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Tesla’s intense work culture is a perfect fit for the industry’s most driven workers

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Tesla, just like SpaceX, operates under Silicon Valley principles. While this enables Tesla to evolve faster than traditional automakers, such a system also requires employees to continuously dig deep in order to accomplish targets. When SpaceX was starting out, its recruiting pitch was simple — it was the “special forces” in the space industry — and it was this pitch that attracted talent who are hungry and motivated enough to help the company achieve its milestones over the years.

The same is true for Tesla. The electric car maker has been around for 15 years — a short period of time considering the pedigree of rival automakers — but the company has already established itself as a leader in premium electric vehicles. Such growth and progress did not come easy, though, with Elon Musk openly admitting to tech journalist Kara Swisher at an episode of the Recode Decode podcast that milestones such as the Model 3 production ramp were only made possible due to “excruciating effort” and “hundred hour workweeks by everyone.”

Such an intense work culture has attracted a lot of detractors. Critics have accused the company of overworking its employees, as reflected in multiple critical exposes published about Tesla’s operations this year alone. One of the executives who left Tesla, former Chief Accounting Officer David Morton, also cited the company’s pace of work as among the reasons behind his departure. With its intense work culture, ambitious targets, and its frenetic pace, Tesla’s work environment is definitely not for everyone.

Tesla’s employees going all out during the final days of the third quarter. [Credit: Christopher Wong/Twitter]

As revealed by data from Handshake, a student career-services app, though, it is exactly this type of intensity that makes Tesla attractive to young, driven applicants. Handshake noted that Telsa received more job and internship applications than any other company listed on the app in the 2016-2017 academic year. Last year alone, Tesla collected almost 500,000 applications, which is about double the volume it received in 2016. In a statement to The Wall Street Journal, Cindy Nicola, vice president of global recruiting at Tesla, noted that the company had already received more applications to date this year than it did in all of 2017.

“Our interest from candidates continues to grow year over year,” she said.

Part of Tesla’s allure among young job applicants is the company’s mission — to accelerate the world’s transition to sustainable energy — as well as the passion of its CEO, Elon Musk, a hands-on leader known to work long hours with his employees when needed. Kiran Karunakaran, who worked as an engineer at Tesla before he moved to Seattle, noted to the WSJ that before he was employed by the electric car company, he received a job offer from Apple. The iPhone-maker’s $115,000 per year offer was superior to Tesla’s 95,000 a year offer, but according to the engineer, the decision for him was a no-brainer.

“What really attracts young people to Tesla is instant gratification. You see these incredible things you’ve worked on come to fruition, on the road, in months,” he said.

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Tesla’s attractiveness among applicants extends well into its internship program. For interns, the company’s flat organizational structure provides them with an opportunity to exercise their ideas and be heard. Anusha Atluri, a student from Carnegie Mellon University’s Tepper School of Business who worked as an intern at Tesla this past summer, experienced this firsthand. She worked at Tesla at a time when the company was ramping Model 3 production, and partway through her internship, she came up with an idea that could speed up the electric sedan’s lines.

The first Model 3 Performance Dual Motor rolls off the assembly line. [Credit: Elon Musk/Twitter]

The intern presented her idea in a Powerpoint presentation to her team, and it was well-received. She initially planned to discuss her suggestions with management the following week, but Tesla opted to implement her suggestions the next day. By the following week, the line was running more smoothly. “They were like, why not just try it tomorrow?” she said in a statement to the WSJ.

While the demanding hours and ambitious targets in Tesla could be exhausting, some workers have found themselves being underwhelmed in other companies after a tenure with the electric car maker. An engineering manager, who opted to remain anonymous, noted that she actually left Tesla after having a baby. When she was ready to get back on the workforce, she accepted an offer from a large tech company. Eventually, though, she felt that she was not a good fit. It did not take long before the engineering manager decided to go back to Tesla’s high-intensity environment.

“It isn’t just about working less. Everybody should have more work than they can possibly finish at all times. It forces the person to draw the line on when they give up—when they say, I’m done for the day. At Tesla, you have to achieve some kind of comfort knowing you didn’t do it all,” she said.

Elon Musk has noted that Tesla probably has the most exciting product roadmap in the market today. With exciting new electric cars and energy products in the pipeline, the company is bound to grow and expand its workforce even more. The company would most likely demand long hours and ambitious targets for its employees for years to come. Despite this, the company would likely continue to attract the most driven individuals that the talent pool has to offer — individuals that, just like Elon Musk, thrive in the face of pressure.

Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Tesla’s Cybercab fleet jumped 8x in a month, with Dallas up next

Tesla confirms its first official Cybercab fleet number as Austin scales fast and Dallas looms.

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Tesla says more than 300 Cybercabs are now serving Austin, the first time the company has put an official number on its active Cybercab fleet. The figure came from the Robotaxi account on X on Saturday, which wrote that one month after launch the service had “scaled to 300+ Cybercabs serving Austin – an 8x increase in 30 days.”

Ashok Elluswamy, Tesla’s head of AI software, quoted the post with a line that carried the bigger news. “Two years since the 10/10 Cybercab WeRobot event, the cabs are everywhere in Austin now. Dallas soon,” he wrote. It is the first time Tesla has named the next city for public Cybercab rides.

Tesla opened Cybercab rides to the public in Austin on September 4, as Teslarati reported, a day after an invite only launch event. The ramp since then has been steep. Our September 28 report had the fleet at well over 100 units after availability jumped from 58 to 125 in a single week. On Thursday, Tesla added 150 Cybercabs to the Texas automated vehicle registry, lifting its registered count to 319 from 169. The first seven appeared on the registry on August 31.

