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SpaceX begins launching new shell of polar Starlink satellites
SpaceX has begun launching a new group of Starlink satellites that will eventually create a ‘shell’ of near-polar communications satellites capable of serving some of the most remote customers on Earth.
Known as Starlink Group 3-1, the mission was also SpaceX’s 50th dedicated Starlink launch since the company first launched a full batch of prototype satellites in May 2019. Just three years later, SpaceX’s Starlink constellation is responsible for roughly half of all working satellites currently in Earth orbit – a figure that is likely to continue to grow for the indefinite future.
Deployment of 46 Starlink satellites confirmed
— SpaceX (@SpaceX) July 11, 2022
Falcon 9 lifted off from SpaceX’s Vandenberg Space Force Base (VSFB) SLC-4E pad at 6:39 pm PDT on July 10th carrying 46 Starlink V1.5 satellites – a payload of around 14 tons (~30,000 lb). SpaceX reduced the number of satellites from the usual 53 to account for the mission’s unusual (relative to Starlink) trajectory and target orbit. Instead of the usual dozens of missions to a fairly ordinary 53-degree orbit around Earth’s midlatitudes and equatorial regions, Starlink 3-1 is the first of several planned missions to a near-polar orbit in which satellites will cross Earth’s equatorial plane at an angle of 97.6 degrees
That orbit is technically slightly retrograde or against the direction of Earth’s rotation, which means that Starlink Group 3 launches will have to work against Earth’s rotation – a bit like trying to climb the wrong escalator. It isn’t SpaceX’s first Starlink launch to a near-polar orbit: the company has technically launched 15 Starlink prototypes to a variety of slightly different sun-synchronous orbits very similar to Starlink 3-1’s target. SpaceX also launched a single batch of Starlink Group 2 satellites to a 70-degree semi-polar shell in September 2021. The purpose of the 51 Starlink 2-1 satellites – only 19 of which appear to be operational – is unclear, though, and only 3 of the other 15 prototypes are still in orbit.
As a result, Group 3 could become the first polar Starlink ‘shell’ to truly enter general service. SpaceX already has plans for a second Group 3 launch – Starlink 3-2 – as early as the end of July, and at 46 satellites apiece, as few as eight launches will be needed to complete the 348-satellite shell. Once complete, it should give SpaceX the ability to serve customers in high-latitude and polar regions.
If or when the US Federal Communications Commission (FCC) gives SpaceX permission to activate thousands of intersatellite laser links installed on the ~1000 Starlink V1.5 satellites already in orbit, the new polar shell could even allow Starlink to connect planes, ships, or outposts that are hundreds or thousands of miles from the nearest ground station. In theory, polar Starlink satellites could even connect Antarctic research outposts to the internet.
Starlink 3-1 was SpaceX’s 50th dedicated Starlink launch since May 2019 and 49th operational Starlink launch since November 2019, bringing the total number of working Starlink satellites in orbit to 2518. Of those 2518, more than 2000 have reached operational orbits and are likely serving some of SpaceX’s roughly half a million customers. Thanks to apparent improvements in reliability that have seen only 9 of 1065 Starlink V1.5 satellites suffer technical failures since launches began in November 2021, almost 90% of all the Starlink satellites SpaceX has ever launched are still in orbit – and functional – today.
Tesla recently received its largest order for the all-electric Semi from Einride, a Swedish transport service, for 500 units, a groundbreaking invoice to receive before the first deliveries begin.
Even more remarkable, Einride CEO Roozbeh Charli said in a recent interview that he expects his company to take delivery of all 500 — the entire order — before the end of 2027. He even expects to have 75 Tesla Semi units in the Einride fleet before the end of this year.
🚨 Einride CEO Roozbeh Charli on the Tesla Semi partnership:
“If we start with the Amazon announcement that we did earlier this year, that was on the back of having gone through a proving period together with them and proving out our technology. Then we took that next step in… pic.twitter.com/oazkXjwoig
— TESLARATI (@Teslarati) August 28, 2026
Charli said the Tesla partnership was part of a broader push, along with its earlier partnership with Amazon. Einride is assisting Amazon with the use of its Saga AI platform, which helps eliminate questions about budgeting and forecasting for logistics companies.
The Semi, as well as Tesla’s production and subsequent delivery of the units to Einride, will help the company “to have a good supply of vehicles that we can deploy on the [Saga AI] platform,” Charli said. “Tesla is also a relationship we’ve had for a while, and as the Tesla Semi deliveries are firming up, we decided to do a larger commitment to that and deploy that on our platform.”
