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Elon Musk says Tesla’s competition can’t be seen with a telescope, but the company admits Chinese EV makers are ‘scary’

Credit: Tesla Asia/Twitter

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Tesla has been head and shoulders above competitors in the electric vehicle field for some time due to its maturity as a company and expertise in EV engineering. The fact that very few companies can say they have been developing electric vehicles for as long as Tesla has is where the company’s true advantage lies.

In fact, CEO Elon Musk believes that whoever is in second place, even though he “doesn’t really know who would even be a distant second,” is so far away, you can’t even see them “with a telescope:”

“We still don’t even know really who would even be a distant second. So yes, it really seems like we’re — I mean, right now, I don’t think you could see a second place with a telescope, at least we can’t. So that won’t last forever.”

In the past, Musk has stated Volkswagen was Tesla’s closest competition. But since former group CEO Herbert Diess left late last year, that may have changed.

Volkswagen sold ~99k EVs out of 1.9M in Q1, seeks to gain 10% market share in North America by 2030

Tesla is not only a leader in EV tech, but it also has been extremely resilient through the past few years. As the COVID-19 pandemic disrupted supply chain regularity in 2020, Tesla undoubtedly felt the pressure. Its order log lengthened in nearly every market, while supply continued to dwindle. Even to this day, Tesla executives are notorious for stating the company has a supply problem, and not a demand one.

While companies like Rivian, Polestar, and Lucid, and automotive mainstays like Ford and General Motors, have offered comparable EV options to consumers, some of which performed extremely well in 2022 with sales. But despite this, Musk still maintains that Tesla’s biggest competitors do not lie within the United States. Instead, a foe that was mentioned in previous earnings events was mentioned: the Chinese.

“The Chinese are scary, we always say that,” Lars Moravy, VP of Vehicle Engineering, said.

“I think we have a lot of respect for the car companies in China,” Musk added. “They are the most competitive in the world.”

Complementing their work ethic and drive, Musk also knows the Chinese automotive market is the most competitive, and the largest, on Earth. Tesla still led the Chinese market in 2022 in pure EV sales, but BYD was the country’s largest seller of plug-in vehicles, includingΒ plug-in hybrid EVs. However, most EV enthusiasts would consider PHEVs irrelevant.

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What will it take for companies to catch up to Tesla? The answer likely depends on who you ask. Musk believes nobody is close in terms of solving real-world AI, but there are undoubtedly companies out there that have arguments about that. Mercedes-Benz launched the first Level 3 system in Germany last year, and while it is only operational on the Autobahn, it technically trumps Tesla’s Level 2 system, which is determined by the Society of Automotive Engineers’ guidelines for autonomy.

And, if you askΒ Consumer Reports, Tesla Autopilot is the seventh-best Advanced Driver Assistance System you can get currently.

Ford BlueCruise, GM SuperCruise ranked as best Driver Assistance systems, Tesla Autopilot ranks 7th

Others might state Waymo, Cruise, and others, who have operational driverless ride-sharing services set up are technically ahead of Tesla. However, these companies are confined to certain areas through geofencing, and they undoubtedly have problems themselves. No suite is close to perfect.

Where Tesla’s true advantage lies is within its infrastructure, as it is the only company to establish a worldwide network of Superchargers that may or may not enable other companies to utilize for their own charging needs soon. Currently, and especially in the United States, you must have a Tesla to utilize this. Fifteen countries in Europe are outliers, as they are a part of Tesla’s Supercharger Pilot Program.

It may take a few years for a clear-cut competitor to emerge that will push Tesla to the brink of relinquishing its crown of “EV leader.”

“So in five years, I don’t know, probably somebody has figured it out. I don’t think it’s any of the car companies that we’re aware of,” Musk said.

I’d love to hear from you! If you have any comments, concerns, or questions, please email me atΒ joey@teslarati.com. You can also reach me on TwitterΒ @KlenderJoey, or if you have news tips, you can email us atΒ tips@teslarati.com.

Quotes provided by Motley Fool.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Elon Musk

SpaceX announces new Starbase for ‘thousands of Starship launches annually’

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Credit: SpaceX

SpaceX announced today that it would expand its launch capabilities into a new U.S. state: Louisiana.

Today, SpaceX, in conjunction with the Louisiana Economic Development Office, said that it will establish a new launch facility, which it will call Starbase, Louisiana. It will be located near Vermilion Parish, supporting thousands of launches each year, at least eventually.

CEO Elon Musk commented by stating, “Starbase Louisiana will ultimately have over a dozen launch towers, enabling more than 30 Starship flights per day and making it the biggest launch site on Earth!”

The expansion is SpaceX’s latest move to push its launch cadence to be more frequent than ever. SpaceX said that Starbase, Louisiana, will be built to “support thousands of Starship flights a year,” with the first coming in 2029.

SpaceX announced the new facility in partnership with the Louisiana Economic Development Office as it will bring a major influx of jobs and investments into the area. Currently, it will produce more than 3,000 new jobs in Louisiana, and SpaceX plans to invest at least $100 billion into the entire facility, ensuring that many jobs are created as a result.

