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Tesla’s Bitcoin investment has been a rollercoaster ride of gains and losses
One of the ultimate joyrides as a human is riding a rollercoaster. The anticipation of sitting in the train, waiting for dispatch as you slowly climb up the first gigantic hill, all for the anticipation to break. Suddenly, you’re falling down a 200+ foot drop, awaiting the next rise, which will unequivocally result in another slight drop. A short time later, you’re right back to where you started, in a pavilion, waiting to get off of the ride.
Tesla’s Bitcoin investment has been a comparable scenario described above: a meteoric climb, succeeded by a sharp drop, followed by tiny peaks and valleys. Ultimately, Tesla is right back to where it started.
In the company’s 10-Q filing with the SEC earlier today, the electric car company based out of Northern California detailed its tumultuous experience with Bitcoin, the cryptocurrency that could likely be attributed to most of the ranting and raving regarding digital assets. It allowed anyone who can access the document a peek into what kind of swings Tesla has been experiencing through its investment into Bitcoin, which was detailed in the 10-K filing after Q4 2020 results.
Climbing up the first hill
Tesla’s $1.5 billion investment started in the gate and quickly took off up the first hill of gains like a launch rollercoaster. The first hill lasted quite some time, as Bitcoin eclipsed $64,000 and put Tesla up a substantial sum. It is not known how many BTC Tesla received when it initially invested the $1.5 billion, but it is estimated that the price of the crypto was between $29,333 and $37,020. This would put Tesla’s potential holdings at between 37,020 to 51,137 BTC.
It was estimated that Tesla made close to or more than $1 billion as Bitcoin continued to rise in value through the early portion of 2021. According to an April report from Teslarati, “Even if Tesla only acquired the minimal amount of 37,020 Bitcoin in January, the company’s $1.5 billion investment would still be worth $2.3 billion today, hinting at a healthy profit of $800 million,” and that’s figure originates from the possibility of their lowest BTC investment. Tesla said it realized gains of $128 million from its digital assets in March 2021 alone.
After reaching all-time highs of over $64,829, Bitcoin started to tumble, bringing Tesla’s rollercoaster ride down its first and largest hill.
The Big Drop
The big drop occurred as Bitcoin began to slide in mid-May. From May 8th to the 22nd, Bitcoin slid from $58,788 to under $37,500. At one point, BTC even struck the $30,000 range before recovering to $38,000.
The slide was met with uncertainty, worry, and anxiety by many investors. But Musk solidified the fact that Tesla would keep its “diamond hands” and continue holding BTC, despite the volatility experienced during its epic fall.
The company wrote:
“During the three and six months ended June 30, 2021, we recorded $23 million and $50 million, respectively, of impairment losses on such digital assets.”
The Ride: Back to the Beginning
Through the tumultuous ride of the BTC rollercoaster through the first half of 2021, Tesla rode the hills, the turns, and loops and ended up right back where it started (basically). As of June 30, Tesla says the fair market value of such digital assets “was $1.47 billion.” Additionally, the company said that “as of June 30, 2021, the carrying value of our digital assets held was $1.31 billion, which reflects cumulative impairments of $50 million.”
It has been exciting, and it has been uncertain, but Tesla, like the rest of investors, is just along for the ride. Bitcoin’s volatility over the past few months may not have been expected by the diehard cryptocurrency supporters that have vocally supported it since its early days. Still, like anything else, it is an investment. Tesla is banking on a wider adoption of crypto in the coming months and years, something it has dabbled with in the past.
Tesla has reportedly pushed the unveiling of the Roadster once again, but there are also evidently new details about the event that the company plans to show off.
The Information reported this morning that Tesla will now unveil, for the second time, the next-generation Roadster in August, a further delay from the multiple timeline that the company had previously stated.
The report has not been confirmed or denied by Tesla at any capacity.
It also states the unveiling event will take place in Texas, the same place that Tesla executives revealed in May would be the place of manufacture for the company’s highly-anticipated supercar, which boasts a top speed of over 250 MPH and 650 miles of range, according to its website.
Tesla is also expected to showcase the SpaceX package, which will be used for faster acceleration and potentially hovering capabilities, at the unveiling event, the report states. Musk has always planned for this to happen, but now it seems it is more realistic than ever
The report also states the Roadster unveiling is planned for August pic.twitter.com/By26XZIJzU
— TESLARATI (@Teslarati) June 5, 2026
The Roadster has had its unveiling date and manufacturing date pushed back on many occasions. It was set to start production in 2020, but the COVID-19 pandemic crippled supply chain operations, forcing Tesla to push its timeline back considerably.
However, COVID has been over for some time, and Tesla has still not managed to successfully schedule and execute an unveiling event, which is something fans and enthusiasts, as well as those who have put down a $50,000 deposit, have been waiting for.
The vehicle was close to completion last year, but Musk truly wanted Lars Moravy and Franz von Holzhausen to push the limits of the Roadster. In July of last year, Moravy said:
“Roadster is definitely in development. We did talk about it last Sunday night. We are gearing up for a super cool demo. It’s going to be mind-blowing; We showed Elon some cool demos last week of the tech we’ve been working on, and he got a little excited.”
It is important to note two things: Tesla has not confirmed these details, and the company has regularly pushed these dates back. Until Tesla sends out formal invitations with a concrete date, taking any unveiling event reports with a grain of salt is a good idea.