In its initial announcement, Einride said it anticipated taking delivery of the trucks over the next two years, but now it appears the company is expecting all 500 units within the next 16 months.
Built at a dedicated factory in Sparks, Nevada, the Tesla Semi has been perhaps the biggest and most intensive testing process the company has ever had for a single vehicle model. For the past several years, Tesla has been working with many companies, most notably Frito-Lay and PepsiCo, to gain knowledge on the performance on regional routes.
Tesla plans to launch the Semi officially on September 24, five months after production started ramping.
Additionally, drivers have said they are happy about the Semi’s performance and that its numerous safety and productivity features have made their jobs and routes much easier.
Tesla Cybercab is using a unique strategy for picking up the correct rider, which is a crucial part of ride-hailing to ensure people end up in the right place and are charged the correct price.
Cybercab will utilize an RGB strip in its front light bar that will illuminate in a variety of different colors to mark itself.
This identifying mark will also appear in the Robotaxi app, giving riders in the same location a notable distinction in an effort to avoid any confusion regarding who should get in each vehicle.
🚨 Tesla is using different light bar colors to help riders understand which vehicle is theirs
Pretty cool strategy pic.twitter.com/eGMpEMeRpc
— TESLARATI (@Teslarati) August 27, 2026
Other ride-hailing services use similar strategies: Lyft and Uber rides are recognizable through driver identity, vehicle type and color, as well as license plate. Waymo will display the rider’s initials on top of the vehicle, letting them know that the specific vehicle for them has arrived.
Tesla’s strategy is unique and interesting, but there are some flaws. Cybercab’s main purpose is aimed toward being an autonomous ride for all, including those who have disabilities like being blind or even color blind.
Tesla will likely have something in the pipeline for those who cannot see colors or have limited vision. There will definitely be multiple ways to identify which vehicle is the one that “you” specifically ordered.
Cybercab is set to start giving public rides next Thursday, September 3, in Austin, as it announced a dedicated event last week and invited many members of the Tesla community.
Additionally, members of the public will be invited as well. Tesla has been offering employee rides in Cybercab for nearly two months.
Tesla has said goodbye to one customization option for its vehicles: the wrap service it launched several years ago.
After launching an in-house wrap service in August 2020 for the first time in China. In the U.S., it launched in October 2023. Tesla continued to expand the program and adjust it with better pricing and fewer options for the Cybertruck.
By December 2023, it was giving owners of the Model 3, Model Y, and the Cybertruck the opportunity to give their vehicle a fresh look with a vinyl wrap.
Tesla revamps in-house vinyl wrap service with better pricing
It was only available in five locations: Costa Mesa, Oceanside, Santa Clara, West Covina, all in California, and Seattle, Washington.
However, Tesla made some big adjustments to its shop, and the wrap service is officially gone:
Tesla has made a LOT of changes to its online shop recently — price increases, price cuts, new options, and several products being removed entirely.
Some of the biggest increases are wheel covers. 👀
📈 PRICE INCREASES
• 2017-2023 | Model 3 Aero Wheel Cover — Style: Refresh…— Phoenix Self-Driving 🐦🔥 (@PhoenixFSD) August 25, 2026
Wraps are very popular across the Tesla lineup, especially since the company offers relatively few colors. Many choose to wrap their Teslas with interesting colors, patterns, or even finishes, turning their cars from glossy to satin or matte.
However, Tesla’s wrap service was so limited geographically that it never really had a chance to get off the ground or compete with local shops. Every area in the United States is now overflowing with detailing shops, mobile detailers, and other automotive specialists, many of whom perform wrap services.
Tesla’s service was confined to the Pacific time zone and only spanned across two states. It was never going to be something Tesla was a major competitor in, nor was it going to disrupt the wrapping industry. Now that the program has ended, it seems pretty ideal to believe it was always going to be a short-term thing.
Along with the wrap service, Tesla removed several other products, but nothing too crazy. The Model 3 Door Pocket and Cupholder Liners, the Model S 19″ Magnetite Wheel and Winter Tire Package, Model X/Y Ski/Snowboard Carrier for Hitch Rack, Tesla’s Electric Summer Party Tee, and the Electric Summer Tee were the other items the company totally eliminated from its online shop.
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