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SpaceX rocket performs first last-second launch abort in years, delaying Starlink mission
A Falcon 9 rocket has performed SpaceX’s first last-second launch abort in years, shutting down the booster’s main engines and preventing liftoff just milliseconds after ignition.
Scheduled to lift off at 9:22 am EDT (13:22 UTC) on March 15th, SpaceX will now wait until no earlier than (NET) 8:21 am EDT (12:21 UTC) on Wednesday, March 18th for the sixth 60-satellite Starlink mission’s next launch attempt. Featuring an exceptionally flight-proven Falcon 9 booster and marking the second time ever SpaceX has reused a payload fairing, yesterday’s launch abort is also unique in its own right.
Notably, shortly after the launch countdown froze and Falcon 9 shut down at T-00:00:00, a launch operator – on-console either in Florida or at SpaceX’s Hawthorne, CA headquarters – revealed that the rocket had triggered a “launch abort on engine high power”. To explain that decision, a little background on how SpaceX launches its rockets and what exactly abort conditions are is necessary.
Software has always been a central part of SpaceX’s launch vehicles, treated more like a first-class citizen in design and engineering instead of the reluctant necessity other launch providers have frequently relegated it to. For anyone that’s watched numerous SpaceX launch webcasts, some might recognize the familiar “vehicle is in startup” callout that made around T-1 minute to liftoff. Standard on most modern launch vehicles, SpaceX’s Falcon rockets use onboard computers to take over their countdowns shortly before launch.
This is mainly done to allow the vehicle to simultaneously analyze thousands of channels of telemetry far faster and more reliably than humans ever could. During today’s launch attempt, that meant that Falcon 9 saw something it didn’t like just milliseconds before it was scheduled to command the release of the pad’s hold-down clamps and lift off.
Per one of SpaceX’s on-console engineers, the specific issue Falcon 9’s computer flagged was an “engine high power” alert. Soon after, SpaceX provided an update on Twitter, stating that the abort was “triggered due to out-of-family data during [an] engine power check” – putting the blame more on the sensors and software used to determine engine thrust than the engine hardware itself. An actual hardware or software failure that caused one or several booster engines to exceed their design limits could have potentially damaged B1048’s Merlin 1Ds, likely requiring weeks of repairs or a full swap with a different booster.
Given that Falcon 9 B1048 has already performed four orbital-class launches, hardware issues would not come as a major shock, but the successful static fire test it completed on Saturday made that far less likely. SpaceX’s confirmation that it was looking at an “out-of-family” reading thankfully means that only one of several thrust sensors showed the Falcon 9 booster producing too much thrust.
With any luck, post-ignition launch aborts will continue to be extremely rare for SpaceX’s Falcon launch vehicle family. The last such abort occurred in February 2016, more than four years and several booster ‘Block’ iterations ago.
Starlink L6 (V1 L5) is now scheduled to launch on Wednesday, March 18th, giving SpaceX workers some 72 hours to inspect Falcon 9 B1048’s engines, replace thrust sensors, tweak software, and prepare for a second launch attempt. Drone ship Of Course I Still Love You (OCISLY), fairing recovery ships GO Ms. Tree and GO Ms. Chief, and another support vessel or two remain on station in the Atlantic Ocean and will have to wait a bit longer for their next rocket recovery attempts.
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Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden.
The United Auto Workers (UAW) has publicly expressed solidarity with Swedish union IF Metall as its strike against Tesla continues, adding international attention to the extended labor dispute in the European country.
UAW supports IF Metall’s strike
In a post shared on social media, the United Auto Workers stated that it stands with IF Metall workers who are striking against Tesla Sweden. UAW Region 8 Director Tim Smith stated that the union fully supports IF Metall’s efforts to secure a collective bargaining agreement with the automaker.
“UAW stands with IF Metall workers on strike against Tesla, fighting for a collective bargaining agreement. UAW Region 8 Director Tim Smith pledged the UAW’s full support and solidarity,” the UAW International Union stated in its post.
IF Metall launched its strike against Tesla Sweden in late 2023 over the electric car maker’s refusal to sign a collective agreement. The action has since been supported by other unions through sympathy strikes affecting ports, logistics, and service operations.
Tesla Sweden has maintained that it complies with Swedish labor laws and offers competitive pay and benefits, though the company has not publicly commented on the UAW’s latest show of support.
Tesla owners get union attention
Pro-union groups in Sweden have recently expanded their outreach beyond Tesla’s facilities and workforce. Activists have begun distributing informational leaflets against the EV maker directly on Tesla vehicles parked across Stockholm, as per a report from Swedish outlet Dagens Arbete.
The yellow slips, designed to resemble parking notices, urge regular Tesla owners to pressure the company into signing a collective agreement. Organizers involved in the effort have argued that the leaflets are intended to simply inform consumers rather than single out individual owners. When owners are present, however, activists stated that they explain the dispute verbally.
Tesla has not issued a public response regarding the leaflet distribution campaign as of writing.
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Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.
Starlink Super Bowl advertisement
SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.
The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.
The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.
Starlink growth and momentum
Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.
Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.
The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.
Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”
Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.
However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.
Apple canceling its EV has drawn a wide array of reactions across tech
It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.
Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”
Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.
In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”
Musk said in full:
“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”
Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.
Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.
SpaceX strengthens manufacturing base with Hexagon Purus aerospace deal
Tesla’s Sweden standoff draws UAW support as unions widen pressure campaign