Tesla is offering a tasty Supercharging incentive on certain Model 3 trims, but the company has officially put a concrete end date on it, so those interested should act fast.
Tesla is offering Free Supercharging for One Year on the Model 3 Premium and Performance trims, the top two offerings of the all-electric sedan. There are three trims of the Model 3 that will have the Free Supercharging offer attached:
- Premium Rear-Wheel-Drive – $42,490
- Premium All-Wheel-Drive – $47,490
- Performance – $54,990
Tesla has now announced that this offer will expire on June 15, giving potential buyers about ten days to take advantage of the incentive.
This could be an additional incentive for car buyers to transition to electric vehicles. Many states are showing gas prices well over $4 per gallon, with the national average currently sitting at $4.22, according to AAA.
A free year of Supercharging miles would allow people to charge and travel for free, other than routine maintenance, which is already incredibly cheap compared to a gas car.
🚨 Tesla is now showing that it’s Free Supercharging offer for Model 3 Premium and Performance trims ends June 15 pic.twitter.com/VCLeddNSj8
— TESLARATI (@Teslarati) June 5, 2026
At Tesla Superchargers, peak rates, meaning prices between 8 a.m. and 10 p.m., average between $0.45 and $0.60. One year of driving at an average of 12,000 miles would cost between $1,000 and $1,500 at $0.50 per kWh. It’s a pretty good deal.
Supercharging prices have also increased recently:
Many of the Superchargers in my area just had their peak rates increased from $0.44 per kWh to $0.49, $0.52, and $0.54 per kWh
If you’re looking to save on your commute/travel for the next year, this Model 3 Free Supercharging incentive might not be a bad idea https://t.co/YDwwl4xxHk pic.twitter.com/DleURW7eqa
— TESLARATI (@Teslarati) June 5, 2026
Tesla has used Free Supercharging to move units in the past, and it’s a great strategy for those who plan to use the car for longer commutes, cross-country drives, or do not have reliable access to home charging.
It should be noted that Tesla recommends that Supercharging be used at a minimum to preserve the life of the battery, as fast-charging is more stressful on the cells.
However, some people might not have an option, so the Free Supercharging incentive could truly be a great reason for many people to charge their cars.
The Supercharging incentive is short-term, and it is pretty rare that Tesla utilizes it, so once this offer is gone, we probably will not see it on the Model 3 for some time.
Ferrari CEO Benedetto Vigna revealed that the Italian automaker’s future will not involve self-driving, a point that echoes that of Tesla CEO Elon Musk’s — sort of.
You might be thinking, “Are you insane? Musk has been so incredibly hellbent on delivering self-driving vehicles to the public, so much so that he has even hinted that Tesla won’t need the ever-popular and widely-requested Model Y L in the U.S.”
However, when it comes to electric supercars with high-performance specs and lofty price tags, Vigna’s stance is exactly what Musk wants for Tesla’s own hypercar project, the Tesla Roadster.
🚨 Tesla Roadster vs. Ferrari Luce
Price – $250,000 vs. $640,000
Horsepower – 1,000+ vs. 1,035
0-60 MPH – 1.1s OR 1.9s vs. 2.4s
Top Speed – 250+ MPH vs. 194 MPH
Range – 620 miles vs. 280 miles https://t.co/uEgswwVLeD pic.twitter.com/XcP58ZRO6Z— TESLARATI (@Teslarati) June 5, 2026
In a new interview with Australian media outlet Drive, Vigna made it clear that Ferrari’s ambitions for the future do not involve autonomy, simply because the company’s cars are not designed for anything but manual, spirited driving.
He said:
“We will not make fully autonomous cars — loud and clear. We want the people to have fun, not the [computer] chips. We want to have a steering wheel and a man or a woman behind the steering wheel. Otherwise, why do you buy a Ferrari?”
This seems to be a reasonable assertion. Ferraris are not made for daily commutes, cross-country road trips, or bumper-to-bumper traffic. They’re made for fast, spirited driving, and many of their buyers will only put a few thousand miles on them throughout their lifetime. True, exciting, fun driving is meant to be done manually.
That is not to say Full Self-Driving or other semi-autonomous suites are not “fun,” but they are meant to take the stress out of driving. They are made for the daily commutes, the rush hour traffic, and the parking lots and garages. It’s made to take the stress out of driving.
Tesla Full Self-Driving attempts 150-mile stress test: the good and the bad
Musk had stated in an interview in early 2026 that the Roadster would also be geared toward fun, manually-controlled driving. On the Moonshots podcast with Peter Diamandis, Musk said about the Roadster:
“This is not a…safety is not the main goal. If you buy a Ferrari, safety is not the number one goal. I say, if safety is your number one goal, do not buy the Roadster…We’ll aspire not to kill anyone in this car. It’ll be the best of the last of the human-driven cars. The best of the last.”
There are cars out there that simply are meant to be driven by humans, and Ferraris and Roadsters are a few of them. Ferrari has no true advantage in developing self-driving; their cars sell at low volumes with high price tags, and their performance specs and engineering are all geared toward spirited driving.
Tesla Roadster unveiling gets pushed again, but new event details emerge
Tesla Model 3 has a tasty Supercharging incentive, but it’s ending soon
