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Tesla Model 3 maintains #1 spot in France after strong May performance

(Photo: Andres GE)

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The Tesla Model 3 maintained its spot as the best-selling electric vehicle in France in 2021 so far. Sparring with the likes of French companies Renault and Peugeot, Tesla has accumulated considerable momentum in the market, one that only provided the company with less than 6,500 registrations of its mass-market Model 3 in 2020.

Tesla dominated March in France and is the main contributor to the company’s success in the French sector in 2021. After registering 4,524 vehicles in the final month of the first quarter, nearly 3,000 more than the second-place Peugeot 208 EV, Tesla continues to make a name for itself in France, where domestic automakers have experienced more success than anyone. Moreover, because of the strong March sales figures, Tesla has maintained its #1 spot in the 2021 sales figures simply because of a few months of overperformance.

According to new figures from the EV Sales Blog, the mass-market sedan continued its strong performance in May, indicating an additional 2,111 Model 3s were registered last month. This figure was only eclipsed by the Renault Zoe, one of France and Europe’s most popular EVs in general. While this was the vehicle’s first time capturing the best-seller award in France in 2021, the Zoe has accumulated a Top 5 spot in European registration figures, also provided by the EV Sales Blog, through March. It has only been outsold by two battery electric vehicles (BEVs), Volkswagen’s ID.3 and ID.4.

Credit: EV Sales Blog

France continues to be a growing force in the world’s transition to electrification. In May, the share of plugin vehicles rose to 17%, with 8.2% of those being BEVs. For now, the growth in plugin vehicles in France is mainly attributed to Plug-in Hybrid Electric Vehicles (PHEVs). These powertrains dominated plugin registrations in May, accounting for 53% for the month.

For the year, the Model 3 still is the most popular electric vehicle in the country. So far, the Model 3 has accumulated 8,083 registrations, accounting for 8% of the market share, leading the Peugeot 3008 PHEV with 7,527 registrations, the Renault Zoe with 7,448 registrations, and the Peugeot 208 EV with 7,233 registrations.

Credit: EV Sales Blog

Evidence suggests that, in the coming months, Tesla could begin to turn the tables on the French powerhouses that have long controlled the EV market in France. With Tesla closing in on the initial production phases at Giga Berlin, which could begin as soon as late-Summer, according to Brandenburg Economic Minister Jörg Steinbach, the company is primed to begin stealing market share from many of the European-based companies that have established strong foundations on the continent. While Tesla has already established itself as a force in many European countries, the company is still exporting its vehicles from the Fremont factory in Northern California and Giga Shanghai in China to handle growing consumer demand in one of the most EV-supported areas on Earth.

What do you think? Let us know in the comments below, or be sure to email me at joey@teslarati.com or on Twitter @KlenderJoey.

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Joey has been a journalist covering electric mobility at TESLARATI since August 2019. In his spare time, Joey is playing golf, watching MMA, or cheering on any of his favorite sports teams, including the Baltimore Ravens and Orioles, Miami Heat, Washington Capitals, and Penn State Nittany Lions. You can get in touch with joey at joey@teslarati.com. He is also on X @KlenderJoey. If you're looking for great Tesla accessories, check out shop.teslarati.com

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Tesla rolls out most aggressive Model Y lease deal in the US yet

With the promotion in place, customers would be able to take home a Model Y at a very low cost.

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(Credit: Tesla)

Tesla has rolled out what could very well be its most aggressive promotion for Model Y leases in the United States yet. With the promotion in place, customers would be able to take home a Model Y at a very low cost.

Zero downpayment leases

The new Model Y lease promotion was initially reported on X, with industry watcher Sawyer Merritt stating that while the vehicles’ monthly payments are still similar to before, the cars can now be ordered with a $0 downpayment. 

Tesla community members noted that this promotion would cut the full payment cost of Model Y leases by several thousand dollars, though prices were still a bit better when the $7,500 federal tax credit was still in effect. Despite this, a $0 downpayment would likely be appreciated by customers, as it lowers the entry point to the Tesla ecosystem by a notable margin.

