News
Tesla destroys German critic’s electric car prejudice after Model 3 test drive
German automotive veteran Nando Sommerfeldt has not had good experiences with electric cars. At one time, the electric vehicles he was testing ended up running out of charge, making him stranded in the middle of a trip. Other vehicles proved too slow to charge, testing his family’s patience. Sommerfeldt has reservations about electric cars, even a prejudice, if you may, but it only lasted until he drove a Tesla Model 3.
The Silicon Valley-based electric car maker sent a bold message to the auto veteran, offering to change his mind about electric cars. “We would like to convince you otherwise. Our impression is that you simply have not tested the ‘right electric cars’ yet,” Tesla wrote. That’s a bold statement, and Sommerfeldt opted to take the offer. Tesla provided the EV critic with a Model 3 Performance, one of its latest vehicles that currently sells for 69,000 euros in Germany.
Being “spoiled” by vehicles from premium manufacturers such as Mercedes-Benz and BMW, Sommerfeldt was largely unimpressed with the build quality of the Model 3. In his review, which was published at German publication Welt.de, Sommerfeldt complained about the panel gaps in the car, and he argued that while the white seats of the Model 3 were good, they do not compare favorably to the seats of the Audi e-tron. “The workmanship of body, interior, actually everything, is not up to premium standards,” he wrote. Nevertheless, with his evaluation of the vehicle’s build quality out of the way, the EV critic started driving the electric sedan.

It took 50 kilometers (31 miles) before his prejudices against electric cars started to fade. Even with the electric revolution underway today, there is still a persistent belief that EVs don’t drive as well as the best gas-powered vehicles on the market. “What nonsense. The Model 3 drives terrific,” Sommerfeldt declared. German industry expert Ferdinand Dudenhöffer from Center Automotive Research (CAR) highlighted Sommerfeldt’s observations. “The car is much better than all models of electric competition. The technical lead is easily four to five years. Range and driving pleasure are unmatched,” he said.
Elaborating on his experience, Sommerfeldt noted that the Model 3 feels like a sports car, an “extremely fast sports car.” This is quite notable considering that the vehicle is a family car at its core. But it’s not just the vehicle’s driving dynamics that impressed the EV critic. In terms of bleeding-edge technology inside the car, the Model 3 does not disappoint either. Industry expert Stefan Bratzel of the Center of Automotive Management (CAM) noted that the migration of car buyers from traditional vehicles to electric cars like Tesla is due to veterans being unable to offer similar innovations. “The future is offered here (at Tesla), which the Germans have not been able to do so far,” Bratzel said.

Beyond the excellent driving dynamics and the technology in the Model 3, perhaps what really removed the EV critic’s prejudice against electric cars was Tesla’s Supercharger Network. During his time with the vehicle, Sommerfeldt took his family out on a road trip once more, and this time around, they did not have to wait for hours on end for their vehicle to charge. Using one of Tesla’s Superchargers, Sommerfeldt and his family opted for a quick coffee and ice cream break, and by the time they returned to the Model 3, it had already gained 300 km (186 miles) of additional range. Sommerfeldt found the Supercharger Network’s design well-placed for long trips, and the Tesla community as a whole pleasant to interact with.
Dudenhöffer noted that among electric car makers, Tesla is the one that really thought about the big picture when they released their vehicles. Teslas, while not capable of charging at speeds similar to a gas-powered car yet, can charge at their owner’s homes (allowing drivers to leave with a “full tank” every day), and the company has backups in place if the Supercharger Network is unevailable. “Right from the beginning, the company had a clear plan of where its customers’ traffic flows. The Tesla owner can also refuel at all the other pillars of this country. But first of all, it would probably be too slow for him. And second, he does not need them,” he said. This is a particularly notable point for Sommerfeldt, as he admits to having deep range anxiety issues due to his past experiences with EVs. These issues, he found, were nonexistent with the Model 3.
With range anxiety gone thanks to the Supercharger Network and its contingencies, Sommerfeldt noted that Tesla drivers could trust their vehicles once more. And that, for Germany’s car buying public, at least, is a very big deal. “This Tesla destroys all my prejudices against the electric car,” he wrote.
