Connect with us

News

Spy shots suggest Tesla was testing its automatic emergency braking system at a naval base

Published

on

Newly found video appears to show Tesla testing or calibrating their automatic emergency braking system prior to the official release of the refreshed Model S. With several recent stories involving alleged failures of the system, the video of the test session is of particular interest.

The video appears to have been shot while Tesla engineers were evaluating automatic braking systems on a runway at the Naval Air Station in Alameda, California. Tesla has long used the facility for testing  as it is a mere 30 mile jaunt from the Fremont factory (you may recall the first sighting of the Model X test mule was also on a runway at Alameda).

https://youtu.be/-r4hJ8-hJDg

Despite the video’s misleading title promising a Model 3, the  video actually shows two Tesla Model S test cars accompanied by a full-sized pick-up truck that has a soft target on a long arm. The target is typical of tests involving vehicle collision detection and crash mitigation systems. Inflatable tubes and foam panel bodies are mounted on a metal frame and then covered in vinyl. Any potential system failure during testing that leads to impact will result in minimal damage to the test vehicle.

Advertisement

 

The vast acreage of the runway is ideal for this sort of test and the Tesla engineers are able to do multiple attempts on each pass. Below is a Google Maps satellite view showing runway 25 at the Naval Air Station in Alameda, Calif., site where the tests took place.

Though posted to YouTube on March 31st, the red car in the video is clearly equipped with the recently introduced rear valance and painted rocker panels. The headlights also appear to have the more even pattern of the new daytime runnings lights, though the black nose suggests either the front fascia was not new or is marked to mimic the legacy bumper.

Advertisement

Tesla Model S spied testing emergency braking system against soft target

Tesla Model S with painted rear valence rockers

Tesla Model S with painted rear valence rockers

Tesla didn’t officially reveal the refreshed Model S until April 12th, meaning this prototype was captured nearly 2 weeks earlier. The proximity of the test to the release might suggest that last minute calibrations were being verified or that software was being adjusted to maximize the system’s effectiveness with the new sensors’ placement, especially those that were moved behind the fascia itself.

black mule front

The darker colored car appears to be an older P85.  It isn’t captured on the uploaded video doing any of the tests itself. HOV lane stickers on the rear fascia and the older non-LED headlights are clearly visible, reinforcing the likelihood that it was not a subject in this test session.

looking back

The Model S’ driver appears only to be observing the movements of the red test car, following it along the runway. At one point, the driver of the pick-up truck with the test rig stops to confer with the person in the darker Model S– even nodding in the direction of the helicopter shooting the video– before resuming test runs.

While automatic emergency braking is part of Tesla’s Autopilot suite of features, it alone isn’t unique. Twenty automakers representing the entirety of the US market have already agreed to make automatic emergency braking systems standard in all new cars and light trucks by the 2022 model year. The agreement was jointly announced in mid-March (about two weeks before this video was posted) by federal regulators with the National Highway Traffic Safety Administration and the Insurance Institute for Highway Safety. The IIHS estimates vehicles with  the systems are 40% less likely to cause a rear-end crash.

 

Advertisement
Advertisement
Comments

News

Starlink goes mainstream with first-ever SpaceX Super Bowl advertisement

SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.

Published

on

Credit: Starlink/X

SpaceX aired its first-ever Super Bowl commercial on Sunday, marking a rare move into mass-market advertising as it seeks to broaden adoption of its Starlink satellite internet service.

Starlink Super Bowl advertisement

SpaceX used the Super Bowl broadcast to promote Starlink, pitching the service as fast, affordable broadband available across much of the world.

The advertisement highlighted Starlink’s global coverage and emphasized simplified customer onboarding, stating that users can sign up for service in minutes through the company’s website or by phone in the United States.

The campaign comes as SpaceX accelerates Starlink’s commercial expansion. The satellite internet service grew its global user base in 2025 to over 9 million subscribers and entered several dozen additional markets, as per company statements.

Advertisement

Starlink growth and momentum

Starlink has seen notable success in numerous regions across the globe. Brazil, in particular, has become one of Starlink’s largest growth regions, recently surpassing one million users, as per Ookla data. The company has also expanded beyond residential broadband into aviation connectivity and its emerging direct-to-cellular service.

Starlink has recently offered aggressive promotions in select regions, including discounted or free hardware, waived installation fees, and reduced monthly pricing. Some regions even include free Starlink Mini for select subscribers. In parallel, SpaceX has introduced AI-driven tools to streamline customer sign-ups and service selection.