Environmental Responsibility

SpaceX acknowledges the impact launches could have on marshlands, local wildlife, and water sources. Here’s how the company plans to help with the issues in Vermilion Parish:

  • Restoring the Shoreline: “In Vermilion Parish, the shoreline is eroding between 3.3 and 23 feet per year. We’re partnering with state and federal agencies to expand Louisiana’s Coastal Master Plan and Coastal Wetlands Planning, Protection and Restoration Act projects, including Gulf shoreline protection breakwaters designed to reduce wave energy and slow loss along the Gulf edge.”
  • Rebuilding the Marshlands: “In working with the state, we’re planning thousands of acres of marsh creation using beneficial-use placement of dredged material and offshore sediment sources. Restoration will also include interior marsh bank stabilization and rebuilding marsh in remnant canals. These projects can reconnect fragmented wetlands, restore natural buffers against storms, and return habitat that has been lost to erosion and historic canalization.”
  • Preserving Coastal Wildlife: “Pecan Island and nearby wetlands are high-value habitat for migratory waterfowl, shorebirds, wading birds, and other coastal wildlife. SpaceX is not developing the full footprint of the land and will preserve wetlands and wildlife habitat. At existing launch sites, waterfowl and other birds continue to use nearby habitat during operations. Working with wildlife agencies, landowners, and conservation groups, SpaceX will support monitoring and management so this habitat stays productive and hunting, fishing, birding, and other recreational activities that are part of this coast’s culture can continue.”

SpaceX shares rose about 2.5 percent on the news.

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Cybertruck

Tesla just made Cybertruck more expensive

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Credit: Tesla

Tesla Cybertruck trims saw a big price change, at least on two of the three available to consumers, as demand for the all-electric pickup appears to be increasing.

Tesla bumped up its Base All-Wheel-Drive trim level up to $74,990 from $69,990 and the Premium All-Wheel-Drive configuration from $79,990 to $84,990. The Cyberbeast price remains unchanged at $99,990.

Despite questions of demand for the truck, Tesla is bumping its two least expensive trims up $5,000 to signal that there are plenty of buyers. Although SpaceX has been buying Tesla Cybertruck units to utilize as company vehicles, it is no secret that the Cybertruck is among the most sought-after Tesla models out there.

The issue has always been pricing, at least for the most part. When Tesla initially launched the Cybertruck AWD at $59,990 a few months back, the company stated that price would remain intact for just ten days due to the influx of orders it received.

Cybertruck Sales: Is It the Product or Pricing?

Depending on who you ask, you will likely hear one of two explanations for relatively low Cybertruck sales: either the product itself or the pricing.

Yes, this is the best-selling all-electric pickup on the market. However, there are people who simply hate the look of it, which I understand, but do not agree with. Look is totally subjective, and I love the look of the Cybertruck.

Some people will not buy the Cybertruck because of the look, but I am under the impression that sales would be much better if this truck were priced lower; something that might not be possible considering Tesla’s need to make money on its products. When it was unveiled in 2019, its most expensive trim level was $69,990. Now, the cheapest trim level is more expensive than that.

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I would be in a Cybertruck if it were more affordable. I LOVE my Model Y, but Cybertruck is the best vehicle Tesla makes, and it’s not particularly close. Even in the base model, the steer-by-wire, the space, storage, and performance make it more desirable than the Model Y to me. I cannot be the only Tesla owner without a Cybertruck who feels this way.

If you’re interested in buying a Tesla vehicle, use my referral link.

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Energy

Tesla Semi factory is getting a celebration nobody expected

Tesla will inaugurate its Nevada Semi factory September 24, five months after production quietly began ramping.

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Tesla says it will officially inaugurate its new Semi factory in Nevada next month. The Tesla Semi account posted the announcement on X, sharing a graphic titled “Semi Rollout” with a date of September 24. No further details were given about the format of the event or who would attend.

While Tesla’s dedicated Semi plant in Sparks, adjacent to Gigafactory Nevada, opened back in April, with the first trucks rolling off the high volume line on April 29, the timing for the factory inauguration comes at a surprise. The ribbon cutting event five months into production is a break from how Tesla has usually handled its other factories, where the first truck or car off the line typically served as the milestone moment.

The 1.7 million square foot factory was built as part of a $3.6 billion expansion Tesla announced in early 2023, and it shares a site with the battery cell lines that feed the Semi’s structural pack, a decision meant to remove the supply bottleneck that delayed the truck for years. The plant is designed for 50,000 trucks a year at full ramp. Semi program director Dan Priestley has said production “is now ramping” rather than claiming it has reached scale.

Nine years passed between the Semi’s 2017 unveiling and this stage of production, with the truck slipping from an original 2019 target through hand built pilot units for PepsiCo and a slow build out of the Nevada plant. An inauguration event now gives Tesla a stage to talk up that ramp and reset expectations for how many trucks it can begin delivering at scale.

The September date also lines up with the Semi’s next milestone. Tesla confirmed the truck is heading to Europe with a full unveiling at the IAA Transportation trade show in Hannover, Germany, running September 15 through 20. Between the Nevada event and the Hannover reveal, Tesla has roughly a week and a half in September to make the case that the Semi is now a truck being built and sold on two continents rather than tested in a handful of fleets.

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