News
Tesla ‘Killer’ heads to the graveyard as AFEELA taps out
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
There have been many Tesla “Killers” over the years, all of which have either failed to dethrone the automaker from its dominance in the United States, or even make it to the market altogether.
The Sony Honda Mobility (SHM) project, known as AFEELA, is the latest to make it to the grave, as the company announced its intentions to abandon the project earlier this week, Bloomberg reported.
SHM has officially discontinued development of its highly anticipated AFEELA electric vehicles. On March 25, the joint venture between Sony and Honda announced it would halt the AFEELA 1 luxury sedan and a planned SUV model.
🚗 Tesla Killers Graveyard:
Sony-Honda AFEELA
The sleek, AI-packed luxury sedan with PlayStation integration. Officially cancelled in March 2026 after Honda scaled back its EV plans.Fisker Ocean
Stylish SUV with solar roof promises. Company filed for bankruptcy in 2024 amid… https://t.co/Om14UhISOy— TESLARATI (@Teslarati) March 26, 2026
The decision follows Honda’s March 12 reassessment of its electrification strategy, which scrapped several upcoming EV programs amid slowing demand, high costs, and shifting market conditions.
SHM stated that it could no longer rely on key Honda technologies and manufacturing assets, leaving “no viable path forward.” Reservation fees for early buyers in California are being fully refunded, and the joint venture’s future is now under review.
Launched with fanfare in 2022, the AFEELA was positioned as a tech-forward premium EV blending Honda’s engineering reliability with Sony’s entertainment and AI expertise.
Prototypes featured advanced autonomous driving systems, immersive in-cabin displays, and even PlayStation integration, earning it early media labels as a potential “Tesla Killer.”
Priced around $90,000, the sedan was slated for limited production at Honda’s Ohio plant with deliveries targeted for late 2026. Industry watchers saw it as a serious challenger to Tesla’s dominance in software, connectivity, and premium appeal.
Yet, like many ambitious EV projects, it fell victim to broader industry headwinds: softening consumer demand, persistent high interest rates, and intense competition from established players.
The AFEELA joins a long list of vehicles once hyped as “Tesla Killers” that failed to deliver. In the late 2010s, Fisker’s second act, the Ocean SUV, promised stylish design and solid-state battery tech but collapsed into bankruptcy in 2024 after production delays, quality issues, and financial shortfalls.
Faraday Future poured billions into the FF 91 luxury sedan, touting it as a hyper-tech rival with unmatched performance and features; the company delivered fewer than 100 vehicles before fading into obscurity.
Lordstown Motors’ Endurance electric pickup generated massive pre-order buzz and Wall Street excitement but imploded after exaggerated range claims, a factory sale, and eventual bankruptcy.
Even Lucid Motors’ Air sedan, frequently called a Tesla slayer for its superior range and luxury, has struggled with sluggish sales and missed growth targets despite strong reviews.
Rivian’s R1T and R1S trucks enjoyed similar early acclaim and a blockbuster IPO, yet production ramp-up challenges and profitability woes have prevented it from dethroning Tesla.
The AFEELA’s quiet demise underscores a harsh reality in the EV sector. While Tesla’s first-mover advantage in software, charging infrastructure, and brand loyalty remains formidable, legacy automakers and tech newcomers alike continue to underestimate the complexities of scaling affordable, desirable electric vehicles.
As market realities force tough choices, the graveyard of “Tesla Killers” grows longer, another reminder that innovation alone is rarely enough to topple an established leader.
Elon Musk
TIME honors SpaceX’s Gwynne Shotwell: From employee No. 7 to world’s most valuable company
Time Magazine honors Gwynne Shotwell as SpaceX reaches a $1.25 trillion valuation and eyes its IPO.
TIME Magazine has put SpaceX President and COO Gwynne Shotwell on its cover, and the timing could not be more fitting. Published today, the profile of Shotwell arrives at a moment when the company she has quietly run for more than two decades stands at the center of the most consequential developments in aerospace, artificial intelligence, and the future of human civilization.
Shotwell joined SpaceX in 2002 as its seventh employee and has never stopped expanding her role. She oversees day-to-day operations across multiple executive teams spanning Falcon, Starlink, Starship, and now xAI following SpaceX’s February 2026 merger with Elon Musk’s artificial intelligence company, a deal that made SpaceX the world’s most valuable private company at a reported valuation of $1.25 trillion. A highly anticipated IPO is expected in the second quarter of 2026.
