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TSLA’s resilience in the stock market is partly due to the ‘Tesla Killers” failure

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To say that the last few months have been a roller coaster ride for Tesla is an understatement. Just a few months ago, Tesla stock (NASDAQ:TSLA) was closing in on trading below $250 per share, and it was being bashed by a continuous stream of criticism from Wall Street. One analyst even called Tesla “no longer investable” due to Elon Musk’s behavior on Twitter. Short-sellers bet on a dramatic drop, with one stating that it was apparent “Tesla is having difficulties paying their bills.”

And yet, no dramatic drop happened. The company surprised Wall Street by posting $6.8 billion in revenue in the third quarter instead, and the stock has been up since then. Today, TSLA is trading near the $370 level, close to the highs it achieved on the day Elon Musk posted his now-infamous “funding secured” tweet. After a year of volatility, Tesla stock is up nearly 18% as of Wednesday’s close. That’s quite notable, considering that the S&P 500 is down 1.4% this year so far.

Apart from the company’s improving fundamentals, a good part of the Tesla narrative today is the company’s lead in the electric car market. One of the most notable bear thesis against the company is the notion that once legacy automakers decide to dip their feet into the production of EVs, Tesla would be overwhelmed and outgunned. Several automakers did release their first premium all-electric cars this year. But instead of overwhelming Tesla with their expertise (hence the term “Tesla Killer”), legacy auto’s first EVs have fallen short of the standards set by the Silicon Valley-based electric car maker.

In a recent note, Oppenheimer analyst Colin Rusch admonished traditional carmakers and their electric creations, stating that they present what could be described as a “slow and disappointing” competition for Tesla. JMP Securities analyst Joseph Osha was a bit more direct than Rusch, remarking that “It is incredible to me, at the end of 2018, that the major automakers still haven’t figured out how to respond competitively to Tesla.”  

Tesla’s vehicles compete on the luxury segment, where brands such as Mercedes-Benz, BMW, and Audi are reigning. This year, three notable premium electric cars emerged by legacy carmakers — the Mercedes-Benz EQC, the Audi e-tron, and the Jaguar I-PACE — and while each is an admirable vehicle on their own, the EVs themselves include flaws that make them inferior to Tesla. Both the EQC and the e-tron incited questions about their real range when the vehicles were unveiled, and the Jaguar I-PACE, despite being well-received by critics, is far less efficient than an older Tesla Model X.

Tesla’s lead in the electric car segment was even acknowledged by UBS, which has a history of taking a bearish stance on the electric car maker. Following a teardown of the vehicle and a comparison between the Model 3 and competitors like the BMW i3 and the Chevy Bolt, UBS concluded that instead of being the underdog in the EV market, “Tesla has won the race and leads the championship,” thanks to its superior battery, powertrain, and overall tech.

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As Tesla approaches the end of what could be yet another impressive quarter, the company continues to garner votes of confidence from Wall Street. Just recently, Baird analyst Ben Kallo reiterated his “Outperform” rating on TSLA stock while raising his price target from $411 to $465. Kallo cited the strengthening narrative surrounding the company, which changed from negative to positive in recent months.

“We believe the narrative will continue to change from ‘TSLA will never make money’ to ‘TSLA can be sustainably profitable,’” Kallo wrote in a note Thursday. “The narrative on TSLA, particularly in the middle of 2018, was as negative as we have experienced in our coverage, but we believe sentiment will continue to improve as the company proves it can be self-supportive, which should drive sustained share appreciation,” Kallo wrote.

With competitors only highlighting Tesla’s lead in the EV market, the potential of Tesla in the global stage remains vast. The Model 3 alone, which continues to sell well despite the US’ preference for pickup trucks and SUVs, is expected to be popular in Europe, whose sedan market is notably larger than that of America. With these factors in play, as well as the absence of notable competition from fellow luxury carmakers in the near future, the next year could prove to be one impressive ride for Tesla.

