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Tesla shares glimpse of a streamlined Model 3 paint shop with udder-like robots
A day after dropping a bombshell announcement about its possible privatization, Tesla is back to its candid, humorous ways on social media, with the electric car company uploading a rather strange video featuring a paint applicator robot for the Model 3 — a machine that looks uncannily similar to a cow’s udder. Topping the post off was the perfect caption — a series of emojis including a cow and a robot.
https://www.instagram.com/p/BmOZ5C0BOgB/?taken-by=teslamotors
Tesla’s recent upload stands as a lighthearted contrast to the seriousness surrounding the company and its bid to go private. Elon Musk surprised the markets on Tuesday by announcing that he was considering taking Tesla private at $420 per share, and that funding has been secured. The market reacted strongly to the news, pushing the company’s stock up 11% before the day’s trading ended. Musk’s announcement also triggered a wave of new doubts from the company’s critics, some of whom alleged that the privatization bid went under Tesla’s board of directors, or that Musk might have broken the law by revealing his plan on Twitter.
Amidst all the tension presently surrounding the company, fun, harmless social media posts such as the Model 3’s udder-style paint applicator are a reminder of Tesla’s fun nature. Elon Musk is never one to hesitate when it comes to having some fun, even at his own expense, and this personality extends to his companies. Stuffing a sports car on a rocket and sending it to space, naming a boring company as literally The Boring Company — these are trademarks of Musk’s character, and it is something that Tesla has lost a bit over the past few months.
Tesla is the only one among Musk’s companies that is publicly traded. It is also the one that gets scrutinized the most. SpaceX launches might attract sensational headlines from mainstream media every so often, but they are nothing compared to the negative coverage that Tesla draws. This is something that Elon Musk has continuously battled over the past few months, and unfortunately for the CEO, there were numerous times when he lost control of the narrative. In a letter to employees explaining why he is considering taking Tesla private, Musk mentioned that a departure from the public markets would likely create a setup where “there are no perverse incentives for people to try to harm what (the company is) trying to achieve” — a statement seemingly directed at the company’s critics and short-sellers.
In a way, Tesla’s fun upload featuring its robot udder Model 3 paint applicator is not just the company showing its more playful side. It is also Tesla’s way of showing that its paint shop — one of the sources of bottlenecks in the Model 3 production in Q2 — is working well. The Model 3’s production has quite literally passed through manufacturing hell since the vehicle started rolling off the assembly line last year. Elon Musk even noted in a previous interview that the whole ordeal had left him with permanent mental “scar” tissue.
One of the sources of these bottlenecks is the company’s paint shop. Several reports published in Q2 alleged that Tesla’s paint shop was contributing to the “sluggish” pace of Model 3 production due to improper cleaning, maintenance, and insufficient training for new employees. Reports about the company’s paint shop also alleged that Tesla’s employees were worried about their health due to the fumes from the paint the company is using. Tesla denied these reports, stating that its paint shop is regularly monitored and maintained, and that it is continually improving the training of its staff.
In the Q2 2018 earnings call, Elon Musk specifically mentioned the paint shop as one of the areas where Tesla is looking to improve. While discussing the systems it would employ in its upcoming factories such as Gigafactory 3 in China; Musk stated that Tesla is in the process of the figuring out how to make the paint shop a lot simpler.
“I think we can be a lot more efficient with CapEx, and that would include at least a factory module and pack production, body shop, paint shop and general assembly. We’re also figuring out how to make the paint shop a lot simpler and general assembly a lot simpler,” Musk said.
News
Tesla CEO Elon Musk says flying cars are coming
Tesla CEO Elon Musk said that flying cars will be coming to the market, something that his own company has hinted at previously.
Musk said on X, in response to a post that read, “We were promised flying cars and all we got is infinite superintelligence for everyone,” “You will get flying cars.”
You will get flying cars
— Elon Musk (@elonmusk) August 12, 2026
The post rang back to when Musk teased flying and hovering capabilities for the Tesla Roadster, the company’s supercar that has been delayed more times than anyone cares to count. It was set for an unveiling earlier this year, but it was then pushed back to August. There is still no sign of it coming.
However, that does not mean it won’t. But one of the biggest features of the Roadster that was teased was a SpaceX package that featured cold gas thrusters on the rear end that would help with white-knuckle acceleration. Another set would face the ground and would help the Roadster gain small bits of altitude, potentially helpful to jump over obstacles.
Elon Musk hints at Tesla Roadster’s “hovering” abilities in SpaceX package
But it is not a straightforward thing for Musk. As a serial entrepreneur, he tends to spend his time on major disruptors; currently, his largest projects are artificial intelligence and compute power, as well as SpaceX’s launches that will eventually make life multiplanetary.
In the past, he has been critical of flying cars and has been in favor of tunnels, one of the big reasons he started the Boring Company. In 2017 at a TED talk, he said:
“There is a challenge with flying cars in that they’ll be quite noisy. The wind force generated will be very high. Let’s just say that if something’s flying over your head, if there are a whole bunch of flying cars all over the place, that is not an anxiety-reducing situation…You’re thinking, ‘Did they service their hubcap? Or is it going to come off and guillotine me as they’re flying past?’”
