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Tesla Model X is Jay-Z and Beyoncé’s SUV of choice at Roc Nation’s The Brunch 2020

Tesla Model X - Beyonce and Jay-Z Roc Nation's The Brunch 2020 (Source: Voltly | Instagram)

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Jay-Z and Beyoncé skipped the 2020 Grammys but the entertainment industry’s power couple hosted the annual Roc Nation’s The Brunch and were spotted leaving the venue on a sleek Tesla Model X.

Jay-Z’s entertainment agency Roc Nation hosted the star-studded pre-Grammy event on Saturday in Los Angeles. Bey wore a blue mini dress with low V neck perfectly while Jay-Z was the most fashionable in his mauve suit (yes, don’t call it pink). They did not have to do anything to stand out from the rest as they exuded music royalty, of course, but the electric vehicle community cannot miss that the two biggest stars left the party in a black all-electric SUV.

Beyonce and Jay-Z Roc Nation’s The Brunch 2020 (Source: Rocnation | Instagram)

The Model X waited for the music industry giants with its Falcon Wing doors wide open. The legendary rapper hopped onto the right side of Tesla’s flagship SUV while he poshly corrected someone that his suit wasn’t pink, all while Beyonce was escorted to the other side of the vehicle by her bodyguard.

The music industry’s elite attended the event that some consider even bigger than the Grammys itself. Jay-Z and Beyoncé welcomed the likes of Diddy, Rihanna, Usher, DJ Khaled, Kelly Rowland, John Legend, and many more in the posh mansion where Roc Nation’s The Brunch was held.

Why the couple opted to ride a sleek Model X to one of the biggest events of the year is no surprise. Both award-winning artists are known to wrap their hands around worthy causes such as Beyonce’s focus on climate change.

“During the time where it’s impossible to watch the violence or racism in this country, just when you think it couldn’t possibly get worse, natural disasters take precious life, do massive damage and forever change lives — leaving behind contaminated waters, flooded hospitals, schools and nursing homes,” Beyoncé said during a benefit telethon for the victims of hurricanes in 2017.

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Jay-Z, meanwhile, intertwines his art with his activism for change to end poverty and improve lives. He once said in an interview, “If we had a power base together, it would be a much different conversation than me having a conversation by myself and trying to change America by myself. If I come with 40 million people, there’s a different conversation, right?”

The Tesla brand has a loyal community who believes in Elon Musk’s mission to achieve real sustainability, but celebrities such as Jay-Z and Beyoncé can definitely give it a good push and help get the message across to more people.

Check out the short video footage of Jay-Z and Beyonce boarding the Tesla Model X as they leave the Roc Nation’s The Brunch:

https://www.instagram.com/p/B7yma1jApAg/

H/T to voltly

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A curious soul who keeps wondering how Elon Musk, Tesla, electric cars, and clean energy technologies will shape the future, or do we really need to escape to Mars.

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Tesla rolls out most aggressive Model Y lease deal in the US yet

With the promotion in place, customers would be able to take home a Model Y at a very low cost.

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(Credit: Tesla)

Tesla has rolled out what could very well be its most aggressive promotion for Model Y leases in the United States yet. With the promotion in place, customers would be able to take home a Model Y at a very low cost.

Zero downpayment leases

The new Model Y lease promotion was initially reported on X, with industry watcher Sawyer Merritt stating that while the vehicles’ monthly payments are still similar to before, the cars can now be ordered with a $0 downpayment. 

Tesla community members noted that this promotion would cut the full payment cost of Model Y leases by several thousand dollars, though prices were still a bit better when the $7,500 federal tax credit was still in effect. Despite this, a $0 downpayment would likely be appreciated by customers, as it lowers the entry point to the Tesla ecosystem by a notable margin.

Premium freebies included

Apart from a $0 downpayment, customers of Model Y leases are also provided one free upgrade for their vehicles. These upgrades could be premium paint, such as Pearl White Multi-Coat, Deep Blue Metallic, Diamond Black, Quicksilver or Ultra Red, or 20″ Helix 2.0 Wheels. Customers could also opt for a White Interior or a Tow Hitch free of charge.

