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LIVE BLOG: Tesla Battery Day and Annual Shareholder Meeting 2020 updates

(Credit: Steve Jurvetson/Twitter)

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This year’s Annual Shareholder Meeting will be one for the books, partly due to the fact that it’s followed immediately by Battery Day, a highly-anticipated event that’s been more than a year in the making. Both events are incredibly important for the company, though the hype surrounding Battery Day has been quite extraordinary. Part of this is due to speculations that the event would unveil Tesla’s next-generation battery cells, which would be key to rolling out the company’s next-generation of vehicles like the Cybertruck, the Semi, and the new Roadster. 

For the Annual Shareholder Meeting, investors would have the opportunity to ask the electric car maker a number of key questions about its operations and initiatives for the future. As per inquiries gathered by investor communication platform Say, TSLA shareholders are looking to find more information about the company’s plans for a number of projects, including the rollout of vehicle-to-grid technologies and battery recycling efforts, among others.  

The following are live updates from Tesla’s 2019 annual shareholder meeting. Fellow Teslarati reporter Dacia Ferris and I will be updating this article in real-time, so please keep refreshing the page to view the latest updates on this story.

Simon 16:20 PT – And that’s a wrap! Thanks for joining us for today’s love blog. Till the next event!

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Dacia 16:20 PT – History has been made!!!! Thanks for joining us!! ‘Til next time…

Dacia 16:20 PT – “Everything is wrong, it’s a question of how wrong, per Elon. Come tell us how wrong we are!” <– closing remarks, ha!

Simon 16:18 PT – That was pretty inspiring. Seems like the main theme of the event is that Tesla needs all the help it can get to accomplish is actual mission. Transitioning to sustainable energy is no joke, and more hands are needed.

Dacia 16:18 PT – The diversity of industries applicable to Tesla’s manufacturing is cited. Even golf balls, apparently. Hmmm…

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Dacia 16:16 PT – Scott on the stage has been handling Elon since 2005. Someone give that man a medal!

Dacia 16:14 PT – Honks up for the Battery Day presentation team!!

Dacia 16:13 PT – Team (and Elon especially) feels they’ve already answered the questions on Say for the most part. A bit of time taken to scroll…Elon makes the pitch to come work for Tesla if you want to solve hard engineering problems.

Dacia 16:10 PT – Elon again says it will be about 3 years before they’ll have a car that’s on par, or cheaper, than comparable ICE cars.

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Dacia 16:09 PT – “It’s not like Tesla is minting money. Our valuation makes it seem like we do, but we don’t,” Elon says, referring to the affordability of its vehicles and how it helps scaling. It’s a valuable car vs. how much money people ACTUALLY have to buy it. If people can’t afford it even tho they want it, it’s a wash.

Dacia 16:08 PT – “Stationary storage has barely begun, converting the fleets to electric has barely begun,” Elon adds, referring to future Tesla engineers who may be interested in solving hard problems.

Dacia 16:07 PT – “The sheer amount of hardcore engineering done at Tesla is insane,” Elon says in response to a question about how the company acquired all the talent that achieves the amazing Battery Day type innovations.

Dacia 16:06 PT – Honestly, vehicle-to-grid sounds good, but it has much lower utility than people think, Elon adds. Your car isn’t always plugged in.

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Dacia 16:04 PT – Looking at questions from Say now… We can certainly do vehicle-to-grid, a future software incorporation, Elon says. (top question on Say)

Dacia 16:03 PT – A musician asks about future opportunities from Tesla. Elon refers to the AI future of the cars and how developing more entertainment and work productivity tools will be key. Kind of a long-term thing. Robotaxis mean you’ll want stuff to do while riding…that’s where music may fit in.

Dacia 16:01 PT – “If you’re smart about your materials choices, the spice will continue to flow,” a Tesla team member adds to the “other” manufacturer discussion. EV makers are incentivizing miners to expand their businesses.

