News
Here’s why Tesla’s pickup will transform the heavy-duty truck segment
Following the announcement that Tesla had its sights set on entering the utility truck market with its own version of a pickup truck comes new speculative design features for what a battery-powered and engine-less truck may bring to this new segment.
The folks from Truck Trend have put together in our opinion one of the best renditions of what a Tesla pickup truck may look like. Body lines: sleek. Feature sets: aplenty. Utility: you bet.
In true Tesla fashion, the company’s upcoming foray into the heavy-duty truck market will likely arrive with a compelling list of key differentiators from rival, and arguably traditional, give me a big V8 up front – the bigger the better, truck manufacturers. This won’t be your “good ol’ boys” truck. Rather, the Tesla brand has fashioned itself as being one that carries prestige and a cool factor that people, and the “mass market”, want to be associated with. In other words, Tesla is cool and you can bet your bottom dollar that having a pedigree in NASCAR and dirt bikes won’t be a prerequisite for owning a Tesla pickup truck.
Here’s a list of innovative features for Tesla’s “Model U” (for utility) as envisioned by Truck Trend.
It’s all about the “Frunk”
Tesla owners love their storage space especially the one up front. No engine equals more space to stow groceries, strollers, and – well – stuff. Popping open the frunk won’t be anything short of an Apple unboxing event.
A beautiful and innovative wet/dry storage caddy with drain plug blends seamlessly into a modern looking “engine bay” except there’s no engine. This is what modern day utility will look like. Tesla logo: check. Multiple USB ports and a 120V outlet: double check.
There will be room for extending the use of the frunk through Tesla’s own drop-in accessories that will – you guessed it – be conveniently made available through the company’s online store. Referral program 10.0 will award Tesla pickup truck owners with portable batteries, refrigeration cabinets and organization caddies.
What about the “flatbed”?
Rest assured Tesla’s pickup won’t have any ordinary bed. With the ability to electronically adjust ride-height similar to what’s currently available on the Model S and Model X, Tesla’s truck can lower itself to a position that enables roll-on equipment. An extension in the rear lift gate will create a makeshift ramp allowing bulky items and powersports vehicles to be rolled into the bed.
Truck Trend envisions the Model U to come equipped with a built-in air compressor inside the bed that can be used for running air tools, blowing off dusty bikes or ATVs, or filling up tires.
Power and Range
Having four-wheel drive through Tesla’s dual-motor unit is almost a given. Standard, not optional. Power will be abundant. After all, being able to meet Class 3 or even Class 4 towing standards means the electric truck will be capable of hauling up to 14,000 lbs (6350 kg.). That means a big battery pack.
By the time a Tesla pickup truck hits market and the Gigafactory is in full stride, battery pack capacity will likely be upwards of 120 kWh and as high as 160 kWh per pack. The ability to have an add-on battery to further extend power and range isn’t out of the question as we outlined as one possible solution for tackling the Tesla ‘Semi’ conundrum.
A 200 kWh or even 300 kWh pack? Don’t laugh. It isn’t that far-fetched.
What else?
Tesla’s Master Plan – the sequel – envisions a world of sustainable energy generation and accompanying battery-enabled storage solutions. The inevitable Tesla-SolarCity merger will see to it that this isn’t just a vision but a plan the company intends to execute on.
So what does this mean for its upcoming pickup truck? Imagine a battery pack add-on that can double as an extended range unit, but also serve as a home or even small-business power solution. A robot-like device akin to Tesla’s “snakebot” would detach the additional battery pack and slide it from the truck’s bed floor rail system. The battery would then be mounted onto the wall of a garage where it would be charged by a Tesla Energy solar system.
The possibilities are seemingly endless for a Tesla pickup truck. Ideas that may otherwise sound grandiose in nature won’t stop the runaway freight train – that is Tesla – from uprooting and transforming the trucking industry as we know it.
Bring it on.
Photo credit: Truck Trend via Kris Horton
News
Ford considers drastic move with F-150 Lightning: ‘The demand is just not there’
Ford is considering a drastic move with its F-150 Lightning, which was the best-selling EV pickup on the market last quarter, beating out Tesla’s Cybertruck.
Ford has had a tumultuous entrance into its more expanded electric vehicle strategy over the past several years. At one point, the company was widely considered to be the most invested legacy automaker in the transition to electrification, but as the company has seen some real backtracking in terms of its sales and demand, it is cooling down its commitment.
At the end of Q3, it seemed to already be considering making some moves to cool off its EV ambitions, especially as the $7,500 EV tax credit was removed and it appeared that consumers would be less attracted to its vehicles without this sizeable discount.
