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Tesla is testing the waters in Germany for the expansion of its energy utility business
During the second quarter earnings call, Elon Musk discussed the inherent potential of Tesla Energy. According to the CEO, Tesla Energy has a lot of room to grow simply because the utility sector is far larger than the automotive market. And if Musk’s recent visit to Germany and the company’s recent initiatives are any indication, it appears that Tesla is now testing the waters for a potential push into the country’s energy market.
Tesla has recently acquired a license that would allow it to trade electricity across western Europe. The electric car maker has also been surveying potential customers in Germany about the idea of using Tesla power in their vehicles. As noted in a Reuters report, consultants and energy industry executives believe that these strategies could set the stage for Tesla, perhaps with one or more partners, to expand its business to German’s utility sector. Such a move would be strategic, considering that the country is Europe’s largest power market.
Interestingly enough, the survey that Tesla sent to German customers asked about switching from an existing energy supplier to a new power provider. The questionnaires were sent out about a month after Tesla became a member of the Paris-based EPEX Spot power exchange, a platform utilized to trade intraday cross-border electricity. Questions from the survey, which were retrieved by Reuters, hinted at some of the company’s speculated technologies, such as vehicle-to-grid (V2G) capabilities for its vehicles.
“What would encourage you to switch from your existing energy supplier?” The survey noted, adding “Would you buy a Tesla photovoltaic system and home storage (Tesla Powerwall) if you could switch to a specially designed Tesla electricity tariff?” The survey also asked if customers would be willing to allow Tesla to control when their vehicles are charged.
Industry executives and consultants noted that such a system could allow the company to coincide charging with cheap electricity rates during off-peak hours. This could also open the doors for Tesla to utilize power gathered by its customers to help balance the power grid, an increasingly important service in Germany as the country starts to embrace more renewable solutions.
Granted, Tesla is only at the first stages of its energy business’ expansion, but the company has taken visible steps towards this goal in recent months. Back in May alone, Tesla applied for a license to supply power in the UK. This application was approved, paving the way for the company’s battery storage products and Autobidder software to test the waters in the UK’s utility sector.
Berthold Hannes, a consultant with 30 years of energy advisory experience, stated that an expansion into the utility sector actually makes sense for a business like Tesla. “The next and obvious step for Tesla is to get into production, especially of renewable power. Tesla could use its own locations, for example, the roofs of plants or the sites of charging points, and alternatively, or in addition, it could take stakes in solar plants or wind parks,” Hannes said.
In the Q2 2020 earnings call, Elon Musk explained that Tesla Energy plays a huge role in the company’s mission to accelerate the world’s shift to sustainability. “Tesla Energy will be roughly the same size as Tesla automotive. The energy business collectively is bigger than the automotive business. So you say like, how big is the energy sector? It’s bigger than automotive. And in order to achieve a sustainable energy future, we have to have sustainable energy generation,” the CEO said.
Elon Musk
Tesla scrambles after Musk sidekick exit, CEO takes over sales
Tesla CEO Elon Musk is reportedly overseeing sales in North America and Europe, Bloomberg reports.

Tesla scrambled its executives around following the exit of CEO Elon Musk’s sidekick last week, Omead Afshar. Afshar was relieved of his duties as Head of Sales for both North America and Europe.
Bloomberg is reporting that Musk is now overseeing both regions for sales, according to sources familiar with the matter. Afshar left the company last week, likely due to slow sales in both markets, ending a seven-year term with the electric automaker.
Tesla’s Omead Afshar, known as Elon Musk’s right-hand man, leaves company: reports
Afshar was promoted to the role late last year as Musk was becoming more involved in the road to the White House with President Donald Trump.
Afshar, whose LinkedIn account stated he was working within the “Office of the CEO,” was known as Musk’s right-hand man for years.
Additionally, Tom Zhu, currently the Senior Vice President of Automotive at Tesla, will oversee sales in Asia, according to the report.
It is a scramble by Tesla to get the company’s proven executives over the pain points the automaker has found halfway through the year. Sales are looking to be close to the 1.8 million vehicles the company delivered in both of the past two years.
Tesla is pivoting to pay more attention to the struggling automotive sales that it has felt over the past six months. Although it is still performing well and is the best-selling EV maker by a long way, it is struggling to find growth despite redesigning its vehicles and launching new tech and improvements within them.
The company is also looking to focus more on its deployment of autonomous tech, especially as it recently launched its Robotaxi platform in Austin just over a week ago.
However, while this is the long-term catalyst for Tesla, sales still need some work, and it appears the company’s strategy is to put its biggest guns on its biggest problems.
News
Tesla upgrades Model 3 and Model Y in China, hikes price for long-range sedan
Tesla’s long-range Model 3 now comes with a higher CLTC-rated range of 753 km (468 miles).