Dacia 15:58 PT – Elon is having a hard time with answers…seems to have answered them more or less already…summing up soon?

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Dacia 15:57 PT – “The spice must flow. The new spice,” Elon says in response to a question about what other EV manufacturers are facing if they don’t follow Tesla’s lead. (summarized a bit)

Simon 15:55 PT – Highlighting the importance of sustainable innovations, Elon also mentioned that Starship’s propulsion will largely be through liquid oxygen, which could be produced through renewable means.

Dacia 15:54 PT – The needs are about 50/50 in terms of TWh’s needed for global sustainability. Half for the grid, half for transportation.

Dacia 15:53 PT – Lots of companies in China doing well with EVs, cell production, and storage…not so much in the US, but we’ll get there, Elon says. Cites Tesla’s freely-available patents. “We keep trying to say you need to do this, or you won’t exist in the future.”

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Dacia 15:51 PT – “It’s a false dichotomy to say it’s about prosperity OR sustainability,” Elon defends his mission. “A sustainable energy is gonna be lower cost, not higher cost, than fossil fuels.”

Dacia 15:50 PT – Ross Gerber question about climate change – what will the direct impact be if Tesla achieves all these things? “It’s a science question,” Elon says. His original interest predates the climate change issue, was more about running out of oil. Now that accessing fossil fuels is expanded even more, cheaper gas etc., it’s more about the CO2 problem. As a percentage of the total global fleet, EVs are less than 1%, practically nothing. The insane amount of work is almost unimaginable. “You gotta have batteries,” he circles back.

Dacia 15:46 PT – The orders are gigantic for Cybertruck. “We stopped counting (preorders),” Elon Says. Doesn’t know what the volumetric demand will be. Designing to meet the American spec… can’t do it in the rest of the world.

Dacia 15:45 PT – Car camping question… Climate control to the back of the Cybertruck. “We’ll try to do that,” Elon says.

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Dacia 15:45 PT – ICE vehicles will be a collector’s thing in the future, Elon says. Won’t exist, no industry.

Simon 15:44 PT – A/C in the back of the Cybertruck? Why not, says Elon. That’s one spacious camping space, to be honest.

Dacia 15:42 PT – “We will be manufacturing cells in Berlin,” Elon confirms. (again?)

Dacia 15:41 PT – Q&A starting. HVAC systems by Tesla maybe coming next year. They have a lot going on right now…ha. They can base it on Model Y’s heat pump, could enable an absolutely tiny HVAC that can be modularly expanded.

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Dacia 15:40 PT – 1:30:3 Laguna Seca for Model S Plaid!!! Nice red color!!! Prob another 3 seconds coming off that time, per Elon. YOU CAN ORDER NOW. (Plaid Model S) Available end of next year…

Simon 15:39 PT – Whoa, we may be looking at Tesla’s $25,000 car soon. I’m getting jitters. Oh, and Model S Plaid! The thing went around Laguna Seca in 1:30.3 seconds. Range of 520+ miles, and 200 mph top speed as well.

Dacia 15:38 PT – To make this sustainable energy achievement, EVERYONE needs to be working on these problems.

Simon 15:35 PT – With all these innovations, Tesla could increase range by 54%, achieve a dollar per kilowatt reduction of 56%, and cut investment cost per GWh by up to 69%. Elon noted that of course, the investment cost reduction as 69%. It’s just appropriate. Long-term, Tesla is aiming to produce 20M vehicles per year.

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Dacia 15:32 PT – Tesla’s structural batteries serve as a dual-purpose structure, fundamental like in airplanes where wings are used as fuel tanks. Now has a lot more space in the battery. HUGE. Structural batteries effectively make the battery weight negative!

Dacia 15:29 PT – Single piece casting is crucial… Tesla had to develop their OWN alloy with no heat treating or coatings.