Now, according to a new report from the Wall Street Journal, Ford is considering scrapping the F-150 Lightning altogether, as one employee said “the demand is just not there.”
Despite it being the best-selling EV pickup in the U.S. last quarter, the sales simply do not match up with the pricing, and financially, it is not the time to try to dive further into a project that is not making a profit. Ford has been dwindling in its commitment to EVs over the past several quarters, and its profits are reflecting a slowing interest in its electric vehicles.
Simply put, Ford’s combustion engine lineup of pickups in the F-Series is, by far, the best-selling division of trucks globally. Ford brought an awesome product forth with the Lightning, a mirror of the gas-powered F-Series that had a variety of trim levels for whatever the truck would be used for by the consumer.
However, the demand and sales have caused Ford to take a loss on its electric truck: figures from early last year indicated it was losing between $100,000 and $132,000 per vehicle.
It is not an official announcement, as Ford has not publicly said anything regarding its plans for the Lightning at this time.
Elon Musk
Tesla schedules Roadster unveiling event, and you won’t believe when it is
Tesla has tentatively scheduled its unveiling event for the Roadster’s next-generation iteration, and you will not believe the date the company picked for it.
Tesla CEO Elon Musk said during the 2025 Annual Shareholders Meeting that the company is aiming for an April 1 demo event.
Yes, April Fools’ Day.
🚨 Tesla’s unveiling event for the Roadster Gen 2 is scheduled for April 1, 2026.
Yes, April Fools’ Day. pic.twitter.com/sw09GUYFPV
— TESLARATI (@Teslarati) November 6, 2025
Tesla originally aimed for its “most epic demo” to take place at the end of this year. However, the writing on the wall as 2025 winds down seemed to indicate the company was not quite ready to show off everything it plans to implement into the Roadster.
Its capabilities have been teased quite heavily throughout most of the year, but the biggest hints came last week when Musk appeared on the Joe Rogan Experience Podcast.
He said:
“Whether it’s good or bad, it will be unforgettable. My friend Peter Thiel once reflected that the future was supposed to have flying cars, but we don’t have flying cars. I think if Peter wants a flying car, he should be able to buy one…I think it has a shot at being the most memorable product unveil ever. [It will be unveiled] hopefully before the end of the year. You know, we need to make sure that it works. This is some crazy technology in this car. Let’s just put it this way: if you took all the James Bond cars and combined them, it’s crazier than that.”
The Roadster has been somewhat of a letdown, at least in its newest version, thus far. Tesla has routinely delayed the project, putting those who put lofty down payments on the car in a weird limbo, lost at what to do.
One notable pre-orderer cancelled his reservation last week and got in a spat with Musk about it.
Now that there is a definitive date for the Roadster unveiling, Musk and Co. should have a more definitive cutoff date for features and capabilities. Chief Designer Franz von Holzhausen said earlier this year that when they showed Musk what they had done with the Roadster, the CEO encouraged them to do even more with it.
This delayed things further.
Musk also said he believes production would begin between 12 and 18 months after the unveiling, putting it out sometime in 2027.
Elon Musk
Tesla (TSLA) shareholders officially approve Elon Musk’s 2025 performance award
To earn his landmark pay package, Musk would be required to lift Tesla’s market capitalization from about $1.1 trillion today to $8.5 trillion over the next decade.
Tesla (NASDAQ:TSLA) CEO Elon Musk has officially approved his 2025 Performance Award, a landmark pay package that could make him the world’s first trillionaire and make Tesla the most valuable company in the world by a mile.
The 2025 CEO Performance Award was officially approved by Tesla shareholders at the 2025 Annual Shareholder Meeting.
Elon Musk‘s landmark pay package
As per Tesla, more than 75% of the shareholders approved Elon Musk’s 2025 CEO Performance Award. It was then unsurprising that the approval of Elon Musk’s pay plan received overwhelming applause from the event’s attendees.
The CEO took to the stage with much enthusiasm, welcoming every shareholder to the event and dancing briefly on stage. Optimus also danced on stage smoothly, demonstrating its improved movements to much appause.
Elon Musk’s 10-year targets
To earn his 2025 CEO Performance Award, Musk would be required to grow Tesla’s market capitalization from about $1.1 trillion today to $8.5 trillion over the next decade. At that level, Tesla would surpass every major public company in existence. The compensation plan also requires Tesla’s operating profit to grow from $17 billion last year to $400 billion annually.
Apart from leading Tesla to become the world’s biggest company in history, Musk is also required to hit several product targets for the electric vehicle maker. These include the delivery of 20 million Tesla vehicles cumulatively, 10 million active FSD subscriptions, 1 million Tesla bots delivered, and 1 million Robotaxis in operation.
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