A look at Tesla’s Model Y order page shows that the promotion is available for all the Model Y Premium Rear-Wheel Drive and the Model Y Premium All-Wheel Drive. The Model Y Standard and the Model Y Performance are not eligible for the $0 downpayment or free premium upgrade promotion as of writing. 

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Tesla is looking to phase out China-made parts at US factories: report

Tesla has reportedly swapped out several China-made components already, aiming to complete the transition within the next two years.

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(Source: Tesla)

Tesla has reportedly started directing its suppliers to eliminate China-made components from vehicles built in the United States. This would make Tesla’s US-produced vehicles even more American-made.

The update was initially reported by The Wall Street Journal.

Accelerating North American sourcing

As per the WSJ report, the shift reportedly came amidst escalating tariff uncertainties between Washington and Beijing. Citing people reportedly familiar with the matter, the publication claimed that Tesla has already swapped out several China-made components, aiming to complete the transition within the next two years. The publication also claimed that Tesla has been reducing its reliance on China-based suppliers since the pandemic disrupted supply chains.

The company has quietly increased North American sourcing over the past two years as tariff concerns have intensified. If accurate, Tesla would likely end up with vehicles that are even more locally sourced than they are today. It would remain to be seen, however, if a change in suppliers for its US-made vehicles would result in price adjustments for cars like the Model 3 and Model Y.

Industry-wide reassessments

Tesla is not alone in reevaluating its dependence on China. Auto executives across the automotive industry have been in rapid-response mode amid shifting trade policies, chip supply anxiety, and concerns over rare-earth materials. Fluctuating tariffs between the United States and China during President Donald Trump’s current term have made pricing strategies quite unpredictable as well, as noted in a Reuters report. 

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General Motors this week issued a similar directive to thousands of suppliers, instructing them to remove China-origin components from their supply chains. The same is true for Stellantis, which also announced earlier this year that it was implementing several strategies to avoid tariffs that were placed by the Trump administration. 

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Tesla owners propose interesting theory about Apple CarPlay and EV tax credit

“100%. It’s needed for sales because for many prospective buyers, CarPlay is a nonnegotiable must-have. If they knew how good the Tesla UI is, they wouldn’t think they need CarPlay,” one owner said.

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Credit: Tesla Raj/YouTube

Tesla is reportedly bracing for the integration of Apple’s well-known iOS automotive platform, CarPlay, into its vehicles after the company had avoided it for years.

However, now that it’s here, owners are more than clear that they do not want it, and they have their theories about why it’s on its way. Some believe it might have to do with the EV tax credit, or rather, the loss of it.

Owners are more interested in why Tesla is doing this now, especially considering that so many have been outspoken about the fact that they would not use it in favor of the company’s user interface (UI), which is extremely well done.

After Bloomberg reported that Tesla was working on Apple CarPlay integration, the reactions immediately started pouring in. From my perspective, having used both Apple CarPlay in two previous vehicles and going to Tesla’s in-house UI in my Model Y, both platforms definitely have their advantages.

However, Tesla’s UI just works with its vehicles, as it is intuitive and well-engineered for its cars specifically. Apple CarPlay was always good, but it was buggy at times, which could be attributed to the vehicle and not the software, and not as user-friendly, but that is subjective.

Nevertheless, upon the release of Bloomberg’s report, people immediately challenged the need for it:

Some fans proposed an interesting point: What if Tesla is using CarPlay as a counter to losing the $7,500 EV tax credit? Perhaps it is an interesting way to attract customers who have not owned a Tesla before but are more interested in having a vehicle equipped with CarPlay?

“100%. It’s needed for sales because for many prospective buyers, CarPlay is a nonnegotiable must-have. If they knew how good the Tesla UI is, they wouldn’t think they need CarPlay,” one owner said.

Tesla has made a handful of moves to attract people to its cars after losing the tax credit. This could be a small but potentially mighty strategy that will pull some carbuyers to Tesla, especially now that the Apple CarPlay box is checked.

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