News
Tesla Cybertruck orders reach 1.9 million as Musk details ‘off the hook’ demand
Tesla Cybertruck orders have surpassed 1.9 million just days after CEO Elon Musk detailed that demand for the vehicle is “so off the hook, you can’t even see the hook.”
Tesla Cybertruck orders are swelling to the point that people are still throwing deposits down even though they may be waiting four or five years until they receive their truck.
The all-electric pickup is uniquely designed, so people are without a doubt interested in not only the one-of-a-kind look but also the claims Tesla has brought to the table.
In this past Earnings Call, which happened on Wednesday, Tesla said the Cybertruck is “the first truck that we’re aware of that will have four doors over a six-foot bed and will fit into a 20-foot garage. So, it’s sort of biggest on the outside, but it’s even bigger on the inside.”
Demand is evident for the truck, and Musk said during the Call on Wednesday that:
“Demand is so far off the hook, you can’t even see the hook.”
Musk believes the truck’s offerings are so unique that people simply won’t be able to stay away from it:
“I do want to emphasize that the Cybertruck has a lot of new technology in it, like a lot. It doesn’t look like — it doesn’t look like any other vehicle because it is not like any other vehicle.”
As of now, the Cybertruck has reached 1,943,876 reservations, as of 2:30 PM EST on Friday, July 21. This equates to over $194 million in pre-order revenue for the pickup.
This is according to a crowd-sourced data tracker. It is important to note the tracker may not be the best way to capture the accurate number of pre-orders because the $100 pre-order deposit isn’t much to blink an eye at for many, but it is all we have to go off of currently.
This 1.9 million order number is nearly double what the reservation count was a little over two years ago. In May 2021, we reported the vehicle had finally eclipsed 1 million pre-orders, roughly 18 months after the truck was unveiled.
Cybertruck production will have some serious ramping to do to get all of the reservation holders their vehicles in a reasonable amount of time. Musk said the production ramp “will move as fast as the slowest and least likely elements of the entire supply chain and internal production. So, I wouldn’t expect — I hope it’s smooth.”
Tesla did not reveal any additional details regarding pricing or configurations during the call on Wednesday, but did state that it still is on track to deliver the vehicle by the end of the year.
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Quotes via Seeking Alpha
Tesla Board Chair Robyn Denholm met with Bloomberg this morning to discuss a variety of topics, but perhaps one of the most interesting was her comments on what is being done to protect company CEO Elon Musk.
After the assassination of right-wing political commentator Charlie Kirk this week, there have been concerns about Musk’s safety, as well as that of other high-profile business leaders and political figures.
Earlier this week, Musk said himself that his security detail would be increased significantly following Kirk’s death, a move that many investors and fans of the company had requested because of political violence.
Elon Musk assures Tesla investors he will enhance his security detail
“Definitely need to enhance security,” Musk said. Tesla spent $3.3 million on Musk’s security in 2024 and January and February 2025. For reference, Meta spent over $27 million on Mark Zuckerberg’s security last year, which is higher than any other tech CEO.
During Denholm’s appearance on Bloomberg TV earlier today, she stated that the company has been focused on Musk’s security detail for “many years,” especially considering he is one of the richest people on Earth and holds an incredible amount of influence.
“It is something that we take very seriously; he takes it very seriously as well. So, again, from a board perspective, it is something we’ve discussed at length,” Denholm said.
Tesla Board Chair Robyn Denholm on increased security for CEO Elon Musk:
— TESLARATI (@Teslarati) September 12, 2025
Denholm added that she believes “there is not anyone in a boardroom that is not touched by what has happened with Charlie Kirk.”
Although Musk’s political involvement has toned down significantly in the past, he still has enemies, especially based on groups that oppose him and the company specifically. Based on this week’s events, it feels that increased security is a necessary expense Tesla must account for.
Investor's Corner
Tesla bear turns bullish for two reasons as stock continues boost
“I think from a trading perspective, it looks very interesting,” Nathan said, citing numerous signs of strength, such as holding its 200-day moving average and holding against its resistance level.