Dacia 15:28 PT – Now we’re up to 49% kWh reduction!!! Last part next…

Dacia 15:27 PT – “We are starting our pilot full-scale recycling factory next quarter at Giga Nevada.”

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Dacia 15:25 PT – There’s a massive amount of lithium on Earth – “Enough lithium in Nevada to electrify the entire US auto fleet to electric,” Elon explains.

Simon 15:25 PT – Looks like there’s another big factory coming to middle America. The graphic shows the factory just above Texas. Is Tulsa, Oklahoma in the running for this facility? The Big F*cking Field in Tulsa may have a second wind, after all.

Dacia 15:24 PT – Tesla to going to build its own North American cathode factory as part of the battery lines. Cool!!

Dacia 15:22 PT – Dacia 15:22 PT – Elon explaining how the current process of making batteries is mostly rooted in legacy stuff – “Just the way it was done.” Tesla is aiming at this faulty stuff. Tesla is dramatically simplifying cathode production, 76% cheaper, 0 wastewater, way cleaner.

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Dacia 15:19 PT – High nickel, zero-cobalt cathode reduces cost by 15%. (I’m losing track of all these %). Tesla will diversify the cathodes it uses due to low nickel supply.

Dacia 15:18 PT – Iron-based battery graphic: WHAT IS UNDER THE SHEET IN THAT GRAPHIC??

Dacia 15:17 PT – Cathode is bookshelf, Lithium is books. (Love the free tuition here.) Must not crumble or get gooey. More technical: Tesla wants to use raw metallurgical silicon vs complex processing. Tesla is basically designing the cell to tolerate anode wear and tear and coating it with fancy science things to make it more resilient. Anode alone cuts cost per kWh by 5%, just $1.20 per kWh.

Dacia 15:15 PT – (why didn’t I pay more attention in chemistry?) Elon says, “with silicon, the cookie crumbles and gets gooey.” (Coooooookie crisp, but in reverse). Tesla wants to use raw metallurgical silicon vs complex processing. Some radical cost reductions too, like $1.20 per kWh for silicon anodes.

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Dacia 15:14 PT – Getting closer to 50% reduction in KWh cost – form factor + factory efficiency = 32% reduction in cost per kWh.

Dacia 15:12 PT – We will continue to use our current cell suppliers. Our factory will SUPPLEMENT. (for now??) We aim to make 100 GWh by 2022, 3 TWh per year by 2030. “Allows us to make a lot more cars and a lot more stationary storage.”

Simon 15:13 PT – Elon and Drew now talk about Silicon, which is “awesome and inexpensive.”

Dacia 15:11 PT – The terms for Tesla dominance: 75% reduction in factory footprint. We can get 1 TWh in less space than 150 GWh is currently made now.

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Simon 15:10 PT – From a volume standpoint, Tesla could get far more output from a space smaller than Giga Nevada. That’s up to 1 TWh from a space that’s smaller than what is needed for 100 GWh in Nevada. Looks like the target is 3 TWh by 2030. Elon notes that Tesla could probably achieve this goal earlier, but he feels that Tesla could attain it by 2030.

Dacia 15:09 PT – Tesla is aiming to be the best at manufacturing anywhere on Earth. Damnnnn, son. Game. Set. MATCH!! Everyone will manufacture but not as well as Tesla will, Elon bets.

Dacia 15:08 PT – Volumetric efficiency is astoundingly low in factories all around the world, including Tesla Fremont. (Elon)

Dacia 15:07 PT – A bit about why it’s so hard to do all this/improve what exists: “dry film” process gets rid of the wet solvent process that is incredibly complex and factory volume-hungry. Also, there’s 10x reduction in factory footprint and 10x reduction in energy cost per cell with what’s being done by Tesla.

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Dacia 15:06 PT – We will probably be on revision 6 or 7 by the time high production is reached. There’s a revision to the machines/process every 3 or 4 months, Elon explains.

