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Signs that Tesla may soon discontinue the Model X P90D
It would appear that Tesla is anxious to sell down its stock of new Model X P90D cars according to the latest listing of inventory cars for sale by the Silicon Valley automaker. At the time of writing, nearly 85% of the vehicles listed on the company’s New Inventory page are for the Performance version of its 90 kWh Model X SUV which may suggest that production for the P90D may soon come to an end. With such a modest performance gap between the P100D and P90D, it makes sense to only offer one range topping configuration. But there may be more to the story.
Updated November 3, 2016: Tesla says goodbye to P90D Model S, X: P100D is the new king of the hill
Elon Musk has made it clear that people who opt for the P100D option in either the Model S or Model X are helping to fund development of the Model 3 — especially if the Ludicrous Mode upgrade is included. Tesla has a lot of balls in the air at the moment, especially with the proposed merger between it and SolarCity set to happen in less than a month. It needs to bring money in the door to calm nervous investors who fear the company his bitten off more than it can chew in terms of cash flow.
Tesla lists 46 Model X P90D vehicles for sale on New Inventory page [Oct. 26, 2016]
It is racing to expand its Supercharger network in preparation for having more Teslas on the road once the Model 3 goes into production. It needs to open more stores and service locations. And it needs to fund the SolarCity acquisition. The P100D variant likely has the highest profit margin for the company. With the pressure to bring cash in the door paramount at the moment, this is the perfect time to drop the less profitable P90D and maximize income.
Looking beyond the immediate moment, however, Tesla has always preferred to have two basic battery packs for its Model S and Model X. Right now it has four variants — 60 kWh, 75 kWh, 90 kWh and 100 kWh. The current 60 kWh battery is a software limited version of the 75 kWh battery pack. Eliminating the 90 kWh battery entirely would leave it free to offer a software limited version of the 100 kWh to customers who want something more than the 75 kWh unit but don’t want to spend the money for the 100 kWh choice.
A pair of Model S and Model X P90D Ludicrous seen at the Gardnerville, NV Supercharger
The software limited 60 kWh battery costs $6,000 less than the original 60. That means Tesla could offer a software limited 90 kWh option for less money than the 90D costs today, which would give customers the range of options they want while allowing the company to save money by only building and stocking 2 basic batteries for its long range vehicles – a 75 kWh and 100 kWh battery pack. It wouldn’t come as a surprise if Tesla soon drops the P90D for both the Model S and Model X.
Tesla is charting new territory by offering features that can be unlocked later upon payment of a upgrade charge. All Teslas now come with the second generation hardware needed for its Enhanced Autopilot system. Buyers have a choice of activating that option at the time the car is built or upgrading later. The same is true of Full Self-Driving Capability. Because of Tesla’s ability to alter the configuration of its cars wirelessly at any time, a buyer today can elect to add features later if so desired. That capability should help keep the resale value of used Teslas high.
-->If you have your heart set on a Model X P90D or Model S P90D, both of which no longer have the Ludicrous mode upgrade available, better act fast before they’re all gone. You can save yourself a significant amount of money by not waiting until the higher priced P100D is the only option available.
News
Tesla Giga Berlin is still ramping production to meet Model Y demand: plant manager
Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand.
Tesla Gigafactory Berlin has expanded to two full shifts, as per the facility’s plant manager, and a lot of it is due to Model Y demand. While registrations in some countries such as Sweden have fallen sharply this year, the company’s sales in other key territories have been rising.
Giga Berlin shifts to two shifts
Giga Berlin factory manager André Thierig told the DPA that the facility has been running two shifts since September to manage a surge in global orders. And due to the tariff dispute with the United States, vehicles that are produced at Giga Berlin are now being exported to Canada.
“We deliver to well over 30 markets and definitely see a positive trend there,” Thierig said.
Despite Giga Berlin now having two shifts, the facility’s production still needs to ramp up more. This is partly due to the addition of the Tesla Model Y Performance and Standard, which are also being produced in the Grunheide-based factory. Interestingly enough, Giga Berlin still only produces the Model Y, unlike other factories like Gigafactory Texas, the Fremont Factory, and Gigafactory Shanghai, which produce more than one type of vehicle.
Norway’s momentum
Norway, facing an imminent tax increase on cars, has seen a historic spike in Tesla purchases as buyers rush to secure deliveries before the change takes effect, as noted in a CarUp report. As per recent reports, Tesla has broken Norway’s all-time annual sales record this month, beating Volkswagen’s record that has stood since 2016.
