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Tesla and Hong Kong: Once ideal companions for a city of contrasts

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Luxury automobile owners in Hong Kong have enthusiastically embraced the Tesla brand over the past three years. In large part, that’s because Tesla vehicles were not part of the pool of new car purchases that incurred a tax often equal to or exceeding a car’s full sticker price. Tesla had benefited from a nearly twenty year old exemption from this tax as part of the electric vehicle category.

However, the allure of a Tesla as a luxury car with great value and zero emissions may be fading for Tesla consumers.

During a speech about the annual budget for 2017, financial secretary Paul Chan announced that the government will lift a long-standing waiver for electric cars on new vehicle registration taxes. It will be replaced by a maximum deduction that is equivalent to about $12,500 U.S. As there had been so few electric car choices in the Hong Kong market, the original heavy tax on new private car purchases, which had been imposed as a measure to mitigate emissions and reduce traffic, really didn’t amount to much lost tax revenue for the government in its early years.

That is, until Tesla came to town. Car buyers soon found that it could purchase an automobile with the panache of a Mercedes but spend about half the amount. Tesla owners would also have the added benefit of feeling better about their contributions to a city that suffers from heavy air pollution.

Hong Kong’s love for Tesla

Hong Kong is a fascinating place. Calm and orderly crowds. Ample green spaces interspersed between and on top a vertical city. Open land just on the city outskirts. An area that feels like one giant interconnected shopping mall with a density of luxury brand stores. Three Tiffany’s Flagship stores. Eight Hermès shops. Thirteen Armani stores and the Armani Nightclub. In Hong Kong, the new and contemporary complement the ancient and traditional: temples beside skyscrapers, luxury shops flanking Chinese pharmacies, double-decker trams and mini-buses puttering alongside Teslas.

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The Tesla brand has fit nicely into the Hong Kong cultural melting pot of neon signs and urban landscape. With networking as an integral part of life and thirty-somethings working and playing hard in a hedonistic lifestyle, Tesla arrived in Hong Kong at the right time. A top tax bracket on income set at 17.5%  didn’t hurt sales, either.

Electric vehicle (EV) registrations in Hong Kong catapulted in the last few years. That affection for EVs may be coming to an end now that the government is revising the regulations that inspired their popularity. The new legislation will alter a Tesla Model S 60 with a sticker price of price of $570,000 HK ($73,000 USD) to a cost total of $925,500 HK ($120,000 USD). That means there would be little or no price advantage to purchase a Tesla over a Mercedes. It remains to be seen whether Tesla will still have appeal due to its now-established strong brand, its inherent zero petrol costs, and its ability to contribute to lower pollution levels.

A Tesla spokesperson says that the company is “disappointed” with the government’s new measure:

“Over the past few years, the impressive growth in all kinds of electric vehicles on Hong Kong’s roads has helped create a cleaner, more sustainable city without increasing congestion as almost all our new owners are replacing a particularly high-polluting fossil fuel vehicle. [The action] threatens to move Hong Kong backwards. We will continue to support our owner community and will work with all our current order holders to ensure the delivery of their vehicles with full FRT exemption.”

Here is the cost breakout for Hong Kong luxury car purchases under the new measures.

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Image courtesy of Quartz

Carolyn Fortuna is a writer and researcher with a Ph.D. in education from the University of Rhode Island. She brings a social justice perspective to environmental issues. Please follow me on Twitter and Facebook and Google+

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Elon Musk

Elon Musk just said some crazy stuff about the Tesla Roadster

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Credit: Teslarati via Riccardo Cestarelli

Elon Musk appeared on the Moonshots podcast with Peter Diamandis today to discuss AGI, U.S. vs. China, Tesla, and some other interesting topics, but there was some discussion about the upcoming unveiling of the Roadster, the company’s electric supercar that will arrive several years after it was initially slated for release.

Musk made some pretty amazing claims about the Roadster; we already know it is supposed to be lightning-fast and could even hover, if Tesla gets everything to happen the way it wants to. However, the car has some pretty crazy capabilities, some of which have not even been revealed.

On the podcast, Musk said:

“This is not a…safety is not the main goal. If you buy a Ferrari, safety is not the number one goal. I say, if safety is your number one goal, do not buy the Roadster…We’ll aspire not to kill anyone in this car. It’ll be the best of the last of the human-driven cars. The best of the last.”

Musk makes a good point: people who buy expensive sports cars with ridiculous top speeds and acceleration rates do not buy them to be safe. They hope they are safe in case of an emergency or crash, but safety is not at the forefront of their thoughts, because nobody buys a car thinking they’ll crash it.

The Roadster is truly going to push the limits and capabilities of passenger vehicles; there’s no doubt about that. Tesla plans to show off the new version car for the first time on April 1, and Musk has only hinted at what is possible with it.