Simon 15:06 PT – Now onto the battery cell assembly line. Elon and Drew talk about how one line could make 20 GWh, a 7x increase in line output. That’s some serious volume. Elon notes that it’s like the rocket equation.

Dacia 15:05 PT – Battery plant status, per Elon: At the pilot plant level, it is CLOSE to working… It’s working but not at a high yield.

Simon 15:03 PT – Tesla was inspired by bottling and paper factories for its Roadrunner line. Drew discusses the steps in the development of a battery cell production line. He also provides a walkthrough of electrodes’ wet process. It’s a pretty long system. Cue the dry electrode process. The video makes it seem simple, though Elon notes that the dry electrode process is actually very hard.

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Dacia 15:02 PT – How to make a battery: 1) Electrode – Wet Process…

Dacia 15:00 PT – Gotta admit, this looks like a bottling factory. I need a Diet Coke suddenly…

Dacia 14:59 PT – It will take about a year to reach the 10 GWh capacity…annualized rate…with the pilot plant… TESLA IS ALREADY MAKING THESE. Woo!

Dacia 14:57 PT – “It’s really a huge pain in the ass to have tabs, from a production standpoint.” Very colorful Elon choice of words here. That’s a very pretty picture they’re showing, too. Tesla-brand batteries squeeeeeee! 5x the energy, 6x the power, 15% more range “just with the form factor alone.” Cuts the cost per kWh by 14% too.

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Dacia 14:55 PT – The ‘tabless’ feature is being explained – a sweet spot between battery size and energy capacity; no one else is doing that but Tesla. It’s a dramatically shorter path length with tabless, power to weight ratio is also better.

Simon 14:58 PT – It’s a 4680 cell. That’s 5x the energy, 6x the power, 15% more range “just with the form factor alone.”

Simon 14:56 PT – Elon notes that getting rid of tabs in a cell is a big deal. It may seem like a simple evolution in cell design, but it took tons of effort to make the actual cells work. “It’s a huge pain the *ss to have tabs from a production standpoint,” Musk said.

Dacia 14:55 PT – Okay that shirt doesn’t look like that at all. I WANT A NEW SHIRT.

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Dacia 14:54 PT – “ANY FOOL can build a bigger (battery) form factor.” Musk at his finest.

Dacia 14:53 PT – We’re deleting the pointless extra zero at the end of battery numbers, Elon says.

Dacia 14:52 PT – Me watching the visuals (singing in head) “And the beat (battery rolling) goes on…”

Simon 14:52 PT – Drew and Elon provide a brief outline on how batteries work. By moving to 2170 cells from the 18650 cells, Tesla was able to gain about 50% more energy. Cue a slide which states that bigger cylindrical cells are great. But there are challenges involved. Drew mentions Tesla’s tabless cell design, which makes manufacturing really simple.

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Dacia 14:51 – This will halve the cost of the KWh in batteries. Time for school…

Dacia 14:50 PT – 1) Make best battery-powered cars in the world; 2) Make best batteries FOR cars. Genius!

Simon 14:50 PT – Drew notes that Tesla has already proven that it can produce the best electric vehicles in the world. The time has now come to do the same for batteries.

Dacia 14:49 PT – Also need to make more affordable car, which we don’t yet have and will make in the future. Must lower the cost of batteries. The curve of cost per KWh batteries isn’t coming down fast enough, Elon explains. We’re plateauing.

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Dacia 14:48 PT – .15 TWh = 1 Gigafactory, need 135 Gigafactories (Nevada size) to equal that. Not acceptable. It’s not really about money, it’s about effort and how efficient it is. (Uhm…efficient batteries…here we gooooo!)

Simon 14:48 PT – Elon notes that ultimately, batteries today are too small and too costly to achieve 20 TW a year. Twenty terawatts is the point where sustainability can be achieved, says Elon. Even Giga Nevada, which could achieve 100 GWh or so, would be far too small to make any meaningful impact in the shift towards sustainable energy.