-->What is rather remarkable is the fact that Tesla was able to achieve so much in Norway with one hand practically tied behind its back. This is because the company’s biggest sales draw, FSD, remains unavailable in the country. Fortunately, Tesla is currently hard at work attempting to get FSD approved for Europe, a notable milestone that should spur even more vehicle sales in the region.
Tesla is launching a crazy Full Self-Driving free trial, which will enable owners who have not purchased the suite outright to try it for 30 days.
There are a handful of stipulations that will be needed in order for you to qualify for the free trial, which was announced on Thursday night.
Tesla said the trial is for v14, the company’s latest version of the Full Self-Driving suite, and will be available to new and existing Model S, Model 3, Model X, Model Y, and Cybertruck owners, who will have the opportunity to try the latest features, including Speed Profiles, Arrival Options, and other new upgrades.
🚨 Tesla is launching a free 30-day trial of Full Self-Driving in North America for owners.
It includes every model, but you need v14.2 or later, and you cannot have already purchased the suite outright. https://t.co/8CNmxxOkVl
— TESLARATI (@Teslarati) November 27, 2025
You must own one of the five Tesla models, have Full Self-Driving v14.2 or later, and have an eligible vehicle in the United States, Puerto Rico, Mexico, or Canada.
The company said it is a non-transferable trial, which is not redeemable for cash. Tesla is reaching out to owners via email to give them the opportunity to enable the Full Self-Driving trial.
Those who are subscribed to the monthly Full Self-Driving program are eligible, so they will essentially get a free month of the suite.
Once it is installed, the trial will begin, and the 30-day countdown will begin.
Tesla is making a major push to increase its Full Self-Driving take rate, as it revealed that about 12 percent of owners are users of the program during its recent earnings call.
Tesla CFO Vaibhav Taneja said during the call:
“We feel that as people experience the supervised FSD at scale, demand for our vehicles, like Elon said, would increase significantly. On the FSD adoption front, we’ve continued to see decent progress. However, note that the total paid FSD customer base is still small, around 12% of our current fleet.”
Earlier today, we reported on Tesla also launching a small-scale advertising campaign on X for the Full Self-Driving suite, hoping to increase adoption.
Tesla Full Self-Driving warrants huge switch-up on essential company strategy
It appears most people are pretty content with the subscription program. It costs just $99 a month, in comparison to the $8,000 fee it is for the outright purchase.
Tesla Full Self-Driving has warranted a huge switch-up on an essential company strategy as the automaker is hoping to increase the take rate of the ADAS suite.
Unlike other automotive companies, Tesla has long been an outlier, as it has famously ditched a traditional advertising strategy in favor of organic buzz, natural word-of-mouth through its production innovation, and utilizing CEO Elon Musk’s huge social media presence to push its products.
Tesla has taken the money that it would normally spend on advertising and utilized it for R&D purposes. For a long time, it yielded great results, and ironically, Tesla saw benefits from other EV makers running ads.
Tesla counters jab at lack of advertising with perfect response
However, in recent years, Tesla has decided to adjust this strategy, showing a need to expand beyond its core enthusiast base, which is large, but does not span over millions and millions as it would need to fend off global EV competitors, which have become more well-rounded and a better threat to the company.
In 2024 and 2025, Tesla started utilizing ads to spread knowledge about its products. This is continuing, as Full Self-Driving ads are now being spotted on social media platforms, most notably, X, which is owned by Musk:
NEWS: Tesla is running paid advertisements on X about FSD (Supervised). Here’s an ad they started running yesterday: pic.twitter.com/IHVywLMyTd
— Sawyer Merritt (@SawyerMerritt) November 25, 2025
Interestingly, Tesla’s strategy on FSD advertising is present in Musk’s new compensation package, as the eleventh tranche describes a goal of achieving 10 million active paid FSD subscriptions.
Full Self-Driving is truly Tesla’s primary focus moving forward, although it could be argued that it also has a special type of dedication toward its Optimus robot project. However, FSD will ultimately become the basis for the Robotaxi, which will enable autonomous ride-sharing across the globe as it is permitted in more locations.
Tesla has been adjusting its advertising strategy over the past couple of years, and it seems it is focused on more ways to spread awareness about its products. It will be interesting to see if the company will expand its spending even further, as it has yet to put on a commercial during live television.
We wouldn’t put it out of the question, at least not yet.
Tesla Giga Berlin is still ramping production to meet Model Y demand: plant manager
Tesla launches crazy Full Self-Driving free trial: here’s how you can get it