Musk said back in November:

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“Whether it’s good or bad, it will be unforgettable. My friend Peter Thiel once reflected that the future was supposed to have flying cars, but we don’t have flying cars. I think if Peter wants a flying car, he should be able to buy one…I think it has a shot at being the most memorable product unveiling ever. [It will be unveiled] hopefully before the end of the year. You know, we need to make sure that it works. This is some crazy technology in this car. Let’s just put it this way: if you took all the James Bond cars and combined them, it’s crazier than that.”

Production is set to begin between 12 and 18 months after the unveiling, which would put the car out sometime in 2027. Hopefully, Tesla is able to stay on track with the scheduling of the Roadster; many people have been waiting a long time for it.

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Tesla launches hiring for Robotaxi program in its twentieth country

Overall, the hiring signals Tesla’s aggressive timeline for global dominance in autonomous mobility.

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Credit: @AdanGuajardo/X

Tesla has launched a hiring initiative for its Robotaxi program in its twentieth country, as the company posted two new jobs in Thailand this week.

Tesla is hiring in Bangkok and Kowloon for the Vehicle Operator position, which is related to data collection, and is the first in Thailand, but the twentieth country overall, as the company tries to expand into other markets.

Tesla has had active job postings for Vehicle Operator positions in the United States, India, Israel, Taiwan, Germany, the Czech Republic, Hungary, the UK, Finland, Switzerland, Sweden, the Netherlands, Austria, Spain, Norway, Italy, and Turkey in past listings.

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These postings are not all currently available, likely because the roles have been filled.

Thailand is the most recent, and broadens the company’s potential path to expanding its ride-hailing program, which is only active in the United States in Austin, Texas, and the California Bay Area, so far.

These roles typically involve data collection, which assists in improving Autopilot and Full Self-Driving operation. Tesla’s self-driving programs utilize real-world data that is accumulated and stored, observing vehicle and traffic behavior, as well as tendencies that are performed by human drivers to help increase safety and overall performance.

Overall, the hiring signals Tesla’s aggressive timeline for global dominance in autonomous mobility. Although the company has several high-profile rivals and competitors in the field, it has established itself as a main player and a leader in the development of autonomous technology, especially in the U.S., as its FSD suite is refined on almost a weekly basis.

The Full Self-Driving suite is available in seven countries and territories currently, including the U.S., Canada, China, Mexico, Puerto Rico, Australia, and New Zealand. Its biggest goal for expansion is currently the European market, where regulatory hurdles have been the main bottleneck prolonging its launch on the continent.

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Tesla has performed months of testing in various European countries, including France and Spain, and does have support in some areas from various regulatory agencies. However, the company is hoping to get through this red tape and offer its suite in Europe for the first time, hopefully this year.

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Tesla China rolls out Model Y upgrades, launches low-interest financing

These strategies are aimed at improving the ownership experience and keeping vehicle pricing competitive in the world’s largest electric vehicle market.

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Credit: Grok Imagine

Tesla has rolled out minor updates to the five-seat Model Y in China, upgrading the vehicle’s center display to a higher-resolution 16-inch 2K screen. The electric vehicle maker also introduced attractive financing options, including 7-year low-interest rates, to offset the new purchase tax on EVs. 

These strategies are aimed at improving the ownership experience and keeping vehicle pricing competitive in the world’s largest electric vehicle market.

Five-seat Model Y gets larger, better display

With its recent update, all three variants of the five-seat Model Y now feature an upgraded 16-inch 2K resolution center display, which replaces the vehicle’s previous 15.4-inch 1080p panel. This screen was already used in the six-seat Model Y L, and it offered improved visual clarity. Tesla China has also updated the Model Y’s headliner to black, giving the vehicle a sleeker appearance.

Prices of the five-seat Model Y remain unchanged at RMB 263,500, RMB 288,500, and RMB 313,500 for the respective trims. This update enhances the cabin experience as domestic rivals are already adopting high-resolution screens. As noted in a CNEV Post report, some domestic automakers have begun rolling out vehicles equipped with 3K-resolution displays. 

New financing offers

Tesla also launched ultra-long-term financing offers for its locally produced models in China, which include the Model 3 sedan, the five-seat Model Y, and the six-seat Model Y L, through January 31, 2026. The 7-year option features an annualized fee rate as low as 0.5%, which is equivalent to 0.98% interest. This is expected to save customers up to RMB 33,479 ($4,790) compared to standard rates.

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A 5-year zero-interest plan is also available, and it has been extended to the Tesla Model Y L for the first time. These incentives help offset China’s new 5% purchase tax on New Energy Vehicles (NEVs) in 2026-2027. Some of Tesla’s rivals in China have announced in recent months that they would be covering the purchase tax owed by buyers early this year. 

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