Dacia 14:47 PT – Elon: You need 10 TWh of production for 10-15 years to transition the world grid – that’s a lot of batteries.

Dacia 14:46 PT – FIRST GOAL  – Terawatt factory level production. TERA IS THE NEW GIGA, per Elon.

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Simon 14:45 PT – Elon shows a path towards a terawatt-hour scale battery production. “Tera is the new Giga,” he says. Elon notes that this is key to achieving sustainability.

Dacia 14:43 PT – Good things are happening on a lot of levels (RE: the power grid), but that needs to go faster, Elon says. Energy generation, storage, and EVs are the three major factors in the sustainable transition.

Dacia 14:42 PT – “This presentation is about accelerating the time to sustainable energy,” Elon announces. “Running this climate experiment is insane.”

Simon 14:42 PT – Elon Musk and drew Baglino take the stage. Here goes Battery Day. Elon starts by stating that accelerating the advent of sustainable energy really matters now. He discusses some stats on climate change, as well as some numbers about Tesla’s accomplishments today.

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Dacia 14:41 PT – Everyone back in the cars…video looks profound…where is the sound? (no those aren’t lyrics, but rhyming FTW)

Dacia 14:40 PT – So, I’d be even more impressed if there were some tailgating setups out there. Did anyone check for Teslaquila under the seats??

Dacia 14:37 PT – Tesla Twitterworld abuzz about that “a few other things” comment from Elon. Plaid-shirted Elon, Plaid version of a Tesla hidden behind that stage…

Dacia 14:27 PT – Step change improvements in progress towards sustainable energy coming soon! #roadrunnerEarthDay

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Dacia 14:27 PT – Elon concludes the pre-Battery Day presentation which followed the pre-pre Battery Day stuff. (I’m sure these things were labeled, but let’s be real about why we’re here, folks.)

Simon 14:27 PT – Battery Day is starting, and Elon says that there are some surprises that everyone would probably love. He highlights that Tesla’s main mission is to accelerate the advent of sustainable energy. Time for a short break.

Dacia 14:26 PT – Elon confirms: Texas is FASTER in construction progress than Berlin.

Dacia 14:25 PT – On improvements to the Tesla factory: Designing the machine that makes the machine is harder than designing the machine itself, Elon says (and has said before). Elon has tweeted about academic detractors regarding this type of thing, too. Making things work is much harder than talking about making them work. Dur.

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Dacia 14:24 PT – AUTOPILOT’s FULL FSD VERSION IS COMING IN A MONTH (or so), per Elon. This is super exciting. But of course, we have to see if this will end up being Elon Time.

Dacia 14:23 PT – Elon is on ‘bleeding edge’ of advancements in AP, but got stuck in a local maximum. Had to totally rewrite some things to get out. This is that labeling patent stuff that has published recently. “You get basically a surround video…to label,” Musk explains.

Dacia 14:21 PT – Probability of injury 10x better than industry average is a priority for us, Elon says.

Dacia 14:20 PT – “Tesla factories are becoming safer,” Elon notes as well.

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Simon 14:21 PT – Elon highlights Tesla’s safety record and Autopilot’s improvements. He emphasizes how Tesla’s 3D approach to labeling matters in the grand scheme of things. Looks like dramatic improvements for Autopilot and FSD will be coming soon.

Dacia 14:20 PT – The grids around the world are ‘greening’ – it’s happening much faster than people realize, Elon says. This is true – even Steven Crowder of “Change My Mind” has come around to that fact.

Simon 14:18 PT – Elon discusses the 2019 Extended Impact Report. He notes that Tesla always tries to do the right thing, and if the company doesn’t, that means that something needs to be fixed. He also highlighted how Tesla is still growing despite the market being a mess right now.

Dacia 14:16 PT – Holy honks, Batman.