Will Tesla join the fold? Predicting a triple merger with SpaceX and xAI
Her track record is historic. She oversaw the first landing of an orbital rocket’s first stage, the first reuse and re-landing of an orbital booster, and the first private crewed launch to Earth orbit in May 2020. She built the Falcon launch manifest from nothing to more than 170 contracted missions representing over $20 billion in business. Under her operational leadership, SpaceX completed 96 successful missions in 2023 alone and has now flown more than 20 crewed Falcon 9 missions. Starlink, which she championed as a financial pillar of the company long before it was a mainstream topic, now connects tens of millions of users worldwide and provided a critical communications lifeline to Ukraine following the 2022 invasion.
Elon Musk has never been shy about what Shotwell means to him and to SpaceX. When she shared her vision for worldwide internet connectivity through Starlink, Musk responded on X with a simple statement, “Gwynne is awesome.” It is a sentiment that has been echoed across the industry. NASA Administrator Bill Nelson once said of Musk: “One of the most important decisions he made, as a matter of fact, is he picked a president named Gwynne Shotwell. She runs SpaceX. She is excellent.”
Gwynne is awesome https://t.co/tiXtMWJmPE
— Elon Musk (@elonmusk) September 28, 2024
Now, with Starship targeting its first crewed lunar landing under the Artemis program by 2028, an xAI integration underway, and a pending IPO that could reshape capital markets, Shotwell’s mandate has never been larger. She told Time that 18 Starships are already in various stages of construction at Starbase. “By 2028,” she said, gesturing across the factory floor, “these should be long gone. They better have flown by then.” If Shotwell’s history at SpaceX is any guide, they will.
Elon Musk
SpaceX’s IPO might arrive sooner than you think
Musk has hinted for years that an eventual public offering was inevitable, though he has stressed the need to maintain operational focus. Insiders have told outlets that the CEO is pushing for a significant retail investor allocation, reportedly more than 20 percent of shares, and tighter lock-up periods to limit early selling pressure.
Elon Musk’s SpaceX is on the verge of one of the most anticipated Initial Public Offerings (IPO) in history.
However, a new report from The Information indicates the rocket and satellite giant is aiming to file its IPO prospectus with U.S. regulators as soon as this week, or early next week at the latest.
People familiar with the plans told The Information that advisers involved in the process expect the IPO could raise more than 75 billion dollars, potentially making it the largest stock market debut ever and eclipsing Saudi Aramco’s 29.4 billion dollar offering in 2019.
The filing would mark the formal start of what has long been rumored: SpaceX’s transition from a closely held private powerhouse to a publicly traded company.
The timing aligns with earlier signals.
In late February, Bloomberg reported that SpaceX was targeting a confidential IPO filing in March and a possible public listing in June, with a valuation north of 1.75 trillion dollars. At the time, the company’s private valuation hovered around 1.25 trillion dollars.
SpaceX considering confidential IPO filing this March: report
Starlink, SpaceX’s satellite internet constellation, has been the primary driver of that surge, now serving millions of customers worldwide and generating steady revenue. Recent Starship test flights and a record pace of Falcon launches have further bolstered investor confidence.
Musk has hinted for years that an eventual public offering was inevitable, though he has stressed the need to maintain operational focus. Insiders have told outlets that the CEO is pushing for a significant retail investor allocation, reportedly more than 20 percent of shares, and tighter lock-up periods to limit early selling pressure.
A June listing would give SpaceX immediate access to public capital markets at a moment when demand for space-related stocks remains high. It would also allow early employees and long-time investors to cash out portions of their stakes while giving everyday shareholders a chance to own a piece of the company behind reusable rockets, global broadband, and NASA contracts.
Of course, nothing is certain until the SEC filing appears. Market conditions, regulatory reviews, and Musk’s own schedule could still shift timelines.
Yet the latest word from The Information suggests the window has opened. If the filing lands this week, SpaceX’s roadshow could begin in earnest within weeks, setting the stage for what many analysts already call the IPO of the decade.