However, he’s never been against them. He has also said he’s in favor of both tunnels and flying cars.
Contrary to press reports, I’m not against flying cars. Just said it was important to consider both pros and cons.
— Elon Musk (@elonmusk) March 24, 2015
Most recently, Musk said that anyone who wants a flying car should be able to get one. This was stated last October on the Joe Rogan Experience:
“My friend Peter Thiel once reflected that the future was supposed to have flying cars, but we don’t have flying cars… I think if Peter wants a flying car, we should be able to buy one.”
Whether the Roadster will be Tesla’s flying car or potentially another one remains in the mind of Musk. Of course, the Roadster will have to make its way to production lines before we find out.
Elon Musk
SpaceX’s next trillion dollar bet has nothing to do with rockets, Musk tells staff
Elon Musk told SpaceX staff AI revenue will soon dwarf rockets and Starlink combined entirely.
Elon Musk told SpaceX employees this week that artificial intelligence, not rockets, will soon carry the company’s revenue. In a roughly 29 minute internal address posted on SpaceX’s X account on Tuesday, Musk said AI revenue will pass every other line of business at SpaceX “probably in September” and pull further ahead by the fourth quarter.
The numbers he gave are specific. SpaceX currently runs 1.4 gigawatts of AI compute capacity. Musk wants that at 10 gigawatts by the end of 2027, a jump he tied directly to revenue: “if we bring 10GW of AI online by the end of next year, it will be $300 billion to $500 billion a year in revenue.” He called those “big numbers,” which undersells a projection larger than what most countries produce in a year.
We made rockets reusable and are rebuilding the internet in space. The next challenge: making life multiplanetary and understanding the true nature of the universe
Watch @ElonMusk deliver a company update to @SpaceX employees pic.twitter.com/5c8rxoCQfu
— SpaceX (@SpaceX) August 11, 2026
Musk went further on where AI fits into SpaceX’s future. “Probably in four or five years, AI will be 99% of the value of SpaceX,” he told staff, adding that digital intelligence would eventually run “a trillion times” ahead of biological intelligence as computing scales. He tied that growth to the company’s founding mission, telling employees “we must win on AI, because the future is overwhelmingly AI and robots,” with the payoff meant to help fund Starship and a Mars program that increasingly runs through Terafab, the joint Tesla, SpaceX and xAI chip plant.
Elon Musk launches TERAFAB: The $25B Tesla-SpaceXAI chip factory that will rewire the AI industry
None of this is entirely new territory. SpaceX told investors much the same story during its first earnings call as a public company on August 4, where Musk moved the company’s $1 trillion revenue target up a year to 2030 and said Starlink could someday carry a majority of the world’s internet. What the all hands video adds is a hard deadline and a specific power figure Musk had not given publicly before, along with a franker pitch to his own workforce that AI, not launch cadence, is now the thing SpaceX is betting its future on.
The AI revenue itself is not coming from SpaceX training its own models. It is largely Starlink acting as the network layer for xAI’s workloads, plus SpaceX renting out compute capacity directly, the same approach behind the roughly $16 billion the company spent on AI infrastructure in a single quarter.
Musk closed the video with a pitch aimed at recruiting and retention rather than investors, telling employees that anyone who helps SpaceX win the AI race will eventually get the chance to go to the moon or Mars themselves. Whether SpaceX can turn 1.4 gigawatts into 10 in seventeen months is the more immediate question, and one that will show up in quarterly numbers well before anyone leaves Earth.
Investor's Corner
Tesla has one big financial question to answer for investors: Morgan Stanley
In a new note to investors on Tuesday, Morgan Stanley analyst Andrew Percoco said that Tesla has one big financial question to answer for investors regarding its Robotaxi rollout, Full Self-Driving software, and Optimus.
Percoco said in the note that, for the most part, investors are still very positive about the direction the company is headed. However, there are some things the firm would like to see, and they have to do with financials.
Tesla (TSLA) Q2 2026 earnings results: miss on EPS, beat on revenue
Tesla bulls are more than convinced that the company’s Full Self-Driving software is proof it can develop physical AI. Financially, however, there are still some questions, especially on elevated spending, which CEO Elon Musk said would occur as the company works to roll out Robotaxi faster and continue developing its Optimus robot.
The latter two are where Tesla will have to prove progress to investors, as Percoco writes that both projects “will require clearer evidence that Robotaxi is scaling and more tangible Optimus proof points to support the ROI on elevated capex.”
Percoco said the second quarter earnings call did not change his long-term thesis of where Tesla is positioned in the AI race, which is out in front. However, there are concerns that weaker gross margins and higher R&D spend will stress financials, and that has “sharpened our (and investors’) focus on measurable progress across Robotaxi and Optimus.”
Additionally, Robotaxi still needs to be proven with more operation in existing cities while maintaining safety but improving how many rides it gives in any given time, he said. For Optimus, Percoco wrote that he is “still looking for evidence beyond commentary around SOP.”
Morgan Stanley put Percoco in charge of covering Tesla after long-time analyst Adam Jonas transitioned to the automotive side.
Currently, Morgan Stanley has a $415 price target on Tesla and a ‘Hold’ rating on the stock. It is trading at around $330 at the time of publication, which was 2:30 P.M. on the East Coast.