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Simon 14:16 PT – The Tesla CEO explains why it is important to have production facilities in areas that are close to their target market. This is why Giga Texas and Giga Berlin makes sense, according to Elon Musk.

Simon 14:13 PT – Kinda loving how the Battery Day attendees are “clapping” by honking their cars. Elon seems to be amused by it. He also mentions that Giga Shanghai is going for a production rate of 1 million cars a year. That’s a very ambitious statement, but it does make sense. 500k each for Model 3 and Model Y, perhaps.

Simon 14:10 PT – Elon notes that Tesla is getting better in bringing its cars to the market. This is quite accurate, with a good example being the Model Y. Let’s hope that the same will be true for the Cybertruck.

Dacia 14:07 PT – It’s on like Donkey Kong!! Bring on the Musk.

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Simon 14:06 PT – And the annual shareholder meeting is ending… Elon is about to do a “year in review.” Elon is welcomed by honks from the fleet of Model 3s and Model Ys. The CEO seems to be in a good mood, praising Giga Shanghai’s team for its rapid buildout.

Dacia 14:06 PT – This meeting is a bit front-loaded with um, what would you call that? Can’t put my finger on the word…

Dacia 14:05 PT – Comment from United Steel Workers: Tesla should unionize. (basically in so many words)

Dacia 14:03 PT – Comments from Michael Overbaugh – advertising dollars, if they need to be spent, should focus on test drives. It’s the best seller – “butts in seats.”

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Dacia 14:02 PT – The cobalt supply issue is being aired out right now. Here’s hoping Battery Day will have some serious progress on that to report.

Simon 14:01 PT – Third proposal goes into alleged human rights violations, including unsafe COVID processes in Tesla’s factories. Accuses Tesla of also using child labor to get cobalt. This is false, as indicated in Tesla’s Impact Report. The company also does not use cobalt from mines that engage in child labor (whose output is very low in the grand scheme of things).

Dacia 14:00 PT – Definitely doesn’t feel like a super fun family dinner when arbitration is the topic. Yikes.

Simon 13:58 PT – Pretty interesting that one of the proposals point to Tesla lagging in diversity and racial equality procedures. Some skeletons being unearthed here. Or are there really bones to be unearthed. I mean, the company has ranked pretty well among LGBTQ employees.

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Dacia 13:54 PT – “Why the proposal failed” explanations: I feel like I’m at dinner with my in-laws and two uncles start having a debate.

Dacia 13:53 PT – AGAIN they reject paid advertising. I’d totally pay for a Mad Men series where they represented Tesla only.

Dacia 13:51 PT – *plays 90s-era ‘Rock the Vote’ commercials in background*

Simon 13:45 PT – The Tesla Chair talks about a number of key topics. She places some emphasis on Tesla’s impact report and how the company works in line with its environmental goal. She also says her sincere goodbye to Steve Jurvetson, who has been on the board for a long time. She welcomes Hiro Mizuno, the new member of Tesla’s BoD.

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Simon 13:43 PT – And it begins! Robyn Denholm takes the stage for some opening remarks. I have a feeling everyone’s just looking forward to finish the shareholder meeting quickly. Because you know, priorities *cough Battery Day *cough

Dacia 13:42 PT – Internet bets are soooo on right now. Million-mile battery looks to be an early fave!

Dacia 13:38 PT – Would be cool to see a Frunkpuppy show before these events, kind of like the Thanksgiving Parade and the dog show. I say before because… you know. #elontime

Simon 13:35 PT – Seems like there’s about 200 or so cars in the parking lot. Participants are just waiting for now, and they get to enjoy some A/C in the process.

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Dacia 13:30 PT – Who gets the cleaning bill from all that mind blowing in the drive-in cars?

Simon 13:30 PT – And it’s starting. Looks like Tesla *may* have forgotten to turn on the sound for the video previews.