RobotaxiTracker, a community site that counts vehicles from sightings and state records, listed 275 vehicles in unsupervised service in Austin on Saturday, 105 of them Cybercabs, which is well below Tesla’s figure. Tracker counts can lag official numbers, though Sawyer Merritt noted that Cybercab wait times in Austin stayed short on Saturday evening even with more than 2,000 fans in town for X Takeover.

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Regulators are watching the rollout. NHTSA opened an audit query into Tesla’s certification that the Cybercab meets federal safety standards, and sworn answers are due October 30. Tesla reports third quarter earnings on October 21, which gives the company a natural venue to define its fleet numbers and put a date on Dallas.

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Elon Musk roasts India’s billionaire Mukesh Ambani as Starlink fight heats up

Elon Musk sarcastically calls Mukesh Ambani ‘Prime Minister’ as the Starlink India standoff escalates again.

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Elon Musk escalated his public fight over Starlink’s launch in India on Friday, addressing Reliance chairman Mukesh Ambani as “Prime Minister Ambani” in a sarcastic post on X. “Please accept my humble apologies for not realizing that you are the real boss of India,” Musk wrote, before accusing Ambani of “monopolistic exploitation” and asking whether he would “consider allowing Starlink to compete.” In follow up posts, he said Starlink has proven essential during natural disasters and would help parts of India with no internet access.

The post came two days into a fight that Musk sparked up on Wednesday, when he said Starlink was “being blocked by certain oligarchs in order to maintain their monopolistic chokehold on the Indian people.” He called it “a crime against the people of India” and left the names out, adding only, “You can guess who they are.” Jio and Airtel together hold more than 80% of India’s telecom market. On Thursday, Musk asked whether Ambani is “the real boss of India” and said Starlink has spent five years complying with “every single law and requirement” of the Indian government.

India’s government has pushed back each time. The Ministry of Communications called the suggestion that its framework is unfair or discriminatory “baseless and misconceived.” Communications Minister Jyotiraditya Scindia said Friday that three companies hold satcom licenses: Starlink, Jio Satellite Communications, and Bharti backed Eutelsat OneWeb. Amazon’s Kuiper, now Amazon Leo, is still going through the process. None can launch until regulators finalize satellite spectrum pricing and the Home Ministry signs off on each company’s security compliance. Scindia said the telecom regulator and the Department of Telecommunications are close to a decision on pricing, The Hindu reported. Bharti chairman Sunil Mittal also said OneWeb is still waiting on approvals.

Starlink received its operator license in 2025 after a three year wait, and the space regulator IN-SPACe granted what industry executives called the last approval needed in July. The holdup since then centers on security, particularly concern that foreign operators could bypass Indian gateways.

Musk and Ambani have been on opposite sides of this before. In late 2024, Ambani argued for auctioning satellite spectrum, which Musk criticized as out of step with the rest of the world, and India chose administrative allocation instead. By March 2025, the two sides had signed a deal to sell Starlink devices in Reliance stores, and Starlink secured its telecom license that June. That partner is now also a competitor. Jio is reportedly weighing a constellation of 1,600 to 1,650 satellites costing an estimated $10 billion to $15 billion, while Akash Ambani has told shareholders Jio plans to lease capacity from global providers to move quickly.

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Elon Musk’s surprise addition to the X Takeover lineup has fans talking

Elon Musk will join Saturday’s X Takeover at Giga Texas for a live virtual interview.

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Credit: Tesla Owners Silicon Valley
Credit: Tesla Owners Silicon Valley

Elon Musk will join X Takeover at Giga Texas on Saturday for a live virtual interview, according to Sawyer Merritt, who shared the news late Thursday. Musk will not be on stage in Austin. The conversation is set to stream for free on the @teslaownersSV account on X.

Organizers had kept expectations in check. In a September update, Tesla Owners Silicon Valley said Musk had appeared at the event twice before but was not promising a third appearance, even as fans hoped he would walk the Giga Texas grounds in person. A virtual spot matches 2024, when Musk gave a surprise interview of about an hour to the crowd in San Luis Obispo, as Teslarati reported at the time.

This year’s edition is a first in several ways. It is the first X Takeover held outside California and the first at a Tesla facility, with tickets selling out in eight days. Tesla provides the venue, but the event is produced independently by Tesla Owners Silicon Valley. The main event runs from 10 a.m. to 6 p.m. CT, followed by a drone and light show at 9 p.m. Maye Musk is the keynote speaker, Franz von Holzhausen is set for a virtual keynote, and Nicki Minaj is the special guest. Joe Tegtmeyer, whose drone footage Teslarati used to track the Optimus factory steel frame at Giga Texas, is also on the speaker list.

Musk’s interview topics have not been revealed, but the backdrop is busy. Tesla doubled its Cybercab fleet in Austin in late September, and last week Musk explained why Robotaxi hours only moved from 10 p.m. to 11 p.m.. Merritt also reported Thursday that Texas DMV records now show 319 registered Cybercabs, up from 169. NHTSA’s deadline for Tesla’s sworn answers on Cybercab certification is October 30, and Tesla reports third quarter earnings on October 21.

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Fans who cannot make it to Austin can watch the livestream on X. Musk tends to say more in unscripted settings than he does in prepared remarks, which is the reason this one is worth having open on Saturday.

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