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SpaceX slashes base price of smallsat rideshare program, adds “Plates”
SpaceX has rolled out an upgraded version of its Rideshare program that will allow even more small satellite operators to send their spacecraft to orbit for extremely low prices.
SpaceX threw its hat into the growing ring of smallsat launch aggregators in August 2019 with its Smallsat Program. Initially, the company offered a tiered pricing scale with multiple rates for the different sizes of ports a satellite operator could attach their spacecraft to. For customers purchasing their launch services more than 12 months in advance, SpaceX aimed to charge a minimum of $2.25 million for up to 150 kilograms (~330 lb) and a flat $15,000 for each additional kilogram. Customers placing their order 6-12 months before launch would pay a 33% premium ($20,000/kg).
SpaceX may have sorely misjudged the market, however, because the company introduced a simpler, reworked pricing system just a few months later. SpaceX slashed prices threefold, removed most of the tier system, and added a portal that allowed customers to easily reserve launch services online. Compared to the first attempt, the new pricing – $1 million for up to 200 kilograms (~440 lb) and $5000 for each extra kilogram – was extraordinarily competitive and effectively solidified SpaceX as the premier source of rideshare launch services overnight. Save for an inflation-spurred increase to $1.1 million and $5500/kg, that pricing has remained stable for almost three years, and SpaceX’s Smallsat Program has become a spectacular success.
SpaceX, however, was unable to sit idle and has introduced several significant improvements to its rideshare services. While it technically hasn’t reduced its prices, SpaceX will now allow satellites as small as 50 kilograms to book directly through the company at its virtually unbeatable rate of $5500 per kilogram. Before this change, customers with small satellites would either have to pay for all the extra capacity they weren’t using, boosting their relative cost per kilogram, or arrange their launch services with a third-party aggregator like Spaceflight or Exolaunch.
Aggregators purchase slots on SpaceX’s rideshare missions and then seek out numerous small satellites (usually well under 50 kilograms each) to try to reach their 200-kilogram minimum, thus ensuring that even the smallest satellites can launch for close to the advertised rate of $5500 per kilogram. As is always the case, a subcontractor has its own bills to pay and profit margins to seek, so aggregators likely charge customers quite a bit more than SpaceX’s base price.
If price-gouging was a problem, SpaceX reducing its base price to $275,000 for up to 50 kilograms (~110 lb) will effectively lower the aggregator price ceiling fourfold. In general, it will also make purchasing rideshare launch services easier and cheaper for more prospective satellite operators. To ensure that, SpaceX also appears to be willing to book and integrate individual ‘containerized’ cubesats without the need for an aggregator’s dispenser.
That’s largely thanks to the biggest technical change to the Smallsat Program, which will see SpaceX replace its old cylindrical payload dispenser tower with a new “Rideshare Plate” system. Seemingly derived from the machined aluminum plates SpaceX uses to add rideshare payloads to Starlink launches, the plates should offer customers a more modular and flexible platform capable of supporting all kinds of payload adapters and dispensers.
These changes will likely help SpaceX continue to dominate the global satellite launch rideshare market. Since its Smallsat Program first took flight in January 2021, five dedicated Transporter rideshare launches and eight Starlink rideshare launches have delivered approximately 450 customer satellites and payloads to low Earth orbit (LEO). Seven more Transporter missions are scheduled between December 2022 and Q4 2024.
News
Tesla starts showing how FSD will change lives in Europe
Local officials tested the system on narrow country roads and were impressed by FSD’s smooth, human-like driving, with some calling the service a game-changer for everyday life in areas that are far from urban centers.
Tesla has launched Europe’s first public shuttle service using Full Self-Driving (Supervised) in the rural Eifelkreis Bitburg-Prüm region of Germany, demonstrating how the technology can restore independence and mobility for people who struggle with limited transport options.
Local officials tested the system on narrow country roads and were impressed by FSD’s smooth, human-like driving, with some calling the service a game-changer for everyday life in areas that are far from urban centers.
Officials see real impact on rural residents
Arzfeld Mayor Johannes Kuhl and District Administrator Andreas Kruppert personally tested the Tesla shuttle service. This allowed them to see just how well FSD navigated winding lanes and rural roads confidently. Kruppert said, “Autonomous driving sounds like science fiction to many, but we simply see here that it works totally well in rural regions too.” Kuhl, for his part, also noted that FSD “feels like a very experienced driver.”
The pilot complements the area’s “Citizen Bus” program, which provides on-demand rides for elderly residents who can no longer drive themselves. Tesla Europe shared a video of a demonstration of the service, highlighting how FSD gives people their freedom back, even in places where public transport is not as prevalent.