Simon 13:25 PT – There’s a covered trailer behind the Semi. The enthusiast in me is telling me that something interesting is inside that thing. Plaid Model S? Can’t wait for the event to start. Also, love that chill music.

Simon 13:20 PT –  Pretty clever of Tesla to use a fleet of Teslas to follow social distancing guidelines. As per Steven Jurvetson, each Annual Shareholder Meeting and Battery Day participant is assigned a Tesla (looks like Model 3s and Model Ys) that they could watch the event from. Each vehicle will have a custom program to display the show on their central screens.

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Simon 13:15 PT – Less than 15 minutes before the event. By the way, it’s been a while, but I’m glad to have Dacia back here live-blogging with us. 🙂  If Elon is being conservative, then this event may indeed blow our minds.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla FSD mocks BMW human driver: Saves pedestrian from near miss

Tesla FSD anticipated a BMW driver’s lane drift before the human behind the wheel could react.

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A video posted to r/TeslaFSD this week put a sharp spotlight on Tesla’s Full Self-Driving (FSD) software being able to react to pedestrian intent than an actual human driver behind the wheel. In the Reddit clip, a BMW driver can be seen rolling through a neighborhood street completely unaware of a pedestrian stepping in to cross. At the same time, a Tesla  driving on FSD had already begun slowing down before the pedestrian even began their attempt to cross the street The BMW kept moving, prompting the pedestrian to hop back, while the Tesla came to a stop and provide right-of-way for the human to safely cross.

That gap between what the BMW driver saw and what FSD had already processed is the story. Tesla FSD wasn’t reacting to a person in the street, rather it was reading the signals that a person was about to enter it based on the pedestrian’s movement, trajectory, and their trajectory to telegraph intent.

Tesla’s FSD is now built on an end-to-end neural network trained on billions of real-world miles, learning to interpret subtle human behavioral cues the same way an experienced human driver does instinctively. The difference is consistency. A human driver distracted for two seconds misses what FSD does not.

Tesla sues California DMV over Autopilot and FSD advertising ruling

Reddit commenters in the thread were blunt about the BMW driver’s failure, with several pointing out that the pedestrian was visible well before the crossing. One response put it plainly that the car on FSD saw the situation developing before the human in the other car had registered there was a situation at all.

Tesla has published data showing FSD (Supervised) is 54% safer than a human driver, accumulated across billions of miles driven on the system. Elon Musk has said FSD v14 will outperform human drivers by a factor of two to three, and that v15 has “a shot” at a 10x improvement. Pedestrian safety is where the stakes are highest, and where intent prediction closes the gap fastest. At 30 mph, a car covers roughly 44 feet per second. An extra second of awareness from reading a person’s body language rather than waiting for them to step out is often the difference between a near miss and a fatality.

Video and community discussion: r/TeslaFSD on Reddit

FSD saves man from becoming a pancake. BMW driver nearly flattens him.
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Tesla Robotaxi gets a small but significant change

In the world of Tesla, where billion-dollar battery breakthroughs and autonomy milestones dominate headlines, a quiet design update can still pack a punch.

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Credit: David Moss | X

In the world of Tesla, where billion-dollar battery breakthroughs and autonomy milestones dominate headlines, a quiet design update can still pack a punch.

Last week in downtown Austin, sharp-eyed observers spotted a subtle but telling evolution on the Cybercab: a new “ROBOTAXI” logo graphic now graces the vehicle’s doors at Tesla’s Autonomy Popup.

What looks at first glance like a minor stylistic choice is, in fact, a deliberate rebranding move that hints at how the company envisions its robotaxi fleet fitting into everyday life.

The updated lettering is bold, graffiti-inspired, and unapologetically street-smart. Rendered in black with dripping white accents and a glowing yellow outline, the font evokes urban energy and playful irreverence.

Gone is the sleek, minimalist typography that defined earlier Cybercab prototypes. In its place is something more human, almost rebellious.