The Super Bowl appearance hints at a notable shift for Starlink, which previously relied largely on organic growth and enterprise contracts. The ad suggests SpaceX is positioning Starlink as a mainstream alternative to traditional broadband providers.

Continue Reading

Elon Musk

Tesla engineers deflected calls from this tech giant’s now-defunct EV project

Published

on

Image Created by Grok

Tesla engineers deflected calls from Apple on a daily basis while the tech giant was developing its now-defunct electric vehicle program, which was known as “Project Titan.”

Back in 2022 and 2023, Apple was developing an EV in a top-secret internal fashion, hoping to launch it by 2028 with a fully autonomous driving suite.

However, Apple bailed on the project in early 2024, as Project Titan abandoned the project in an email to over 2,000 employees. The company had backtracked its expectations for the vehicle on several occasions, initially hoping to launch it with no human driving controls and only with an autonomous driving suite.

Apple canceling its EV has drawn a wide array of reactions across tech

It then planned for a 2028 launch with “limited autonomous driving.” But it seemed to be a bit of a concession at that point; Apple was not prepared to take on industry giants like Tesla.

Wedbush’s Dan Ives noted in a communication to investors that, “The writing was on the wall for Apple with a much different EV landscape forming that would have made this an uphill battle. Most of these Project Titan engineers are now all focused on AI at Apple, which is the right move.”

Apple did all it could to develop a competitive EV that would attract car buyers, including attempting to poach top talent from Tesla.

In a new podcast interview with Tesla CEO Elon Musk, it was revealed that Apple had been calling Tesla engineers nonstop during its development of the now-defunct project. Musk said the engineers “just unplugged their phones.”

Musk said in full:

“They were carpet bombing Tesla with recruiting calls. Engineers just unplugged their phones. Their opening offer without any interview would be double the compensation at Tesla.”

Interestingly, Apple had acquired some ex-Tesla employees for its project, like Senior Director of Engineering Dr. Michael Schwekutsch, who eventually left for Archer Aviation.

Tesla took no legal action against Apple for attempting to poach its employees, as it has with other companies. It came after EV rival Rivian in mid-2020, after stating an “alarming pattern” of poaching employees was noticed.

Continue Reading

Elon Musk

Tesla to a $100T market cap? Elon Musk’s response may shock you

Published

on

tesla elon musk

There are a lot of Tesla bulls out there who have astronomical expectations for the company, especially as its arm of reach has gone well past automotive and energy and entered artificial intelligence and robotics.

However, some of the most bullish Tesla investors believe the company could become worth $100 trillion, and CEO Elon Musk does not believe that number is completely out of the question, even if it sounds almost ridiculous.

To put that number into perspective, the top ten most valuable companies in the world — NVIDIA, Apple, Alphabet, Microsoft, Amazon, TSMC, Meta, Saudi Aramco, Broadcom, and Tesla — are worth roughly $26 trillion.

Will Tesla join the fold? Predicting a triple merger with SpaceX and xAI

Cathie Wood of ARK Invest believes the number is reasonable considering Tesla’s long-reaching industry ambitions:

“…in the world of AI, what do you have to have to win? You have to have proprietary data, and think about all the proprietary data he has, different kinds of proprietary data. Tesla, the language of the road; Neuralink, multiomics data; nobody else has that data. X, nobody else has that data either. I could see $100 trillion. I think it’s going to happen because of convergence. I think Tesla is the leading candidate [for $100 trillion] for the reason I just said.”

Musk said late last year that all of his companies seem to be “heading toward convergence,” and it’s started to come to fruition. Tesla invested in xAI, as revealed in its Q4 Earnings Shareholder Deck, and SpaceX recently acquired xAI, marking the first step in the potential for a massive umbrella of companies under Musk’s watch.

SpaceX officially acquires xAI, merging rockets with AI expertise

Now that it is happening, it seems Musk is even more enthusiastic about a massive valuation that would swell to nearly four-times the value of the top ten most valuable companies in the world currently, as he said on X, the idea of a $100 trillion valuation is “not impossible.”

Tesla is not just a car company. With its many projects, including the launch of Robotaxi, the progress of the Optimus robot, and its AI ambitions, it has the potential to continue gaining value at an accelerating rate.

Musk’s comments show his confidence in Tesla’s numerous projects, especially as some begin to mature and some head toward their initial stages.

Continue Reading