What the Ministry for Economic Affairs and Transport says
Rhineland-Palatinate’s Minister Daniela Schmitt supported the project, praising the collaboration that made this “first of its kind in Europe” possible. As per the ministry, the rural rollout for the service shows FSD’s potential beyond major cities, and it delivers tangible benefits like grocery runs, doctor visits, and social connections for isolated residents.
“Reliable and flexible mobility is especially vital in rural areas. With the launch of a shuttle service using self-driving vehicles (FSD supervised) by Tesla in the Eifelkreis Bitburg-Prüm, an innovative pilot project is now getting underway that complements local community bus services. It is the first project of its kind in Europe.
“The result is a real gain for rural mobility: greater accessibility, more flexibility and tangible benefits for everyday life. A strong signal for innovation, cooperation and future-oriented mobility beyond urban centers,” the ministry wrote in a LinkedIn post.
News
Tesla China quietly posts Robotaxi-related job listing
Tesla China is currently seeking a Low Voltage Electrical Engineer to work on circuit board design for the company’s autonomous vehicles.
Tesla has posted a new job listing in Shanghai explicitly tied to its Robotaxi program, fueling speculation that the company is preparing to launch its dedicated autonomous ride-hailing service in China.
As noted in the listing, Tesla China is currently seeking a Low Voltage Electrical Engineer to work on circuit board design for the company’s autonomous vehicles.
Robotaxi-specific role
The listing, which was shared on social media platform X by industry watcher @tslaming, suggested that Tesla China is looking to fill the role urgently. The job listing itself specifically mentions that the person hired for the role will be working on the Low Voltage Hardware team, which would design the circuit boards that would serve as the nervous system of the Robotaxi.
Key tasks for the role, as indicated in the job listing, include collaboration with PCB layout, firmware, mechanical, program management, and validation teams, among other responsibilities. The role is based in Shanghai.
China Robotaxi launch
China represents a massive potential market for robotaxis, with its dense urban centers and supportive policies in select cities. Tesla has limited permission to roll out FSD in the country, though despite this, its vehicles have been hailed as among the best in the market when it comes to autonomous features. So far, at least, it appears that China supports Tesla’s FSD and Robotaxi rollout.
This was hinted at in November, when Tesla brought the Cybercab to the 8th China International Import Expo (CIIE) in Shanghai, marking the first time that the autonomous two-seater was brought to the Asia-Pacific region. The vehicle, despite not having a release date in China, received a significant amount of interest among the event’s attendees.
Elon Musk
Elon Musk and Tesla AI Director share insights after empty driver seat Robotaxi rides
The executives’ unoccupied tests hint at the rapid progress of Tesla’s unsupervised Robotaxi efforts.
Tesla CEO Elon Musk and AI Director Ashok Elluswamy celebrated Christmas Eve by sharing personal experiences with Robotaxi vehicles that had no safety monitor or occupant in the driver’s seat. Musk described the system’s “perfect driving” around Austin, while Elluswamy posted video from the back seat, calling it “an amazing experience.”
The executives’ unoccupied tests hint at the rapid progress of Tesla’s unsupervised Robotaxi efforts.
Elon and Ashok’s firsthand Robotaxi insights
Prior to Musk and the Tesla AI Director’s posts, sightings of unmanned Teslas navigating public roads were widely shared on social media. One such vehicle was spotted in Austin, Texas, which Elon Musk acknowleged by stating that “Testing is underway with no occupants in the car.”
Based on his Christmas Eve post, Musk seemed to have tested an unmanned Tesla himself. “A Tesla with no safety monitor in the car and me sitting in the passenger seat took me all around Austin on Sunday with perfect driving,” Musk wrote in his post.
Elluswamy responded with a 2-minute video showing himself in the rear of an unmanned Tesla. The video featured the vehicle’s empty front seats, as well as its smooth handling through real-world traffic. He captioned his video with the words, “It’s an amazing experience!”
Towards Unsupervised operations
During an xAI Hackathon earlier this month, Elon Musk mentioned that Tesla owed be removing Safety Monitors from its Robotaxis in Austin in just three weeks. “Unsupervised is pretty much solved at this point. So there will be Tesla Robotaxis operating in Austin with no one in them. Not even anyone in the passenger seat in about three weeks,” he said. Musk echoed similar estimates at the 2025 Annual Shareholder Meeting and the Q3 2025 earnings call.
Considering the insights that were posted Musk and Elluswamy, it does appear that Tesla is working hard towards operating its Robotaxis with no safety monitors. This is quite impressive considering that the service was launched just earlier this year.
Tesla starts showing how FSD will change lives in Europe
Tesla China quietly posts Robotaxi-related job listing