Premium freebies included

Apart from a $0 downpayment, customers of Model Y leases are also provided one free upgrade for their vehicles. These upgrades could be premium paint, such as Pearl White Multi-Coat, Deep Blue Metallic, Diamond Black, Quicksilver or Ultra Red, or 20″ Helix 2.0 Wheels. Customers could also opt for a White Interior or a Tow Hitch free of charge.

A look at Tesla’s Model Y order page shows that the promotion is available for all the Model Y Premium Rear-Wheel Drive and the Model Y Premium All-Wheel Drive. The Model Y Standard and the Model Y Performance are not eligible for the $0 downpayment or free premium upgrade promotion as of writing. 

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Tesla is looking to phase out China-made parts at US factories: report

Tesla has reportedly swapped out several China-made components already, aiming to complete the transition within the next two years.

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(Source: Tesla)

Tesla has reportedly started directing its suppliers to eliminate China-made components from vehicles built in the United States. This would make Tesla’s US-produced vehicles even more American-made.

The update was initially reported by The Wall Street Journal.

Accelerating North American sourcing

As per the WSJ report, the shift reportedly came amidst escalating tariff uncertainties between Washington and Beijing. Citing people reportedly familiar with the matter, the publication claimed that Tesla has already swapped out several China-made components, aiming to complete the transition within the next two years. The publication also claimed that Tesla has been reducing its reliance on China-based suppliers since the pandemic disrupted supply chains.

The company has quietly increased North American sourcing over the past two years as tariff concerns have intensified. If accurate, Tesla would likely end up with vehicles that are even more locally sourced than they are today. It would remain to be seen, however, if a change in suppliers for its US-made vehicles would result in price adjustments for cars like the Model 3 and Model Y.

Industry-wide reassessments

Tesla is not alone in reevaluating its dependence on China. Auto executives across the automotive industry have been in rapid-response mode amid shifting trade policies, chip supply anxiety, and concerns over rare-earth materials. Fluctuating tariffs between the United States and China during President Donald Trump’s current term have made pricing strategies quite unpredictable as well, as noted in a Reuters report. 

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General Motors this week issued a similar directive to thousands of suppliers, instructing them to remove China-origin components from their supply chains. The same is true for Stellantis, which also announced earlier this year that it was implementing several strategies to avoid tariffs that were placed by the Trump administration. 

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Tesla owners propose interesting theory about Apple CarPlay and EV tax credit

“100%. It’s needed for sales because for many prospective buyers, CarPlay is a nonnegotiable must-have. If they knew how good the Tesla UI is, they wouldn’t think they need CarPlay,” one owner said.

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Credit: Tesla Raj/YouTube

Tesla is reportedly bracing for the integration of Apple’s well-known iOS automotive platform, CarPlay, into its vehicles after the company had avoided it for years.

However, now that it’s here, owners are more than clear that they do not want it, and they have their theories about why it’s on its way. Some believe it might have to do with the EV tax credit, or rather, the loss of it.

Owners are more interested in why Tesla is doing this now, especially considering that so many have been outspoken about the fact that they would not use it in favor of the company’s user interface (UI), which is extremely well done.

After Bloomberg reported that Tesla was working on Apple CarPlay integration, the reactions immediately started pouring in. From my perspective, having used both Apple CarPlay in two previous vehicles and going to Tesla’s in-house UI in my Model Y, both platforms definitely have their advantages.

However, Tesla’s UI just works with its vehicles, as it is intuitive and well-engineered for its cars specifically. Apple CarPlay was always good, but it was buggy at times, which could be attributed to the vehicle and not the software, and not as user-friendly, but that is subjective.

Nevertheless, upon the release of Bloomberg’s report, people immediately challenged the need for it:

Some fans proposed an interesting point: What if Tesla is using CarPlay as a counter to losing the $7,500 EV tax credit? Perhaps it is an interesting way to attract customers who have not owned a Tesla before but are more interested in having a vehicle equipped with CarPlay?

“100%. It’s needed for sales because for many prospective buyers, CarPlay is a nonnegotiable must-have. If they knew how good the Tesla UI is, they wouldn’t think they need CarPlay,” one owner said.

Tesla has made a handful of moves to attract people to its cars after losing the tax credit. This could be a small but potentially mighty strategy that will pull some carbuyers to Tesla, especially now that the Apple CarPlay box is checked.

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