As of writing, Tesla is trading +1.20% at $371.01 per share.

Disclosure: I have no ownership in shares of TSLA and have no plans to initiate any positions within 72 hours.

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Simon is an experienced automotive reporter with a passion for electric cars and clean energy. Fascinated by the world envisioned by Elon Musk, he hopes to make it to Mars (at least as a tourist) someday. For stories or tips--or even to just say a simple hello--send a message to his email, simon@teslarati.com or his handle on X, @ResidentSponge.

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Investor's Corner

New drone video shows Tesla’s Optimus Factory reaching a turning point

New drone footage shows Tesla’s dedicated Optimus factory steel frame nearing completion at Giga Texas.

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Tesla’s dedicated Optimus factory at Gigafactory Texas is closing in on a finished steel frame, according to drone footage posted Thursday afternoon by longtime site observer Joe Tegtmeyer. In the video, Tegtmeyer said structural steel assembly is now about five column grids away from reaching the building’s north perimeter beam, putting the primary skeleton in its final stretch roughly six months after Tesla broke ground on the North Campus site in late March.

Tegtmeyer’s footage shows concrete already going in on three upper floors while crews continue laying rebar and pouring grade beam footings at ground level. That kind of parallel work, steel rising at one end of the site while concrete sets at the other, is a scheduling approach Tesla used at the original Giga Texas building and appears to be repeating here to save time before the plant’s targeted 2027 production start.

Teslarati has tracked the building’s progress since Tesla confirmed construction was officially underway in May, when the first steel structure went up on what was then bare, reclaimed land. The facility is part of a more than 5.2 million square foot expansion of Giga Texas’s North Campus that Tesla has said will eventually run nearly the length of the existing vehicle factory, over 4,000 feet, while sitting somewhat narrower. Musk has pegged the long term output target at 10 million Optimus units a year once the line is running at full capacity, a volume that would dwarf the one million unit pilot line Tesla is standing up separately at its Fremont, California factory.

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Tesla Giga Texas to feature massive Optimus V4 production line

The Texas facility sits alongside another major buildout on the same campus. Terafab, the joint Tesla and SpaceX chip fabrication plant that will eventually supply the silicon running Optimus units in the field. Housing robot assembly and chip production on the same grounds is a deliberate supply chain decision, cutting down on the shipping and lead time that would otherwise sit between the two.

Tesla has not given an updated timeline beyond its previously stated goal of bringing high volume Optimus production online at the site in the summer of 2027. Fremont’s smaller pilot line began mass producing the current Gen 3 robot in January, with that plant expected to build tens of thousands of units this year primarily to generate the real world data Tesla needs to refine the robot’s software before Giga Texas ramps up. Six months of visible construction progress, tracked almost entirely through Tegtmeyer’s recurring drone flights, gives the clearest outside look yet at how seriously Tesla is treating that 2027 deadline.

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Tesla and SpaceX take “Terafab” Trademark fight to Federal Court

Tesla and SpaceX sue a small Illinois firm after cease and desist letters over Terafab.

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SpaceX Terafab rendering

Tesla and SpaceX are asking a federal judge to rule that their planned Terafab chip factory does not infringe a small Illinois company’s trademark, a request that arrives only after months of quiet negotiation broke down this summer.

The dispute traces to May 18, when Tesla filed three U.S. trademark applications for “Terafab” and “Tesla Terafab,” covering semiconductor chips and related chip making services. TERA-print LLC, a nanotechnology company that has held a federal trademark for “Tera-Fab” since 2021, responded five days later with a cease and desist letter. According to the lawsuit, first reported by Reuters, TERA-print argued that Tesla and SpaceX’s use of “Terafab” would confuse consumers familiar with its own trademark, which covers a desktop photolithography printer sold to researchers for sensor and bioengineering work.

