News
Tesla Semi exec Dan Priestley to attend 2024 IAA Transportation event
Tesla Senior Manager for the Semi program Dan Priestley will be attending the upcoming 2024 IAA Transportation trade show. The event will be held from September 17 to 22, 2024 in Hannover, Germany.
The Tesla Semi executive’s participation at the event could be seen on the 2024 IAA Transportation trade show’s official webpage. Priestley would be participating in two talks at the event, one on September 17 and the other on September 18, 2024.
On September 17, Priestley is expected to hold a C-level keynote about the Class 8 all-electric truck. The executive’s insights during this talk would likely be very interesting considering that Priestley has been involved in the Tesla Semi program since its earliest days.

Perhaps most interesting, however, would be Priestley’s talk on September 18, which is titled “Scaling Semi Electrification: A Case Study with PepsiCo.” During this talk, the Tesla executive would be joined onstage by PepsiCo’s Electrification Program Manager, Dejan Antunović.
PepsiCo’s findings with its Tesla Semi fleet would likely be very insightful as the company is one of the few businesses that is actually using the Class 8 all-electric truck in its regular operations today. PepsiCo’s observations about the Tesla Semi could then provide some real-world insights into the viability of the Tesla Semi as a legitimate long-hauler.
Dan Priestley’s attendance at the 2024 IAA Transportation trade show suggests that Tesla is quite serious about making an impact in Europe’s transportation sector. Priestley, after all, is one of the electric vehicle maker’s most notable executives, having started at Tesla way back in 2011.
He is also intimately involved in the company’s technical projects, working on numerous prototypes and bespoke projects for Tesla Board Member JB Straubel. Priestley also led the first cross-country drive on the Supercharger Network in 2014.
Tesla’s preparations for the Semi’s appearance at the 2024 IAA Transportation trade show seem to be underway. Just recently, two Tesla Semi units have been spotted being transported on German roads. Both vehicles were later sighted being unloaded at the Giga Berlin complex.
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News
Tesla avoids California sales suspension after DMV review
The agency confirmed Tuesday that Tesla has taken “corrective action.”
Tesla will not face a 30-day sales suspension in California after the state’s Department of Motor Vehicles (DMV) stated that the company has come into compliance regarding the marketing of its automated-driving features.
The agency confirmed Tuesday that Tesla has taken “corrective action” following a prior ruling over how it promoted Autopilot and Full Self-Driving (FSD), as noted in a Bloomberg News report.
The California DMV had previously given Tesla 90 days to address concerns that were raised by an administrative judge. Regulators had alleged that Tesla overstated the capabilities of its driver-assist systems, which were branded as Autopilot and Full Self-Driving.
A potential 30-day suspension of vehicle sales in California was on the table if Tesla had failed to comply. On Tuesday, however, the DMV stated that Tesla had met the requirements to avoid that penalty, though it did not provide detailed specifics about the changes that were made.
That being said, Tesla did discontinue its standalone Autopilot product in January and has ramped the marketing of its most advanced driver-assistance package available to consumers today, Full Self Driving (Supervised). From its naming, FSD (Supervised) clearly emphasizes that the system, despite its advanced features, still requires driver attention.
Following reports of a potential sales ban in California, Tesla clarified the matter on X, stating that the issue “was a ‘consumer protection’ order about the use of the term ‘Autopilot’ in a case where not one single customer came forward to say there’s a problem.” Tesla also noted that “Sales in California will continue uninterrupted.”
Tesla has not issued a comment about the matter as of writing.
Elon Musk
Elon Musk confirms Tesla Cybercab pricing and consumer release date
Elon Musk has confirmed that Tesla does intend to sell a version of the Cybercab for less than $30,000 by 2027.
Elon Musk has confirmed that Tesla does intend to sell a version of the Cybercab for less than $30,000 by 2027. He shared the update in a post on social media platform X.
Amidst Tesla’s announcement that the first Cybercab has been produced at Giga Texas’ production line, some members of the Tesla community immediately started joking about how the milestone will affect a wager shared by popular YouTube tech reviewer Marques Brownlee (MKBHD.)
Following Tesla’s We, Robot event in October 2024, MKBHD noted that while the Cybercab was impressive in a lot of ways, he is very skeptical about Elon Musk’s estimate that the autonomous two-seater could be sold to consumers for below $30,000 around 2027.
“I think the obvious red flag, the biggest red flag to me is the timeline stuff. This is notorious Elon stuff. He gets on stage, he says we’re going to have this vehicle out for $30,000 before 2027,” he said, adding “No, they’re not. There’s just no way that they’re actually going to be able to do that. I mean, if they do, let’s say they do, I will shave my head on camera because I’m that confident.”
It was then no surprise that meme images of MKBHD with his head shaved immediately spread on X following Tesla’s announcement that the first Cybercab has been built at Giga Texas. One of these, which was posted by longtime FSD tester Whole Mars Catalog, received a response from Elon Musk. The CEO responded with the words “Gonna happen,” together with a laughing emoji.
Apart from riding jokes about MKBHD’s wager, Musk also confirmed that Tesla will be selling a Cybercab to regular consumers before 2027, and the vehicle will be priced for $30,000 or less. In response to an X user who asked if the exact scenario will be happening, Musk responded with a simple “Yes.”
While the first Cybercab has been produced at Giga Texas, it would not be surprising if the following months will only see low volumes of the autonomous two seater being produced. As per Elon Musk in previous comments, the Cybercab’s early production will likely be slow, but it will eventually be extremely fast. “For Cybercab and Optimus, almost everything is new, so the early production rate will be agonizingly slow, but eventually end up being insanely fast,” he said.
Elon Musk
First Tesla Cybercab rolls off Giga Texas production line
Tesla’s official account on X shared an image showing employees gathered around the first Cybercab built at Gigafactory Texas.
Tesla has produced the first Tesla Cybercab at Texas Gigafactory, marking a key milestone ahead of the planned autonomous two-seater’s production in April. The two-seat Robotaxi, which was unveiled in 2024, is designed without pedals or a steering wheel and represents Tesla’s most aggressive step yet toward fully autonomous mobility.
Tesla’s official account on X shared an image showing employees gathered around the first Cybercab built at Gigafactory Texas. Elon Musk echoed the milestone, writing, “Congratulations to the Tesla team on making the first production Cybercab!”
Previous comments from Musk on X reiterated the idea that production of the Cybercab “starts in April.” The vehicle will launch without traditional driver controls, and it will rely entirely on Tesla’s vision-based Full Self-Driving (FSD) system.
The Cybercab is positioned to compete with autonomous services such as Waymo. While Tesla has deployed Model Y vehicles in limited Robotaxi operations in Austin and the Bay Area, a serious ramp of the service to other cities across the United States is yet to be implemented. The production of the Cybercab could then be seen as a push towards the company’s autonomy plans.
Musk has linked the Cybercab to Tesla’s proposed “Unboxed” manufacturing process, which would assemble large vehicle modules separately before integrating them, rather than following a traditional production line. The approach is intended to cut costs, reduce factory footprint, and speed up output.
That being said, Elon Musk has set expectations for the Cybercab’s production ramp. As per Musk, it would likely take some time before meaningful volumes of the Cybercab are produced because it is such a new and different vehicle. But when the vehicle hits its pace, volumes will be notable.
“Initial production is always very slow and follows an S-curve. The speed of production ramp is inversely proportionate to how many new parts and steps there are. For Cybercab and Optimus, almost everything is new, so the early production rate will be agonizingly slow, but eventually end up being insanely fast,” Musk noted.