Tesla’s relatively quiet execution of its goals in 2023 seemed to have paid off in Europe, with the electric vehicle maker posting impressive sales results in several countries. Over the course of 2023, Tesla, especially its Model Y crossover, proved that electric vehicles could be best-sellers — they just have to be legitimate, compelling cars.
In Sweden, Tesla managed to register 20,330 vehicles in 2023. This number represented a growth of 121.3% year-over-year. Similar to other markets, the Tesla Model Y drove most of the company’s sales in the country, with the all-electric crossover seeing 16,415 registrations during the year, as per data from car.info.
These numbers are particularly impressive considering Tesla Sweden’s ongoing issues with trade union IF Metall, which has made the EV maker’s recent operations more complicated than necessary.
Over in Denmark, the Tesla Model Y also made a huge impact in 2023. The Tesla Model Y was the best-selling car overall in 2023, with 17,955 units sold. This meant that the Model Y outsold popular and significantly more affordable vehicles like the Peugeot 208 and the Ford Kuga, which sold 6,035 and 4,425 units, respectively.
BREAKING: The @Tesla Model Y was Denmark’s best-selling vehicle overall in 2023 ??⚡️ @elonmusk
? Tesla Model Y: 17.955
? Peugeot 208: 6.035
? Ford Kuga: 4.425
Thank you to all the new @Tesla owners who have contributed to this historic milestone! ?
Great job team ??? pic.twitter.com/kDcqtnkdRz— Philip Powers (@PhilipPowerss) January 2, 2024
In a post on LinkedIn, Tesla Regional Lead Kim Gaba Jensen noted that the number of Tesla vehicles on the road in Denmark more than doubled from 29,752 to 59,559 units during 2023.
Norway, which is arguably the EV capital of the world, saw some serious domination from Tesla in 2023 as well. As noted in a Reuters report, Tesla topped Norway’s car sales statistic for the third year in a row, with the company’s overall market share rising to 20% in 2023, a notable improvement from its already impressive 12.2% share in 2022.
Over 80% of new cars sold in Norway are EVs and Tesla is leading the way. pic.twitter.com/89SZiMCB0l— Tesla Owners Silicon Valley (@teslaownersSV) January 2, 2024
The Model Y carried Tesla’s sales in Norway, with the all-electric crossover selling 23,088 units over the year. Its closest rival is the Volkswagen ID.4, which sold 6,614 units in 2023.
In a post on its official Tesla Europe account on X, the social media platform formerly known as Twitter, the electric vehicle maker also confirmed that Tesla was the most-sold vehicle brand in Iceland in 2023. Tesla noted that this milestone effectively broke the previous record held for 33 years.
Tesla is the most sold vehicle brand in Iceland (2023, all segments)—breaking the previous record held for 33 years
Kærar þakkir til allra Tesla eigenda á Íslandi! ✌️— Tesla Europe & Middle East (@teslaeurope) January 2, 2024
Tesla Europe’s results all but prove that there is a legitimate demand for well-designed, proper electric vehicles. The company’s numbers are also especially impressive, considering that Tesla is still just producing premium-priced electric vehicles. Once Tesla starts entering the affordable segment, the company’s numbers will likely reach even greater heights — in Europe and beyond.
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Elon Musk
SpaceX and a new Trump order that could rewrite the next decade of launches
Elon Musk put a number on where he thinks SpaceX’s Starship program is headed by 2030, replying on X a day after President Trump signed a memo pushing the country toward 1,000 space launches and reentries a year.
The exchange started when Aaron Burnett, co-founder of propulsion startup Mach 33, posted that “1,000 launches/reentries is the goal,” quoting White House science adviser Michael Kratsios on the newly signed National Space Transportation Policy. Burnett noted that the FAA’s own bull-case forecast reached only 385 annual launches by 2030, while his firm’s conservative model already put SpaceX alone near 940. Musk responded, “We’re aiming to reach 30+ Starship launches/day in 2030, which is ~10k annualized. Still tiny numbers compared to airplane flights!”
We’re aiming to reach 30+ Starship launches/day in 2030, which is ~10k annualized.
Still tiny numbers compared to airplane flights!
— Elon Musk (@elonmusk) August 21, 2026
That figure is specific to Starship, the rocket SpaceX is still developing for orbital and lunar missions, not the Falcon 9 fleet that carries most of the company’s current launch volume. Starship has flown twice this year, a slower pace than the four and five flights SpaceX managed in 2024 and 2025. Getting from two flights a year to 30 a day is the scale of jump the new federal policy is meant to clear regulatory room for.
Trump’s memo, signed Thursday, directs agencies to identify new launch and reentry sites on federal land, including a new reentry site within 90 days, and to speed up the permitting and environmental reviews that have long slowed cadence growth. It also sets a goal of returning American astronauts to the moon by 2028 and placing initial lunar base elements by 2030, tying the launch buildout directly to NASA’s Artemis program.