The new logo pops against the Cybercab’s smooth, metallic body, turning the autonomous pod into a rolling piece of public art rather than just another futuristic taxi.

Designers know that fonts are silent brand ambassadors. They shape perception before a single ride is taken. Tesla’s classic sans-serif aesthetic screams precision engineering and Silicon Valley cool.

The new Robotaxi script leans into accessibility and fun, suggesting the vehicle is approachable, not intimidating. For a product meant to ferry strangers through city streets 24/7, that matters. It signals that the robotaxi isn’t reserved for tech elites; it’s for everyone.

Tesla Cybercab spotted next to Model Y shows size comparison

The timing is no accident. With regulatory approvals for unsupervised autonomy advancing and Tesla preparing to scale Cybercab production, the company is shifting from prototype showcase to fleet deployment.

A fresh logo helps differentiate the vehicles visually in dense urban environments—crucial for rider recognition and brand recall. It also aligns with Elon Musk’s long-standing ethos: make the future feel exciting, not sterile.

Small changes like this often foreshadow a larger strategy. Tesla has always obsessed over details—door handles, screen interfaces, even the curvature of a steering wheel.

Updating the Robotaxi font reflects the same meticulous care now applied to consumer-facing autonomy. It’s not just paint on metal; it’s a statement that the ride of the future should feel personal, memorable, and undeniably cool.

In an industry racing toward self-driving fleets, Tesla’s willingness to evolve even the smallest visual cues shows confidence. A font won’t launch the robotaxi network, but it might just help millions climb aboard with a smile.

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Tesla makes latest announcement on Model S and Model X

The announcement follows Tesla CEO Elon Musk’s statement on the Q4 2025 earnings call in late January. Musk described the decision as an “honorable discharge” for the two vehicles, noting that production would wind down in Q2 2026.

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Credit: Tesla

Tesla has officially begun winding down production of its flagship Model S and Model X in the United States, notifying owners via email that the long-running models will soon reach the end of the line.

The email, sent to U.S. customers on March 27, opens with gratitude. “Model S and Model X marked the beginning of the world’s transition to electric transportation,” it reads. “These vehicles also made it possible for Tesla to develop the technology that would move our world toward autonomy.”

Tesla officially begins sunset of Model S and Model X

It then delivers the news directly: “As we make way for this autonomous future, Model S and Model X production will be ending. If you’d like to bring home a new Model S or Model X, order yours soon from our limited inventory.”

The message closes with a simple thank-you: “Thank you for being part of our journey.”

The announcement follows Tesla CEO Elon Musk’s statement on the Q4 2025 earnings call in late January. Musk described the decision as an “honorable discharge” for the two vehicles, noting that production would wind down in Q2 2026.

The move frees factory floor space at Fremont, California, for next-generation manufacturing, including Optimus humanoid robots and the upcoming Robotaxi platform.

Introduced in 2012 and 2015, respectively, the Model S and Model X were Tesla’s original halo cars. They proved EVs could outperform gasoline luxury vehicles in acceleration, range, and tech features while pioneering over-the-air updates and early autonomy hardware.

Although they never matched the volume of the Model 3 and Model Y, their engineering breakthroughs laid the foundation for the company’s current lineup and full self-driving development.

Early adopters highlighted how the cars convinced them to invest in Tesla stock and the EV movement. Some U.S. owners who had not yet received the note voiced mild frustration, and international customers confirmed the outreach remains U.S.-only for now.

Tesla has not detailed an exact final production date beyond the Q2 2026 target or confirmed immediate replacements. Speculation continues about a possible Cybertruck-derived SUV, but the company’s public focus has shifted squarely to autonomy and robotics.

For buyers still interested in the S or X, the window is closing. Inventory is described as limited, and Tesla’s Korean division has already set a March 31 cutoff for new orders in that market. The email serves as both a farewell and final sales push, an elegant close to a chapter that helped define modern electric driving.

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