility for work or recreation remain top priorities.
The Tesla Model Y is the best-selling vehicle in California, Washington, and Nevada
How many states will it dominate next year? https://t.co/ERyoyce42D
— TESLARATI (@Teslarati) March 9, 2026
The F-Series has held the crown as America’s overall best-selling vehicle for decades, a streak that continued strong into 2025 despite broader market shifts.
Yet, amid this truck-heavy reality, Tesla made a notable breakthrough. The Model Y emerged as the top-selling vehicle, not just the leading EV, but the outright best-seller in three key states: California, Nevada, and Washington.
These West Coast strongholds reflect regions with robust EV infrastructure, high environmental awareness, generous incentives, and tech-savvy populations. In California alone, nearly 50 percent of new vehicle registrations were electrified, far outpacing the national average of around 25 percent.
The Model Y’s success here highlights accelerating mainstream adoption of electric SUVs, which offer spacious interiors, impressive range, rapid acceleration, and low operating costs.
Elon Musk: Tesla Model Y is world’s best-selling car for 3rd year in a row
Elsewhere, Japanese crossovers filled many gaps: Toyota’s RAV4 and Honda’s CR-V topped charts in several urban and densely populated Northeastern and Midwestern states, where fuel efficiency, reliability, and family-friendly features win out over larger trucks.
While Ford’s broad reach shows traditional preferences persist, at least for now, Tesla’s Model Y victories in high-population, influential states signal a gradual but undeniable transition toward electrification. As charging networks expand and battery technology improves, more states could follow the West Coast’s lead in the coming years.
This 2025 map captures a pivotal moment: pickup trucks still rule the majority, but EVs are carving out meaningful territory where consumer priorities align with sustainability and innovation. The road ahead promises continued competition between legacy giants and electric disruptors.
Tesla’s most wanted Model Y heads to new region with no sign of U.S. entry
Tesla is ramping up its advertising strategy on social media