SpaceX has already been pushing the FAA toward higher numbers on its own. The agency approved up to 44 annual Starship launches from Kennedy Space Center in February, on top of a 2024 review that raised the cap at Starbase in Texas to 25 a year. Those approvals cover a fraction of the 10,000 annual flights Musk is now describing, which shows how far current permitting still sits from the administration’s stated target.
The near-term test of all this is more modest. SpaceX cleared a full-duration, six-engine static fire on its next Starship vehicle this week, the last major hardware checkpoint before Flight 14, which is targeting no earlier than August 28 and is expected to attempt the vehicle’s first full orbital mission. Musk said last week that a tower catch of the upper stage is still probably months away, a reminder that the immediate roadmap remains far more incremental than the daily launch numbers he just posted.
News
Tesla will resolve massive China recall with stickers and a software update
Tesla will resolve its massive recall of nearly three million vehicles in China with stickers and a software update.
On Friday, Chinese regulators filed recall plans against Tesla, Xiaomi, Leapmotor, Xpeng, Chery, Geely, Dongfeng, Arcfox, and FAW to resolve what is essentially a carbon-copy issue throughout each of the companies’ vehicle models: emergency door release latches are simply not visible enough.
Tesla door handle saga gets its latest chapter and a big change is coming
The companies will be required to add things that will make these latches, which will open the door in the event of an emergency, more visible. Of the 7 million vehicles impacted, Tesla accounts for 2,975,910 units. More than 1.9 million of those are Model Y vehicles, with the rest, just over 970,000, being Model 3s.
To resolve the issue, Tesla is going to add warning labels to the emergency latches free of charge, and then utilize an Over-the-Air update to add a post-crash window-lowering strategy, according to CNEVpost.
This massive effort to fix the all-electric Model Y and Model 3’s emergency latch system comes just months after several probes across various markets identified the trouble some had identifying this latch. Those who had gotten involved in car accidents that stripped the vehicle of its power were not aware that every Tesla has emergency door latches.
China’s State Administration for Market Regulation (SAMR) said that severe crashes that disable a vehicle’s low-voltage system could not only hinder occupants from getting out, but also make it more difficult for emergency response workers to gain entry.
SAMR is starting to tighten the regulations it has on door handles on vehicles. A new mandatory national standard will take effect for all models starting January 1, 2027, and will require all doors to be equipped with mechanical release mechanisms. This will effectively end purely electronic door handles. Models already on sale with type approval have been granted a two-year transition period, which will enable things to change until January 2029.
News
Tesla Semi is officially headed to Europe
Tesla has officially confirmed plans to bring its all-electric Semi truck to Europe, with full specifications and market-launch details set for unveiling at the IAA Transportation trade fair in Hannover, Germany.
The event runs September 15–20, with a possible press preview on September 14. The announcement, shared via Tesla’s Semi account, marks a significant expansion beyond North America nearly nine years after the truck’s original 2017 reveal.
🚨 Tesla Semi is coming to Europe!
Sustainable logistics is a huge market internationally, and now Tesla is involved in it outside of the U.S. market! https://t.co/q3hjX6ybMv pic.twitter.com/mxTaVY3UsE
— TESLARATI (@Teslarati) August 20, 2026
In the United States, the Semi’s path has been gradual. Limited pilot production and customer deliveries began in late 2022, primarily to fleets such as PepsiCo. After years of refinement, high-volume manufacturing started on April 29, 2026, at a dedicated facility adjacent to Gigafactory Nevada.
The plant targets an annual capacity of 50,000 units, though the ramp is expected to be gradual, with “many thousands” of trucks projected by the end of 2026.
Demand is building, with recent orders including 500 units for Einride (deliveries starting September 2026, serving Amazon and others) and hundreds more from operators such as WattEV. Pricing stands at approximately $260,000 for the Standard Range and $290,000 for the Long Range before incentives.
Tesla Semi pricing revealed after company uncovers trim levels
Earlier in 2026, Tesla finalized production specifications that incorporated substantial updates. In February, the company detailed two variants designed for a full 82,000-pound gross combination weight.
The Standard Range offers about 325 miles of range with a 548 kWh battery and curb weight under 20,000 pounds. The Long Range delivers roughly 500 miles with an 822 kWh pack and a 23,000-pound curb weight. Both use three independent rear-axle motors producing up to 800 kW (about 1,073 horsepower), achieve energy consumption of around 1.7 kWh per mile, and support megawatt-class charging at up to 1.2 MW—recovering about 60 percent of range in 30 minutes through the MCS standard.
Additional refinements include a roughly 1,000-pound weight reduction versus earlier prototypes, improved aerodynamics, a 48-volt electrical architecture, electric power take-off up to 25 kW for refrigerated trailers, and fleet management software with over-the-air updates.
These advances position the Semi as a competitive option against diesel trucks on operating costs and performance. For Europe, adaptations such as lighting, cab configurations (including potential sleeper options), and regulatory compliance are anticipated.
With series production underway in Nevada and major fleet commitments secured, the upcoming IAA reveal will clarify timelines, European-specific specs, and pricing, potentially accelerating electrification of heavy-duty freight on both continents.