Tesla has rolled out a series of quiet upgrades to its Model 3 and Model Y in China, enhancing range and performance for long-range variants. The updates come with a price hike for the Model 3 Long Range All-Wheel Drive, which now costs RMB 285,500 (about $39,300), up RMB 10,000 ($1,400) from the previous price.
Model 3 gets acceleration boost, extended range
Tesla’s long-range Model 3 now comes with a higher CLTC-rated range of 753 km (468 miles), up from 713 km (443 miles), and a faster 0–100 km/h acceleration time of 3.8 seconds, down from 4.4 seconds. These changes suggest that Tesla has bundled the previously optional Acceleration Boost for the Model 3, once priced at RMB 14,100 ($1,968), as a standard feature.
Delivery wait times for the long-range Model 3 have also been shortened, from 3–5 weeks to just 1–3 weeks, as per CNEV Post. No changes were made to the entry-level RWD or Performance versions, which retain their RMB 235,500 and RMB 339,500 price points, respectively. Wait times for those trims also remain at 1–3 weeks and 8–10 weeks.
Model Y range increases, pricing holds steady
The Model Y Long Range has also seen its CLTC-rated range increase from 719 km (447 miles) to 750 km (466 miles), though its price remains unchanged at RMB 313,500 ($43,759). The model maintains a 0–100 km/h time of 4.3 seconds.
Tesla also updated delivery times for the Model Y lineup. The Long Range variant now shows a wait time of 1–3 weeks, an improvement from the previous 3–5 weeks. The entry-level RWD version maintained its starting price of RMB 263,500, though its delivery window is now shorter at 2–4 weeks.
Tesla continues to offer several purchase incentives in China, including an RMB 8,000 discount for select paint options, an RMB 8,000 insurance subsidy, and five years of interest-free financing for eligible variants.
News
Tesla China registrations hit 20.7k in final week of June, highest in Q2
The final week of June stands as the second-highest of 2025 and the best-performing week of the quarter.

Tesla China recorded 20,680 domestic insurance registrations during the week of June 23–29, marking its highest weekly total in the second quarter of 2025.
The figure represents a 49.3% increase from the previous week and a 46.7% improvement year-over-year, suggesting growing domestic momentum for the electric vehicle maker in Q2’s final weeks.
Q2 closes with a boost despite year-on-year dip
The strong week helped lift Tesla’s performance for the quarter, though Q2 totals remain down 4.6% quarter-over-quarter and 10.9% year-over-year, according to industry watchers. Despite these declines, the last week of June stands as the second-highest of 2025 and the best-performing week of the quarter.
As per industry watchers, Tesla China delivered 15,210 New Model Y units last week, the highest weekly tally since the vehicle’s launch. The Model 3 followed with 5,470 deliveries during the same period. Tesla’s full June and Q2 sales data for China are expected to be released by the China Passenger Car Association (CPCA) in the coming days.
Tesla China and minor Model 3 and Model Y updates
Tesla manufactures the Model 3 and Model Y at its Shanghai facility, which provides vehicles to both domestic and international markets. In May, the automaker reported 38,588 retail sales in China, down 30.1% year-over-year but up 34.3% from April. Exports from Shanghai totaled 23,074 units in May, a 32.9% improvement from the previous year but down 22.4% month-over-month, as noted in a CNEV Post report.
Earlier this week, Tesla introduced minor updates to the long-range versions of the Model 3 and Model Y in China. The refreshed Model 3 saw a modest price increase, while pricing for the updated Model Y Long Range variant remained unchanged. These adjustments come as Tesla continues refining its China lineup amid shifting local demand and increased competition from domestic brands.
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