What stands out in the filing is the timing of TERA-print’s own paperwork. One day before sending that cease and desist letter, on May 22, TERA-print applied to expand its existing registration to cover semiconductor materials, silicon chips, nanoelectronic devices and AI design services, categories it had not previously claimed. Tesla and SpaceX call that filing opportunistic in their complaint, noting it arrived two months after Tesla’s public Terafab announcement and just days after Tesla’s own trademark applications went in.

Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry

By June 10, TERA-print was threatening to sue for federal trademark infringement, false designation of origin and unfair competition, the complaint states. Rather than wait to be sued, Tesla, SpaceX and SpaceXAI met with TERA-print six separate times between June and August trying to resolve the dispute directly. Those talks collapsed, and the companies filed for declaratory judgment this week in the U.S. District Court for the Western District of Texas, asking a judge to find that “Terafab” does not infringe TERA-print’s mark before TERA-print can file a claim of its own.

TERA-print isn’t backing down. The company told PCMag it discussed a settlement with Tesla as recently as September 2 and feels misled by what it called Tesla’s professed interest in settling. Its CTO, Andrey Ivankin, said TERA-print holds a Defense Department contract to fabricate semiconductors and partially owns Mattiq Inc., an AI company built on TERA-print’s products, and that the company will vigorously defend its rights.

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Tesla and SpaceX argue the overlap is superficial. Terafab is planned as a $16.8 billion complex spanning roughly 100 million square feet at the Grimes County site SpaceX confirmed last month, built to produce chips for Optimus robots, Tesla’s AI computing needs and SpaceX’s orbital data center ambitions, a scale and purpose the companies say no reasonable consumer would confuse with a tabletop lab printer. TERA-print’s product line has stayed focused on lithography tools for biological and sensor research since it registered its mark in 2021.

The trademark fight is the second legal dispute tied to the Terafab project in the past week, following a separate SpaceX suit aimed at keeping company records about the facility out of public view, as KBTX reported. Whether construction proceeds under the Terafab name now depends on a federal judge in Austin.

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Tesla uber bull Ron Baron says ‘the time to buy the stock is now’

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Credit: Tesla

In a new interview on Wednesday, Tesla uber bull Ron Baron said that anyone looking to buy the company’s stock should do so as soon as they can.

Baron, founder and CEO of Baron Capital and one of Tesla’s most persistent institutional bulls, used a CNBC Squawk Box appearance on Wednesday to deliver a familiar message with fresh urgency: In his opinion, Tesla stock is a buy:

“The time to buy the stock is now. FSD is catching on, and it’s going to be bigger and bigger. 55% of new buyers are buying it (Teslas) with FSD. It’s going to be everywhere. It’s safer.”

The Baron Capital frontman’s case is built around Full Self-Driving. Tesla reported 1.48 million active FSD subscriptions in the second quarter, up 56 percent year over year, and company officials have said roughly 55 percent of new North American deliveries left with a subscription enabled.

Baron framed that attach rate as proof the product is moving from enthusiast extra to default expectation, and as a reason software, not just vehicle volume, should drive the next phase of value.

His conviction on Tesla shares is not theoretical, as Baron Capital made its first Tesla investment in 2014, after years of meetings that began around the 2010 IPO roadshow. The firm later built a large SpaceX position starting in 2017.

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Baron said those Musk-led bets have generated about $30 billion of the $71 billion in profits Baron Capital has produced for clients. He put the firm’s current exposure at roughly $25 billion in SpaceX and $5 billion in Tesla. Personally, he described SpaceX as his largest holding, at about $5 billion, with about $1.5 billion in Tesla and additional Tesla exposure through the firm’s funds.

That concentration is also a statement of loyalty. Asked about talk of a SpaceX-Tesla combination, Baron said he had already walked Elon Musk through arguments for and against a deal, then declined to repeat them on air. His public position was simpler: “Whatever you decide is better is what I’m going to support,” he said to Musk.

Baron also said that he picked up the farewell edition of the Model S after Tesla decided to sunset the vehicle earlier this year, calling it his favorite car he’s ever driven.

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