A Tesla bear is changing his tune, turning bullish for two reasons as the company’s stock has continued to get a boost over the past month.
Dan Nathan, a notorious skeptic of Tesla shares, said he is changing his tune, at least in the short term, on the company’s stock because of “technicals and sentiment,” believing the company is on track for a strong Q3, but also an investment story that will slowly veer away from its automotive business.
“I think from a trading perspective, it looks very interesting,” Nathan said, citing numerous signs of strength, such as holding its 200-day moving average and holding against its resistance level.
He also said he believes a rally for the stock could continue as it heads into the end of the quarter, especially as the $7,500 electric vehicle tax credit is coming to an end at the end of the month.
With that being said, he believes the consensus for Q3 deliveries is “probably low,” as he believes Wall Street is likely underestimating what Tesla will bring to the table on October 1 or 2 when it reports numbers for the quarter.
Tesla bear Dan Nathan has flipped his script on Tesla $TSLA shares, citing “technicals and sentiment”
— TESLARATI (@Teslarati) September 12, 2025
Tesla shares are already up over five percent today, with gains exceeding nine percent over the past five trading days, and more than fourteen percent in the past month.
While some analysts are looking at the performance of other Mag 7 stocks, movement on rates from the Federal Reserve, and other broader market factors as reasoning for Tesla’s strong performance, it appears some movement could be related to the company’s recent developments instead.
Over the past week, Tesla has made some strides in its Robotaxi program, including a new license to test the platform in the State of Nevada, which we reported on.
Tesla lands regulatory green light for Robotaxi testing in new state
Additionally, the company is riding the tails of the end of the EV tax credit, as inventory, both new and used, is running extremely low, generally speaking. Many markets do not have any vehicles to purchase as of right now, making delivery by September 30 extremely difficult.
However, there has been some adjustments to the guidelines by the IRS, which can be read here:
Tesla is trading at around $389 at 10:56 a.m. on the East Coast.
News
Tesla lands regulatory green light for Robotaxi testing in new state
This will be the third state in total where Tesla is operating Robotaxi, following Austin and California.
Tesla has landed a regulatory green light to test its Robotaxi platform in a new state, less than three months after the ride-hailing service launched in Texas.
Tesla first launched its driverless Robotaxi suite in Austin, Texas, back on June 22. Initially offering rides to a small group of people, Tesla kept things limited, but this was not to be the mentality for very long.
It continued to expand the rider population, the service area, and the vehicle fleet in Austin.
The company also launched rides in the Bay Area, but it does use a person in the driver’s seat to maintain safety. In Austin, the “Safety Monitor” is present in the passenger’s seat during local rides, and in the driver’s seat for routes that involve highway driving.
Tesla is currently testing the Robotaxi platform in other states. We reported that it was testing in Tempe, Arizona, as validation vehicles are traveling around the city in preparation for Robotaxi.
Tesla looks to make a big splash with Robotaxi in a new market
Tesla is also hoping to launch in Florida and New York, as job postings have shown the company’s intention to operate there.
However, it appears it will launch in Nevada before those states, as the company submitted its application to obtain a Testing Registry certification on September 3. It was processed by the state’s Department of Motor Vehicles Office of Business Licensing on September 10.
NEWS: Tesla has officially received approval from the Nevada DMV to start testing autonomous vehicles (robotaxis) on public roads.
Today, I confirmed directly with the Nevada DMV that @Tesla‘s application to obtain a Testing Registry certification was approved by the DMV Office… pic.twitter.com/hx5JhHBFiD
— Sawyer Merritt (@SawyerMerritt) September 11, 2025
It will then need to self-certify for operations, essentially meaning they will need to comply with various state requirements.
This will be the third state in total where Tesla is operating Robotaxi, following Austin and California.
CEO Elon Musk has stated that he believes Robotaxi will be available to at least half of the U.S. population by the end of the year. Geographically, Tesla will need to make incredible strides over the final four months of the year to achieve this.
Tesla Board Chair discusses what is being done to protect CEO Elon Musk
Tesla bear turns bullish for two reasons as stock continues boost
Tesla lands regulatory green light for Robotaxi testing in new state
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